Tue, 08/12/2025 - 13:22

Story and photos by Andreas Conradt, Automedia

 

Spy photographers have once again caught an upcoming vehicle undergoing testing, giving an early glimpse at what's to come before its official debut. 

 

Immediate Reveal Expected: The Facelifted '26 Porsche 911 Turbo Cabrio
'26 Porsche 911 Turbo Cabrio spy shots

Porsche is preparing to unveil the facelifted 911 Turbo Cabrio, and our spy photographers have captured it testing in southern Europe without camouflage ahead of its debut as a '26 high-performance hybrid model.

Compared to the last 911 Turbo Cabrio prototype spotted almost half a year ago, the front end of this car has shed not only the vinyl wrap but also the armor covering the air intakes.

These are now fully visible--bulky, of course--but they look standard, with their five vertical flaps and without the three thin horizontal bars seen before. The headlamps match those on the rest of the new 911 facelift, with integrated daytime running lights and turn indicators, while the daytime running light decals on the top of the bumper are fake.

'26 Porsche 911 Turbo Cabrio spy shots

This prototype features forged alloy wheels with a central locking nut and large carbon-ceramic brakes. There's little new to note until the rear, where the bumper has lost the panels concealing its design. The entire bumper is new, with vertical gills at the ends, four functional exhaust pipes inside rectangular trim pieces, and only the central section of the taillights still covered.

Inside, there's no roll cage, but also no rear seats—replaced instead by a storage box to reduce weight. This version is equipped with the "T-Hybrid" technology used for the first time in the new 911 GTS.

'26 Porsche 911 Turbo Cabrio spy shots

 

Third Update: Yet One More Facelift for the Hyundai i30
Hyundai i30 spy shots

The Hyundai i30, a mainstay in the European compact hatchback market, has been spied undergoing testing under heavy camouflage inside Hyundai's R&D Centre in Germany. The prototype suggests that Hyundai isn't done with the i30 just yet—despite the segment's increasing shift toward electrification.

The i30 last received its second facelift in 2024 (after the first in 2020), yet these new spy shots hint at another round of visual and mechanical updates. While at first glance it may appear to be another mild refresh, industry insiders suggest that Hyundai could be implementing design tweaks to mask more significant under-the-hood changes--possibly to meet the upcoming Euro 7 emissions standards.

The camouflage is mostly focused on the front and rear fascias, indicating potential changes to the bumper design, headlights, and grille. These modifications may serve both aesthetic and aerodynamic purposes, but more critically, they could be concealing upgrades to the powertrain or exhaust systems needed to comply with stricter emissions regulations in Europe set to take effect in 2026.

Hyundai i30 spy shots

According to industry sources, Hyundai's long-term strategy doesn't involve a direct internal combustion engine (ICE) replacement for the i30. Instead, the brand is focused on developing a fully electric hatchback that would eventually replace the i30 altogether—most likely based on the IONIQ platform or a heavily revised version of it.

This third facelift--or compliance update--may be a cost-effective way to extend the i30's life cycle while sales remain viable. It's a strategic move: rather than investing in an all-new ICE generation, Hyundai appears to be maximizing returns on an existing platform before the market fully transitions to electric vehicles (EVs)—a completely different strategy compared with the i20, which will receive a new ICE generation model.

While Hyundai has made significant progress with its IONIQ lineup, transitioning the i30 directly to an EV would require extensive re-engineering. Given the shrinking but still significant demand for ICE vehicles in certain European markets, Hyundai seems to be opting for a gradual phase-out strategy.

Moreover, adapting the current i30 to comply with Euro 7 standards allows Hyundai to keep a lower-cost alternative in showrooms, appealing to budget-conscious consumers who aren't yet ready to go electric.

Hyundai i30 spy shots

 

Tue, 08/12/2025 - 12:55

By SEMA News Editors

Queens of the Stone Age SEMA Fest November 7 2025 Las Vegas


Get ready--rock royalty is coming to Las Vegas. Queens of the Stone Age will headline SEMA Fest 2025 with a high-energy set that's guaranteed to shake the SEMA Show Bronze Lot on Friday, November 7. Known for hits like "No One Knows," "Go With the Flow," "Little Sister" and "The Way You Used to Do," the multi-platinum band will bring their iconic sound to one of the industry's most anticipated nights of the year.

But SEMA Fest is more than just a concert--it's a full-throttle celebration where music meets motorsports. Between sets, fans can check out wild custom builds, jaw-dropping drifting demos and burnouts, lifestyle vendors, and the kind of festival vibes you can only find among like-minded enthusiasts during SEMA Show week in Las Vegas.

This is your chance to lock in your spot at one of the most unforgettable nights of the year. 2025 SEMA Fest tickets start at just $70 (including taxes and fees). SEMA Fest ticket provider Tixr offers payment plans, where guests will pay the full ticket price in recurring payments until a final date determined when purchasing the tickets. Tickets must be paid for by the final payment date to be valid at the event. Complete payment plan details and an agreement are available on semafest.com when purchasing tickets.

🔗 Visit semafest.com for tickets, updates and full event details.
📩 Have questions? Email info@semafest.com.
🤝 For sponsorship or partnership inquiries, contact partnership@semafest.com.


This story was originally published on Tuesday, August 12.

Tue, 08/12/2025 - 11:06

By Ashley Reyes

MPMC Media Trade Conference conversation media member

 

The SEMA Motorsports Parts Manufacturers Council (MPMC) Media Trade Conference returns to Anaheim, California, January 27-29, 2026, giving motorsports parts manufacturers unmatched access to private meetings with the automotive industry's top journalists, podcasters and content creators in one location.

Manufacturers can go to www.mediatradeconference.com to secure their exhibit suite, where their company will host more than 40 private meetings during the three days. The meetings give brands the best opportunity to share their latest news and products with the media in a focused environment.

Benefits of Exhibiting
  1. Customized meetings: Meetings are matched to the manufacturer's selected preferences during registration to ensure a personalized, brand-aligned experience.
  2. Time and cost efficiency: Exhibitors save time and money by gaining direct access to more than 40 media outlets that visit their suite, and many more outside of meetings.   
  3. Networking windows: Networking lunches and breaks scheduled throughout the week give attendees additional opportunities to build relationships with industry peers.
  4. High-energy reception: Attendees will enjoy an evening filled with conversation, community, and connection on Wednesday night of the event.

The Media Trade Conference is open to MPMC, Truck & Off-Road Alliance (TORA) and Performance Racing Industry (PRI) business members. Attendees can maximize their ROI by registering early. Early-bird pricing for exhibitors is $850 until September 8 and will increase to $950 beginning September 9. Media registration will open in September. Learn more and register at sema.org/mtc, and read a recap of the 2025 event here.

Tue, 08/12/2025 - 10:28

By Ashley Reyes

PRO Spotlight

 

The SEMA Professional Restylers Organization (PRO) has named Jonathan Barber, regional sales director at Bob Cook Sales, as the council's newest spotlight member. Get to know Barber in his interview with SEMA News below. 

SEMA News: What inspired you to pursue a career in restyling?  

Jonathan Barber: From a young age, I have been fascinated with cars and the ability to customize them. I was given the opportunity to work for a manufacturer in the automotive aftermarket in 2009 and have been hooked ever since. I now work as a manufacturer rep and get to work with numerous restylers across the Southeast, which is very exciting. No two days are the same. 

SN: Why did you decide to volunteer for PRO?  

JB: I decided to start volunteering for PRO because of the PRO Cup Challenge. Seeing the vehicles that were built and displayed at SEMA a few years ago made me very interested to learn more and work closer with restylers in the industry. There is a lot of symmetry with my profession and working closely with restylers to gain knowledge of the newest trends. This is impactful not only for me but for the industry as a whole. 

SN: What advice do you have for someone pursuing a career in the automotive aftermarket?  

JB: My advice for anyone pursuing a career in the automotive aftermarket is to jump in feet first. This is an amazing industry with fantastic people who have a passion for all things automotive. 

SN: What is your dream vehicle?  

JB: My dream vehicle is a '69 Chevelle. If I were to ever have the opportunity to own one, you would find me cruising around or at a local car show/meet. 

SN: What is the best advice you have ever received?  

JB: The best advice I was given was to work hard, pursue your passion, and good things will come your way. 

SN: What keeps you in the industry?  

JB: The people are what keep me in the industry. As big as the industry is, the close connections and friendships I have made over the years are valuable to me. 

SN:Where can you be found on a Saturday?  

JB: On Saturdays, you can find me spending time with my family. 


Fill out a PRO member spotlight form to highlight how you or your company are contributing to the automotive restyling industry. Selected candidates are eligible to be featured on PRO's social media, SEMA News and future PRO-member updates. 

Tue, 08/12/2025 - 09:20

By Ashley Reyes

SEMA TORA Smoky Mountain

 

The SEMA Truck & Off-Road Alliance (TORA) is excited to announce its networking mixer taking place during the Great Smoky Mountain Jeep Club Invasion in Pigeon Forge, Tennessee, on August 21, 2025, from 5:00 p.m. to 7:00 p.m. EDT. RSVP here

Located in the Staybridge Suites, the mixer will provide a great opportunity for current and prospective members to grow their professional network while celebrating all things Jeep with fellow industry professionals. Attendees will gain insight into TORA's ongoing programs designed to help businesses thrive, receive updates on recent advocacy efforts and wins, and learn how to get more involved in the truck and off-road industry through volunteering.    

TORA membership is open to all SEMA member companies serving the truck and off-road aftermarket industry. If this sounds like your business, don't miss your chance to wrap up day one of the Jeep Club Invasion with great company, meaningful connections and engaging conversation.  

Light snacks and drinks will be served. RSVP here

Tue, 08/12/2025 - 09:12

By Ashley Reyes

SEMA Show Industry Awards

 

SEMA is accepting nominations for its prestigious Industry Awards that will be presented at the 2025 SEMA Show, November 4-7 in Las Vegas. Industry members who would like to recognize an outstanding business or individual who has made exceptional contributions to the automotive aftermarket industry during SEMA's fiscal year of July 1, 2024 through June 30, 2025, can submit their nominations by Friday, August 15, at sema.org/awards.  

Nominations are open in the following categories:  

  • Channel Partner of the Year: Honors a sales channel partner for its outstanding service to the sales, distribution, retail and/or eCommerce channel(s) of the industry. This includes maintaining proper inventories to service its respective channel and exceeding standards in providing suppliers with input and regular communication to help their products and programs succeed. 
  • Content Creator of the Year: Honors a content creator for their outstanding contributions to the automotive culture and for creating a positive impact with automotive enthusiasts. 
  • Gen-III Innovator of the Year: Honors a young, entrepreneurial individual, 40 years old or younger, who is creating innovative breakthroughs within the area(s) of industry opportunities, advancement, best business practices, technology and/or trends. 
  • Manufacturer of the Year: Honors a manufacturing company for its outstanding industry contributions and innovations. 
  • Person of the Year: Honors an individual for their outstanding contributions to SEMA and the broader automotive specialty-equipment market. 
  • Visionary 8: Honors eight emerging leaders on track to drive innovation and positive change in the automotive aftermarket industry. This award showcases up-and-coming talent, honors their accomplishments and introduces them to their community. 

The 2025 SEMA Show is where automotive icons and next-gen disruptors converge to celebrate the past, present and future of the aftermarket industry. The festivities shift into gear on Tuesday, November 4, with the Kickoff Breakfast, where 15 cutting-edge New Product Awards will be unveiled alongside top honors for Channel Partner of the Year and Manufacturer of the Year. 

On Thursday, November 6, the highly anticipated Visionary 8 and SEMA's Best Engineered Vehicle of the Year winner will be announced live at SEMA Central. The momentum will continue the same day at the newly reimagined industry homecoming--SEMA Industry Honors--now staged at the iconic Fontainebleau. This red-carpet-style gathering brings together the industry's biggest names to spotlight standout achievements, including Content Creator of the Year, Gen-III Innovator of the Year and the coveted Person of the Year. 

Entries for Best Engineered Vehicle of the Year--a SEMA Industry Award that recognizes exceptional quality of engineering on a vehicle build--will open inAugust.Learn more at sema.org/awards


This story originally appeared on August 12, 2025.

Tue, 08/12/2025 - 08:49

By SEMA News Editors 

SEMA Show Registration Resource Center

 

Attendees of the 2025 SEMA Show--November 4-7, Las Vegas--have a powerful new tool to enhance and streamline their experience: the SEMA Show Registration Resource Center.  

Enter Here

The new online dashboard available here is now available exclusively for registered attendees to manage their Show week, providing yet another benefit to registering for the SEMA Show early, in addition to the significant savings. This one-stop-shop location gives Showgoers options to update your registration record, access services like housing to book your hotels, and even add education and special events (like SEMA Fest!) to your itinerary.  

Just log in using your Badge ID (shown in your SEMA Show attendee confirmation email) and the email address you used to register, and you’ll have immediate access to: 

  • Update your contact information.  
  • Print a receipt of your registration purchase.  
  • Add a registration for your spouse.  
  • Book a hotel at the guaranteed lowest rates.  
  • Add education sessions to your registration record.  
  • Add events, like the SEMA Show Kickoff Breakfast, SEMA Industry Awards Honors and SEMA Fest tickets to your record. 
  • Print a custom SEMA Show itinerary. 

Don’t miss any opportunities the SEMA Show has to offer--use the Registration Resource Center here today!  


For questions and SEMA Show registration assistance, call 508-743-8571, Monday – Friday 9:00 a.m. – 5:00 p.m. ET, or email AAPEXSEMA@maritz.com. 

Thu, 08/07/2025 - 23:48

By SEMA News Editors

SEMA Garage Measuring Session

 

In collaboration with General Motors (GM), the SEMA Garage is hosting a next-level measuring session like never before, featuring EIGHT brand-new '25 GM vehicles all in one place!

✔ 3D Scan and Measure
✔ Develop Products
✔ Test-Fit Prototypes
✔ Exclusive Close-Up Experience

SEMA members will gain unprecedented access to 3D scan, test-fit, measure and interact with these cutting-edge vehicles up close. This is a rare chance to explore GM's future-forward lineup, all under one roof. Click here or the button below to RSVP.

RSVP HERE button for SEMA Garage Detroit measuring session

 

SEMA Garage/GM Measuring Session
August 20-21, 2025
SEMA Garage Detroit
14655 Jib St, Plymouth, MI 48170
View on Google Maps.

 

 

Thu, 08/07/2025 - 21:53

By SEMA News Editors

SEMA Fest 2025 lineup announces Queens of the Stone Age The Black Crowes Neon Trees

 

The 2025 SEMA Fest lineup was announced, and tickets are selling fast. Don't miss your chance to see rock icons Queens of the Stone Age, legendary hitmakers The Black Crowes and alt-pop favorites Neon Trees at this year's high-octane festival of music, motorsports and car culture.

It all comes to life Friday, November 7, at the SEMA Show's Bronze Lot, immediately following the close of the 2025 SEMA Show. Ticket sales are officially open at semafest.com and currently available at the lowest possible price. Don't wait to snag your tickets--prices will go up!

SEMA Fest organizers have compiled a list of frequently asked questions to make your experience the best one possible. See some of those below and find more FAQs on the SEMA Fest website here.


Is SEMA Fest Open to the General Public?

SEMA Fest concert on Friday, November 7 is open to everyone. To access the SEMA Show with the SEMA Show Friday - Open to the Public ticket you MUST be at least 16 years of age. To access the SEMA Show on Friday, November 7 with the purchase the SEMA Show Friday - Open to the Public ticket.

Will my SEMA Show Badge Give Me Access to Fest?

No, your SEMA Show badge grants you access to the halls of the Las Vegas Convention Center to enjoy the SEMA Show, but badges will not grant you access to the SEMA Fest concert.

Is there a ticket that allows me to go to the SEMA Show?

The "SEMA Show Friday - Open to the Public" (Must be 16-plus) allows you to go to the SEMA Show. This ticket provides FRIDAY ONLY access to the SEMA Show floor between 9:00 am-4:00 pm PST and entry to SEMA Fest concert general admission viewing. Upgrades are available.

Click here to learn more. 

Can I Upgrade My Ticket?

Yes, you can easily upgrade through your Tixr account!

Are there recommended hotels?

Yes, SEMA Fest has secured the best possible rate for those attending SEMA Fest.  To reserve your hotel room please CLICK HERE!

Getting to SEMA Fest

Show Management recommends the use of public transportation or ride share services to get to SEMA Fest.

Las Vegas Monorail

Let the Las Vegas Monorail be your ultimate transportation solution! The Monorail offers a fast, reliable, and eco-friendly way to travel along the Las Vegas Strip, directly connecting several resort hotels and the Las Vegas Convention Center.

Why Choose the Monorail?

  • Convenience: Seven stations, including MGM Grand, Paris Las Vegas, Caesars Palace, Harrah’s/The LINQ, the Convention Center, Westgate, and SAHARA.
  • Speed: Skip the traffic and arrive in minutes with trains arriving every few minutes.
  • Ease: Paperless tickets let you scan your phone at the gate.

Exclusive Show Discounts:

SEMA 2025 attendees enjoy exclusive Monorail fare discounts. Purchase your tickets at [https://tix.lvmonorail.com/SEMA25] for the best rates available! Paper tickets are also available (at full price) from ticket vending machines and customer service desks.

Bonus Perks:

Monorail riders enjoy fantastic discounts across Las Vegas. Learn more HERE:

Hours of Operation:

  • Monday: 7 a.m. – Midnight
  • Tuesday–Thursday: 7 a.m. – 2 a.m.
  • Friday–Sunday: 7 a.m. – 3 a.m.

Vegas Loop at Las Vegas Convention Center (LVCC)

The Vegas Loop at LVCC offers a unique experience using Tesla vehicles in underground tunnels for fast and free on-campus transportation.

The Vegas Loop at the Las Vegas Convention Center includes five convenient passenger stations:

  • South Station
  • Central Underground Station
  • Central Plaza Station (connects to Encore Las Vegas)
  • West Station
  • Riviera Station

These are part of the growing Vegas Loop system, which is planned to expand to over 100 stations and 68+ miles of tunnel across Las Vegas.

Current Public Vegas Loop Stations:

  • Encore Las Vegas
  • Resorts World Las Vegas
  • Westgate Las Vegas Resort & Casino

Key Information:

  • Free On-Campus Rides:

Travel between all LVCC stations is quick, convenient—and completely free.

  • Ticketed Rides to Encore, Resorts World & Westgate:
    • A valid ticket is required for travel to/from public stations.
    • View ticket pricing and purchase online at: https://lvloop.com/tickets
    • Please note: The Boring Company operates the public stations and sets all pricing. The LVCVA does not control ticketing outside the LVCC campus.

For group or bulk ticket inquiries, contact: Ticket-support@lvloop.com.

Have more questions? Click here to learn more about attending SEMA Fest.


🎟️ General Admission and VIP tickets are available for SEMA Fest, which is fully open to the public--no industry credentials required! SEMA and SEMA Fest are also offering package options for the "SEMA Show Friday - Open to the Public" pass for your friends who aren't industry professionals who also want to attend the aftermarket's premier industry event.

So, whether you're here for the riffs, the rides—or both—get ready as tickets might sell out.

This is your chance to lock in your spot at one of the most unforgettable nights of the year. From full-throttle drifting demos and fan-favorite activations to a powerhouse concert lineup, SEMA Fest 2025 is the soundtrack to your adrenaline addiction.

2025 SEMA Fest tickets start at $70 (including taxes and fees). SEMA Fest ticket provider Tixr offers payment plans, where guests will pay the full ticket price in recurring payments until a final date, which is determined when purchasing the tickets. Tickets must be paid by the final payment date set for them to be valid at the event. Complete payment plan details and an agreement are available on semafest.com when purchasing tickets.

🔗 Visit semafest.com for tickets, updates and full event details.
📩 Have questions? Email info@semafest.com
🤝 For sponsorship or partnership inquiries, contact partnership@semafest.com.


This story was originally published on Thursday, August 7.

Thu, 08/07/2025 - 14:00

By Ashley Reyes

WTSBC Coffee and Conversation

 

The SEMA Wheel, Tire, Suspension, and Brake Council (WTSBC) will host its next Coffee and Conversation on September 4 at 9:00 a.m. PDT/12:00 p.m. EDT. The focus of the session will be on common myths and misconceptions in the wheel, tire, suspension and brake aftermarket.  

WTSBC Coffee and Conversations are monthly virtual networking events that unite SEMA members to openly discuss pressing issues, common challenges and business opportunities in the automotive aftermarket. During this session, industry experts will share the facts about misleading industry advice and outdated beliefs, providing attendees with the knowledge they need to make smarter decisions for their vehicle.  

Featured experts for the September 4 session include:  

  • Mike Mesina, General Manager – Racing Division, Brembo North America 
  • Gary Ruede, Senior Product & Quality Manager, Discount Tire 
  • Todd Steen, Executive Director, Business Development, Jackson 
  • Jason Weidmann, Brand Manager – Wheels, The Wheel Group 

Tailored to everyone from DIY enthusiasts to industry professionals, this conversation will help clear up confusion and keep members informed.   

Register here or click below.

REGISTER HERE button for WTSBC seminar