The Chinese government recently announced the legalization of 500 specialty-equipment products. The Chinese government is sponsoring a trade show—China International Auto Parts Expo—to cover the entire automotive market and will dedicate two halls to specialty-equipment product. For those SEMA...

SEMA Chairman-elect Rick Rollins (right) welcomes and applauds Mr. Li Rengui, chairman of the government-sponsored China International Auto Parts Expo (CIAPE), as he announces that new laws in China now enable SEMA member companies to sell products legally in the country.

Las Vegas is partnering with SEMA to maximize the experience of SEMA Show attendees.

SEMA is currently looking for Southern California-based member companies to donate the use of their vehicles for a new public service announcement (PSA) promoting the Racers Against Street Racing (RASR) program. We are looking for high-performance sport-compact vehicles, musclecars or any street...

Filler for eNews

Attention 2008 SEMA Show Exhibitors! We are putting the finishing touches on the 2008 SEMA Show Official Directories and there is still time to reserve your ad in the following print publications that serve the SEMA Show:

The SEMA Young Executives Network (YEN) and SEMA Manufacturer’s Rep Council (MRC) will be co-sponsoring the 2nd annual Performance Warehouse Association’s (PWA) Silent Auction to benefit the SEMA Memorial Scholarship Fund at their Annual PWA Conference being held September 21–24, 2008, at The...

If a new vehicle owner cannot quickly view product information and easily determine whether a specialty-equipment part is right for them, that sale can be lost forever. Why? Because according to SEMA market research, 40% of all specialty-equipment parts are purchased within the first month of owning...