The New Products Showcase is routinely the number-one destination for SEMA Show buyers and media, giving participating exhibitors a distinct advantage in getting their products out to the world. The 2019 SEMA Show surpassed 3,000 products across 16 different categories, including street-performance...

Scholarships have a long history in our country. In fact, the very first scholarship dates to colonial times before our country became the United States of America. In 1643—long before the United States declared its independence—Lady Anne Radcliffe created a scholarship at Harvard with an endowment...

Each year before the start of the SEMA Show, exhibitors are polled on the new vehicles that, to their minds, represent the best business opportunities for customization and accessorization via the aftermarket for the coming year. Vehicles are chosen in five distinct classes, and the winners are...

As the world’s premier automotive trade show, the SEMA Show reflects the $44 billion automotive aftermarket, bringing together every segment of the industry—from hot rods to mobile electronics and collision repair. And if this year’s Show is any indication, the industry is alive, well and poised for...

For industry professionals 39 years of age or younger, the 2019 SEMA Show offered unique opportunities to cultivate and recognize young talent. Ranging from the Launch Pad hosted by the Young Executives Network (YEN) to the network’s awards reception, members of YEN were able to take advantage of...

Providing opportunities for professional women in the automotive specialty-equipment industry is a top priority for the SEMA Businesswomen’s Network (SBN). The SEMA Show affords SBN members multiple ways to hone leadership skills, encourage the advancement and growth of women in the industry, and...

As the group within SEMA charged with identifying and sharing information and knowledge about the latest developments in automotive technology, the Emerging Trends & Technology Network (ETTN) made education the centerpiece of its weeklong activities at the SEMA Show.

Twenty-one years ago, a collection of SEMA-member companies representing various facets of the custom wheel industry banded together to form the Wheel Industry Council (WIC). At the time, WIC was described as a forum in which wheel and tire professionals could network, identify and work on resolving...

From the moment the doors to the SEMA Show swing wide, the buzz throughout the exhibit halls is always one of excitement and anticipation. For truck-accessory and off-road aficionados, there was more reason than ever to rejoice, as it marked the first time that the two allied market segments were...

The Professional Restylers Organization (PRO) put its best foot forward during an event-filled week at the 2019 SEMA Show in Las Vegas. From the council’s awards reception and the new PRO Cup Challenge to a breakfast membership meeting, seminars and Happy Hour, the restyling community had ample...