At last year's SEMA Pinewood Drag Race, former SEMA Chairman Mitch Williams won first place in the Modified class. This year, he will compete against SEMA Chairman Jim Cozzie for the Unlimited trophy.

As automakers and suppliers move toward increased collaboration with the SEMA market, members will want to be well positioned to develop and build on these partnerships. Designed for senior level executives in the automotive industry, the Automotive Customer Centricity Summit 2009 is a two-day event...

Dates and locations for several upcoming SEMA-sponsored shows and activities have been announced. Details are: SEMA Webinar, "Tough Times Bring Change: Learn How to Manage Moving Forward," April 9, 2009, 10:00 a.m. (PDT)

Recent SEMA Performance Parts and Accessories Demand Index (PADI) results show that consumers are slowly shifting away from general personalization and heading toward a niche-focused theme for their customization plans. Over the past three months, more consumers are eying the hot-rod, off-road and...

Scion displayed this second-generation xB in its booth at the 2008 SEMA Show.

General Motors deliveries are down 42.5%. Toyota posted a 37% sales decline. Ford reported a drop by 38.1%. Yet, executives remain optimistic.With figures like these, it is hard to believe that manufacturers are finding optimism. GM had total deliveries of 155,380 in March, down 44.7% from a year...

The Subaru WRX is one of the most popular tuning platforms in China. This one belongs to an enthusiast in a Guangzhou car club.

Check out some of the Gallery-Fine Fords photos from the 2008 SEMA Show!