By Katie Carson

During HRIA Education Days, 12 hot-rod product manufacturers will give hour-long presentations on their product lines and provide tips and tricks for building project vehicles.

The Hot Rod Industry Alliance (HRIA) Education Days will once again be held at the National Street Rod Association (NSRA) Nationals in Louisville, Kentucky, where 12 hot-rod product manufacturers will give hour-long presentations on not only their product lines, but also tips and tricks for building project vehicles.

“These seminars are a great opportunity for Street Rod Nationals participants and spectators to learn product and installation techniques directly from the manufacturers,” said Rick Love of Vintage Air, who will present on “The Basics of Air Conditioning.”

The sessions will take place Thursday–Friday, August 3–4, with sessions beginning at 9:00 a.m. and concluding at 4:15 p.m. Some sessions will be set up classroom-style and feature panel discussions, while others will be presentation style. These valuable sessions are open to all NSRA Nationals attendees. This is a popular event and seats are limited.

Reserve a spot in the sessions of your choice.

The following is a sneak peek of the manufacturers and discussion topics taking place at the 2017 event:

Detroit Speed and Engineering – “Basics of Performance Handling”
Presenter: Kyle Tucker

Ron Francis Wiring – “Plan Your Wiring Project – Start to Finish”
Presenter: Scott Bowers

Vintage Air – “Basics of Air Conditioning”
Presenter: Rick Love

Wilwood Engineering – “Brake System Basics”
Presenter: Carl Bush

Eaton Detroit Spring – “Busting Suspension Myths”
Presenter: Mike Eaton

Inland Empire Driveline – “Power Train Vibrations and Trouble Shooting”
Presenter: Greg Frick

Steele Rubber Products – “Pro Tips on Weather Strips”
Presenter: Matt Agosta, 2016 SEMA Hall of Fame inductee

Bowler Performance Transmissions – “The Driving Force in Performance Transmissions”
Presenter: Mark Bowler

Powermaster Performance – “Starting and Charging Systems”
Presenter: J.R Richmond

Driven Racing Oil – “Ethanol and Zinc”
Presenter: Lake Speed Jr.

RideTech – “Suspension Evaluation”
Presenter: Darren Schilling

Watson’s StreetWorks – “Today’s Technology in Yesterday’s Rides”
Presenter: Harvey Richardson

For questions, contact Jim Skelly at 909-978-6690 or jimsk@sema.org.

By Katie Carson

During HRIA Education Days, 12 hot-rod product manufacturers will give hour-long presentations on their product lines and provide tips and tricks for building project vehicles.

The Hot Rod Industry Alliance (HRIA) Education Days will once again be held at the National Street Rod Association (NSRA) Nationals in Louisville, Kentucky, where 12 hot-rod product manufacturers will give hour-long presentations on not only their product lines, but also tips and tricks for building project vehicles.

“These seminars are a great opportunity for Street Rod Nationals participants and spectators to learn product and installation techniques directly from the manufacturers,” said Rick Love of Vintage Air, who will present on “The Basics of Air Conditioning.”

The sessions will take place Thursday–Friday, August 3–4, with sessions beginning at 9:00 a.m. and concluding at 4:15 p.m. Some sessions will be set up classroom-style and feature panel discussions, while others will be presentation style. These valuable sessions are open to all NSRA Nationals attendees. This is a popular event and seats are limited.

Reserve a spot in the sessions of your choice.

The following is a sneak peek of the manufacturers and discussion topics taking place at the 2017 event:

Detroit Speed and Engineering – “Basics of Performance Handling”
Presenter: Kyle Tucker

Ron Francis Wiring – “Plan Your Wiring Project – Start to Finish”
Presenter: Scott Bowers

Vintage Air – “Basics of Air Conditioning”
Presenter: Rick Love

Wilwood Engineering – “Brake System Basics”
Presenter: Carl Bush

Eaton Detroit Spring – “Busting Suspension Myths”
Presenter: Mike Eaton

Inland Empire Driveline – “Power Train Vibrations and Trouble Shooting”
Presenter: Greg Frick

Steele Rubber Products – “Pro Tips on Weather Strips”
Presenter: Matt Agosta, 2016 SEMA Hall of Fame inductee

Bowler Performance Transmissions – “The Driving Force in Performance Transmissions”
Presenter: Mark Bowler

Powermaster Performance – “Starting and Charging Systems”
Presenter: J.R Richmond

Driven Racing Oil – “Ethanol and Zinc”
Presenter: Lake Speed Jr.

RideTech – “Suspension Evaluation”
Presenter: Darren Schilling

Watson’s StreetWorks – “Today’s Technology in Yesterday’s Rides”
Presenter: Harvey Richardson

For questions, contact Jim Skelly at 909-978-6690 or jimsk@sema.org.

By Katie Carson

During HRIA Education Days, 12 hot-rod product manufacturers will give hour-long presentations on their product lines and provide tips and tricks for building project vehicles.

The Hot Rod Industry Alliance (HRIA) Education Days will once again be held at the National Street Rod Association (NSRA) Nationals in Louisville, Kentucky, where 12 hot-rod product manufacturers will give hour-long presentations on not only their product lines, but also tips and tricks for building project vehicles.

“These seminars are a great opportunity for Street Rod Nationals participants and spectators to learn product and installation techniques directly from the manufacturers,” said Rick Love of Vintage Air, who will present on “The Basics of Air Conditioning.”

The sessions will take place Thursday–Friday, August 3–4, with sessions beginning at 9:00 a.m. and concluding at 4:15 p.m. Some sessions will be set up classroom-style and feature panel discussions, while others will be presentation style. These valuable sessions are open to all NSRA Nationals attendees. This is a popular event and seats are limited.

Reserve a spot in the sessions of your choice.

The following is a sneak peek of the manufacturers and discussion topics taking place at the 2017 event:

Detroit Speed and Engineering – “Basics of Performance Handling”
Presenter: Kyle Tucker

Ron Francis Wiring – “Plan Your Wiring Project – Start to Finish”
Presenter: Scott Bowers

Vintage Air – “Basics of Air Conditioning”
Presenter: Rick Love

Wilwood Engineering – “Brake System Basics”
Presenter: Carl Bush

Eaton Detroit Spring – “Busting Suspension Myths”
Presenter: Mike Eaton

Inland Empire Driveline – “Power Train Vibrations and Trouble Shooting”
Presenter: Greg Frick

Steele Rubber Products – “Pro Tips on Weather Strips”
Presenter: Matt Agosta, 2016 SEMA Hall of Fame inductee

Bowler Performance Transmissions – “The Driving Force in Performance Transmissions”
Presenter: Mark Bowler

Powermaster Performance – “Starting and Charging Systems”
Presenter: J.R Richmond

Driven Racing Oil – “Ethanol and Zinc”
Presenter: Lake Speed Jr.

RideTech – “Suspension Evaluation”
Presenter: Darren Schilling

Watson’s StreetWorks – “Today’s Technology in Yesterday’s Rides”
Presenter: Harvey Richardson

For questions, contact Jim Skelly at 909-978-6690 or jimsk@sema.org.

While many businesses are guilty of chasing the latest digital marketing craze, good old email marketing is still the killer app to beat when it comes to return on investment (ROI) for businesses. Indeed, a 2016 study released by marketing consulting firm Clutch found that email marketing still has the highest ROI of any marketing channel (https://clutch.co/marketing/email#survey).

The term restyling covers a broad range of automotive upgrades. While the biggest portion of the segment is made up of accessory and appearance products for both interiors and exteriors, it can also include certain performance parts, wheels, tires and suspension systems that don’t fit neatly into another category. Since the Great Recession, the restyling market has seen steady growth, according to the “2016 SEMA Market Report,” and annual retail sales in the segment are now more than $5.22 billion.

The term restyling covers a broad range of automotive upgrades. While the biggest portion of the segment is made up of accessory and appearance products for both interiors and exteriors, it can also include certain performance parts, wheels, tires and suspension systems that don’t fit neatly into another category. Since the Great Recession, the restyling market has seen steady growth, according to the “2016 SEMA Market Report,” and annual retail sales in the segment are now more than $5.22 billion.

Ian Lehn, winner of the 2014 SEMA Launch Pad Competition and YEN select committee member, shares how winning the competition has transformed his business.

Ian Lehn, winner of the 2014 SEMA Launch Pad Competition and YEN select committee member, shares how winning the competition has transformed his business.

This is an early build prototype for the ’19 Ford GT500. While the GT350 refresh was sent out in May by another photographer purporting to be the GT500, a source inside the blue oval has confirmed that this is actually the real deal.

The Mustang-based GT500 will build on the GT350’s performance capabilities. This early-build GT500 prototype does not reflect other changes that will be incorporated from the already-announced ’18 Mustang mid-cycle refresh. But production versions will have a supercharged 5.2L flat-plane crank engine through a DCT transmission. Horsepower should be more than the 707hp Dodge Hellcat models, although it may fall short of the 808hp Demon.

GT500s will also get 20-in. wheels and tires as well as unique styling tweaks.

Expect to see the GT500 next year.

Photo credit: Brian Williams, SpiedBilde

This is an early build prototype for the ’19 Ford GT500. While the GT350 refresh was sent out in May by another photographer purporting to be the GT500, a source inside the blue oval has confirmed that this is actually the real deal.

The Mustang-based GT500 will build on the GT350’s performance capabilities. This early-build GT500 prototype does not reflect other changes that will be incorporated from the already-announced ’18 Mustang mid-cycle refresh. But production versions will have a supercharged 5.2L flat-plane crank engine through a DCT transmission. Horsepower should be more than the 707hp Dodge Hellcat models, although it may fall short of the 808hp Demon.

GT500s will also get 20-in. wheels and tires as well as unique styling tweaks.

Expect to see the GT500 next year.

Photo credit: Brian Williams, SpiedBilde