eNews Article
The discussion will explore key product considerations for overland builds.
eNews Article
If you have the vision to drive meaningful change in the industry beyond your daily responsibilities, SEMA is inviting you to take a seat at the table.
Press Release Article
SEMA ELEVATES LAUREN WILBOR TO POLITICAL DIRECTOR WASHINGTON, D.C. (March 16, 2026) – The Specialty Equipment Market Association (SEMA) is promoting Lauren Wilbor to Political Director, giving her day-to-day oversight of the organization’s grassroots and grasstops efforts to support SEMA’s advocacy...
eNews Article
Before submitting their 2026 SEMA Show Exhibit Space Rental Application, exhibitors must activate or create an account in our new system.
eNews Article
Honda Heritage Parts will include two categories: Genuine Honda Reproduction Parts and Honda Compatible Parts.
eNews Article
A roundup of racing news from across the industry.
eNews Article
Get to know Cranford, general manager at Motion Marine Customs, in her interview with SEMA News.
Council or Network Update
Your expertise deserves more influence. Help steer the programs and resources that define the wheel, tire, suspension, and brake industry. Apply today to join the WTSBC Select Committee.
Council or Network Update
By Brett Kinsfather, Shopmonkey In January, the SEMA Wheel, Tire, Suspension & Brake Council (WTSBC) Select Committee met to explore and decide exactly how to build our community while delivering greater value to our members. Those meetings resulted in a series of short-, mid-, and long-term...
Council or Network Update
The SEMA Wheel, Tire, Suspension & Brake Council (WTSBC) Coffee & Conversation in March brought together manufacturers, retailers, supply chain experts, and industry leaders for an in depth discussion on one of today’s most challenging topics: tariffs and their ongoing impact on the automotive...