NEWS NUGGETS

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More than 4,000 attendees will be descending upon the 12th annual Hotrod & Restoration Trade Show for the sold-out HRIA Educational Workshop Program, held on Thursday, March 12, 2009, from 8:00 a.m.–6:30 p.m.

Dates and locations for several upcoming SEMA-sponsored shows and activities have been announced. Details are: SEMA Webinar, "Offensive and Defensive Strategies for Supply-Chain Management," March 5, 2009, 10:00 a.m. (PST)

We are definitely in the age of mass customization. Today, consumers can get mainstream products designed specifically for them, such as:

Facebook, MySpace, Twitter, YouTube: What do these names all have in common? They are all social networking sites that attract millions of users worldwide. In a fast-paced society that relies on such networking websites to relay information and keep up-to-date on anything from news to gossip, it is...

Sway-A-Way’s SEMA Show display

As the light-truck market grew beyond the scope of dedicated enthusiasts and proliferated into the mainstream, a number of SEMA member companies became more and more dependent on these sales to buffer their business. As the U.S. economic situation grew more difficult, these additional consumers...