Mark Your Calendars
Thu, 12/22/2016 - 18:48

By SEMA Editors

Following are dates and locations for several upcoming SEMA-sponsored shows, measuring sessions and activities.

For association-related travel, contact Manya Petropaki (manya.p@travelstore.com) at Travel Store USA, 949-930-9268.

Hot Links to Cool Sites
Thu, 12/22/2016 - 18:46

By SEMA Editors

SEMA eNews highlights SEMA-member companies’ websites weekly through the Hot Links to Cool Sites section. SEMA members: To be included in Hot Links to Cool Sites, e-mail your company name and website to enews@sema.org. Note: Make sure to include “Hot Links” in the subject line of the e-mail.

Industry Jobs
Thu, 12/22/2016 - 18:43

SEMA-member companies have posted several new listings for job opportunities (view all here) in the Classifieds page of SEMA.org. Working for a SEMA-member company has many advantages. In addition to working for a company that supports and contributes to the success of the overall industry, being employed by a SEMA-member company enables employees to participate in webinars, access free market research, join SEMA committees and more.

12 Ways to Make Content With High SEO
Thu, 12/22/2016 - 16:08

With most leading businesses devoting more time to content marketing these days—the publishing of articles, videos, images and more to reinforce brand image—it’s more important than ever to ensure that content is optimized for search engines.

Scores of articles have surfaced lately emphasizing the fact that unearthing substantial, quality content on the web has become the number-one goal of the Google search engine—perhaps to the detriment of traditional search-engine optimization (SEO). But the fact remains that if you spend just a bit of time making sure you’re using the right keywords, the best web design and the proper image tags, your excellent content will appear even higher in search-engine returns. And you’ll be giving your company a decided advantage.


https://www.sema.org/sema-news/2016/12/content-marketing

12 Ways to Make Content With High SEO
Thu, 12/22/2016 - 16:08

With most leading businesses devoting more time to content marketing these days—the publishing of articles, videos, images and more to reinforce brand image—it’s more important than ever to ensure that content is optimized for search engines.

Scores of articles have surfaced lately emphasizing the fact that unearthing substantial, quality content on the web has become the number-one goal of the Google search engine—perhaps to the detriment of traditional search-engine optimization (SEO). But the fact remains that if you spend just a bit of time making sure you’re using the right keywords, the best web design and the proper image tags, your excellent content will appear even higher in search-engine returns. And you’ll be giving your company a decided advantage.


https://www.sema.org/sema-news/2016/12/content-marketing

SEMA Career Center Job Board Hits Record High
Thu, 12/22/2016 - 14:42

By Amelia Zwecher

The month of November was a groundbreaking success for the SEMA Career Center job board. The number of overall candidates from February 2016 through November 2016 reached 3,519. In November alone, 1,279 new job seekers registered and uploaded their résumés, which was approximately a 600% increase from prior months. Total job seekers to date exceeds 4,000. The top five job seekers to date search the following categories:

  • Sales and Customer Service
  • Marketing and Promotion
  • Executive Management
  • Engineering
  • Operations
career center
The number of overall SEMA Career Center candidates from February 2016 through November 2016 reached 3,519.

Traditionally, recruiting during the holiday season is among the most challenging for businesses seeking non-seasonal employees. The statistics show otherwise for the motor-vehicle aftermarket. To take advantage of this great pipeline of candidates, continue to post jobs and internships during the holiday season.

Please contact ameliaz@sema.org if you have questions regarding the job board or recruiting.

SEMA Career Center Job Board Hits Record High
Thu, 12/22/2016 - 14:42

By Amelia Zwecher

The month of November was a groundbreaking success for the SEMA Career Center job board. The number of overall candidates from February 2016 through November 2016 reached 3,519. In November alone, 1,279 new job seekers registered and uploaded their résumés, which was approximately a 600% increase from prior months. Total job seekers to date exceeds 4,000. The top five job seekers to date search the following categories:

  • Sales and Customer Service
  • Marketing and Promotion
  • Executive Management
  • Engineering
  • Operations
career center
The number of overall SEMA Career Center candidates from February 2016 through November 2016 reached 3,519.

Traditionally, recruiting during the holiday season is among the most challenging for businesses seeking non-seasonal employees. The statistics show otherwise for the motor-vehicle aftermarket. To take advantage of this great pipeline of candidates, continue to post jobs and internships during the holiday season.

Please contact ameliaz@sema.org if you have questions regarding the job board or recruiting.

EPA Seeks to Limit New Uses of Trichloroethylene
Thu, 12/22/2016 - 13:00

By SEMA Washington, D.C., Staff

The U.S. Environmental Protection Agency (EPA) is proposing to ban the use of trichloroethylene (TCE) in aerosol degreasers and as a spot-removal agent in dry cleaning. TCE is a volatile organic compound that is primarily used to process refrigerants. It is also used in some consumer commercial products as a metal degreasing solvent since it is relatively inexpensive, has a low fire risk, quickly evaporates and requires no rinsing. For the latter use, the EPA has identified some potential health risks that can be addressed by switching to alternative chemicals. Consequently, the EPA is proposing to prohibit the manufacture, importing, processing and distribution in commerce of TCE for aerosol degreasing and for spot cleaning. 

For more information, contact Stuart Gosswein at stuartg@sema.org.

EPA Seeks to Limit New Uses of Trichloroethylene
Thu, 12/22/2016 - 13:00

By SEMA Washington, D.C., Staff

The U.S. Environmental Protection Agency (EPA) is proposing to ban the use of trichloroethylene (TCE) in aerosol degreasers and as a spot-removal agent in dry cleaning. TCE is a volatile organic compound that is primarily used to process refrigerants. It is also used in some consumer commercial products as a metal degreasing solvent since it is relatively inexpensive, has a low fire risk, quickly evaporates and requires no rinsing. For the latter use, the EPA has identified some potential health risks that can be addressed by switching to alternative chemicals. Consequently, the EPA is proposing to prohibit the manufacture, importing, processing and distribution in commerce of TCE for aerosol degreasing and for spot cleaning. 

For more information, contact Stuart Gosswein at stuartg@sema.org.

EPA Seeks to Limit New Uses of Trichloroethylene
Thu, 12/22/2016 - 13:00

By SEMA Washington, D.C., Staff

The U.S. Environmental Protection Agency (EPA) is proposing to ban the use of trichloroethylene (TCE) in aerosol degreasers and as a spot-removal agent in dry cleaning. TCE is a volatile organic compound that is primarily used to process refrigerants. It is also used in some consumer commercial products as a metal degreasing solvent since it is relatively inexpensive, has a low fire risk, quickly evaporates and requires no rinsing. For the latter use, the EPA has identified some potential health risks that can be addressed by switching to alternative chemicals. Consequently, the EPA is proposing to prohibit the manufacture, importing, processing and distribution in commerce of TCE for aerosol degreasing and for spot cleaning. 

For more information, contact Stuart Gosswein at stuartg@sema.org.