Want to make a difference in the wheel, tire, suspension and brake industries? The SEMA Wheel, Tire, Suspension & Brake Council (WTSBC) is looking for passionate volunteers to join our committees! Opportunities include: Communications – Share news, events and resources with our members. Membership –...

SEMA has released new market sizing for the wheel, tire, suspension and brake aftermarket sectors in its new "2025 SEMA Market Report". The report is available for free download to SEMA Wheel, Tire, Suspension & Brake Council (WTSBC) members at sema.org/research. What's Inside the "2025 SEMA Market...

The SEMA Garage continues to host engaging, hands-on events in partnership with AUTEL. These two-day training sessions focus on advanced driver assistance systems (ADAS) and help participants gain valuable knowledge on fundamentals, calibration techniques and necessary reporting practices. As the...

Taking place at the SEMA Show, the showcase gives builders an unparalleled opportunity to exhibit their skills in front of thousands of industry professionals, buyers and the media.

Want to connect year-round with a passionate community of truck and off-road enthusiasts? The SEMA Truck & Off-Road Alliance (TORA) has created a new Facebook group for its members to connect, share insights and stay updated on industry trends and advocacy efforts. All current members can join the...

The SEMA Truck & Off-Road Alliance (TORA) named Warrior Winches as the council's newest member spotlight company. Get to know their story in the SEMA News interview with Jeff Bimson, Warrior Winches’ CEO, below.  SEMA News: Tell us the story of Warrior Winches. How did the company start?   Jeff...