Strengthen Your Company Through Community

No matter what niche you're in—rods, restoration, racing, restyling, reps, trucks or wheels and tires—there's a SEMA council or professional network that's right for your company. SEMA councils and networks offer members a variety of market-specific programs and activities designed to provide educational and networking opportunities while promoting their particular industry segment.

Visit YEN's website

	Jared Chavez

YEN Member Insight—Networking: Mistake Number One

By Jared Chavez

Being part of SEMA is truly amazing because the organization provides its members with a number of opportunities to network. This comes in the form of traditional networking mixers, the SEMA Show itself and many of the membership programs aimed to connect us all together. I highly recommend that everyone put themselves out there and meet their fellow SEMA members because it will truly help them engage within the community.

With all of the opportunity to connect, I have seen one common mistake repeatedly made by those new to networking. It probably will surprise you—you may even disagree with me—but from my experience, I can tell you that if you can accept this one philosophy, your ability to network will grow exponentially.

Networking is not about what people can do for you.

Let’s think about this for a moment and really try to gain a deeper understanding, as I am sure the basic motivation for many people in networking is to meet others who can help them with their business. Hopefully during your networking experience you will meet other professionals who are great potential customers or suppliers, but how many times have you met someone and the first time they reached out to you they wanted a favor? No doubt, we have all had to deal with that person in our lives who only called when they wanted something. They become the people whose calls you stop returning.

Networking is about helping grow your community together.

Instead of the aforementioned approach, think about adopting the mindset that networking is your opportunity to connect not just yourself, but other people in your network together, and make your entire network stronger. Every time I meet someone new, I think about how I can best help them—either by introducing them to someone who can help their business or giving them a customer referral. This approach is far more powerful and fosters a relationship in which those people want to help you in the same fashion.

With that in mind, here are some great things you should do when networking:

• Ask about their business and experience.
• Learn about how the people you are meeting strengthen your network.
• Ask for referrals and offer referrals.
• Introduce them to other people in your network.
• Look for ways to collaborate that are mutually beneficial.
• Buy them a drink.

Jared Chavez is an account manager at MagnaFlow. He is a newly elected YEN select committee member, who will take his seat on July 1, and is the chair of YEN’s networking task force.

	During last year's competition, Roger Peterson, founder and CEO of MG Research LLC, introduced a mobile app that engages enthusiasts and collects useful market information for specialty-equipment manufacturers.

Let SEMA Help Launch Your Business

By Amanda Gubbins

Applications are now being accepted for the 2015 SEMA Launch Pad, Presented by YEN. The competition, now entering its third year, gives automotive innovators, inventors and entrepreneurs under the age of 40 an industry platform for their budding businesses.

Roger Peterson, founder and CEO of MG Research LLC, was a contestant in the 2014 competition. He and his concept—a mobile app that engages enthusiasts and collects useful market information for specialty-equipment manufacturers—made it all the way to the final stage of the competition, where he gave a live presentation to a panel of respected industry leaders during the SEMA Show in Las Vegas.

“As I look at the experience overall, I have to say that as a very, very young company. It did a tremendous amount of good for us in the sense that we went from being a concept, an untested idea, and we were forced to mature to our best capacity,” Peterson reflected. “We were forced to ripen as best that we could. It taught us about ourselves, our will, our desire to see this through, and it brought out the best in our team. It definitely brought out the best in me.”

Launch Pad applicants are evaluated by a task force based on their video submissions to select the top 10 finalists. Next, a Facebook voting campaign narrows them down to a top five. These five finalists will each pitch their business plan at the 2015 SEMA Show, where the judging panel will select the winner, who will receive a prize package designed to fuel the next steps of his or her business.

Peterson explained that each of the finalists gained a certain amount of validation, which made the experience valuable. For MG Research, the feedback and exposure was a catalyst for much of the growth the company has experienced over the past months.

“We no longer have to strain ourselves trying to make this vision visible to other people. It’s now plastered all over the SEMA website, and it’s represented well. It has taken us from being one of a million young companies trying to come out of the woodwork, to one of a few that actually has accomplished something. As we are moving along now to our funding activities, we are going to find out exactly what the strength of the SEMA Launch Pad experience is.”

The bottom line, according to Peterson?

“We were all winners in the sense that we all walked away with what we needed to go to the next stage [of business],” he said.

Applications are due July 3, 2015. Find out what Launch Pad can do for your business. For more information, and to fill out the application, visit www.sema.org/launch-pad. If you have questions, contact Bryan Harrison.

Visit HRIA's website

Connect with Hot Rodders at HRIA’s General Membership Meetings

The Hot Rod Industry Alliance (HRIA) will hold two open general membership meetings in July. These events give HRIA members the chance to connect with each other, meet the council leadership and learn more about industry developments. Included on the agenda for both meetings is the presentation of the HRIA Annual Report and a discussion about the state and direction of the hot-rod industry. Attendees will share and hear from other members about strategies for the future.

Council members and those interested in exploring group membership are invited to attend one of the following:

Thursday, July 9, 2015
3:30 p.m.–5:00 p.m.
18th Annual Goodguys PPG Nationals
Ohio Expo Center, Celeste Building
Columbus, Ohio
Visit www.good-guys.com for more information.
Register now.

Wednesday, August 5, 2015
3:30 p.m.–5:00 p.m.
NSRA National Street Rod Nationals
Louisville, Kentucky Fairgrounds
Visit www.nsra-usa.com for more information.
Register now.

For more information, contact Council Director Jim Skelly.

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Visit MRN's website.

Earn Up to $600 in Two Easy Steps

Manufacturers’ reps have a new opportunity to partner with the SEMA Data Co-op (SDC) for a special incentive. Between now and September 2, 2015, reps who refer new suppliers to the SDC can earn a cash reward of anywhere between $150–$600.

The first step for reps is to start a conversation with their manufacturer clients about the benefits of selling more parts with data and the solutions that the SDC offers to help them manage and distribute great product data. Next, visit the SDC incentive page and complete the form by September 2. An SDC employee will follow up with each supplier to begin the on-boarding process.

As long as the supplier is referred during the incentive period and on-boarded by November 27, 2015, the referring rep will receive a check in the amount of that supplier’s first month’s dues. These checks are issued to individual reps, not SEMA-member companies.

For reps who need a little preparation for these discussions, training is available through the MRN Certification Program. The web-based educational series helps manufacturers’ representatives learn more about what the SDC offers through courses designed to build confidence in discussing the data-management system with customers. Contact SDC Director of Membership Jim Graven at jimg@SEMAdatacoop.org to sign up.

Visit www.sema.org/mrn to learn more about the MRN SDC Incentive program and start earning rewards today.

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Visit PRO's website.

Steps to Maximizing Every Sales Opportunity

By Amanda Gubbins

Generally speaking, people don’t like to be “sold.” However, they do like to buy, provided, of course, they perceive value and understand the benefits. That’s where skills and know-how come into play. If restylers can give a good reason why their products and services are a perfect fit for the dealership, they are far more likely to gain attention and ultimately earn business. Facts like this can go a long way—the average gross profit on dealer-installed accessories that restylers provide is 50%–75%, versus 10%–20% from the factory.

But that’s not all; products won’t fly off the shelves by themselves. Simply “selling” the dealer doesn’t necessarily make for success. It’s important to build a relationship with the dealership, earn management’s commitment to supporting an accessory program and convince the salespeople on the floor to follow through and sell the products.

Whether working with existing accounts or making cold calls to prospect for new business, there are a few steps restylers can take to maximize every sales opportunity. The “PRO Sales Training Manual” walks restylers and installers through these techniques—from what to wear and how to set goals, to how to structure a sales call and start building relationships with key dealership players.

The “PRO Sales Training Manual” is available as a hard copy, bound in a three-ring binder or for the first time in electronic format for easy use on a tablet. While it can be purchased by anyone for $149.95, PRO (and TORA) members receive the special discounted price of $24.95 for the printed copy. The digital edition is free for PRO members. Contact Clayton Drescher to place your order today.

Back to Top

Strengthen Your Company Through Community

No matter what niche you're in—rods, restoration, racing, restyling, reps, trucks or wheels and tires—there's a SEMA council or professional network that's right for your company. SEMA councils and networks offer members a variety of market-specific programs and activities designed to provide educational and networking opportunities while promoting their particular industry segment.

Visit YEN's website

	Jared Chavez

YEN Member Insight—Networking: Mistake Number One

By Jared Chavez

Being part of SEMA is truly amazing because the organization provides its members with a number of opportunities to network. This comes in the form of traditional networking mixers, the SEMA Show itself and many of the membership programs aimed to connect us all together. I highly recommend that everyone put themselves out there and meet their fellow SEMA members because it will truly help them engage within the community.

With all of the opportunity to connect, I have seen one common mistake repeatedly made by those new to networking. It probably will surprise you—you may even disagree with me—but from my experience, I can tell you that if you can accept this one philosophy, your ability to network will grow exponentially.

Networking is not about what people can do for you.

Let’s think about this for a moment and really try to gain a deeper understanding, as I am sure the basic motivation for many people in networking is to meet others who can help them with their business. Hopefully during your networking experience you will meet other professionals who are great potential customers or suppliers, but how many times have you met someone and the first time they reached out to you they wanted a favor? No doubt, we have all had to deal with that person in our lives who only called when they wanted something. They become the people whose calls you stop returning.

Networking is about helping grow your community together.

Instead of the aforementioned approach, think about adopting the mindset that networking is your opportunity to connect not just yourself, but other people in your network together, and make your entire network stronger. Every time I meet someone new, I think about how I can best help them—either by introducing them to someone who can help their business or giving them a customer referral. This approach is far more powerful and fosters a relationship in which those people want to help you in the same fashion.

With that in mind, here are some great things you should do when networking:

• Ask about their business and experience.
• Learn about how the people you are meeting strengthen your network.
• Ask for referrals and offer referrals.
• Introduce them to other people in your network.
• Look for ways to collaborate that are mutually beneficial.
• Buy them a drink.

Jared Chavez is an account manager at MagnaFlow. He is a newly elected YEN select committee member, who will take his seat on July 1, and is the chair of YEN’s networking task force.

	During last year's competition, Roger Peterson, founder and CEO of MG Research LLC, introduced a mobile app that engages enthusiasts and collects useful market information for specialty-equipment manufacturers.

Let SEMA Help Launch Your Business

By Amanda Gubbins

Applications are now being accepted for the 2015 SEMA Launch Pad, Presented by YEN. The competition, now entering its third year, gives automotive innovators, inventors and entrepreneurs under the age of 40 an industry platform for their budding businesses.

Roger Peterson, founder and CEO of MG Research LLC, was a contestant in the 2014 competition. He and his concept—a mobile app that engages enthusiasts and collects useful market information for specialty-equipment manufacturers—made it all the way to the final stage of the competition, where he gave a live presentation to a panel of respected industry leaders during the SEMA Show in Las Vegas.

“As I look at the experience overall, I have to say that as a very, very young company. It did a tremendous amount of good for us in the sense that we went from being a concept, an untested idea, and we were forced to mature to our best capacity,” Peterson reflected. “We were forced to ripen as best that we could. It taught us about ourselves, our will, our desire to see this through, and it brought out the best in our team. It definitely brought out the best in me.”

Launch Pad applicants are evaluated by a task force based on their video submissions to select the top 10 finalists. Next, a Facebook voting campaign narrows them down to a top five. These five finalists will each pitch their business plan at the 2015 SEMA Show, where the judging panel will select the winner, who will receive a prize package designed to fuel the next steps of his or her business.

Peterson explained that each of the finalists gained a certain amount of validation, which made the experience valuable. For MG Research, the feedback and exposure was a catalyst for much of the growth the company has experienced over the past months.

“We no longer have to strain ourselves trying to make this vision visible to other people. It’s now plastered all over the SEMA website, and it’s represented well. It has taken us from being one of a million young companies trying to come out of the woodwork, to one of a few that actually has accomplished something. As we are moving along now to our funding activities, we are going to find out exactly what the strength of the SEMA Launch Pad experience is.”

The bottom line, according to Peterson?

“We were all winners in the sense that we all walked away with what we needed to go to the next stage [of business],” he said.

Applications are due July 3, 2015. Find out what Launch Pad can do for your business. For more information, and to fill out the application, visit www.sema.org/launch-pad. If you have questions, contact Bryan Harrison.

Visit HRIA's website

Connect with Hot Rodders at HRIA’s General Membership Meetings

The Hot Rod Industry Alliance (HRIA) will hold two open general membership meetings in July. These events give HRIA members the chance to connect with each other, meet the council leadership and learn more about industry developments. Included on the agenda for both meetings is the presentation of the HRIA Annual Report and a discussion about the state and direction of the hot-rod industry. Attendees will share and hear from other members about strategies for the future.

Council members and those interested in exploring group membership are invited to attend one of the following:

Thursday, July 9, 2015
3:30 p.m.–5:00 p.m.
18th Annual Goodguys PPG Nationals
Ohio Expo Center, Celeste Building
Columbus, Ohio
Visit www.good-guys.com for more information.
Register now.

Wednesday, August 5, 2015
3:30 p.m.–5:00 p.m.
NSRA National Street Rod Nationals
Louisville, Kentucky Fairgrounds
Visit www.nsra-usa.com for more information.
Register now.

For more information, contact Council Director Jim Skelly.

Back to Top

Visit MRN's website.

Earn Up to $600 in Two Easy Steps

Manufacturers’ reps have a new opportunity to partner with the SEMA Data Co-op (SDC) for a special incentive. Between now and September 2, 2015, reps who refer new suppliers to the SDC can earn a cash reward of anywhere between $150–$600.

The first step for reps is to start a conversation with their manufacturer clients about the benefits of selling more parts with data and the solutions that the SDC offers to help them manage and distribute great product data. Next, visit the SDC incentive page and complete the form by September 2. An SDC employee will follow up with each supplier to begin the on-boarding process.

As long as the supplier is referred during the incentive period and on-boarded by November 27, 2015, the referring rep will receive a check in the amount of that supplier’s first month’s dues. These checks are issued to individual reps, not SEMA-member companies.

For reps who need a little preparation for these discussions, training is available through the MRN Certification Program. The web-based educational series helps manufacturers’ representatives learn more about what the SDC offers through courses designed to build confidence in discussing the data-management system with customers. Contact SDC Director of Membership Jim Graven at jimg@SEMAdatacoop.org to sign up.

Visit www.sema.org/mrn to learn more about the MRN SDC Incentive program and start earning rewards today.

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Visit PRO's website.

Steps to Maximizing Every Sales Opportunity

By Amanda Gubbins

Generally speaking, people don’t like to be “sold.” However, they do like to buy, provided, of course, they perceive value and understand the benefits. That’s where skills and know-how come into play. If restylers can give a good reason why their products and services are a perfect fit for the dealership, they are far more likely to gain attention and ultimately earn business. Facts like this can go a long way—the average gross profit on dealer-installed accessories that restylers provide is 50%–75%, versus 10%–20% from the factory.

But that’s not all; products won’t fly off the shelves by themselves. Simply “selling” the dealer doesn’t necessarily make for success. It’s important to build a relationship with the dealership, earn management’s commitment to supporting an accessory program and convince the salespeople on the floor to follow through and sell the products.

Whether working with existing accounts or making cold calls to prospect for new business, there are a few steps restylers can take to maximize every sales opportunity. The “PRO Sales Training Manual” walks restylers and installers through these techniques—from what to wear and how to set goals, to how to structure a sales call and start building relationships with key dealership players.

The “PRO Sales Training Manual” is available as a hard copy, bound in a three-ring binder or for the first time in electronic format for easy use on a tablet. While it can be purchased by anyone for $149.95, PRO (and TORA) members receive the special discounted price of $24.95 for the printed copy. The digital edition is free for PRO members. Contact Clayton Drescher to place your order today.

Back to Top

Following are dates and locations for several upcoming SEMA-sponsored shows, webinars and activities.

For association-related travel, contact Manya Petropaki (manya.p@travelstoreusa.com) at Travel Store USA, 949-930-9268.

	To participate in the list of exhibitors offering products to builders, access the Products for Project-Vehicle Builders form located in the SEMA Show Exhibitor Manual.

By Jason Catullo

Exhibitors of the 2015 SEMA Show are invited to expand their reach, product exposure and Show-floor presence by offering products to builders through the list below. New submissions will appear in SEMA eNews when available, and the information and product offers are provided by this year’s confirmed exhibitors. Builders interested in obtaining a product can contact the exhibitor directly.

With all project vehicles required to be supported by a current 2015 SEMA Show exhibitor, all product-placement decisions, negotiations and agreements are the responsibility of the exhibiting manufacturer and the builder. Participation in the list does not guarantee product placement at the 2015 SEMA Show.

Exhibitors: To participate in the list, access the Products for Project-Vehicle Builders form located in the SEMA Show Exhibitor Manual. Once submitted, the listing will appear in the next available issue of eNews.

Note: For verification purposes, the Project-Vehicle Builders form must be used to participate in the program; email submissions will not be included in the list.

The list is open to exhibitors of the 2015 SEMA Show only. For questions or additional information, contact Jason Catullo at jasonc@sema.org.

Latest Submissions

Engine Components/Accessories

Aero Exhaust: Stainless Steel mufflers, tips and resonators. Silicone hoses for intakes and cooling systems. Contact: Jordan, sales@aeroexhaust.com; 801-301-0408. Website: www.Aeroexhaust.com.

BOOSTane Octane Engineering: High-performance octane additive capable of transforming pump fuel from 93 octane to 94 or all the way up to 110 race-fuel equivalent. Giving engine builders the opportunity to create higher performance engines while maintaining the convenience of filling up at the gas stations. Protection, stability, and performance in 1 bottle. Contact: Ian Lehn, ian@boostane.com; 513-265-8216. Website: www.BOOSTane.com. 

Mishimoto: Cooling Products — Mishimoto offers aluminum performance radiators, air intakes, intercoolers, engine accessories, fans and fan shrouds, silicone hose kits, and much more for your Sport Compact, Diesel, Jeep, or custom build. Contact: Sarah Albright salbright@mishimoto.com; 302-762-4501 x119. Website: www.mishimoto.com.

ProCharger: Superchargers and intercooled supercharger systems and kits. Contact: Cary Pangrac, cary.pangrac@procharger.com; 913-338-2886. Website: www.procharger.com.

XS Power Batteries: Engine starting batteries. Contact: Chris Miller, chris@xspowerbatteries.com; 865-688-5953.

Exterior Components/Accessories

AnzoUSA: Projector U-Bar headlights, LED tail lights, LED 3rd brake lights, Universal lighting,5 function LED Tail gate spoiler. Contact: Shaun Callaway, shaun@anzousa.com; 909-590-8618. Website: www.anzousa.com.

Dee Zee Inc.: Toolboxes, cab racks, Running boards, Invis-A-Rack, Tonneau covers, tailgate assist, mud flaps, combo transfer tanks, auxiliary/ transfer tanks, poly toolboxes, bed mats and tailgate mats. Contact: Tyler Coplea, tcoplea@deezee.com; 800-779-2102 x1415. Website: www.deezee.com.

Defenderworx: Ford & GM licensed billet emblems, fuel doors, grilles, trim, window louvers, spoilers, fender flares, body styling kits. Contact: Joe, joe@defenderworx.com; 714-630-9700. Website: www.defenderworx.com.

Ranch Fiberglass: Fiberglass Truck Caps and Lids. Contact: Alan Kuehl, akuehl@ranchfiberglass.com; 760-219-1508. Website: www.ranchfiberglass.com.

Rok-Tek: Stainless steel grilles for trucks. Contact: Brian Arnold, Brian@Rok-Tek.com; 503-303-8113. Website: www.Rok-Tek.com.

SNUGTOP: Tonneau covers and truck caps. Contact: Thomas McGervey, tmcgervey@snugtop.com; 562-432-5454. Website: www.snugtop.com.

T-REX Truck Products: Grille Replacements and Bolt-On LED Light Bracket Kits (No Drilling / No Cutting / No Welding). Contact: Micah Anderson, micah@trexbillet.com; 951-270-5388. Website: www.trexbillet.com. 

Westin Automotive: Nerf bars and running boards, grille guards and bull bars, light bars, winches (limited), winch mount trays, winch mount grille guards, wind deflectors, bug shields, tool boxes and headache racks. Contact: Gaby Cortes, Gcortes@westinautomotive.com; 626-960-6762. Website: www.WestinAutomotive.com.

Interior Components/Accessories

American Pacific Corp. - Halotron Division: Premium clean agent fire extinguishers and mounts. Contact: Eugene Chizhov, echizhov@h3rperformance.com; 800-249-489. Website: www.H3RPerformance.com.

Dee Zee Inc.: Cab organizer, Auto safes, and floor mats. Contact: Tyler Coplea, tcoplea@deezee.com; 800-779-2102 x1415. Website: www.deezee.com. 

Defenderworx: Interior trim, door sills, shifters. Contact: Joe, joem@defenderworx.com; 714-630-9700. Website: www.defenderworx.com.

Wet Okole Seat Covers: Neoprene automotive seat covers. Contact: Steve Grew, steven.grew@wetokole.com; 714-434-9000.
Website: www.wetokole.com. 

Suspension/Brake Components

MaxTrac Suspension: Suspension products from lifting to leveling to lowering full and midsize trucks and SUVs. In particular we have new 2-4-in. lowering kit for the 2015 GM SUV's and a 7-in. lift kit for the ’09-’15 Ford F-150 2WD trucks. Both kits are a brand new design. Contact: Bob Sager, bob@maxtracsuspension.com; 714-630-0363. Website: www.maxtracsuspension.com.

ReadyLIFT Suspension Inc.: Lift kits, leveling kits, mid- and long-travel kits and Jeep suspension kits. Contact: Landon List, Sponsorship@readylift.com; 800 549-4620. Website: www.readylift.com.

Other Products/Services

Dee Zee Inc.: Bed tie downs. Contact: Tyler Coplea, tcoplea@deezee.com; 800-779-2102 x1415. Website: www.deezee.com. 

Defenderworx: See website for all products offered. Contact: Joe, joem@defenderworx.com; 714-630-9700. Website: www.defenderworx.com.

Transfer Flow Inc.: Larger replacement fuel tanks, in-bed auxiliary fuel tanks, toolbox and fuel tank combos, refueling tanks. Warren Johnson, wjohnson@transferflow.com; 530-893-5209 x 120. Website: www.transferflow.com.

XS Power Batteries: Supplemental batteries and chargers. Contact: Chris Miller, chris@xspowerbatteries.com; 865-688-5953.

Previous Submissions

Engine Components/Accessories

Performance Distributors (D.U.I.): DUI Distributors, Live Wires, SOS Coils, Dyna-Battery. Contact: Steve Davis, Steve@PerformanceDistributors.com; 901-396-5782. Website: www.PerformanceDistributors.com.

Exterior Components/Accessories

Extreme Dimensions: Fiberglass and carbon fiber exterior body panels. Hoods, trunks, bumpers, wide body kits, etc. Contact: Dan Vo, Danv@extremedimensions.com; 714-278-8000. Website: www.ExtremeDimensions.com.

Fastway Trailer Products: Aluminum adjustable ball mounts, dual-locking adjustable aluminum ball mounts, anti-rattle aluminum adjustable ball mounts, weight-distributing hitches with built in sway control, locking hitch pins, trailer locks and trailer accessories. Contact: Trevor Millar, tmillar@fastwaytrailer.com; 877-523-9103. Website: www.fastwaytrailer.com.

J.W. Speaker Corp.: American-made LED headlights, fog lights, taillights and auxiliary lights. Contact: Ryan Mayrand, Mayrandr@jwspeaker.com; 262-532-2105. Website: www.jwspeaker.com.

Lazer Star Lights: LED light bars; 10-watt, 3-watt double row, 3-watt single row, variety of shapes/sizes/wattages also available. HID lights. Contact: Suzi Scott, suzi@lazerstarlights.com; 805-226-8200, ext. 202. Website: www.lazerstarlights.com.

Raptor Series: Raptor Series step bars. Contact: Jesse Brown, jesse@raptorseries.com; 877-769-3765. Website: www.raptorseries.com.

TigerLights: Custom billet light bars. Contact: randy@tigerlights.com; 877-928-1646.

Interior Components/Accessories

J.W. Speaker Corp.: American-made LED dome lights and compartment lights. Contact: Ryan Mayrand, Mayrandr@jwspeaker.com; 262-532-2105. Website: www.jwspeaker.com.

Suspension/Brake Components

Hyperco - MW Industries: Suspension Springs. Contact: Kelly Falls, kelly@hypercoils.com; 260-490-9931. Website: www.hypercoils.com.

MGP Caliper Covers: MGP Caliper Covers. Licensed Caliper Covers for Ford, GM and MOPAR applications. Contact: Ben Wong, marketing@calipercovers.com; 877-995-0003. Website: www.calipercovers.com.

TGC Suspension Systems/Top Gun Customz: Lift kits, leveling kits, rear block kits, suspension components, traction bars. Contact: Tom Capps, tom@topguncustomz.com; 865-681-3008. Website: www.topguncustomz.com.

Wheels & Tires

Raptor Series: Raptor Series Wheels. Contact: Jesse Brown, jesse@raptorseries.com; 877-769-3765. Website: www.raptorseries.com.

Vossen: 19-22-in. Luxury/Sport Concave Wheels. CV wheels and new one-piece lightweight forged Vossen Precision Series. Contact: Mike, mike@vossenwheels.com; 305-463-7778. Website: www.vossenwheels.com.

Other Products/Services

MGP Caliper Covers: Custom logo, engraving and colors available for select vehicles. Contact: Ben Wong, marketing@calipercovers.com; 877-995-0003. Website: www.calipercovers.com.

Recoveri USA: Almost invisible, permanent Recoveri microdots can be placed on all your valuable assets; the presence detected with an ultraviolet ray torch and read with a Recoveri Microscope. Once your assets are microdotted, the assets’ information is uploaded onto a secure online database and is able to be tracked worldwide. Contact: Adam Leonard, aleonard@recoveriusa.net; 719-357-5717; Website: www.usa.recoveri.net.

	To participate in the list of exhibitors offering products to builders, access the Products for Project-Vehicle Builders form located in the SEMA Show Exhibitor Manual.

By Jason Catullo

Exhibitors of the 2015 SEMA Show are invited to expand their reach, product exposure and Show-floor presence by offering products to builders through the list below. New submissions will appear in SEMA eNews when available, and the information and product offers are provided by this year’s confirmed exhibitors. Builders interested in obtaining a product can contact the exhibitor directly.

With all project vehicles required to be supported by a current 2015 SEMA Show exhibitor, all product-placement decisions, negotiations and agreements are the responsibility of the exhibiting manufacturer and the builder. Participation in the list does not guarantee product placement at the 2015 SEMA Show.

Exhibitors: To participate in the list, access the Products for Project-Vehicle Builders form located in the SEMA Show Exhibitor Manual. Once submitted, the listing will appear in the next available issue of eNews.

Note: For verification purposes, the Project-Vehicle Builders form must be used to participate in the program; email submissions will not be included in the list.

The list is open to exhibitors of the 2015 SEMA Show only. For questions or additional information, contact Jason Catullo at jasonc@sema.org.

Latest Submissions

Engine Components/Accessories

Aero Exhaust: Stainless Steel mufflers, tips and resonators. Silicone hoses for intakes and cooling systems. Contact: Jordan, sales@aeroexhaust.com; 801-301-0408. Website: www.Aeroexhaust.com.

BOOSTane Octane Engineering: High-performance octane additive capable of transforming pump fuel from 93 octane to 94 or all the way up to 110 race-fuel equivalent. Giving engine builders the opportunity to create higher performance engines while maintaining the convenience of filling up at the gas stations. Protection, stability, and performance in 1 bottle. Contact: Ian Lehn, ian@boostane.com; 513-265-8216. Website: www.BOOSTane.com. 

Mishimoto: Cooling Products — Mishimoto offers aluminum performance radiators, air intakes, intercoolers, engine accessories, fans and fan shrouds, silicone hose kits, and much more for your Sport Compact, Diesel, Jeep, or custom build. Contact: Sarah Albright salbright@mishimoto.com; 302-762-4501 x119. Website: www.mishimoto.com.

ProCharger: Superchargers and intercooled supercharger systems and kits. Contact: Cary Pangrac, cary.pangrac@procharger.com; 913-338-2886. Website: www.procharger.com.

XS Power Batteries: Engine starting batteries. Contact: Chris Miller, chris@xspowerbatteries.com; 865-688-5953.

Exterior Components/Accessories

AnzoUSA: Projector U-Bar headlights, LED tail lights, LED 3rd brake lights, Universal lighting,5 function LED Tail gate spoiler. Contact: Shaun Callaway, shaun@anzousa.com; 909-590-8618. Website: www.anzousa.com.

Dee Zee Inc.: Toolboxes, cab racks, Running boards, Invis-A-Rack, Tonneau covers, tailgate assist, mud flaps, combo transfer tanks, auxiliary/ transfer tanks, poly toolboxes, bed mats and tailgate mats. Contact: Tyler Coplea, tcoplea@deezee.com; 800-779-2102 x1415. Website: www.deezee.com.

Defenderworx: Ford & GM licensed billet emblems, fuel doors, grilles, trim, window louvers, spoilers, fender flares, body styling kits. Contact: Joe, joe@defenderworx.com; 714-630-9700. Website: www.defenderworx.com.

Ranch Fiberglass: Fiberglass Truck Caps and Lids. Contact: Alan Kuehl, akuehl@ranchfiberglass.com; 760-219-1508. Website: www.ranchfiberglass.com.

Rok-Tek: Stainless steel grilles for trucks. Contact: Brian Arnold, Brian@Rok-Tek.com; 503-303-8113. Website: www.Rok-Tek.com.

SNUGTOP: Tonneau covers and truck caps. Contact: Thomas McGervey, tmcgervey@snugtop.com; 562-432-5454. Website: www.snugtop.com.

T-REX Truck Products: Grille Replacements and Bolt-On LED Light Bracket Kits (No Drilling / No Cutting / No Welding). Contact: Micah Anderson, micah@trexbillet.com; 951-270-5388. Website: www.trexbillet.com. 

Westin Automotive: Nerf bars and running boards, grille guards and bull bars, light bars, winches (limited), winch mount trays, winch mount grille guards, wind deflectors, bug shields, tool boxes and headache racks. Contact: Gaby Cortes, Gcortes@westinautomotive.com; 626-960-6762. Website: www.WestinAutomotive.com.

Interior Components/Accessories

American Pacific Corp. - Halotron Division: Premium clean agent fire extinguishers and mounts. Contact: Eugene Chizhov, echizhov@h3rperformance.com; 800-249-489. Website: www.H3RPerformance.com.

Dee Zee Inc.: Cab organizer, Auto safes, and floor mats. Contact: Tyler Coplea, tcoplea@deezee.com; 800-779-2102 x1415. Website: www.deezee.com. 

Defenderworx: Interior trim, door sills, shifters. Contact: Joe, joem@defenderworx.com; 714-630-9700. Website: www.defenderworx.com.

Wet Okole Seat Covers: Neoprene automotive seat covers. Contact: Steve Grew, steven.grew@wetokole.com; 714-434-9000.
Website: www.wetokole.com. 

Suspension/Brake Components

MaxTrac Suspension: Suspension products from lifting to leveling to lowering full and midsize trucks and SUVs. In particular we have new 2-4-in. lowering kit for the 2015 GM SUV's and a 7-in. lift kit for the ’09-’15 Ford F-150 2WD trucks. Both kits are a brand new design. Contact: Bob Sager, bob@maxtracsuspension.com; 714-630-0363. Website: www.maxtracsuspension.com.

ReadyLIFT Suspension Inc.: Lift kits, leveling kits, mid- and long-travel kits and Jeep suspension kits. Contact: Landon List, Sponsorship@readylift.com; 800 549-4620. Website: www.readylift.com.

Other Products/Services

Dee Zee Inc.: Bed tie downs. Contact: Tyler Coplea, tcoplea@deezee.com; 800-779-2102 x1415. Website: www.deezee.com. 

Defenderworx: See website for all products offered. Contact: Joe, joem@defenderworx.com; 714-630-9700. Website: www.defenderworx.com.

Transfer Flow Inc.: Larger replacement fuel tanks, in-bed auxiliary fuel tanks, toolbox and fuel tank combos, refueling tanks. Warren Johnson, wjohnson@transferflow.com; 530-893-5209 x 120. Website: www.transferflow.com.

XS Power Batteries: Supplemental batteries and chargers. Contact: Chris Miller, chris@xspowerbatteries.com; 865-688-5953.

Previous Submissions

Engine Components/Accessories

Performance Distributors (D.U.I.): DUI Distributors, Live Wires, SOS Coils, Dyna-Battery. Contact: Steve Davis, Steve@PerformanceDistributors.com; 901-396-5782. Website: www.PerformanceDistributors.com.

Exterior Components/Accessories

Extreme Dimensions: Fiberglass and carbon fiber exterior body panels. Hoods, trunks, bumpers, wide body kits, etc. Contact: Dan Vo, Danv@extremedimensions.com; 714-278-8000. Website: www.ExtremeDimensions.com.

Fastway Trailer Products: Aluminum adjustable ball mounts, dual-locking adjustable aluminum ball mounts, anti-rattle aluminum adjustable ball mounts, weight-distributing hitches with built in sway control, locking hitch pins, trailer locks and trailer accessories. Contact: Trevor Millar, tmillar@fastwaytrailer.com; 877-523-9103. Website: www.fastwaytrailer.com.

J.W. Speaker Corp.: American-made LED headlights, fog lights, taillights and auxiliary lights. Contact: Ryan Mayrand, Mayrandr@jwspeaker.com; 262-532-2105. Website: www.jwspeaker.com.

Lazer Star Lights: LED light bars; 10-watt, 3-watt double row, 3-watt single row, variety of shapes/sizes/wattages also available. HID lights. Contact: Suzi Scott, suzi@lazerstarlights.com; 805-226-8200, ext. 202. Website: www.lazerstarlights.com.

Raptor Series: Raptor Series step bars. Contact: Jesse Brown, jesse@raptorseries.com; 877-769-3765. Website: www.raptorseries.com.

TigerLights: Custom billet light bars. Contact: randy@tigerlights.com; 877-928-1646.

Interior Components/Accessories

J.W. Speaker Corp.: American-made LED dome lights and compartment lights. Contact: Ryan Mayrand, Mayrandr@jwspeaker.com; 262-532-2105. Website: www.jwspeaker.com.

Suspension/Brake Components

Hyperco - MW Industries: Suspension Springs. Contact: Kelly Falls, kelly@hypercoils.com; 260-490-9931. Website: www.hypercoils.com.

MGP Caliper Covers: MGP Caliper Covers. Licensed Caliper Covers for Ford, GM and MOPAR applications. Contact: Ben Wong, marketing@calipercovers.com; 877-995-0003. Website: www.calipercovers.com.

TGC Suspension Systems/Top Gun Customz: Lift kits, leveling kits, rear block kits, suspension components, traction bars. Contact: Tom Capps, tom@topguncustomz.com; 865-681-3008. Website: www.topguncustomz.com.

Wheels & Tires

Raptor Series: Raptor Series Wheels. Contact: Jesse Brown, jesse@raptorseries.com; 877-769-3765. Website: www.raptorseries.com.

Vossen: 19-22-in. Luxury/Sport Concave Wheels. CV wheels and new one-piece lightweight forged Vossen Precision Series. Contact: Mike, mike@vossenwheels.com; 305-463-7778. Website: www.vossenwheels.com.

Other Products/Services

MGP Caliper Covers: Custom logo, engraving and colors available for select vehicles. Contact: Ben Wong, marketing@calipercovers.com; 877-995-0003. Website: www.calipercovers.com.

Recoveri USA: Almost invisible, permanent Recoveri microdots can be placed on all your valuable assets; the presence detected with an ultraviolet ray torch and read with a Recoveri Microscope. Once your assets are microdotted, the assets’ information is uploaded onto a secure online database and is able to be tracked worldwide. Contact: Adam Leonard, aleonard@recoveriusa.net; 719-357-5717; Website: www.usa.recoveri.net.

This is the ’17 Fiat 124 Spider, caught while out testing in Metro Detroit.

What was once a Mazda that was going to be an Alfa Romeo is now a Mazda that's going to be called a Fiat. The ’16 MX-5 Miata's platform will serve as the basis for the revival of the 124 Spider name, which was on a wildly popular Fiat roadster in the ’70s. It's also going to give U.S. Fiat dealers some flashy new product.

The 124 Spider will use the Miata's platform and factory, but the Fiat will be powered by the 1.4L turbo four seen in all of the 500 variants and the Dodge Dart. A six-speed manual is likely to be the standard transmission. Given that the engine is also mated to a six-speed automatic in the 500 Abarth and 500L, as well as a poorly received six-speed dual-clutch transmission, one of those is also likely to be offered in the 124 (hope it's the traditional torque converter option).

Not much is known about what the car will look like, given that it was originally announced in 2012 as an Alfa Romeo, but Fiat swears they're not slapping a new badge on a Miata body, so expect cues that bring it in line with the 500 family—or even something reminiscent of the old 124 Spider that was styled by Pininfarina.

Expect the 124 Spider to be shown later this year, possibly at the Los Angeles Auto Show in November. Sales should begin in time for summer 2016.

Photo credit: SpiedBilde, Brian Williams

This is the ’17 Fiat 124 Spider, caught while out testing in Metro Detroit.

What was once a Mazda that was going to be an Alfa Romeo is now a Mazda that's going to be called a Fiat. The ’16 MX-5 Miata's platform will serve as the basis for the revival of the 124 Spider name, which was on a wildly popular Fiat roadster in the ’70s. It's also going to give U.S. Fiat dealers some flashy new product.

The 124 Spider will use the Miata's platform and factory, but the Fiat will be powered by the 1.4L turbo four seen in all of the 500 variants and the Dodge Dart. A six-speed manual is likely to be the standard transmission. Given that the engine is also mated to a six-speed automatic in the 500 Abarth and 500L, as well as a poorly received six-speed dual-clutch transmission, one of those is also likely to be offered in the 124 (hope it's the traditional torque converter option).

Not much is known about what the car will look like, given that it was originally announced in 2012 as an Alfa Romeo, but Fiat swears they're not slapping a new badge on a Miata body, so expect cues that bring it in line with the 500 family—or even something reminiscent of the old 124 Spider that was styled by Pininfarina.

Expect the 124 Spider to be shown later this year, possibly at the Los Angeles Auto Show in November. Sales should begin in time for summer 2016.

Photo credit: SpiedBilde, Brian Williams

This is the ’17 Fiat 124 Spider, caught while out testing in Metro Detroit.

What was once a Mazda that was going to be an Alfa Romeo is now a Mazda that's going to be called a Fiat. The ’16 MX-5 Miata's platform will serve as the basis for the revival of the 124 Spider name, which was on a wildly popular Fiat roadster in the ’70s. It's also going to give U.S. Fiat dealers some flashy new product.

The 124 Spider will use the Miata's platform and factory, but the Fiat will be powered by the 1.4L turbo four seen in all of the 500 variants and the Dodge Dart. A six-speed manual is likely to be the standard transmission. Given that the engine is also mated to a six-speed automatic in the 500 Abarth and 500L, as well as a poorly received six-speed dual-clutch transmission, one of those is also likely to be offered in the 124 (hope it's the traditional torque converter option).

Not much is known about what the car will look like, given that it was originally announced in 2012 as an Alfa Romeo, but Fiat swears they're not slapping a new badge on a Miata body, so expect cues that bring it in line with the 500 family—or even something reminiscent of the old 124 Spider that was styled by Pininfarina.

Expect the 124 Spider to be shown later this year, possibly at the Los Angeles Auto Show in November. Sales should begin in time for summer 2016.

Photo credit: SpiedBilde, Brian Williams