By Nick Wolgamott, PMAS Technologies As manufacturers balance performance, efficiency and emissions requirements, new engine and drivetrain technologies are rapidly reshaping the automotive landscape. For engineers, programmers and product developers in the aftermarket industry, these innovations...
By Justin Starkey, VMP Performance The Emerging Trends & Technology Network (ETTN) Career Fair is quickly becoming a cornerstone event for connecting the automotive aftermarket industry with its future workforce. Scheduled for Saturday, September 26 from 1–4 p.m. at the SEMA Garage in Plymouth...
By Peter Treydte Innovation in the automotive aftermarket doesn’t happen by accident; it’s driven by the engineers, programmers and product developers who continuously push boundaries and solve complex challenges. As technology rapidly evolves across areas like electrification, software integration...
Transforming an icon like the Ferrari F40 demands more than performance upgrades; it requires a deep respect for engineering integrity and an ability to push boundaries without compromise. The 1997 Ferrari F40 EVO by Reyna Performance Machines exemplifies this balance, earning its place as a...
By Wendy Miles The Emerging Trends & Technology Network (ETTN) is built on one simple idea: engineers, programmers and product developers shouldn’t have to solve challenges alone. That’s exactly why the Engineering & Tech Exchange exists and why you should be using it. The Engineering & Tech...
As part of its ongoing Virtual Education series, the Emerging Trends and Technology Network (ETTN) recently hosted an engaging session focused on one of the industry’s fastest-growing topics: using artificial intelligence (AI) to turn engineering data into faster, clearer business decisions...
One of the most effective ways to expand your reach before and during Show week is through advertising in SEMA magazine, distributed exclusively to aftermarket professionals.