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Enter before Friday, October 17, for your shot at glory during the 2025 SEMA Show, Nov. 4-7, Las Vegas.

This is your chance to amplify your brand's visibility and attract media coverage before the doors even open.

Secure the lowest rates and other perks--like free parking--when you book through SEMA's official hotel provider, onPeak.

The world's first F1 experiential hospitality brand now taking reservations for flagship Las Vegas location.

By SEMA News Editors First Brands Group Names Charles Moore as Interim CEO First Brands Group, a global supplier of aftermarket automotive parts, has appointed Charles Moore as interim CEO, succeeding founder and CEO Patrick James, who resigned from the company, according to published reports. Moore...

Volunteer now for Members-at-Large positions across SEMA's nine Councils and Networks.

From premade graphics to tips for online engagement, this new toolkit has everything you need to power up your 2025 SEMA Show promotion.

SEMA Show exhibitors are unveiling new and hot products, parts, and components set for display in their booths this November 4-7.

Spy photographers have once again caught several upcoming vehicles undergoing testing, giving an early glimpse at what's to come before they officially debut.