For the 2009 SEMA Show, the Association not only strove to deliver on its proven traditions but also aimed to introduce new avenues for success. The first-ever Enthusiast Opinion Leader Research Program was conceived in order to keep SEMA-member companies in tune with the current behavior of...

More than 75 of the original American pony car on display on the 2009 SEMA Showfloor.

SEMA's Memorial Scholarship Fund and Loan Forgiveness Program help students preparing for careers in the automotive industry and recent graduates working for SEMA member companies. Awards range from $1,000-$4,000, but you need to apply by April 2 to get in the running.

Think you’re too busy for personal and professional training? Did you miss the 50 world-class seminars at the 2009 SEMA Show? No problem. For the first time, SEMA has recorded and uploaded audio from every education session presented at the 2009 Show.

The Society of Collision Repair Specialists will offer seminars at the 2010 SEMA Show on a wide range of topics affecting the collision repair industry.

Following a mid-cycle facelift in 2007, the next-gen BMW 1-Series is due to arrive in 2011, says Brenda Priddy, whose spy photo network captured this five-door mule during cold weather testing.

SEMA members looking secure substantial discounts on inbound and outbound deliveries can now sign up for the SEMA Freight-Savings Program online at www.siriani.com.

SEMA’s Business Technology Committee (BTC) will conduct a seminar in conjunction with the Hotrod & Restoration Trade Show that will cover the basics and benefits of standardized product information.

The Professional Restylers Organization (PRO) will launch the 2010 Technical Skills & Training Conference (TSTC), a new, one-day training program designed specifically for restylers and installers, April 30, 2010, at the University of Northwestern Ohio.

The January 2010 SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) is now available for download at www.sema.org/research/padi.