Hot Topics at the 2013 SEMA ShowMore than 50 educational programs in a number of segment categories will be presented during Education Days at the 2013 SEMA Show, and you can see the full list starting on p. 94 of this issue. However, the following few presentations are of particular importance.More...

A Marketing Home Run, Research FindsBusiness-to-business (B2B) marketers find that case-study articles placed in key professional and trade journals are some of the most effective ways to close new deals with current and prospective customers, according to a pair of new studies. Specifically, 67% of...

A Sprawling Panorama of Automotive ExcellenceThe SEMA Show is the world’s most impressive automotive trade show. It draws industry professionals from around the globe to stunning exhibits of innovative and sought-after specialty-equipment products. It attracts more than 135,000 industry leaders from...

The SEMA Show Director Provides Tips for Exhibitors, Buyers and MediaTom Gattuso is the director of the SEMA Show. With more than 18 years in the field of automotive-event production—both consumer and trade—he is well versed in ensuring that attendees and exhibitors of every stripe receive the...

SEMA Data Co-op at the Show:No matter your skill level, beginner to expert, there will never be a better time to get a healthy dose of “data savvy” than at the 2013 SEMA Show. The SEMA Data Co-op (SDC) will be giving presentations and demos all day Tuesday, November 5, through Friday, November 8, in...

There are many prestigious awards handed out at the SEMA Show. While each is significant in its own way, there is one award that should be of particular interest to everyone at the Show, and potentially, everyone in the auto industry. That would be the SEMA Award because it represents the collective...

Evasive Motorsports Builds e-Commerce Through Event ParticipationWhat does it mean to be brick-and-mortar in the modern aftermarket business scene? Does it mean having a shop with a traditional storefront filled with inventory and displays to attract walk-in clients? Or does it mean a building...

Annual Summit and Gala Mark Association’s 50th YearAs the specialty-equipment industry’s premier trade association, SEMA relies on elected volunteers to serve on its Board of Directors and in positions of council leadership. Representing every segment of the automotive aftermarket, these industry...

SEMA was recently honored with the Presidential Export Award —or “E” Award—from U.S. Acting Secretary of Commerce Rebecca Blank in Washington, D.C. The President’s “E” Award was created by President John F. Kennedy in 1961. “E” Awards were presented to a total of 57 recipients this year. Criteria...