Seth Gortenburg of Chux Trux, a SEMA Show attendee, and Mark German of Green Filter USA, a SEMA Show exhibitor, discuss best practices for marketing and lead generation before, during and after the Show in Las Vegas.

One of the most popular elements of any SEMA Show is the celebrity sightings and signings. From icons like Carroll Shelby and Mario Andretti, to Hulk Hogan and Snoop Dogg, they've all come to the SEMA Show to see new products, hear the news and meet the industry.

Ford is hosting two half-day sessions for specialty-equipment manufacturers, offering them an advance look at the 2011 F-Series Super Duty.

Media registration for the Motorsports Parts Manufacturers Council (MPMC) Media Trade Conference is now open. The three-day event allows manufacturers and media to join for private, one-on-one meetings to discuss products and editorial opportunities.

The Young Executive Network (YEN) will hold its annual SEMA Show networking reception at the Renaissance Hotel pool on Tuesday, November 3, from 5:00–7:30 p.m.

One of the staple features of the SEMA Show, the New Products Showcase highlights the industry’s most recent innovations in performance, function and style. This year the Showcase expands its footprint to 25,000 square feet.

Ford Motor Company's Ken Czubay will headline the 2009 SEMA Show Keynote Luncheon on Monday, November 2, 12:00 p.m.-1:30 p.m., in Ballroom A-B of the Las Vegas Hilton.

General Motors will present its design awards for various categories at this year’s SEMA Show. Categories will be divided into two groups:A) Vehicles: cars, SUVs, trucks, hot rods, restored vehiclesB) Component/system designsDownload a copy of the application form here, which you can use to apply...

SEMA has received several inquiries from SEMA Show attendees about their Show badges. If you haven't received your badge(s) yet, don't worry. There are a few possible reasons it may not arrived.

Industry news from Fulcrum Marketing, Tire Service Equipment MFG. Co. Inc., ASA Tire Systems, Detroit Speed Inc., Sports Car Club of America, and more.