SEMA Show organizers know travel costs can add up, which is why they've partnered with Las Vegas hotels across every price tier to offer the best nightly rates.
SEMA Garage, in partnership with Mazda, invites SEMA members to an exclusive dual-vehicle measuring session featuring the all-new 2026 Mazda CX-5 and 2026 Mazda CX-50. This hands-on opportunity allows attendees to get up close with both vehicles and accelerate product development with direct access...
NATIONAL POLL: MORE THAN 70% OF VOTERS BACK MILITARY RIGHT TO REPAIR, MODIFY THEIR EQUIPMENT -- Voters give clear, unambiguous public mandate for Congress to act to enhance warfighter readiness -- WASHINGTON, D.C. (June 10, 2026) –The public is overwhelmingly in support of providing the U.S...
By Nick Wolgamott, PMAS Technologies As manufacturers balance performance, efficiency and emissions requirements, new engine and drivetrain technologies are rapidly reshaping the automotive landscape. For engineers, programmers and product developers in the aftermarket industry, these innovations...
By Justin Starkey, VMP Performance The Emerging Trends & Technology Network (ETTN) Career Fair is quickly becoming a cornerstone event for connecting the automotive aftermarket industry with its future workforce. Scheduled for Saturday, September 26 from 1–4 p.m. at the SEMA Garage in Plymouth...
By Peter Treydte Innovation in the automotive aftermarket doesn’t happen by accident; it’s driven by the engineers, programmers and product developers who continuously push boundaries and solve complex challenges. As technology rapidly evolves across areas like electrification, software integration...
Transforming an icon like the Ferrari F40 demands more than performance upgrades; it requires a deep respect for engineering integrity and an ability to push boundaries without compromise. The 1997 Ferrari F40 EVO by Reyna Performance Machines exemplifies this balance, earning its place as a...