Thu, 02/13/2014 - 10:14

By SEMA Washington, D.C., Staff

Loren Healy took the checkered flag at last week’s King of the Hammers. His personal victory was also an opportunity to celebrate that the world’s most brutal one-day endurance auto race will continue to be staged in Johnson Valley, California.

Last December, Congress ended a six-year debate between the U.S. Marines Corps and off-highway vehicle (OHV) users over access to thousands of acres of Southern California desert. Lawmakers created the “Johnson Valley Off-Highway Vehicle Recreation Area” to protect 96,000 acres originally set aside in 1980 by the State of California for OHV recreation. It marked the first time an OHV area has been provided national recognition. About 79,000 acres were simultaneously transferred to the adjoining Marine Corps base at Twentynine Palms.

“Helping to preserve a significant portion of the OHV area was a collaborative effort,” said Chris Kersting, president and CEO of SEMA. “We thank U.S. Representative Paul Cook (R-CA) for the instrumental role he played in working with stakeholder groups to craft the shared-use solution. SEMA shares this achievement with a number of other organizations representing the OHV community—including the Off-Road Business Association (ORBA)—who worked hard to see that this proposed solution became reality.”

The Marines will have shared-use access to 53,000 acres of the OHV area for 30 days of military training exercises, twice per year. However, no dud-producing ordnance will be used at that time in order to assure safety and continued access to the area. The Marines coordinate its activities with the OHV community and the U.S. Bureau of Land Management (BLM), which manages the land during the rest of the year.

Prior to being elected to Congress in 2012, Rep. Cook served a 26-year distinguished military career in the Marine Corps before retiring as a colonel. He has lived for years in the area that includes Johnson Valley and the Twentynine Palms base.

At the King of the Hammers event, Chris Kersting presented a $10,000 check from SEMA to ORBA to help cover the costs associated with the “Save Johnson Valley” efforts. “OHV racing is one of SEMA’s fastest-growing enthusiast markets,” said Kersting. “Many of our member companies provide the equipment necessary for teams to compete and enthusiasts to enjoy the sport. Given the strong interest our members have in preserving Johnson Valley, SEMA welcomed the opportunity to work with the Marine Corps to find a solution that allows for both military training and recreational pursuits.”

For more information, contact Stuart Gosswein at stuartg@sema.org.

johnson valley
Rep. Paul Cook (R-CA) [left] and Dave Cole, executive director of Hammerking Productions.

 

 

 

 

 check
(Left to right) Kurt Miller, national sales director, Dirt Sports magazine/Off-Road Industry magazine; ORBA President and CEO Fred Wiley; Greg Adler, ORBA chairman of the board and president, Transamerican-4 Wheel Parts Wholesalers; SEMA President and CEO Chris Kersting; and Stuart Gosswein, SEMA senior director, federal government affairs, after SEMA presented a $10,000 check to ORBA for the “Save Johnson Valley” campaign.
   

view
A panoramic view of Johnson Valley from “Chocolate Thunder” pass.

 

  hammers
Vehicles that compete in King of the Hammers rock crawl through boulder fields and then race on dry lake beds at speeds of more than 100 miles per hour.
Thu, 02/13/2014 - 09:54
By SEMA Editors

 maskin
Richard Maskin
  
The 2014 SEMA Scholarship Engine build—headed by Richard Maskin, a highly credentialed engine builder and NHRA Pro Stock Championship winning crew chief—will feature a Dart LS Next cast-iron block (a new variation of the standard LS). A highly effective combination has been developed for the LS Next that is dyno-proven to deliver more than 700 hp on pump gasoline. The engine will be finished to the needs of the buyer, for a competition or street application.

All proceeds will benefit the SEMA Memorial Scholarship Fund, which helps support the industry by offering financial scholarships to students pursuing a career in the automotive industry who are enrolled in two- and four-year programs, and by offering loan forgiveness awards to individuals employed by SEMA-member companies. Both Scholarship and Loan Forgiveness applications are currently being accepted until March 28, 2014.

This charity engine is made possible through the generous support of eBay motors, and the components from a number of highly respected aftermarket firms are being used for the build. They include: Allstar Performance, ARP, ATI, Callies, Champion, Clevite, Comp Cams, Dart, Diamond, Fel-Pro, Hedman Hedders, Holley, Joe Gibbs Driven, Melling, Meziere, Moroso, MSD, PowerMaster, Total Seal and Trend.

For more information and to own this one-of-a-kind LS Next Block Engine, visit www.SEMAengine.com, or contact SEMA Education Director Zane Clark at 909-978-6743.
Thu, 02/13/2014 - 09:54
By SEMA Editors

 maskin
Richard Maskin
  
The 2014 SEMA Scholarship Engine build—headed by Richard Maskin, a highly credentialed engine builder and NHRA Pro Stock Championship winning crew chief—will feature a Dart LS Next cast-iron block (a new variation of the standard LS). A highly effective combination has been developed for the LS Next that is dyno-proven to deliver more than 700 hp on pump gasoline. The engine will be finished to the needs of the buyer, for a competition or street application.

All proceeds will benefit the SEMA Memorial Scholarship Fund, which helps support the industry by offering financial scholarships to students pursuing a career in the automotive industry who are enrolled in two- and four-year programs, and by offering loan forgiveness awards to individuals employed by SEMA-member companies. Both Scholarship and Loan Forgiveness applications are currently being accepted until March 28, 2014.

This charity engine is made possible through the generous support of eBay motors, and the components from a number of highly respected aftermarket firms are being used for the build. They include: Allstar Performance, ARP, ATI, Callies, Champion, Clevite, Comp Cams, Dart, Diamond, Fel-Pro, Hedman Hedders, Holley, Joe Gibbs Driven, Melling, Meziere, Moroso, MSD, PowerMaster, Total Seal and Trend.

For more information and to own this one-of-a-kind LS Next Block Engine, visit www.SEMAengine.com, or contact SEMA Education Director Zane Clark at 909-978-6743.
Thu, 02/13/2014 - 09:54
By SEMA Editors

 maskin
Richard Maskin
  
The 2014 SEMA Scholarship Engine build—headed by Richard Maskin, a highly credentialed engine builder and NHRA Pro Stock Championship winning crew chief—will feature a Dart LS Next cast-iron block (a new variation of the standard LS). A highly effective combination has been developed for the LS Next that is dyno-proven to deliver more than 700 hp on pump gasoline. The engine will be finished to the needs of the buyer, for a competition or street application.

All proceeds will benefit the SEMA Memorial Scholarship Fund, which helps support the industry by offering financial scholarships to students pursuing a career in the automotive industry who are enrolled in two- and four-year programs, and by offering loan forgiveness awards to individuals employed by SEMA-member companies. Both Scholarship and Loan Forgiveness applications are currently being accepted until March 28, 2014.

This charity engine is made possible through the generous support of eBay motors, and the components from a number of highly respected aftermarket firms are being used for the build. They include: Allstar Performance, ARP, ATI, Callies, Champion, Clevite, Comp Cams, Dart, Diamond, Fel-Pro, Hedman Hedders, Holley, Joe Gibbs Driven, Melling, Meziere, Moroso, MSD, PowerMaster, Total Seal and Trend.

For more information and to own this one-of-a-kind LS Next Block Engine, visit www.SEMAengine.com, or contact SEMA Education Director Zane Clark at 909-978-6743.
Thu, 02/13/2014 - 09:41
By Della Domingo

mcfann
Mark McFann
Product placement in television and film may be an effective way to increase general awareness and reach new customers, particularly customers who may not be hardcore auto enthusiasts. To help SEMA members decide if product placement is right for their companies, the SEMA Education Institute (SEI) is hosting a webinar entitled, “So, You Want to Be in Pictures? A Guide to Product Placement in Film,” next week, February 20, from 10:00 a.m.–11:00 a.m. (PST).
 
The live, online program will address issues specific to auto parts manufacturers and offer insight from industry expert Mark McFann. McFann is principal owner and managing director of Cast a Long Shadow (a firm specializing in entertainment marketing), as well as the former vice president of sales and marketing for Royal Purple (where he secured product placements in dozens of shows).
 
Participation in all SEMA webinars is free of charge to SEMA members, and $29 for non-SEMA members. During the live webinar, participants will be able to listen to and submit questions for McFann. A recording of the session will be available to those unable to participate live.
 
Register now. For more details, contact SEMA Education Director Zane Clark at 909-978-6743.
Thu, 02/13/2014 - 09:41
By Della Domingo

mcfann
Mark McFann
Product placement in television and film may be an effective way to increase general awareness and reach new customers, particularly customers who may not be hardcore auto enthusiasts. To help SEMA members decide if product placement is right for their companies, the SEMA Education Institute (SEI) is hosting a webinar entitled, “So, You Want to Be in Pictures? A Guide to Product Placement in Film,” next week, February 20, from 10:00 a.m.–11:00 a.m. (PST).
 
The live, online program will address issues specific to auto parts manufacturers and offer insight from industry expert Mark McFann. McFann is principal owner and managing director of Cast a Long Shadow (a firm specializing in entertainment marketing), as well as the former vice president of sales and marketing for Royal Purple (where he secured product placements in dozens of shows).
 
Participation in all SEMA webinars is free of charge to SEMA members, and $29 for non-SEMA members. During the live webinar, participants will be able to listen to and submit questions for McFann. A recording of the session will be available to those unable to participate live.
 
Register now. For more details, contact SEMA Education Director Zane Clark at 909-978-6743.
Thu, 02/13/2014 - 09:41
By Della Domingo

mcfann
Mark McFann
Product placement in television and film may be an effective way to increase general awareness and reach new customers, particularly customers who may not be hardcore auto enthusiasts. To help SEMA members decide if product placement is right for their companies, the SEMA Education Institute (SEI) is hosting a webinar entitled, “So, You Want to Be in Pictures? A Guide to Product Placement in Film,” next week, February 20, from 10:00 a.m.–11:00 a.m. (PST).
 
The live, online program will address issues specific to auto parts manufacturers and offer insight from industry expert Mark McFann. McFann is principal owner and managing director of Cast a Long Shadow (a firm specializing in entertainment marketing), as well as the former vice president of sales and marketing for Royal Purple (where he secured product placements in dozens of shows).
 
Participation in all SEMA webinars is free of charge to SEMA members, and $29 for non-SEMA members. During the live webinar, participants will be able to listen to and submit questions for McFann. A recording of the session will be available to those unable to participate live.
 
Register now. For more details, contact SEMA Education Director Zane Clark at 909-978-6743.
Thu, 02/13/2014 - 09:37

By SEMA Editors

 mustang
Ford project-vehicle requests require two components: an e-mail project summary (due February 21, 2014) and a detailed written proposal (due March 3, 2014).
  

Ford Motor Co. has announced its project-vehicle program for 2014. The automaker requests that project-vehicle proposals be submitted in two parts, and that all proposals meet the Ford Aftermarket Project Vehicle Program Criteria outlined below.

2014 Ford Project Vehicle Program

Proposal Submission Deadline: March 3, 2014
Award Recipient Notification Date: by May 1, 2014

All project vehicle requests must be submitted in two parts and meet the following Ford Aftermarket Project Vehicle Program criteria:

Part 1

E-mail a one-page project summary—must be received by February 21, 2014. Include bullet points for:

  • Vehicle/theme
  • Vehicle modifications
  • New product development
  • Promotional plan
  • Vehicle display location at the 2014 SEMA Show

Part 2

Mail a detailed project proposal—must be received by March 3, 2014. Include details supporting the one-page project summary on company letterhead, a color rendering and past project vehicle examples.

Information on Ford vehicles is available at: www.ford.com.

Ford Aftermarket Project Vehicle Program Criteria

Aftermarket companies requesting project vehicles should be:

  • A Manufacturer or designer/restyler dedicated to supporting new product development.
  • Financially capable and willing to spend promotional dollars.
  • Actively promoting the vehicle with their product(s) through an established marketing plan.
  • A current SEMA member.

Aftermarket companies receiving project vehicles must:

  • Feature the vehicle in a booth at the 2014 SEMA Show in Las Vegas.
  • Register and keep the vehicle in your company name during the entire contract period.
  • Purchase and maintain $3 million in general liability, $3 million in automotive liability, $1 million in employer liability and demonstrate worker's compensation coverage. An umbrella policy may be used to achieve coverage limits.
  • Commit to feature the vehicle with the Ford logo intact and visible.
  • Order a California-certified vehicle if you intend to register or use the vehicle primarily in California or any other state that has adopted California emissions standards. Failure to do so may subject you to a state fine.
  • Make vehicles available to Ford or its dealers for display, at the owner's discretion.
  • Submit written quarterly status reports for a period of 18 months, as specified in the contract, stating:

1. Product development
2. Modifications to the vehicle
3. Events (including dates, location and type of event)
4. Media exposure (originals or color copies)
5. Company advertising featuring the vehicle
6. Additional exposure
7. A copy of your current vehicle registration
8. E-mail, disc or fax reports will not be accepted

Information on the specific vehicles Ford plans to emphasize at the 2014 SEMA Show will follow later this month. Details will be provided to allow you to research those products and find high-resolution images for renderings.

Submit Ford Project Vehicle proposals to:

Ford Motor Co.
21175 Oakwood Blvd., PDCDC MD579
Dearborn, MI 48124
Attn: Sherry Kollien & Mike Nicopolis
semainfo@ford.com

Thu, 02/13/2014 - 09:37

By SEMA Editors

 mustang
Ford project-vehicle requests require two components: an e-mail project summary (due February 21, 2014) and a detailed written proposal (due March 3, 2014).
  

Ford Motor Co. has announced its project-vehicle program for 2014. The automaker requests that project-vehicle proposals be submitted in two parts, and that all proposals meet the Ford Aftermarket Project Vehicle Program Criteria outlined below.

2014 Ford Project Vehicle Program

Proposal Submission Deadline: March 3, 2014
Award Recipient Notification Date: by May 1, 2014

All project vehicle requests must be submitted in two parts and meet the following Ford Aftermarket Project Vehicle Program criteria:

Part 1

E-mail a one-page project summary—must be received by February 21, 2014. Include bullet points for:

  • Vehicle/theme
  • Vehicle modifications
  • New product development
  • Promotional plan
  • Vehicle display location at the 2014 SEMA Show

Part 2

Mail a detailed project proposal—must be received by March 3, 2014. Include details supporting the one-page project summary on company letterhead, a color rendering and past project vehicle examples.

Information on Ford vehicles is available at: www.ford.com.

Ford Aftermarket Project Vehicle Program Criteria

Aftermarket companies requesting project vehicles should be:

  • A Manufacturer or designer/restyler dedicated to supporting new product development.
  • Financially capable and willing to spend promotional dollars.
  • Actively promoting the vehicle with their product(s) through an established marketing plan.
  • A current SEMA member.

Aftermarket companies receiving project vehicles must:

  • Feature the vehicle in a booth at the 2014 SEMA Show in Las Vegas.
  • Register and keep the vehicle in your company name during the entire contract period.
  • Purchase and maintain $3 million in general liability, $3 million in automotive liability, $1 million in employer liability and demonstrate worker's compensation coverage. An umbrella policy may be used to achieve coverage limits.
  • Commit to feature the vehicle with the Ford logo intact and visible.
  • Order a California-certified vehicle if you intend to register or use the vehicle primarily in California or any other state that has adopted California emissions standards. Failure to do so may subject you to a state fine.
  • Make vehicles available to Ford or its dealers for display, at the owner's discretion.
  • Submit written quarterly status reports for a period of 18 months, as specified in the contract, stating:

1. Product development
2. Modifications to the vehicle
3. Events (including dates, location and type of event)
4. Media exposure (originals or color copies)
5. Company advertising featuring the vehicle
6. Additional exposure
7. A copy of your current vehicle registration
8. E-mail, disc or fax reports will not be accepted

Information on the specific vehicles Ford plans to emphasize at the 2014 SEMA Show will follow later this month. Details will be provided to allow you to research those products and find high-resolution images for renderings.

Submit Ford Project Vehicle proposals to:

Ford Motor Co.
21175 Oakwood Blvd., PDCDC MD579
Dearborn, MI 48124
Attn: Sherry Kollien & Mike Nicopolis
semainfo@ford.com

Thu, 02/13/2014 - 09:21

Are you hunting for a new job? The “Positions Available” section in the SEMA Member Classifieds lists more than 50 job openings around the country. Here are some of the latest classifieds posted to the website.

  • Edelbrock LLC, located in Torrance, California, is hiring a production buyer/planner to issue production orders/schedules for assigned commodities. The successful candidate will have 2–5 years of experience in a manufacturing environment, a bachelor's of science degree or equivalent, have a supply chain/procurement background and project management skills.
  • Steelcraft Group, located in Corona, California, is hiring a sales and marketing manager to lead and direct multiple sales and marketing channels to grow and maintain industry stature of the tubular steel accessories and other products. The successful candidate will have a minimum of five years' experience in the automotive aftermarket industry and in a sales and marketing role.
  • Bestop Inc., located in Auburn Hills, Michigan, is hiring a trim engineer to design and develop soft trim textile products. The successful candidate will have five years' minimum experience in the automotive industry, a bachelor’s degree in engineering, the ability to operate a broad range of sewing machines and other soft-trim-related tools and experience with textile pattern development.
  • Spyder Auto, located in the City of Industry, California, is hiring an in-house marketing representative to contribute to sales volume growth. The ideal candidate will have the ability to build and promote the Spyder Auto brand, work closely with graphics/videographers for ad publication, have experience supporting sales professionals and be familiar with the aftermarket performance lighting fitment.

View more listings from SEMA's Automotive Classifieds listings.