The Light Truck Accessory Alliance (LTAA) will have an expanded presence in South Hall for the 2010 SEMA Show, with five trucks on display to showcase more LTAA member products than ever before.

Established in 1995, the Motorsports Parts Manufacturers Council (MPMC) was one of the first SEMA councils. Not so coincidentally, many of today’s MPMC-member companies were also original SEMA members when the association was formed in 1963 as the Speed Equipment Manufacturers Association.

The Manufacturers’ Rep Council (MRC) has announced that the ninth-annual MRC Rep Conference, previously held in conjunction with the Performance Warehouse Association Conference, will be moved to the SEMA Show for 2010.

As summer ebbs and autumn fast approaches, thoughts quickly turn to Las Vegas and the 2010 SEMA Show. And Professional Restylers Organization (PRO) members can once again expect to find activities of particular interest.

Every year, the SEMA trade show convenes at the Las Vegas Convention Center during the first week of November with thousands of booths and project vehicles as well as hundreds of industry notables to meet and greet.

Joel Ayres is the sales manager of the Truck Accessories Group (TAG), parent company of such well-known brands as Leer, Century, Pace Edwards, Raider and State Wide Aluminum.

Did you know someone who was a social magnet when you were younger? What was it that allowed that person to be so up-to-date and connected?

As the 2010 SEMA Show in Las Vegas nears, each of the councils is working feverishly to ensure that its industry reception is a success. Some of these gatherings, such as the one put on by the Hot Rod Industry Alliance (HRIA), are long-standing traditions that have become synonymous with the Show.

The year 1990 seems like a lifetime ago. That year brought our industry the Ford Explorer and the Acura NSX. Chevrolet started using the song “Like a Rock” in its advertising campaigns.