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eNews Article

Legislation to require new-car dealers to provide purchasers a written statement declaring it is illegal for manufacturers or dealers to void a warranty or deny coverage because aftermarket or recycled parts were installed was approved by the full assembly.

eNews Article

SEMA Show

SEMA Show Feature Vehicles

SEMA Show Feature Vehicle Application Deadline August 1

Exhibitors planning a feature vehicle for the Show are encouraged to mark their calendars now to allow ample time to choose the best car to represent their brand and promote its appearance appropriately.

eNews Article

SEMA Show

SEMA Battle of the Builders

SEMA Ignited

Young Guns

Apply Online for 2017 SEMA Battle of the Builders Competition

The fourth annual SEMA Battle of the Builders competition gives top vehicle builders and aftermarket products increased media exposure.

eNews Article

Last Call for SEMA Industry Awards Nominations

This is the last call to submit nominations for SEMA’s prestigious annual industry awards.

eNews Article

SEMA Cares Pinewood Drag Races

SEMA Installation and Gala

SEMA Hall of Fame

SEMA Installation and Gala, July 28—Tickets Available Here

Join friends and colleagues for the SEMA Installation Gala, Friday, July 28, from 6:00 p.m.–10:30 p.m., at the Sheraton Fairplex Conference Center in Pomona, California.

eNews Article

Racing News

Racing News: Bonneville Racers Launch Clean-Up Campaign

The Save the Salt Coalition and Utah Alliance have begun a volunteer salt clean-up program called “Saving Bonneville One Wheel at a Time.”

Press Release Article

Member News

TORA Member News

Reinhardt and Garcia Lead TORA

July 2017

The Light Truck Accessory Alliance (LTAA) is under new leadership, with 2015 SEMA Person of the Year Kathryn Reinhardt of MagnaFlow taking over the chair position. Erika Garcia of BOLT Locks by Strattec was elected to the chair-elect position. The council provides opportunities for its members to...

Magazine (News) Article

Restyling

Car Care

Automotive Upgrades and How to Maintain Them

The term restyling covers a broad range of automotive upgrades. While the biggest portion of the segment is made up of accessory and appearance products for both interiors and exteriors, it can also include certain performance parts, wheels, tires and suspension systems that don’t fit neatly into...

Magazine (News) Article

Off-Road Business

UTV Market Update

Still riding the wave of a recent marketplace shift, the utility task vehicle, better known as the UTV or side-by-side, is at a major crossroads. Intensive growth in product development and surging sales have helped the side-by-side to become a new staple in the off-road community.

Magazine (News) Article

Featured

Email Marketing

Marketing

10 Reasons Why Email Marketing Is Still the Killer App

While many businesses are guilty of chasing the latest digital marketing craze, good old email marketing is still the killer app to beat when it comes to return on investment (ROI) for businesses. Indeed, a 2016 study released by marketing consulting firm Clutch found that email marketing still has...