eNews Article
A new West Hall activation creates a hands-on hub for the adventure market.
eNews Article
SEMA will price-match if you find a better rate (it won't be easy!), so there's no downside to booking through our official block today.
eNews Article
The program presents an exciting opportunity to ensure a greater understanding of automotive issues within various agencies and offices.
eNews Article
The SEMA Show Exhibitor Summit, this June in Las Vegas, is where exhibitors can refine their plan, cut unnecessary costs and unlock true SEMA Show success.
Press Release Article
STATEMENT: GOVERNOR EVERS’ VETO OF RIGHT-TO-RACE BILL STALLS WISCONSIN’S ECONOMIC ENGINE WASHINGTON, D.C. (April 9, 2026) – The Specialty Equipment Market Association (SEMA) and its Performance Racing Industry (PRI) subsidiary issued the following statement following Gov. Tony Evers’ veto of AB 880...
eNews Article
Help define key trends and support smarter business decisions for the year ahead.
eNews Article
A panel of experts will offer insight on how to build relationships with lawmakers, communicate effectively about industry priorities and more.
eNews Article
Voting will take place online next month and is open to current SEMA-member companies.
eNews Article
The time to protect race tracks is now, before more long-standing facilities are pushed out of their communities. Get the latest on SEMA's Right-to-Race advocacy campaign.
eNews Article
New Magnum XL six-speed transmission, spill and leak response products and the new Nitemare Package for the '26 Ford F-150.