Rick Passek was hired by Laser Design Inc. to serve as sales manager for the company’s headquarters in Minnesota. He will build and manage Laser Design’s equipment sales, primarily in the United States. Passek has more than 25 years of experience with leading CAD/CAM companies, such as CAMAX Systems...

Representatives from all of SEMA’s councils will once again hit the greens for the Council Cup, a friendly golf competition among council members to prove who has the better hackers as they swing their way towards the “coveted” SEMA Council Cup Perpetual Trophy. The competition takes place during...

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Dates and locations for several upcoming SEMA-sponsored shows and activities have been announced. Details are:

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More than 1,500 companies have already signed up as exhibitors for the 2008 SEMA Show, scheduled November 4–7, 2008, in Las Vegas."Every year, the exhibitor turnout for the SEMA Show is amazing," said Gary Vigil, SEMA Trade Shows Director. "We don't expect anything less this year, so exhibitors need...

It's been said that people buy from people they like. SEMA members are encouraged to participate in SEMA's upcoming webinar "How to Sell Like a Pro, Part II" to learn how to effectively communicate value in the language buyers understand and act upon. These techniques will help you develop...

Rather than watch an unaware Congress legislate our industry out of business, join your fellow SEMA members in Washington, D.C., on May 14–15 to demonstrate to lawmakers the importance and strength of the $38-billion specialty-equipment industry. Take advantage of this unique opportunity to connect...

Despite feeling positive sentiment in February, consumers are now feeling less optimistic about spending money customizing their vehicles. In March, the SEMA Performance Parts and Accessories Demand Index (PADI) lost 39 points, or 49%, going from 81 to 42 last month. Currently, 11% of adult American...

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