The SEMA Data Co-op (SDC) is “data central” for hundreds of specialty parts brands, representing millions of part numbers and tens of millions of vehicle applications.

A free online seminar highlights the benefits of a nylon-based thermoplastic material.

Journalists who did not register before the deadline should plan on picking up their schedules at the event.

Here’s a first look at the upcoming Ford Bronco while cold-weather testing.

Exhibitors interested in getting a jump on SEMA Show planning for 2020 can reserve booth space now.

Racing news and results from across the motorsports industry.

News and updates from The California Tire Dealers Association, Paramount Data Management, R&R Marketing Consultants Inc. and more.

For 2020, project-vehicle requests need to be submitted in two parts and meet Ford’s criteria.

The SEMA Career Center has a comprehensive listing of automotive-related job openings around the country.

SEMA members have the opportunity to honor an individual whose leadership, dedication and commitment have helped to build the current $44.6 billion specialty-automotive market.