By Ashley Reyes

Allison Chisenhall Harding

This month's #SheIsSEMA Member Spotlight goes out to Allison Chisenhall Harding of Vintage Air. Check out her Q&A with SEMA and the SBN below:

The best advice I ever received was…

“If you're the smartest person in the room, you're in the wrong room." Success is not about showing everyone you know everything; it’s about being open to learn from your colleagues and develop new skills over time. It’s important to be open to continual growth and to be in tune with the things that you don't know, so that you can improve yourself constantly.

This keeps me in the industry:

I really enjoy the way the automotive industry intertwines passion and technology. I've worked in other arenas that involve great technology, but the subject matter wasn't that interesting. It is unique to this industry that cutting-edge engineering comes alongside what truly is an industry for people who just love cars of all kinds. It makes it more fun to be a part of something that people care about.

On a Saturday, you can find me…

Attending fitness classes and traveling with my husband. We really love to see the world, and we love to stay active as well!

When going into an important meeting I am always…

Well prepared with an outline of essential points of discussion. I try to make sure meetings include the right people as well. Too many people in meetings all day can really slow down productivity for a company as a whole!

If I could go to lunch with one industry leader, living or dead, it would be…

Tom Medley. My father, Jack Chisenhall, really valued their friendship, and I hear about him often. I really wish I could have had the chance to get to know him better and learn from him. He seems like an unanimously beloved person in the industry. You really can't go to a car show around here without hearing his name at least once that week.

Fill out this form to be a part of the #SheIsSEMA family. You will have the opportunity to be featured on SBN’s social media, SEMA eNews and be recognized on the www.sema.org/sheissema website. While there, check out other inspirational women who are leading the industry and are paving the path for future success.

Not an SBN member? Fill out this form to join today.

By Fredy Ramirez

The SEMA Data Co-op (SDC) is “data central” for hundreds of specialty parts brands, representing millions of part numbers and tens of millions of vehicle applications. Created by SEMA, the SDC is the definitive, industry-owned and -operated centralized data repository, complete with a comprehensive set of online data management tools.

The product releases below are from SEMA members who are also part of the SDC at the the Bronze, Silver, Gold or Platinum level. Learn more about the SDC at www.semadatacoop.org.

SDC members are invited to submit new-product press releases for consideration to editors@sema.org.

Holley EFI Module Holley announces the release of its 255-LPH OE-style EFI fuel tank modules for the ’70–‘74 Plymouth Barracuda and Dodge Challenger. The module is designed to be a direct replacement for your factory pick-up and sending unit. The EFI Module includes a 255-LPH fuel pump and a Holley HydraMat. The in-tank fuel pump module is engineered to be capable of supporting electronic fuel injection (EFI) engines producing up to 550 hp. A pre-calibrated fuel-level sending unit designed to work with the factory fuel gauge for this application is included. 866-464-6553 www.holley.com PN 12-318
Mishimoto Radiator Hose Mishimoto introduces its radiator hose for the 2017+ Honda Civic Type R. The kit is designed for the K20C1-equipped CTRs to increase heat and pressure tolerance while adding some flair to the engine bay. The kit includes an upper hose, a lower hose, and an expansion tank hose. The set is available in your choice of black, matte black, blue, or red. 877-466-4744 www.mishimoto.com PN MMHOSE-CTR-17
Hooker BlackHeart Axle Back Hooker BlackHeart has released an axle-back exhaust system for the ’99–’05 1.8L Mazda Miata. The system utilizes a high-flow straight-through muffler designed to deliver a deep, sporty tone from your roadster. It is engineered to produce an extra 2.84 hp and 2.38 lb.-ft. of torque over the factory exhaust and is comprised of 304 stainless-steel piping constructed to provide durability and resist corrosion. 866-464-6553 www.holley.com PN BH10307

By SEMA Washington, D.C., Staff

U.S. Representative Ted Budd (R-NC) is currently serving in his second term representing North Carolina’s 13th Congressional District, which spans five counties between Statesville and Greensboro. Prior to running for Congress in 2016, he helped to manage his family’s landscaping supply and janitorial businesses and owned a gun shop and an indoor shooting range.

Rep. Budd earned an MBA from Wake Forest University and a master’s in leadership from Dallas Theological Seminary. He is also counted among Federal lawmakers in the SEMA-supported Congressional Automotive Performance and Motorsports Caucus.

Watch the video to learn more about Rep. Budd, an advocate for the Recognizing the Protection of Motorsports (RPM) Act. Send a letter asking your legislator to support the RPM Act and protect the future of motorsports.

By SEMA Washington, D.C., Staff

U.S. Representative Ted Budd (R-NC) is currently serving in his second term representing North Carolina’s 13th Congressional District, which spans five counties between Statesville and Greensboro. Prior to running for Congress in 2016, he helped to manage his family’s landscaping supply and janitorial businesses and owned a gun shop and an indoor shooting range.

Rep. Budd earned an MBA from Wake Forest University and a master’s in leadership from Dallas Theological Seminary. He is also counted among Federal lawmakers in the SEMA-supported Congressional Automotive Performance and Motorsports Caucus.

Watch the video to learn more about Rep. Budd, an advocate for the Recognizing the Protection of Motorsports (RPM) Act. Send a letter asking your legislator to support the RPM Act and protect the future of motorsports.

By SEMA Washington, D.C., Staff

U.S. Representative Ted Budd (R-NC) is currently serving in his second term representing North Carolina’s 13th Congressional District, which spans five counties between Statesville and Greensboro. Prior to running for Congress in 2016, he helped to manage his family’s landscaping supply and janitorial businesses and owned a gun shop and an indoor shooting range.

Rep. Budd earned an MBA from Wake Forest University and a master’s in leadership from Dallas Theological Seminary. He is also counted among Federal lawmakers in the SEMA-supported Congressional Automotive Performance and Motorsports Caucus.

Watch the video to learn more about Rep. Budd, an advocate for the Recognizing the Protection of Motorsports (RPM) Act. Send a letter asking your legislator to support the RPM Act and protect the future of motorsports.

By SEMA Washington, D.C., Staff

U.S. Representative Ted Budd (R-NC) is currently serving in his second term representing North Carolina’s 13th Congressional District, which spans five counties between Statesville and Greensboro. Prior to running for Congress in 2016, he helped to manage his family’s landscaping supply and janitorial businesses and owned a gun shop and an indoor shooting range.

Rep. Budd earned an MBA from Wake Forest University and a master’s in leadership from Dallas Theological Seminary. He is also counted among Federal lawmakers in the SEMA-supported Congressional Automotive Performance and Motorsports Caucus.

Watch the video to learn more about Rep. Budd, an advocate for the Recognizing the Protection of Motorsports (RPM) Act. Send a letter asking your legislator to support the RPM Act and protect the future of motorsports.

By Kyle Cheng

Economic news over the last month has remained generally positive, with the labor market continuing to show strength. Consumer spending has been strong, incomes are growing, and confidence remains high. Manufacturing is also looking better. The biggest risk factor right now is the COVID-19 (coronavirus). Although centered in China mainly, economic repercussions are being felt widely across the world because of effects on supply chains.

A recession looks unlikely in 2020, but collateral damage from global events, such as the coronavirus, are difficult to fully predict because their impact is widely felt.

Want more information on the trends affecting the specialty-equipment industry? Check out the SEMA Industry Indicators Report each month to learn how movements in the broader economy may impact your business strategy. In this report, published monthly, you’ll get a snapshot of the overall economy and our industry, including:

• Overall Economic Outlook
• New Vehicle Sales and Statistics on Auto Parts Production
• Consumer Sentiment and Spending
• Economic Growth and Unemployment
• Other Important Industry Insights

To learn more, download the February “Industry Indicators Report” – now available for free at www.sema.org/research.

Yes, we’ve all heard that email marketing is sometimes derided as a dinosaur technology, but the fact is that email delivers, year after year.

https://www.sema.org/sema-news/2020/02/the-top-five-online-email-marketing-services-a-buyers-market

Yes, we’ve all heard that email marketing is sometimes derided as a dinosaur technology, but the fact is that email delivers, year after year.

https://www.sema.org/sema-news/2020/02/the-top-five-online-email-marketing-services-a-buyers-market

Wheels and tires are more than utilitarian objects. The right combination can enhance a vehicle’s performance, increase safety and stability, and even make a fashion statement.