Thu, 06/25/2009 - 12:12
  Mobile Electronics
 Part of SEMA's outreach to mobile electronics includes print ads in key industry publications.

The Mobile Electronics & Technology section of the SEMA Show is located in the North Hall of the Las Vegas Convention Center showcasing audio, video, GPS, satellite radio, wireless connectivity, security, radar detection products and many more related automotive technology accessories.

Over 17,500 domestic and 5,500 international buyers walking through the doors of the Show expressed interest in mobile electronic products when they pre-registered in 2008.

At the 2008 SEMA Show, approximately 158 exhibitors indicated that they manufacture mobile electronics products, more than 3,309 attendees expressed interest in their products and more than 8,697 attendees swiped badges at those specific exhibitors’ booths. In total there were 101,930 scan swipes made at North Hall exhibitors’ booths.

On the marketing front, SEMA is employing highly targeted methods to attract mobile electronics product buyers to this year’s SEMA Show. The extensive, multi-channel marketing is targeting not only past attendees, but also fresh new prospects that have never attended the SEMA Show.

“Number one on any buyer’s list of goals for the SEMA Show is to see new products," says Dan Hobgood, SEMA Senior Director of Marketing. "Our targeted e-mail and direct mail to buyers emphasizes all the new products they’ll see at the Show, many of which are conveniently located in the New Products Showcase. We also include mobile electronics industry information, exhibitors that have already signed up and education sessions that key in on that buyer group’s interests.”

The adjacent full-page, four-color ads featuring the Mobile Electronics & Technology section of the Show are already running in major mobile electronics industry trade publications. Banner ads are also running on trade websites.

From the hundreds of thousands of direct mailers, e-mails and voicemails the message is clear: there is no better place to find everything you need to work smarter and increase sales than at the SEMA Show. As the ad says, the SEMA Show truly is “Like a Pit Stop for Your Business”.

View specific details on the entire 2009 SEMA Show attendee buyer marketing campaign here.

Check next week’s eNews for how SEMA is targeting paint, body and equipment buyers.

Thu, 06/25/2009 - 12:12
  Mobile Electronics
 Part of SEMA's outreach to mobile electronics includes print ads in key industry publications.

The Mobile Electronics & Technology section of the SEMA Show is located in the North Hall of the Las Vegas Convention Center showcasing audio, video, GPS, satellite radio, wireless connectivity, security, radar detection products and many more related automotive technology accessories.

Over 17,500 domestic and 5,500 international buyers walking through the doors of the Show expressed interest in mobile electronic products when they pre-registered in 2008.

At the 2008 SEMA Show, approximately 158 exhibitors indicated that they manufacture mobile electronics products, more than 3,309 attendees expressed interest in their products and more than 8,697 attendees swiped badges at those specific exhibitors’ booths. In total there were 101,930 scan swipes made at North Hall exhibitors’ booths.

On the marketing front, SEMA is employing highly targeted methods to attract mobile electronics product buyers to this year’s SEMA Show. The extensive, multi-channel marketing is targeting not only past attendees, but also fresh new prospects that have never attended the SEMA Show.

“Number one on any buyer’s list of goals for the SEMA Show is to see new products," says Dan Hobgood, SEMA Senior Director of Marketing. "Our targeted e-mail and direct mail to buyers emphasizes all the new products they’ll see at the Show, many of which are conveniently located in the New Products Showcase. We also include mobile electronics industry information, exhibitors that have already signed up and education sessions that key in on that buyer group’s interests.”

The adjacent full-page, four-color ads featuring the Mobile Electronics & Technology section of the Show are already running in major mobile electronics industry trade publications. Banner ads are also running on trade websites.

From the hundreds of thousands of direct mailers, e-mails and voicemails the message is clear: there is no better place to find everything you need to work smarter and increase sales than at the SEMA Show. As the ad says, the SEMA Show truly is “Like a Pit Stop for Your Business”.

View specific details on the entire 2009 SEMA Show attendee buyer marketing campaign here.

Check next week’s eNews for how SEMA is targeting paint, body and equipment buyers.

Thu, 06/25/2009 - 12:12
  Mobile Electronics
 Part of SEMA's outreach to mobile electronics includes print ads in key industry publications.

The Mobile Electronics & Technology section of the SEMA Show is located in the North Hall of the Las Vegas Convention Center showcasing audio, video, GPS, satellite radio, wireless connectivity, security, radar detection products and many more related automotive technology accessories.

Over 17,500 domestic and 5,500 international buyers walking through the doors of the Show expressed interest in mobile electronic products when they pre-registered in 2008.

At the 2008 SEMA Show, approximately 158 exhibitors indicated that they manufacture mobile electronics products, more than 3,309 attendees expressed interest in their products and more than 8,697 attendees swiped badges at those specific exhibitors’ booths. In total there were 101,930 scan swipes made at North Hall exhibitors’ booths.

On the marketing front, SEMA is employing highly targeted methods to attract mobile electronics product buyers to this year’s SEMA Show. The extensive, multi-channel marketing is targeting not only past attendees, but also fresh new prospects that have never attended the SEMA Show.

“Number one on any buyer’s list of goals for the SEMA Show is to see new products," says Dan Hobgood, SEMA Senior Director of Marketing. "Our targeted e-mail and direct mail to buyers emphasizes all the new products they’ll see at the Show, many of which are conveniently located in the New Products Showcase. We also include mobile electronics industry information, exhibitors that have already signed up and education sessions that key in on that buyer group’s interests.”

The adjacent full-page, four-color ads featuring the Mobile Electronics & Technology section of the Show are already running in major mobile electronics industry trade publications. Banner ads are also running on trade websites.

From the hundreds of thousands of direct mailers, e-mails and voicemails the message is clear: there is no better place to find everything you need to work smarter and increase sales than at the SEMA Show. As the ad says, the SEMA Show truly is “Like a Pit Stop for Your Business”.

View specific details on the entire 2009 SEMA Show attendee buyer marketing campaign here.

Check next week’s eNews for how SEMA is targeting paint, body and equipment buyers.

Thu, 06/25/2009 - 12:12

M-Benz 2010 S Class

Mercedes-Benz is working on a new CL, which spy shooter Brenda Priddy says will be more appropriately named the S-Class Coupe. Priddy's photogarphers caught this prototype with unmistakeable S Class lines lapping the Nurburgring. Priddy notes a reworked front bumper and a larger, more angular grille. A new set of crossbars are also visible in the grille opening. LED daytime headlights and possibly LED tail lamps have been added to the coupe crusier as well.

It's only a matter of time, Priddy adds, before her cameras catch an updated AMG model with more aggressive bodywork and a 6.3L V8 lapping the Ring as well.

M-Benz 2010 S Class

Photos copyright Brenda Priddy & Company. Reuse or reproduction without copyright holder's consent is prohibited.

Thu, 06/25/2009 - 12:12

M-Benz 2010 S Class

Mercedes-Benz is working on a new CL, which spy shooter Brenda Priddy says will be more appropriately named the S-Class Coupe. Priddy's photogarphers caught this prototype with unmistakeable S Class lines lapping the Nurburgring. Priddy notes a reworked front bumper and a larger, more angular grille. A new set of crossbars are also visible in the grille opening. LED daytime headlights and possibly LED tail lamps have been added to the coupe crusier as well.

It's only a matter of time, Priddy adds, before her cameras catch an updated AMG model with more aggressive bodywork and a 6.3L V8 lapping the Ring as well.

M-Benz 2010 S Class

Photos copyright Brenda Priddy & Company. Reuse or reproduction without copyright holder's consent is prohibited.

Thu, 06/25/2009 - 12:12

M-Benz 2010 S Class

Mercedes-Benz is working on a new CL, which spy shooter Brenda Priddy says will be more appropriately named the S-Class Coupe. Priddy's photogarphers caught this prototype with unmistakeable S Class lines lapping the Nurburgring. Priddy notes a reworked front bumper and a larger, more angular grille. A new set of crossbars are also visible in the grille opening. LED daytime headlights and possibly LED tail lamps have been added to the coupe crusier as well.

It's only a matter of time, Priddy adds, before her cameras catch an updated AMG model with more aggressive bodywork and a 6.3L V8 lapping the Ring as well.

M-Benz 2010 S Class

Photos copyright Brenda Priddy & Company. Reuse or reproduction without copyright holder's consent is prohibited.

Thu, 06/25/2009 - 12:12

M-Benz 2010 S Class

Mercedes-Benz is working on a new CL, which spy shooter Brenda Priddy says will be more appropriately named the S-Class Coupe. Priddy's photogarphers caught this prototype with unmistakeable S Class lines lapping the Nurburgring. Priddy notes a reworked front bumper and a larger, more angular grille. A new set of crossbars are also visible in the grille opening. LED daytime headlights and possibly LED tail lamps have been added to the coupe crusier as well.

It's only a matter of time, Priddy adds, before her cameras catch an updated AMG model with more aggressive bodywork and a 6.3L V8 lapping the Ring as well.

M-Benz 2010 S Class

Photos copyright Brenda Priddy & Company. Reuse or reproduction without copyright holder's consent is prohibited.

Thu, 06/25/2009 - 12:12
Diamondback Truck Covers has grown from a university class project to a respected manufacturer of aluminum tonneau covers.
Thu, 06/25/2009 - 12:12
  Brian Offenberger at 2008 SEMA Show
 Online marketing expert Brian Offenberger will help you create an online presence for your business.

As the Internet moves into mainstream full speed, now is the time to get your company on board. Internet marketing is evolving and changing by the minute. Learn how to get started the right way during this hands-on presentation by Brian Offenberger.

You will learn the five fundamental elements of Internet marketing, common terms used every day in Internet marketing, basics of a good website and how to hire the right website designer and/or web company for your business.

What: SEMA Webinar: "Introduction to Internet Marketing"
When: Thursday, July 16, 2009, 10:00–11:00 a.m. (PDT)
Presenter: Brian Offenberger, CEO, Aftermarketer Club

SEMA's Webinar Program: The SEMA webinar program brings the world-class business seminars featured during the SEMA Show right to your desktop. Different business-building sessions are constantly added to the program, offering members the latest insight and practices from today’s leading speakers.

All SEMA webinars are conducted live and are open to all employees of SEMA-member companies free of charge. To participate, all you need is a computer with Internet access and a telephone. All previous SEMA webinars are available for download. Learn more about SEMA webinars and view upcoming presentations.
Thu, 06/25/2009 - 12:12
  Brian Offenberger at 2008 SEMA Show
 Online marketing expert Brian Offenberger will help you create an online presence for your business.

As the Internet moves into mainstream full speed, now is the time to get your company on board. Internet marketing is evolving and changing by the minute. Learn how to get started the right way during this hands-on presentation by Brian Offenberger.

You will learn the five fundamental elements of Internet marketing, common terms used every day in Internet marketing, basics of a good website and how to hire the right website designer and/or web company for your business.

What: SEMA Webinar: "Introduction to Internet Marketing"
When: Thursday, July 16, 2009, 10:00–11:00 a.m. (PDT)
Presenter: Brian Offenberger, CEO, Aftermarketer Club

SEMA's Webinar Program: The SEMA webinar program brings the world-class business seminars featured during the SEMA Show right to your desktop. Different business-building sessions are constantly added to the program, offering members the latest insight and practices from today’s leading speakers.

All SEMA webinars are conducted live and are open to all employees of SEMA-member companies free of charge. To participate, all you need is a computer with Internet access and a telephone. All previous SEMA webinars are available for download. Learn more about SEMA webinars and view upcoming presentations.