Las Vegas is partnering with SEMA to maximize the experience of SEMA Show
SEMA Chairman-elect Rick Rollins (right) welcomes and applauds Mr. Li Rengui, chairman of the government-sponsored China International Auto Parts Expo (CIAPE), as he announces that new laws in China now enable SEMA member companies to sell products legally in the country.
SEMA Show exhibitors are invited to attend the largest industry international networking event of the year, designed to bring together international buyers and manufacturers. A registration form is available online at www.SEMAShow.com/happyhour.
Note that pre-registration is required, and while there is no cost for this November 5 event, invitations are on a space-available basis only.
Questions? Contact Linda Spencer at email@example.com.
More than 4,000 international buyers have pre-registered to attend the 2008 SEMA Show. Exhibitors: Find out which international buyers are interested in your products by visiting www.SEMAShow.com/tradeleads.
SEMA Show exhibitors have one week left to reserve their free listings in the SEMA International Buyers' Guide. The annual buyers' guide is shipped to every U.S. embassy and distributed to every international buyer at the SEMA Show and automotive trade shows worldwide. All exhibitors and SEMA members are invited to take advantage of this opportunity.
Despite slumps in pickup sales, the more than 1,000 pickup owners surveyed for a SEMA-commissioned study indicate that consumers within this market segment are still planning to customize their vehicles.
Over 25% of respondents indicate that they currently own some type of vehicle navigation system, according to results from the Morpace Inc. Omnibus Study fielded in July 2008. The rate of ownership of this technology is highest for married respondents and those earning at least $50,000 annually, and 39% plan to purchase a navigation system in the future.
"This survey confirms that the ownership of navigation systems will continue to grow in the marketplace," states Bryan Krulikowski, vice president, Morpace Automotive Research Practice.
How do you advertise and promote your business and products? SEMA members recently said that car shows were the number-one avenue for product promotion, according to SEMA market research. From having parts installed on a project car to making actual connections with consumers by having a booth at a show, specialty-equipment companies take advantage of the large crowds of enthusiasts that car shows attract.
Motorsports has been a profit stream for many specialty-equipment companies for decades, from those that manufacture and sell parts for race cars and trucks to those that take advantage of the advertising opportunities the often large crowds of spectators at these venues present. SEMA Market Research recently published its 2008 Motorsports and Performance Report. Here are just a few highlights from the report: