By Linda Spencer

	The SEMA China Business Development Tour will take place in September. Attendees will have the opportunity to meet with pre-vetted distributors and retailers from throughout China.

Join SEMA for breakfast on Wednesday, July 22, at 9:00 a.m., at the SEMA headquarters in Diamond Bar, California, to learn about how businesses can most efficiently grow their international sales while avoiding common mistakes. The breakfast and briefing is limited to the first 15 companies that register.

Attendees will learn the following:

• The next SEMA trip abroad is in September—explore whether it makes sense for you to go based on your product and strategy.

• How to travel with SEMA to key markets with costs defrayed by the U.S. government.

• How you can take advantage of SEMA’s contacts with pre-vetted overseas buyers.

• Five common mistakes those new to exporting make and how to avoid them.

• The most promising markets for U.S. specialty-equipment products.

• Tips for connecting with the 25% of buyers at the 2015 SEMA Show who are based outside the United States.

• The top markets for Jeeps, F-150s and other popularly customized makes/models.

• What vehicles are popularly customized globally but not sold in the United States (three of these vehicles will be on-site at the breakfast).

• Top tips from peers who have successfully grown their overseas business.

• How to take advantage of SEMA’s partnership with the U.S. Department of Commerce and the additional resources made possible by this collaboration.

The registration deadline is July 14. Register now!

By Linda Spencer

	The SEMA China Business Development Tour will take place in September. Attendees will have the opportunity to meet with pre-vetted distributors and retailers from throughout China.

Join SEMA for breakfast on Wednesday, July 22, at 9:00 a.m., at the SEMA headquarters in Diamond Bar, California, to learn about how businesses can most efficiently grow their international sales while avoiding common mistakes. The breakfast and briefing is limited to the first 15 companies that register.

Attendees will learn the following:

• The next SEMA trip abroad is in September—explore whether it makes sense for you to go based on your product and strategy.

• How to travel with SEMA to key markets with costs defrayed by the U.S. government.

• How you can take advantage of SEMA’s contacts with pre-vetted overseas buyers.

• Five common mistakes those new to exporting make and how to avoid them.

• The most promising markets for U.S. specialty-equipment products.

• Tips for connecting with the 25% of buyers at the 2015 SEMA Show who are based outside the United States.

• The top markets for Jeeps, F-150s and other popularly customized makes/models.

• What vehicles are popularly customized globally but not sold in the United States (three of these vehicles will be on-site at the breakfast).

• Top tips from peers who have successfully grown their overseas business.

• How to take advantage of SEMA’s partnership with the U.S. Department of Commerce and the additional resources made possible by this collaboration.

The registration deadline is July 14. Register now!

	To secure consumer tickets for SEMA Ignited at the early-bird rate, visit www.semaignited.com.

By Della Domingo

Enthusiasts and consumers can purchase tickets now for SEMA Ignited—the official SEMA Show after party—at 50% off the regular fee of $20 until July 6, 2015. To secure tickets for the event at the early-bird rate, visit www.semaignited.com.

Entrance into the event is free for credentialed SEMA Showgoers. Students and military members are free but must still register for tickets. Children age 12 and under are free with a paid general admission ticket.

SEMA Ignited connects the general public with industry leaders, celebrities and award-winning custom vehicles. The Friday-night festival takes place immediately after the SEMA Show closes on November 6, from 3:00 p.m.–10:00 p.m.

As vehicles exit the Las Vegas Convention Center, they will parade across the street and congregate in what is known as the Gold Lot. The customized rides will be displayed in either a hot-rod, truck, sport-compact or general village area for consumers to get up close with vehicles that feature new and innovative products from the 2015 SEMA Show.

The night will include vehicle demonstrations, automotive celebrities and plenty of entertainment.

Additional details about the event are available at www.semaignited.com.

	To secure consumer tickets for SEMA Ignited at the early-bird rate, visit www.semaignited.com.

By Della Domingo

Enthusiasts and consumers can purchase tickets now for SEMA Ignited—the official SEMA Show after party—at 50% off the regular fee of $20 until July 6, 2015. To secure tickets for the event at the early-bird rate, visit www.semaignited.com.

Entrance into the event is free for credentialed SEMA Showgoers. Students and military members are free but must still register for tickets. Children age 12 and under are free with a paid general admission ticket.

SEMA Ignited connects the general public with industry leaders, celebrities and award-winning custom vehicles. The Friday-night festival takes place immediately after the SEMA Show closes on November 6, from 3:00 p.m.–10:00 p.m.

As vehicles exit the Las Vegas Convention Center, they will parade across the street and congregate in what is known as the Gold Lot. The customized rides will be displayed in either a hot-rod, truck, sport-compact or general village area for consumers to get up close with vehicles that feature new and innovative products from the 2015 SEMA Show.

The night will include vehicle demonstrations, automotive celebrities and plenty of entertainment.

Additional details about the event are available at www.semaignited.com.

	To secure consumer tickets for SEMA Ignited at the early-bird rate, visit www.semaignited.com.

By Della Domingo

Enthusiasts and consumers can purchase tickets now for SEMA Ignited—the official SEMA Show after party—at 50% off the regular fee of $20 until July 6, 2015. To secure tickets for the event at the early-bird rate, visit www.semaignited.com.

Entrance into the event is free for credentialed SEMA Showgoers. Students and military members are free but must still register for tickets. Children age 12 and under are free with a paid general admission ticket.

SEMA Ignited connects the general public with industry leaders, celebrities and award-winning custom vehicles. The Friday-night festival takes place immediately after the SEMA Show closes on November 6, from 3:00 p.m.–10:00 p.m.

As vehicles exit the Las Vegas Convention Center, they will parade across the street and congregate in what is known as the Gold Lot. The customized rides will be displayed in either a hot-rod, truck, sport-compact or general village area for consumers to get up close with vehicles that feature new and innovative products from the 2015 SEMA Show.

The night will include vehicle demonstrations, automotive celebrities and plenty of entertainment.

Additional details about the event are available at www.semaignited.com.

By Becca Butler

As the No. 1 buyer and media destination, the New Products Showcase is the ideal place for exhibitors to house their new or featured products.

With four months left until the SEMA Show, exhibitors are kicking their Show plans into high gear. Deadlines are approaching and companies are looking to get things done in preparation for the upcoming event. To stay on track for a smooth and successful ride to the Show, here are some key action items for exhibitors to take care of this month.

JULY 2015

Enter your product in the New Products Showcase: As the No. 1 buyer and media destination, the New Products Showcase is the ideal place for exhibitors to house their new or featured products. The first product entry is completely free and offers additional exposure and publicity. More than half of SEMA Show buyers are influenced to visit an exhibitor after seeing their product in the New Products Showcase. Enter your product here.

Submit press releases and photos to the SEMA Show Online Media Center: Exhibitors can announce their Show-related news and announcements on the SEMA Show Online Media Center. This free service is a great way to generate buzz about your company prior to the Show. Editors, reporters and SEMA publications use the Online Media Center to obtain information and news for editorial content. Exhibitors can submit a press release at www.SEMAShow.com/press. Many editors are already seeking content, so visit the Online Media Center today.

Target times available: Each exhibiting company will be assigned a target time by Freeman, which is the block of time that your freight needs to be delivered to your booth. This includes things such as your exhibit properties, products and all other materials needed to set up your booth. Your assigned time will be available in the Exhibitor Services Manual by mid-July. Find out more detailed information on target times and shipping your freight to the Show.

Submit celebrity appearance listing: Exhibitors can benefit from submitting their celebrity appearance listing early to avoid missing the September 4 deadline. While it may seem far off, the celebrity listing deadline will be here before you know it, so secure your spot on the official schedule before it’s too late! The official SEMA Show Celebrity Appearance list is promoted in SEMA eNews, the SEMA Show website, SEMA News and the SEMA Show Daily. Celebrity Appearance Notification Form.

Already done? Review the April, May and June checklists. To learn more about all the resources available to help exhibitors be successful at the Show, contact your account rep at sales@sema.org or 909-396-0289.

By Becca Butler

As the No. 1 buyer and media destination, the New Products Showcase is the ideal place for exhibitors to house their new or featured products.

With four months left until the SEMA Show, exhibitors are kicking their Show plans into high gear. Deadlines are approaching and companies are looking to get things done in preparation for the upcoming event. To stay on track for a smooth and successful ride to the Show, here are some key action items for exhibitors to take care of this month.

JULY 2015

Enter your product in the New Products Showcase: As the No. 1 buyer and media destination, the New Products Showcase is the ideal place for exhibitors to house their new or featured products. The first product entry is completely free and offers additional exposure and publicity. More than half of SEMA Show buyers are influenced to visit an exhibitor after seeing their product in the New Products Showcase. Enter your product here.

Submit press releases and photos to the SEMA Show Online Media Center: Exhibitors can announce their Show-related news and announcements on the SEMA Show Online Media Center. This free service is a great way to generate buzz about your company prior to the Show. Editors, reporters and SEMA publications use the Online Media Center to obtain information and news for editorial content. Exhibitors can submit a press release at www.SEMAShow.com/press. Many editors are already seeking content, so visit the Online Media Center today.

Target times available: Each exhibiting company will be assigned a target time by Freeman, which is the block of time that your freight needs to be delivered to your booth. This includes things such as your exhibit properties, products and all other materials needed to set up your booth. Your assigned time will be available in the Exhibitor Services Manual by mid-July. Find out more detailed information on target times and shipping your freight to the Show.

Submit celebrity appearance listing: Exhibitors can benefit from submitting their celebrity appearance listing early to avoid missing the September 4 deadline. While it may seem far off, the celebrity listing deadline will be here before you know it, so secure your spot on the official schedule before it’s too late! The official SEMA Show Celebrity Appearance list is promoted in SEMA eNews, the SEMA Show website, SEMA News and the SEMA Show Daily. Celebrity Appearance Notification Form.

Already done? Review the April, May and June checklists. To learn more about all the resources available to help exhibitors be successful at the Show, contact your account rep at sales@sema.org or 909-396-0289.