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Magazine (News) Article
Businesses looking to quickly beef up the number of reviews that appear about them on the major review websites—as well as on their own digital properties—are in luck. There are currently dozens of service providers vying for a chance to significantly increase the number of positive reviews your...
Magazine (News) Article
’23 GMC Canyon AT4: For the all-new ’23 model year, the AT4 trim looks more potent than that of the current truck. ’23 Range Rover Sport SVR: Like the normal ’23 Range Rover Sport, the SVR is said to be built on the Modular Longitudinal Architecture. ’22 Ford Expedition Timberline: The refreshed ’22...
Magazine (News) Article
Industry news from SEMA-member companies, including The AAM Group, Formula DRIFT, John Force Racing and more.
Magazine (News) Article
The Specialty Equipment Market Association (SEMA) is governed by a Board of Directors who volunteer their time to provide leadership and guidance to the organization. Board members are nominated and elected by the association’s membership at large. Directors serve a three-year term, while the...
Magazine (News) Article
While many businesses took a wait-and-see approach when Google released a major upgrade to its analytics software last fall—Google Analytics 4—now is a good time to begin experimenting with the latest version. The free software offers businesses a powerful way to analyze and improve on how visitors...
Magazine (News) Article
Companies that rely on ad tech companies to post ads for their goods and services across the web will need a new plan in 2022, when support for that technology mostly disappears. Essentially, Google is warning businesses that its widely popular Chrome browser will no longer support the technology...
Magazine (News) Article
Consumer tastes may change with the seasons, but one thing that remains constant within the automotive aftermarket is the ongoing popularity of the annual New Products Showcase at the SEMA Show. A must-see for all attendees and a first stop for most, the Showcase hosts thousands of new products each...
Magazine (News) Article
By the end of the ’60s, Parnelli Jones had earned an enviable driving record across multiple forms of motorsports. From Indianapolis to Pikes Peak and midgets to Trans Am, he had won races, set records and earned championships. About the only place his take-no-prisoners driving style didn’t result...