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Coronavirus Updates & Resources


The Specialty Equipment Market Association (SEMA) is monitoring the evolving Coronavirus (COVID-19) outbreak and tracking what this means for our industry.

We’re identifying best practices, including how to effectively protect your employees' health and prevent the spread of the virus. On this page you will find the latest news and updates from the Association pertaining to the Coronavirus pandemic. This page will include messages from senior leadership as well as relevant business resources offered by SEMA and through local, state and federal offices. Please visit this page regularly to stay on top of the latest developments.

How Can SEMA Help?

How is COVID-19 affecting your employees and your business? E-mail us with your questions and concerns. Your feedback will help SEMA better understand the impact the Coronavirus is having and how we might be able to help.

Chris Kersting, CAE
SEMA President & CEO

We are facing an unprecedented health crisis that requires dramatic changes in our personal lives and our business strategies. The primary priority for SEMA is clear – assuring the health, safety, and business continuity for our members, partners, employees, and the overall industry community. While we at SEMA have transitioned to having employees work from home during this time, we are fully operational and are continuing to provide needed services and information for our members. We hope you will find this COVID-19 Resource page a valuable tool to help your business plan a path forward. SEMA staff will continue to monitor and collect information and provide updates to this page as developments unfold. These are times of unprecedented challenge, but all of us on the SEMA team - the Staff and Volunteers - recognize that it is at times like these that the power of a collective -- your association -- can be most beneficial. I’m optimistic that by working together, we will persevere and thrive.

Do not hesitate to contact any of us on the SEMA team if you have specific questions or if there is anything we can do to help.

Archive Communication (March 20, 2020)

Latest Information & Updates from SEMA eNews

Small Business Loans

The U.S. Small Business Administration (SBA) is issuing emergency Coronavirus loans of up to $2 million at 3.75%. For motor vehicle parts manufacturers, the definition of “small business” ranges from 1,000 to 1,500 employees. Loans may be used to pay fixed debts, payroll, accounts payable and other bills that can’t be paid because of the disaster’s impact. Small business owners in all U.S. states and territories are currently eligible to apply for a Coronavirus loan.

Learn More >>

Paid Sick Leave

New Federal Law Requires Paid Sick and Family Leave for Employees

Learn More >>

Protecting the Economy

SEMA Joins Forces With Industry to Urge Additional Measures to Protect the Economy

Learn More >>

Updates on SEMA Member Activities

The SEMA Show and PRI Show plan to move forward as scheduled. You can find the latest information on the SEMA Show and PRI Show at https://www.semashow.com/important-show-update and www.performanceracing.com/tradeshow.

Following Events Will Be As Scheduled:

Due to the unprecedented and growing concerns surrounding the COVID-19 Coronavirus, SEMA has cancelled or postponed all SEMA related events through May 31. This includes the following:

Cancelled Events

  • March 27, 2020 | SBN Meeting
  • March 27, 2020 | SEMA Vehicle Build Visit
  • April 6, 2020 | General Motors Measuring Session
  • April 9, 2020 | TORA Open Meeting & Reception
  • April 21-24, 2020 | ARMO Hot Products Showcase
  • May 1, 2020 | TORA Meet-up Event
  • May 9, 2020 | SEMA Cares Childhelp Build Day
  • May 12, 2020 | Council Leadership Summit
  • May 13, 2020 | Washington Rally
  • May 14, 2020 | Board Meeting
  • May 15, 2020 | TORA Meet-up Event
  • May 20, 2020 | PRI Red Rocks Cafe´

Postponed Events

Due to the unprecedented and growing concerns surrounding the COVID-19 Coronavirus, the following events have been POSTPONED until further notice.

  • May 19, 2020 | ADAS Forum

As new developments come to light, the association will make adjustments and announce details for a new date that will ensure the health and welfare of the industry and members.

Frequently Asked Questions

SEMA Show Policy Change and Updates: here

Interim Guidance for Businesses and Employers to Plan and Respond to Coronavirus Disease 2019 (COVID-19): here

Zack Friedman, Personal Finance editor for Forbes.com explains recent changes to the policy here

How Small Business Owners are Coping with the COVID-19 Pandemic here.

“Coronavirus Can Live on Surfaces for Days. But it Can't Travel Through the mail” - here

Coronavirus and Travel in the United States - here

Coronavirus (COVID-19): Small Business Guidance & Loan Resources - here
Resources to Help Your Small Business Survive the Coronavirus - here

Frequently Asked Questions for Bank Customers Affected by Coronavirus Disease 2019 - here
Pandemic Financial Planning - here

“Communicating Through the Coronavirus Crisis” - here

Staying Connected With Customers Through the Coronavirus Outbreak - here

50 Ways Companies Are Giving Back During The Coronavirus Pandemic - here
"How You Can Help During the Coronavirus Outbreak" - here