There are only 90 days left until the opening of the 2011 SEMA Show. Here are some of the key deadlines and updates for exhibitors preparing for the Show.

The next SEMA Measuring Session will feature the new ’12 Volkswagen Beetle 2.5 and 2.0 TSI Turbo, August 34–24 from 8:30 a.m.–3:00 p.m. at the Volkswagen of America Inc. Ontario Learning Center in Ontario, California.

Promote your company with a free listing in the 2011–2012 SEMA International Buyers' Guide using this online form.

Join a growing number of SEMA-member manufacturers of suspension, performance, off-road accessories, lighting and coatings, among other products heading to Beijing, China, September 7–10, 2011, for the second annual the SEMA CIAPE China Business Development Conference.

Chris Ripper of ATC Truck Covers recently posted the following question in SEMA’s Online Marketing forum: “What advice would you give to a small retailer or other type of business on how to spend a $25,000 annual marketing budget?” We encourage you to join the discussion online here.

NEWS NUGGETS RACE WINS IN SONOMA COME JUST IN TIME FOR COUNTDOWN CLINCHERS: Winning. It’s the force and desire behind every driver and team in the NHRA Full Throttle Drag Racing Series, but sometimes a race win can have more value than one can realize. This was the case Sunday for Antron Brown, Ron...

A U.S. House Natural Resources Subcommittee held a hearing on the SEMA-supported “Wilderness and Roadless Area Release Act of 2011.” The legislation would release 42 million acres of land from “wilderness” designations that have already been set aside as “wilderness study areas” (WSAs) or...

The National Highway Traffic Safety Administration (NHTSA) issued a final rule to create an overall vehicle rating based on the combined frontal, side and rollover crash ratings.

The federal government, California regulators and auto industry representatives have agreed on fuel economy and carbon dioxide (CO2) emissions limits for model year ’17–’25 vehicles. The fleetwide average will rise from 35.5 mpg at the end of ’16 to 54.5 mpg for model year ’25—a nearly 5% annual...

The California Air Resources Board (CARB) is considering a proposed rule that would allow OEM engines from previously certified, on-road vehicles to be installed in “specially constructed vehicles” (SCVs). Under the proposal, CARB officials would also create a program for certifying engines that are...