International Exhibitors: Register by September 23 to Receive Badges in Mail
Thu, 09/08/2011 - 14:57

International badges will be mailed to the contact person if registration is received online or via fax or mail by September 23. Registration forms received after this date will be processed, and badges will be held for pickup at the Exhibitor Registration Desk at the Show. Online registration closes Thursday, November 3. After November 3, everyone must register on-site.

If you did not receive a password, e-mail Cassandra Stock at cstock@ConvExx.com, and the password will be e-mailed to the company contact. Once you have registered on www.SEMAShow.com, the system will tell you exactly how many badges are allotted to your company and how many have been used. There is no limit to how many badges each company can purchase, but your allotment should cover all booth personnel. Additional badges cost $25.

If you want to send a check with your registrations instead of using the Internet, call 702/450-7662, ext. 120 or e-mail cstock@ConvExx.com and ask to have a form sent to you. Changes to personnel can be made online at www.SEMAShow.com (until the badges are mailed).

Call registration customer service at 866/229-3687 or 708/486-0700, or e-mail aapexsema@compusystems.com. Once mailed, changes must be made on-site.

Upcoming Deadlines: 

September 9
  Exhibit Space Design Notification (for all exhibits 400 NSF or more)
September 9   Hanging Sign Design Notification Order
September 9   Show Directory Advertising Materials Due
September 16   PR Company Contact Information
September 23   CompuSystems: International Exhibitor Registration (to receive badges in mail)
September 30   Booth Food Service (Advance Rate)–ARAMARK
September 30   Exhibitor-Appointed Contractor Application
September 30   Fabric Solutions–Freeman
September 30   Sponsorship Materials Due–Motor Media
September 30   Vehicle Detailing (Advance Rate)–ECA Ltd.
September 30   Student Program Application (Interns)
October 3
  Lead Retrieval Rental (Advance Rate)–CompuSytems
October 7
  Carpet and Cleaning Order (Advance Rate)–Freeman
October 7
  Credit Card Authorization–Freeman
October 7
  Cable Order (Advance Rate)–Smart City
October 7
  Electrical Order (Advance Rate)–Freeman
October 7
  Exhibit Accessories (Advance Rate)–Freeman
October 7
  Exhibit Furnishings (Advance Rate)–Freeman
October 7
  Feature Vehicle Display Application Information
October 7   Hanging Truss, Chain Hoist, Lighting and Stagehand Labor (Advance Rate)–Freeman
October 7   Labor, Installation and Dismantle–Freeman
October 7   Members Lounge Conference Room Reservation
October 7   Method of Payment–Freeman
October 7
  New Products Entry (Advance Rate)
October 7
  Project Vehicle Builders
October 7
  Rental Exhibit Order (Advance Rate)–Freeman
October 7   Rigging Equipment Labor Order–Freeman
October 7   Booth Security Guard Service (Advance Rate)–COPS & Pro-Tect
October 7
  Special Signs and Graphics (Advance Rate)–Freeman
October 7
  Target Time Changes–Freeman
October 7
  Telephone/Internet Order (Advance Rate)–Smart City
October 7   Third-Party Payment–Freeman
October 7   Utilities: Air/Water/Drain Order (Advance Rate)–Freeman
SkillsUSA Gold Medalists Head to the 2011 SEMA Show
Thu, 09/08/2011 - 14:52

 

  skillsusa
  The winners of this year's SkillsUSA Championships in Collision Repair Technology and and instructors will attend the 2011 SEMA Show in Las Vegas.

More than 5,692 career and technical education students participated in 94 different trade, technical and leadership fields in this year's SkillsUSA Championships in Collision Repair Technology at the SkillsUSA National Leadership and Skills Conference in Kansas City. The philosophy of the Championships is to reward students for excellence, involve the automotive industry in directly evaluating student performance and keep training relevant to employers’ needs. SkillsUSA students not only excel in their technical skills, but also in employability skills.

The Collision Repair Technology Committee requires students to compete in the following areas: metal work, an A.S.E. test, structural damage analysis, reconciling an estimate with published time guides, plastic identification and repair and welding. Contestants are judged on the overall appearance of the finished products and proper safety practices as they race against the clock and other competitors.

2011 SkillsUSA Winners:

Chance Brickner – SkillsUSA Secondary Gold Medal Winner
Carl Rusch – Instructor Secondary


Simon Rowe – SkillsUSA Post-Secondary Gold Medal Winner

Ron McDonald – Instructor Post-Secondary

State Farm Insurance will sponsor the trip to the 2011 SEMA Show in Las Vegas for the winners and their instructors. With the continued growth of the Show's Paint, Body & Equipment area and the educational sessions specific to the paint and body market, SEMA is an excellent fit for these future leaders in the automotive industry. As many of the paint and body organizations begin to work with SEMA, it becomes a more valuable resource for this industry. The Show allows an important forum for the collision repair community to become more involved in SkillsUSA and the lives of the industry's future workforce. 


SkillsUSA Gold Medalists Head to the 2011 SEMA Show
Thu, 09/08/2011 - 14:52

 

  skillsusa
  The winners of this year's SkillsUSA Championships in Collision Repair Technology and and instructors will attend the 2011 SEMA Show in Las Vegas.

More than 5,692 career and technical education students participated in 94 different trade, technical and leadership fields in this year's SkillsUSA Championships in Collision Repair Technology at the SkillsUSA National Leadership and Skills Conference in Kansas City. The philosophy of the Championships is to reward students for excellence, involve the automotive industry in directly evaluating student performance and keep training relevant to employers’ needs. SkillsUSA students not only excel in their technical skills, but also in employability skills.

The Collision Repair Technology Committee requires students to compete in the following areas: metal work, an A.S.E. test, structural damage analysis, reconciling an estimate with published time guides, plastic identification and repair and welding. Contestants are judged on the overall appearance of the finished products and proper safety practices as they race against the clock and other competitors.

2011 SkillsUSA Winners:

Chance Brickner – SkillsUSA Secondary Gold Medal Winner
Carl Rusch – Instructor Secondary


Simon Rowe – SkillsUSA Post-Secondary Gold Medal Winner

Ron McDonald – Instructor Post-Secondary

State Farm Insurance will sponsor the trip to the 2011 SEMA Show in Las Vegas for the winners and their instructors. With the continued growth of the Show's Paint, Body & Equipment area and the educational sessions specific to the paint and body market, SEMA is an excellent fit for these future leaders in the automotive industry. As many of the paint and body organizations begin to work with SEMA, it becomes a more valuable resource for this industry. The Show allows an important forum for the collision repair community to become more involved in SkillsUSA and the lives of the industry's future workforce. 


Promote Yourself: SEMA News Advertising Special
Thu, 09/08/2011 - 14:48
SEMA News Product & Catalog Showcase
At $250, the SEMA News Product & Catalog Showcase is an extremely affordable solution for companies interested in SEMA Show-related advertising.
Promotion is sometimes overlooked in pre-Show planning because the emphasis is on developing new products, building project vehicles and finishing booth displays. However, one of the best ways to generate buzz for your new products and services is by using paid advertising to further elevate your company's profile and get buyers focused on your products.

Motor Media offers advertising packages and programs designed to fit every budget, including the upcoming advertising special in SEMA News—the Product and Catalog Showcase. Don't miss out on this incredible opportunity. At only $250 per entry, the Product and Catalog Showase is an extremely affordable solution for companies interested in Show-related advertising.

For complete details, including special discounts, contact Joe Sebergandio at Motor Media, 818/248-4449 or e-mail Joe at sales@motormediainc.com.
Promote Yourself: SEMA News Advertising Special
Thu, 09/08/2011 - 14:48
SEMA News Product & Catalog Showcase
At $250, the SEMA News Product & Catalog Showcase is an extremely affordable solution for companies interested in SEMA Show-related advertising.
Promotion is sometimes overlooked in pre-Show planning because the emphasis is on developing new products, building project vehicles and finishing booth displays. However, one of the best ways to generate buzz for your new products and services is by using paid advertising to further elevate your company's profile and get buyers focused on your products.

Motor Media offers advertising packages and programs designed to fit every budget, including the upcoming advertising special in SEMA News—the Product and Catalog Showcase. Don't miss out on this incredible opportunity. At only $250 per entry, the Product and Catalog Showase is an extremely affordable solution for companies interested in Show-related advertising.

For complete details, including special discounts, contact Joe Sebergandio at Motor Media, 818/248-4449 or e-mail Joe at sales@motormediainc.com.
Promote Yourself: SEMA News Advertising Special
Thu, 09/08/2011 - 14:48
SEMA News Product & Catalog Showcase
At $250, the SEMA News Product & Catalog Showcase is an extremely affordable solution for companies interested in SEMA Show-related advertising.
Promotion is sometimes overlooked in pre-Show planning because the emphasis is on developing new products, building project vehicles and finishing booth displays. However, one of the best ways to generate buzz for your new products and services is by using paid advertising to further elevate your company's profile and get buyers focused on your products.

Motor Media offers advertising packages and programs designed to fit every budget, including the upcoming advertising special in SEMA News—the Product and Catalog Showcase. Don't miss out on this incredible opportunity. At only $250 per entry, the Product and Catalog Showase is an extremely affordable solution for companies interested in Show-related advertising.

For complete details, including special discounts, contact Joe Sebergandio at Motor Media, 818/248-4449 or e-mail Joe at sales@motormediainc.com.
Promote Yourself: SEMA News Advertising Special
Thu, 09/08/2011 - 14:48
SEMA News Product & Catalog Showcase
At $250, the SEMA News Product & Catalog Showcase is an extremely affordable solution for companies interested in SEMA Show-related advertising.
Promotion is sometimes overlooked in pre-Show planning because the emphasis is on developing new products, building project vehicles and finishing booth displays. However, one of the best ways to generate buzz for your new products and services is by using paid advertising to further elevate your company's profile and get buyers focused on your products.

Motor Media offers advertising packages and programs designed to fit every budget, including the upcoming advertising special in SEMA News—the Product and Catalog Showcase. Don't miss out on this incredible opportunity. At only $250 per entry, the Product and Catalog Showase is an extremely affordable solution for companies interested in Show-related advertising.

For complete details, including special discounts, contact Joe Sebergandio at Motor Media, 818/248-4449 or e-mail Joe at sales@motormediainc.com.
Promote Yourself: SEMA News Advertising Special
Thu, 09/08/2011 - 14:48
SEMA News Product & Catalog Showcase
At $250, the SEMA News Product & Catalog Showcase is an extremely affordable solution for companies interested in SEMA Show-related advertising.
Promotion is sometimes overlooked in pre-Show planning because the emphasis is on developing new products, building project vehicles and finishing booth displays. However, one of the best ways to generate buzz for your new products and services is by using paid advertising to further elevate your company's profile and get buyers focused on your products.

Motor Media offers advertising packages and programs designed to fit every budget, including the upcoming advertising special in SEMA News—the Product and Catalog Showcase. Don't miss out on this incredible opportunity. At only $250 per entry, the Product and Catalog Showase is an extremely affordable solution for companies interested in Show-related advertising.

For complete details, including special discounts, contact Joe Sebergandio at Motor Media, 818/248-4449 or e-mail Joe at sales@motormediainc.com.
Promote Yourself: SEMA News Advertising Special
Thu, 09/08/2011 - 14:48
SEMA News Product & Catalog Showcase
At $250, the SEMA News Product & Catalog Showcase is an extremely affordable solution for companies interested in SEMA Show-related advertising.
Promotion is sometimes overlooked in pre-Show planning because the emphasis is on developing new products, building project vehicles and finishing booth displays. However, one of the best ways to generate buzz for your new products and services is by using paid advertising to further elevate your company's profile and get buyers focused on your products.

Motor Media offers advertising packages and programs designed to fit every budget, including the upcoming advertising special in SEMA News—the Product and Catalog Showcase. Don't miss out on this incredible opportunity. At only $250 per entry, the Product and Catalog Showase is an extremely affordable solution for companies interested in Show-related advertising.

For complete details, including special discounts, contact Joe Sebergandio at Motor Media, 818/248-4449 or e-mail Joe at sales@motormediainc.com.
Best Practices: Working With Media at the SEMA Show
Thu, 09/08/2011 - 14:47

SEMA News—September 2011

Best Practices: Working With the Media at the SEMA Show

It’s a Prime Place for Industry Companies to Gain Publicity

By Steve Campbell

    Thousands of writers, editors and commentators will flock to Las Vegas from November 1–4 to gather material for their publications, blogs and broadcasts.
The writers, editors, commentators and hosts who flock to the SEMA Show in Las Vegas generate ideas for enough technical, how-to and feature stories to last a whole year. Those stories come about because savvy specialty-equipment companies feed leads about their products to the attending media.
     
Thousands of writers, editors and commentators will flock to Las Vegas from November 1–4 to gather material for their publications, blogs and broadcasts. Don’t assume that the media will find you just because you’re exhibiting, however.

They will be surrounded by nearly 2,000 businesses that would love to receive publicity, so they will go to those companies whose products they find interesting. SEMA has tools that will help ensure that they know about yours.

2011 SEMA Show Directory

Media and other SEMA Show attendees find booths, learn about companies and establish contacts using the SEMA Show Directory and the SEMA Show Pocket Guide. Most take the directory and guide back to their offices and refer to them throughout the year when they look for story sources. In order to be included in these two printed directories, your SEMA Show exhibitor booth space must be reserved by September 2, 2011. If you have any questions or need assistance regarding your company’s directory listing, contact Marel Del Rio at 909/978-6740.

PR Contact Information

SEMA also publishes a list of exhibiting companies’ public relations and marketing contacts so that the media can connect with the right person at each company for information or to set up interviews. To be included in the list, e-mail the following information to pr@sema.org with the subject line “Exhibitor PR Contact Info.” Include the exhibiting company’s name, contact person’s name, contact company (if different from the exhibitor, such as a marketing or PR firm), phone number, e-mail address, a SEMA Show onsite mobile phone number and exhibitor booth number. The deadline to submit this information is September 16.

Media Conference

    Thousands of writers, editors and commentators will flock to Las Vegas from November 1–4 to gather material for their publications, blogs and broadcasts
The SEMA Show Media Center Sponsored by Continental Tire serves as “home base” for thousands of editors and reporters during the Show.
     
Any exhibitor that is making a newsworthy announcement at the SEMA Show is invited to hold a press conference. To reserve a place in the schedule, visit here. Follow the steps to complete the form and submit it by September 2. (Conferences are not intended for new-product announcements, and exhibitors are not authorized to hold media conferences outside of the official schedule or offsite during SEMA Show hours.) Applications will be screened for inclusion in the schedule, and companies that receive a scheduled time should independently promote their media conference to ensure maximum attendance.

Ideas Alive: Featuring the New Products Showcase

Entering a new product in the Ideas Alive: Featuring the New Products Showcase is a terrific way to introduce media members to your company. The display provides all exhibitors with an easy and affordable way to gain product exposure, and now there are three ways to participate: new products, first-time exhibitor products and featured products. To participate in the program, fill out the New Products Showcase entry form by October 7. The first entry in any category is free, and all additional entries are $75 per product category if received by October 7. After October 7, the fee is $150 per product category, and entries submitted onsite will be accepted based on space availability.

Celebrity Appearances and Famous Vehicles

Scheduling a celebrity appearance is another great way to generate media traffic to your booth. SEMA publicizes celebrity appearances—both human and vehicular—on the SEMA Show website and in association publications, including SEMA News and SEMA eNews. To have your celebrity or famous-car appearance publicized, visit www.SEMAShow.com/celebrity. The earlier the information is received, the more opportunities it will have to be publicized, but the deadline for submissions is September 2. For more information, contact SEMA Trade Shows Specialist Lisa Schafer at lisas@sema.org or 909/978-6742.

Exhibitor Product Training Session

Exhibitor Product Training Sessions allow exhibitors to explain and demonstrate product applications and uses, but they are also an excellent way to inform media members about products that may be covered in technical or how-to stories. The training sessions are included in the schedules published on www.SEMAShow.com as well as in printed publications, such as the SEMA Show Pocket Guide. The charge to the exhibitor for each 30-minute time slot is only $125, and admission is free to all attendees. Visit here for additional information.

To receive the latest updates about the 2011 SEMA Show, subscribe to SEMA eNews. Here is more information about working with the media at the SEMA Show.