SEMA News—February 2014

EVENTS
By John Stewart

Los Angeles Auto Show Highlights

The Los Angeles Auto Show is the first international auto show of the season, so it provides an early look at some of the vehicles that could be important to SEMA-member companies in 2014.

Shown here are a few of the most interesting cars and trucks. Many of these vehicles and others will be available to SEMA members for measuring sessions in the near future.

Colorado Breathes Life Into Midsize Truck Segment

Chevrolet unveiled the all-new ’15 Colorado, a midsize truck for customers who don’t require a fullsize pickup. The Colorado goes on sale in fall of 2014 as a ’15 model.

A 2.5L inline-four engine is standard, and a 3.6L V6 is available. Each engine is designed specifically for truck use, and each features direct injection and variable valve timing to make the most of power and efficiency. Each is matched with a six-speed automatic transmission.

The Colorado will also offer the segment’s only diesel engine in its second year—a proven Duramax 2.8L I4 turbodiesel that is already offered in global markets. The diesel engine will expand the Colorado’s powertrain lineup to cover the broadest range of needs.

When properly equipped, the Colorado is expected to offer class-leading payload capacity and trailering capacity of more than 6,700 lbs. (3,039 kg). The ’15 Colorado’s configurations will include an extended-cab model with a 6-ft. bed, a crew cab with a 5-ft. bed and a crew cab with a 6-ft. bed. With the tailgate down, the 6-ft. bed allows hauling of 8-ft.-long items.

WT, LT and Z71 trims are available in 2WD or 4WD. The off-road-inspired Z71 is shown on a truck unveiled at the Chevrolet press conference. It also features a gunmetal grille surround—a change from the chrome that is standard on the other models—as well as projector headlamps and unique 17-in. aluminum wheels. Safety features include an available forward collision-alert system and lane-departure warning.

Hyundai Veloster Turbo R-Spec

Hyundai showed the Turbo R-Spec, a sport-tuned version of the Veloster, at the Los Angeles Auto Show. The Turbo R-Spec is based on the responsive, aftermarket-tunable 1.6L, direct-injected, turbocharged engine, along with unique design cues, enhanced chassis tuning, a short-throw B&M Racing sport shifter and the lowest price point in the Veloster Turbo lineup. R-Spec production was slated to begin in December 2013, with availability in early February 2014.

The Veloster Turbo R-Spec’s sport suspension and steering settings have been retuned for optimum responsiveness, with higher spring rates and a more rigid transmission mount. On the powertrain side, R-Spec is available with only the six-speed manual transmission, and the short-throw B&M sport shifter was added for a tighter, more direct shift feel.

Adding to the focused driving experience for all ’14 Veloster Turbo R-Spec and Turbo models is Torque Vectoring Control (TVC). This active cornering feature, utilizing capabilities from the electronic stability control (ESC) and powertrain control systems, improves dynamic cornering during more enthusiastic driving.

TVC uses wheel-speed sensors coupled with ESC algorithms to apply precise braking force to the inside front wheel during spirited cornering. This active braking redirects power to the outside front wheel in the turn, reducing wheel spin for enhanced cornering grip and corner-exit acceleration. Overall, TVC is intended to provide Veloster Turbo R-Spec drivers with enhanced cornering precision.

Hyundai also showed an ultra-clean hydrogen fuel cell version of the Tucson that is designed to launch in spring 2014. To address the issue of affordability, Hyundai announced a sales program of $2,999 down and payments of $499 a month, with unlimited free hydrogen refueling.

’15 Subaru WRX

Amid much fanfare and bursts of steam, Subaru of America unveiled the ’15 WRX, a more powerful and better-handling version of the brand’s iconic high-performance model. Powered by a new 268hp, 2.0L, direct-injection turbo boxer engine, the ’15 WRX debuts the model’s first six-speed manual transmission and a new, optional performance automatic transmission, the Sport Lineartronic, with two manual modes. Seventeen-inch wheels are standard.

The world debut of the ’15 WRX marks a major evolutionary step for the rally-bred performance car. The WRX will employ a new torque-vectoring system that supplements the standard Symmetrical All-Wheel Drive system and allows for improved cornering speeds and handling. The new powertrain also yields higher fuel efficiency than the previous model. At the same time, a roomier interior, upgraded cabin comfort and materials and a wide array of new user technologies were included to give the new WRX a more refined feel.

Nissan GT-R NISMO

Nissan emphasized performance by making the North American debut of the most powerful Nissan GT-R supercar ever, the GT-R NISMO. As the fourth model in the ’15 GT-R lineup, along with the GT-R Premium, Black Edition and Track Edition, the GT-R NISMO features extensive engine, suspension, exterior and interior enhancements. It is scheduled to be available later in 2014, following the January on-sale date of the other ’15 GT-R models. Nissan Divisional Vice President of Sales & Marketing Fred Diaz said that the GT-R NISMO would offer 600 hp and be capable of blistering acceleration.

The new GT-R was joined at the Nissan press conference by the world debut of a custom-built Sentra NISMO Concept and the debut of the production version of the new ’14 Nissan Juke NISMO RS. The press conference also featured a surprise appearance by Usain Bolt, six-time Olympic gold-medal winner and 100-meter world record holder. Bolt, who owns a special gold-painted Nissan GT-R, assisted Diaz in revealing the new GT-R NISMO.

Kia’s Big Step

Marking 20 years in the U.S. market, Kia Motors America took the wraps off its new flagship amid a packed house of media representatives from around the world at the 2013 Los Angeles Auto Show. The all-new ’15 K900 is designed to challenge the fullsize, rear-drive luxury sedan segment with an extensive list of standard equipment, world-class accommodations and refined design that will redefine consumer perception and expectations of the Kia brand.

The K900 will be offered with a V6 or V8 engine. The range-topping V8 equipped with the VIP Package will add additional luxury amenities, including reclining outboard rear seats. The K900 Premium V6 will launch with an available Luxury Package as well as a Technology Package. The all-new K900 is expected to go on sale during the first quarter of 2014; pricing will be announced closer to launch.

Viper GTS Limited Edition

The Chrysler Group’s Street and Racing Technology (SRT) brand announced that it will produce an exclusive, limited-run, Anodized Carbon Special Edition package for the SRT Viper GTS model.

Under the hood is a handcrafted, all-aluminum, 8.4L, mid-front V10 overhead-valve engine. Performance ratings are 640 hp and 600 lb.-ft. of torque—the most torque of any naturally aspirated sports-car engine in the world.

Part of the special-edition package is the new metallic matte exterior color that is being used for the first time by the Chrysler Group to add to the exclusivity of the SRT Viper. A limited production run of 50 Viper GTS models with the Anodized Carbon Special Edition Package began January at the Conner Avenue Assembly Plant in Detroit.

1,024hp Galpin Ford GTR1

Building on Galpin Ford’s 60 years of customizing vehicles, Galpin showed the GTR1—an ultra-high-performance mid-engine supercar based on the Ford GT. Concept car builder Metalcrafters constructed the handcrafted all-aluminum body. Notable components include Pirelli P-Zero tires, six-piston brakes with full carbon rotors and 20-in. forged-aluminum knock-off wheels. A twin-turbocharged 5.4L V8 engine that produces an estimated 1,024 hp and 739 lb.-ft. of torque powers the car. The transmission is a six-speed manual with dual clutches.

The car is said to be capable of 0–60 acceleration in 3.1 sec. and a top speed of 225 mpg. According to Galpin, GTR1 will be extremely limited in production, with a choice of aluminum or carbon-fiber bodies.

BMW X4

The upcoming BMW X4 made the scene at the 2013 Los Angeles Auto Show, shown as a concept in a Long Beach Blue paint job and original 10-spoke wheels.

This second compact Sports Activity Coupe—BMW speak for SUV—will be built at BMW plant in Spartanburg [South Caroline], along with the X3, X5 and X6 models, on the same platform as the X3.

SEMA News—February 2014

EVENTS
By John Stewart

Los Angeles Auto Show Highlights

The Los Angeles Auto Show is the first international auto show of the season, so it provides an early look at some of the vehicles that could be important to SEMA-member companies in 2014.

Shown here are a few of the most interesting cars and trucks. Many of these vehicles and others will be available to SEMA members for measuring sessions in the near future.

Colorado Breathes Life Into Midsize Truck Segment

Chevrolet unveiled the all-new ’15 Colorado, a midsize truck for customers who don’t require a fullsize pickup. The Colorado goes on sale in fall of 2014 as a ’15 model.

A 2.5L inline-four engine is standard, and a 3.6L V6 is available. Each engine is designed specifically for truck use, and each features direct injection and variable valve timing to make the most of power and efficiency. Each is matched with a six-speed automatic transmission.

The Colorado will also offer the segment’s only diesel engine in its second year—a proven Duramax 2.8L I4 turbodiesel that is already offered in global markets. The diesel engine will expand the Colorado’s powertrain lineup to cover the broadest range of needs.

When properly equipped, the Colorado is expected to offer class-leading payload capacity and trailering capacity of more than 6,700 lbs. (3,039 kg). The ’15 Colorado’s configurations will include an extended-cab model with a 6-ft. bed, a crew cab with a 5-ft. bed and a crew cab with a 6-ft. bed. With the tailgate down, the 6-ft. bed allows hauling of 8-ft.-long items.

WT, LT and Z71 trims are available in 2WD or 4WD. The off-road-inspired Z71 is shown on a truck unveiled at the Chevrolet press conference. It also features a gunmetal grille surround—a change from the chrome that is standard on the other models—as well as projector headlamps and unique 17-in. aluminum wheels. Safety features include an available forward collision-alert system and lane-departure warning.

Hyundai Veloster Turbo R-Spec

Hyundai showed the Turbo R-Spec, a sport-tuned version of the Veloster, at the Los Angeles Auto Show. The Turbo R-Spec is based on the responsive, aftermarket-tunable 1.6L, direct-injected, turbocharged engine, along with unique design cues, enhanced chassis tuning, a short-throw B&M Racing sport shifter and the lowest price point in the Veloster Turbo lineup. R-Spec production was slated to begin in December 2013, with availability in early February 2014.

The Veloster Turbo R-Spec’s sport suspension and steering settings have been retuned for optimum responsiveness, with higher spring rates and a more rigid transmission mount. On the powertrain side, R-Spec is available with only the six-speed manual transmission, and the short-throw B&M sport shifter was added for a tighter, more direct shift feel.

Adding to the focused driving experience for all ’14 Veloster Turbo R-Spec and Turbo models is Torque Vectoring Control (TVC). This active cornering feature, utilizing capabilities from the electronic stability control (ESC) and powertrain control systems, improves dynamic cornering during more enthusiastic driving.

TVC uses wheel-speed sensors coupled with ESC algorithms to apply precise braking force to the inside front wheel during spirited cornering. This active braking redirects power to the outside front wheel in the turn, reducing wheel spin for enhanced cornering grip and corner-exit acceleration. Overall, TVC is intended to provide Veloster Turbo R-Spec drivers with enhanced cornering precision.

Hyundai also showed an ultra-clean hydrogen fuel cell version of the Tucson that is designed to launch in spring 2014. To address the issue of affordability, Hyundai announced a sales program of $2,999 down and payments of $499 a month, with unlimited free hydrogen refueling.

’15 Subaru WRX

Amid much fanfare and bursts of steam, Subaru of America unveiled the ’15 WRX, a more powerful and better-handling version of the brand’s iconic high-performance model. Powered by a new 268hp, 2.0L, direct-injection turbo boxer engine, the ’15 WRX debuts the model’s first six-speed manual transmission and a new, optional performance automatic transmission, the Sport Lineartronic, with two manual modes. Seventeen-inch wheels are standard.

The world debut of the ’15 WRX marks a major evolutionary step for the rally-bred performance car. The WRX will employ a new torque-vectoring system that supplements the standard Symmetrical All-Wheel Drive system and allows for improved cornering speeds and handling. The new powertrain also yields higher fuel efficiency than the previous model. At the same time, a roomier interior, upgraded cabin comfort and materials and a wide array of new user technologies were included to give the new WRX a more refined feel.

Nissan GT-R NISMO

Nissan emphasized performance by making the North American debut of the most powerful Nissan GT-R supercar ever, the GT-R NISMO. As the fourth model in the ’15 GT-R lineup, along with the GT-R Premium, Black Edition and Track Edition, the GT-R NISMO features extensive engine, suspension, exterior and interior enhancements. It is scheduled to be available later in 2014, following the January on-sale date of the other ’15 GT-R models. Nissan Divisional Vice President of Sales & Marketing Fred Diaz said that the GT-R NISMO would offer 600 hp and be capable of blistering acceleration.

The new GT-R was joined at the Nissan press conference by the world debut of a custom-built Sentra NISMO Concept and the debut of the production version of the new ’14 Nissan Juke NISMO RS. The press conference also featured a surprise appearance by Usain Bolt, six-time Olympic gold-medal winner and 100-meter world record holder. Bolt, who owns a special gold-painted Nissan GT-R, assisted Diaz in revealing the new GT-R NISMO.

Kia’s Big Step

Marking 20 years in the U.S. market, Kia Motors America took the wraps off its new flagship amid a packed house of media representatives from around the world at the 2013 Los Angeles Auto Show. The all-new ’15 K900 is designed to challenge the fullsize, rear-drive luxury sedan segment with an extensive list of standard equipment, world-class accommodations and refined design that will redefine consumer perception and expectations of the Kia brand.

The K900 will be offered with a V6 or V8 engine. The range-topping V8 equipped with the VIP Package will add additional luxury amenities, including reclining outboard rear seats. The K900 Premium V6 will launch with an available Luxury Package as well as a Technology Package. The all-new K900 is expected to go on sale during the first quarter of 2014; pricing will be announced closer to launch.

Viper GTS Limited Edition

The Chrysler Group’s Street and Racing Technology (SRT) brand announced that it will produce an exclusive, limited-run, Anodized Carbon Special Edition package for the SRT Viper GTS model.

Under the hood is a handcrafted, all-aluminum, 8.4L, mid-front V10 overhead-valve engine. Performance ratings are 640 hp and 600 lb.-ft. of torque—the most torque of any naturally aspirated sports-car engine in the world.

Part of the special-edition package is the new metallic matte exterior color that is being used for the first time by the Chrysler Group to add to the exclusivity of the SRT Viper. A limited production run of 50 Viper GTS models with the Anodized Carbon Special Edition Package began January at the Conner Avenue Assembly Plant in Detroit.

1,024hp Galpin Ford GTR1

Building on Galpin Ford’s 60 years of customizing vehicles, Galpin showed the GTR1—an ultra-high-performance mid-engine supercar based on the Ford GT. Concept car builder Metalcrafters constructed the handcrafted all-aluminum body. Notable components include Pirelli P-Zero tires, six-piston brakes with full carbon rotors and 20-in. forged-aluminum knock-off wheels. A twin-turbocharged 5.4L V8 engine that produces an estimated 1,024 hp and 739 lb.-ft. of torque powers the car. The transmission is a six-speed manual with dual clutches.

The car is said to be capable of 0–60 acceleration in 3.1 sec. and a top speed of 225 mpg. According to Galpin, GTR1 will be extremely limited in production, with a choice of aluminum or carbon-fiber bodies.

BMW X4

The upcoming BMW X4 made the scene at the 2013 Los Angeles Auto Show, shown as a concept in a Long Beach Blue paint job and original 10-spoke wheels.

This second compact Sports Activity Coupe—BMW speak for SUV—will be built at BMW plant in Spartanburg [South Caroline], along with the X3, X5 and X6 models, on the same platform as the X3.

SEMA News—February 2014

EVENTS
By John Stewart

Los Angeles Auto Show Highlights

The Los Angeles Auto Show is the first international auto show of the season, so it provides an early look at some of the vehicles that could be important to SEMA-member companies in 2014.

Shown here are a few of the most interesting cars and trucks. Many of these vehicles and others will be available to SEMA members for measuring sessions in the near future.

Colorado Breathes Life Into Midsize Truck Segment

Chevrolet unveiled the all-new ’15 Colorado, a midsize truck for customers who don’t require a fullsize pickup. The Colorado goes on sale in fall of 2014 as a ’15 model.

A 2.5L inline-four engine is standard, and a 3.6L V6 is available. Each engine is designed specifically for truck use, and each features direct injection and variable valve timing to make the most of power and efficiency. Each is matched with a six-speed automatic transmission.

The Colorado will also offer the segment’s only diesel engine in its second year—a proven Duramax 2.8L I4 turbodiesel that is already offered in global markets. The diesel engine will expand the Colorado’s powertrain lineup to cover the broadest range of needs.

When properly equipped, the Colorado is expected to offer class-leading payload capacity and trailering capacity of more than 6,700 lbs. (3,039 kg). The ’15 Colorado’s configurations will include an extended-cab model with a 6-ft. bed, a crew cab with a 5-ft. bed and a crew cab with a 6-ft. bed. With the tailgate down, the 6-ft. bed allows hauling of 8-ft.-long items.

WT, LT and Z71 trims are available in 2WD or 4WD. The off-road-inspired Z71 is shown on a truck unveiled at the Chevrolet press conference. It also features a gunmetal grille surround—a change from the chrome that is standard on the other models—as well as projector headlamps and unique 17-in. aluminum wheels. Safety features include an available forward collision-alert system and lane-departure warning.

Hyundai Veloster Turbo R-Spec

Hyundai showed the Turbo R-Spec, a sport-tuned version of the Veloster, at the Los Angeles Auto Show. The Turbo R-Spec is based on the responsive, aftermarket-tunable 1.6L, direct-injected, turbocharged engine, along with unique design cues, enhanced chassis tuning, a short-throw B&M Racing sport shifter and the lowest price point in the Veloster Turbo lineup. R-Spec production was slated to begin in December 2013, with availability in early February 2014.

The Veloster Turbo R-Spec’s sport suspension and steering settings have been retuned for optimum responsiveness, with higher spring rates and a more rigid transmission mount. On the powertrain side, R-Spec is available with only the six-speed manual transmission, and the short-throw B&M sport shifter was added for a tighter, more direct shift feel.

Adding to the focused driving experience for all ’14 Veloster Turbo R-Spec and Turbo models is Torque Vectoring Control (TVC). This active cornering feature, utilizing capabilities from the electronic stability control (ESC) and powertrain control systems, improves dynamic cornering during more enthusiastic driving.

TVC uses wheel-speed sensors coupled with ESC algorithms to apply precise braking force to the inside front wheel during spirited cornering. This active braking redirects power to the outside front wheel in the turn, reducing wheel spin for enhanced cornering grip and corner-exit acceleration. Overall, TVC is intended to provide Veloster Turbo R-Spec drivers with enhanced cornering precision.

Hyundai also showed an ultra-clean hydrogen fuel cell version of the Tucson that is designed to launch in spring 2014. To address the issue of affordability, Hyundai announced a sales program of $2,999 down and payments of $499 a month, with unlimited free hydrogen refueling.

’15 Subaru WRX

Amid much fanfare and bursts of steam, Subaru of America unveiled the ’15 WRX, a more powerful and better-handling version of the brand’s iconic high-performance model. Powered by a new 268hp, 2.0L, direct-injection turbo boxer engine, the ’15 WRX debuts the model’s first six-speed manual transmission and a new, optional performance automatic transmission, the Sport Lineartronic, with two manual modes. Seventeen-inch wheels are standard.

The world debut of the ’15 WRX marks a major evolutionary step for the rally-bred performance car. The WRX will employ a new torque-vectoring system that supplements the standard Symmetrical All-Wheel Drive system and allows for improved cornering speeds and handling. The new powertrain also yields higher fuel efficiency than the previous model. At the same time, a roomier interior, upgraded cabin comfort and materials and a wide array of new user technologies were included to give the new WRX a more refined feel.

Nissan GT-R NISMO

Nissan emphasized performance by making the North American debut of the most powerful Nissan GT-R supercar ever, the GT-R NISMO. As the fourth model in the ’15 GT-R lineup, along with the GT-R Premium, Black Edition and Track Edition, the GT-R NISMO features extensive engine, suspension, exterior and interior enhancements. It is scheduled to be available later in 2014, following the January on-sale date of the other ’15 GT-R models. Nissan Divisional Vice President of Sales & Marketing Fred Diaz said that the GT-R NISMO would offer 600 hp and be capable of blistering acceleration.

The new GT-R was joined at the Nissan press conference by the world debut of a custom-built Sentra NISMO Concept and the debut of the production version of the new ’14 Nissan Juke NISMO RS. The press conference also featured a surprise appearance by Usain Bolt, six-time Olympic gold-medal winner and 100-meter world record holder. Bolt, who owns a special gold-painted Nissan GT-R, assisted Diaz in revealing the new GT-R NISMO.

Kia’s Big Step

Marking 20 years in the U.S. market, Kia Motors America took the wraps off its new flagship amid a packed house of media representatives from around the world at the 2013 Los Angeles Auto Show. The all-new ’15 K900 is designed to challenge the fullsize, rear-drive luxury sedan segment with an extensive list of standard equipment, world-class accommodations and refined design that will redefine consumer perception and expectations of the Kia brand.

The K900 will be offered with a V6 or V8 engine. The range-topping V8 equipped with the VIP Package will add additional luxury amenities, including reclining outboard rear seats. The K900 Premium V6 will launch with an available Luxury Package as well as a Technology Package. The all-new K900 is expected to go on sale during the first quarter of 2014; pricing will be announced closer to launch.

Viper GTS Limited Edition

The Chrysler Group’s Street and Racing Technology (SRT) brand announced that it will produce an exclusive, limited-run, Anodized Carbon Special Edition package for the SRT Viper GTS model.

Under the hood is a handcrafted, all-aluminum, 8.4L, mid-front V10 overhead-valve engine. Performance ratings are 640 hp and 600 lb.-ft. of torque—the most torque of any naturally aspirated sports-car engine in the world.

Part of the special-edition package is the new metallic matte exterior color that is being used for the first time by the Chrysler Group to add to the exclusivity of the SRT Viper. A limited production run of 50 Viper GTS models with the Anodized Carbon Special Edition Package began January at the Conner Avenue Assembly Plant in Detroit.

1,024hp Galpin Ford GTR1

Building on Galpin Ford’s 60 years of customizing vehicles, Galpin showed the GTR1—an ultra-high-performance mid-engine supercar based on the Ford GT. Concept car builder Metalcrafters constructed the handcrafted all-aluminum body. Notable components include Pirelli P-Zero tires, six-piston brakes with full carbon rotors and 20-in. forged-aluminum knock-off wheels. A twin-turbocharged 5.4L V8 engine that produces an estimated 1,024 hp and 739 lb.-ft. of torque powers the car. The transmission is a six-speed manual with dual clutches.

The car is said to be capable of 0–60 acceleration in 3.1 sec. and a top speed of 225 mpg. According to Galpin, GTR1 will be extremely limited in production, with a choice of aluminum or carbon-fiber bodies.

BMW X4

The upcoming BMW X4 made the scene at the 2013 Los Angeles Auto Show, shown as a concept in a Long Beach Blue paint job and original 10-spoke wheels.

This second compact Sports Activity Coupe—BMW speak for SUV—will be built at BMW plant in Spartanburg [South Caroline], along with the X3, X5 and X6 models, on the same platform as the X3.

Compiled by SEMA Editors

	Tim Sayers

Tim Sayers Joins The Marx Group as Account Executive/Product and Market Specialist
Tom Marx, president and CEO of The Marx Group, has announced the addition of Tim Sayers as an account executive/product and market specialist. Based in the Knoxville, Tennessee, area, Sayers will support clients in the automotive, heavy-duty and high-performance/specialty segments of the aftermarket. Most recently, Sayers was the operations and marketing manager for IMCO and Cherry Bomb Exhaust in Loudon, Tennessee, where he was responsible for product management and marketing in the United States and Canada. Sayers has more than 30 years of diverse automotive experience working in the OE replacement, OE service, high-performance, emissions-control, heavy-duty and specialty segments. He has worked with all levels of individuals in the automotive aftermarket from repair shop owners and technicians to wholesale and retail parts distributors and manufacturers.

From L-R: Ken Brown, Billy Eordekian and SEMA's Clayton Drescher.

TIA's Brown Speaks to California Dealers at 1-800EveryRim – OEM Wheels Luncheon
On January 16, Tire Industry Association (TIA) President Ken Brown was the keynote speaker at the second-annual 1-800EveryRim.com – OEM Wheels Happy New Year Luncheon. This being the first speaking engagement of his term, Brown’s topic was “TIA Today, TIA Tomorrow” with an emphasis on training. As 1-800EveryRim President Billy Eordekian spoke, he stressed the importance of “association membership and associating” while mentioned specifically the California Tire Dealers Association (CTDA), SEMA's Wheel & Tire Council (WTC) and TIA—all represented at the event. Including CTDA Vice President Chris Barry, there also was a strong Independent Tire Dealers Group (ITDG) presence. CTDA Board Member Ed King presented Eordekian with a plaque honoring him for his leadership and service to CTDA as president from 2010–2013.

Toyo Tires Grows Partnership with Anaheim Ducks; Honda Center Freeway Marquee Features Toyo Tires Signage
Toyo Tire U.S.A. Corp. has announced a new, greater partnership with the National Hockey League’s top-ranked Anaheim Ducks and their home arena, Honda Center. “Home ice” support was first provided by Toyo Tires during the 2007 NHL playoffs when the Ducks captured the Stanley Cup in the final, and the company has had signage around the ice as recently as last season. The new agreement grows the partnership to include year-round elements, such as a static sign on the arena marquee next to the busy 57 freeway in Anaheim, California. Toyo Tires will also be seen inside Honda Center as the logo rotates on two LED rings before and after all events, and on signage around the concourse. During Ducks games, fans in the arena and those watching from home will once again see the Toyo Tires logo on dasherboards around the ice. Those at Honda Center will also have the chance to win a “Toyo Seat Upgrade” each home game. One of the team’s two Zambonis is fully wrapped with the Toyo Tires logo, and both vehicles rely on Toyo M-55TM light truck tires when they roll out to groom the ice.

	Tim King's ’66 Chevelle.

Power Automedia Welcomes Tim King as Chevy Hardcore Editor
Power Automedia has hired Tim King as editor of Chevy Hardcore. King grew up shadowing his father in the garage. From there, his passion grew and led him down a career path that touched nearly every area of the automotive industry. Now King brings his diverse skills and passion to the Chevy Hardcore readership. At the age of 15, King bought his first car—a ’66 Chevelle, which he still owns to this day. Not only is he a gear head, but he also holds two bachelors' degrees from Cal State San Bernardino.

Have some company news you would like to share? Let us know and the news may appear in an upcoming issue of SEMA eNews. Send your items for consideration to editors@sema.org.

The El Mirage lives in four-door form! Behold the first photos of a production-intent IVER for Cadillac's full-size rear-wheel-drive flagship sedan.

Caught testing in the sub-zero climes of GM's Canadian winter-testing grounds, the big RWD caddy shows a lean, chiseled shape that takes cues from the lovely El Mirage coupe concept that debuted last August at the Pebble Beach Concours d'Elegance. According to sources, only sedan prototypes have been built to date, but a coupe is a possibility later in the model's lifecycle. The design is a clear break from the pudgy, inflated shape found on the front-wheel-drive Cadillac XTS, and has the potential to get noticed amid high-end luxury nameplates in ways that the XTS never could. The El Mirage sedan prototypes were testing alongside a BMW 740i and a Kia K9 still wearing its European plates.

GM's new rear-wheel-drive Omega architecture underpins this new flagship Cadillac, which is said to share nothing with the ATS or CTS. Cadillac has reportedly trademarked the name "LTS" which is thought to be a possible moniker for this range-topping, rear-driven luxury sedan. A Buick variant is also said to be in the works, which is destined primarily for the Chinese market. Whether Buick's Omega variant will ever see U.S. dealerships is still reportedly undecided.

Cadillac's new flagship sedan is due for the ’16 model-year.

Photo credit: KGP Photography

The El Mirage lives in four-door form! Behold the first photos of a production-intent IVER for Cadillac's full-size rear-wheel-drive flagship sedan.

Caught testing in the sub-zero climes of GM's Canadian winter-testing grounds, the big RWD caddy shows a lean, chiseled shape that takes cues from the lovely El Mirage coupe concept that debuted last August at the Pebble Beach Concours d'Elegance. According to sources, only sedan prototypes have been built to date, but a coupe is a possibility later in the model's lifecycle. The design is a clear break from the pudgy, inflated shape found on the front-wheel-drive Cadillac XTS, and has the potential to get noticed amid high-end luxury nameplates in ways that the XTS never could. The El Mirage sedan prototypes were testing alongside a BMW 740i and a Kia K9 still wearing its European plates.

GM's new rear-wheel-drive Omega architecture underpins this new flagship Cadillac, which is said to share nothing with the ATS or CTS. Cadillac has reportedly trademarked the name "LTS" which is thought to be a possible moniker for this range-topping, rear-driven luxury sedan. A Buick variant is also said to be in the works, which is destined primarily for the Chinese market. Whether Buick's Omega variant will ever see U.S. dealerships is still reportedly undecided.

Cadillac's new flagship sedan is due for the ’16 model-year.

Photo credit: KGP Photography

The El Mirage lives in four-door form! Behold the first photos of a production-intent IVER for Cadillac's full-size rear-wheel-drive flagship sedan.

Caught testing in the sub-zero climes of GM's Canadian winter-testing grounds, the big RWD caddy shows a lean, chiseled shape that takes cues from the lovely El Mirage coupe concept that debuted last August at the Pebble Beach Concours d'Elegance. According to sources, only sedan prototypes have been built to date, but a coupe is a possibility later in the model's lifecycle. The design is a clear break from the pudgy, inflated shape found on the front-wheel-drive Cadillac XTS, and has the potential to get noticed amid high-end luxury nameplates in ways that the XTS never could. The El Mirage sedan prototypes were testing alongside a BMW 740i and a Kia K9 still wearing its European plates.

GM's new rear-wheel-drive Omega architecture underpins this new flagship Cadillac, which is said to share nothing with the ATS or CTS. Cadillac has reportedly trademarked the name "LTS" which is thought to be a possible moniker for this range-topping, rear-driven luxury sedan. A Buick variant is also said to be in the works, which is destined primarily for the Chinese market. Whether Buick's Omega variant will ever see U.S. dealerships is still reportedly undecided.

Cadillac's new flagship sedan is due for the ’16 model-year.

Photo credit: KGP Photography

By John Stewart

The Nissan Sport Sedan concept, introduced at the 2014 North American International Auto Show, is thought by many to be a close representation of what Nissan’s ’15 Maxima sedan would look like.

The Nissan Sport Sedan, although presented as a concept vehicle and design study at the 2014 North American International Auto Show, previews a future four-door production vehicle. The concept is thought by many to be a close representation of what Nissan’s ’15 Maxima sedan would look like. The styling and equipment shows that Nissan is working to attract owners with a passion for cutting-edge design and driving dynamics.

The energetic Sport Sedan is the latest from a company that has become known for bold and emotional design. The Sport Sedan Concept rides on custom 21-in. aluminum-alloy wheels mounted with low-profile 275/30R21 tires. The front-wheel-drive Sport Sedan Concept is powered by a 300-plus-hp 3.5L V6 engine backed by a sport-tuned Xtronic CVT and features an innovative suspension layout with performance dampers.

"Our new design direction mirrors the strength, power and capabilities of the engineering and innovation that serves as the foundation of every Nissan vehicle," said Nissan Senior Vice President and Chief Creative Officer Shiro Nakamura. "Nissan is a brand for people seeking bold and passionate experiences, and who are willing to make choices outside of traditional boundaries. That's why Nissan is committed to breaking new ground in automotive design."

Nearly 200 SEMA-member manufacturers have measured the first two global vehicles SEMA has imported through a partnership with the US Department of Commerce—a ’12 Toyota Hilux and ’13 Ford Ranger T6. Both vehicles are heavily customized around the world but not available in the United States. To measure either of these vehicles, contact Mike Spagnola at mikes@sema.org.

With the first 40 votes in, four vehicles—the Toyota Land Cruiser Prado four-door, VW Amarok, Nissan Patrol and Mitsubishi L200—are on the short list of vehicles that are popular globally, but not sold in the United States, which members are interested in measuring to create export-ready product. Now is your chance to vote for one of these four vehicles or any other vehicle that fits the criteria of vehicles popularly customized outside the United States but not sold in this country.

Please also let us know the vehicle configurations in which you are most interested. This program, in partnership with the U.S. Department of Commerce, is designed to facilitate exports of United States-made products by providing access to hard-to-obtain vehicles that are popular globally but not sold in the United States.

Members continue to have access to the first two vehicles imported through this program—a ’12 Toyota Hilux and a ’13 Ford Ranger T6. Contact SEMA's Mike Spagnola for access to either of these vehicles at mikes@sema.org.

Vote now for the next global vehicle.

Questions? Contact Linda Spencer, SEMA senior director of international and government affairs, at at lindas@sema.org.

VW Amarok	Nissan Patrol
Toyota Land Cruiser Prado four-door	Mitsubishi L200

Nearly 200 SEMA-member manufacturers have measured the first two global vehicles SEMA has imported through a partnership with the US Department of Commerce—a ’12 Toyota Hilux and ’13 Ford Ranger T6. Both vehicles are heavily customized around the world but not available in the United States. To measure either of these vehicles, contact Mike Spagnola at mikes@sema.org.

With the first 40 votes in, four vehicles—the Toyota Land Cruiser Prado four-door, VW Amarok, Nissan Patrol and Mitsubishi L200—are on the short list of vehicles that are popular globally, but not sold in the United States, which members are interested in measuring to create export-ready product. Now is your chance to vote for one of these four vehicles or any other vehicle that fits the criteria of vehicles popularly customized outside the United States but not sold in this country.

Please also let us know the vehicle configurations in which you are most interested. This program, in partnership with the U.S. Department of Commerce, is designed to facilitate exports of United States-made products by providing access to hard-to-obtain vehicles that are popular globally but not sold in the United States.

Members continue to have access to the first two vehicles imported through this program—a ’12 Toyota Hilux and a ’13 Ford Ranger T6. Contact SEMA's Mike Spagnola for access to either of these vehicles at mikes@sema.org.

Vote now for the next global vehicle.

Questions? Contact Linda Spencer, SEMA senior director of international and government affairs, at at lindas@sema.org.

VW Amarok	Nissan Patrol
Toyota Land Cruiser Prado four-door	Mitsubishi L200