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The SEMA Launch Pad is the premier automotive business competition offering young innovators, inventors and entrepreneurs a platform at the largest automotive aftermarket B2B gathering—the SEMA Show in Las Vegas.

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Easter Jeep Safari

2019 Moab Easter Jeep Safari Vehicle Preview

The Jeep and Mopar brands have created several concept vehicles for the annual Easter Jeep Safari.

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PRO

PRO to Host Open Planning Meeting in Detroit

The meeting serves as an opportunity for council members to address restyling industry challenges, trends and opportunities, and weigh in on the needs of its member companies.

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SEMA Show

2019 SEMA Show Registration Now Open

Register now for the 2019 SEMA Show taking place November 5–8 in Las Vegas.

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SEMA Show

SEMA Battle of the Builders

Set Your DVRs: 2018 SEMA Show Coverage Airing on MotorTrend TV

You’ll see interviews with builders as they prepare to debut their vehicles in front of more than 140,000 industry professionals, how to stand out among hundreds of the most unique vehicle builds and go inside the halls of the exclusive trade-only SEMA Show.

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Noted Automotive Author and Journalist Tom Madigan Passes Away

Tom Madigan, an award-winning automotive author and journalist who documented more than 50 years of automobile racing, died peacefully in his Sonora, California, home, March 28. He was 80 years old.

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SEMA Show Exhibitor Services Manual

2019 SEMA Show Exhibitor Services Manual Now Online

The 2019 SEMA Show Exhibitor Services Manual includes all of the resources and deadlines pertinent to having a successful exhibit at the SEMA Show.

Magazine Advertisers

SEMA News Advertisers, April 2019

Magazine (News) Article

Featured

The Truck Resurgence

What vehicle can be more American than a truck? Ever since Henry Ford introduced his first Model T in 1908, light trucks have been the vehicles of the masses, both at home and abroad. Powerful, sturdy, versatile and capable of almost anything, wherever they go, we work with them, play with them and...

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LTAA

TORA

TORA to Celebrate TORA Rebranding at Moab Launch Party

The SEMA Board approved the council’s proposal to be more inclusive and rebrand LTAA as the Truck and Off-Road Alliance (TORA).