By SEMA Editors
 The SEMA Show Vehicle Reveal will take place during the Exhibitor Appreciation Reception, Monday, October 29—the day before the Show opens to 170,000 industry professionals in Las Vegas. |
Media will be given a sneak peek at some of the most significant vehicles debuting at the 2018 SEMA Show during the Vehicle Reveal, taking place during the Exhibitor Appreciation Reception, Monday, October 29—the day before the SEMA Show opens to 170,000 industry professionals in Las Vegas.
Last year’s inaugural event featured nearly a dozen vehicles and their builders. This year, vehicle builders will share details with media about their one-of-a-kind creations as their cars and trucks roll onto the stage.
In addition, the SEMA Awards recognizing the Hottest Vehicle award winners will be announced and presented during the Vehicle Reveal. The award had been presented during the Tuesday New Products Breakfast in the past, and is being moved to give media a chance to report on the news earlier, and provide winning automakers more time to announce the accolades during Show week.
“Journalists are eager to share the news and trends from the SEMA Show each year,” said Peter MacGillivray, SEMA vice president of events and business development. “The announcements and activities at the Monday Vehicle Reveal give reporters exclusive content to share with their readers and viewers.”
Media are able to select the Vehicle Reveal when applying for credentials to the SEMA Show. To learn more or for details, visit www.semashow.com/media or call 909-396-0289.