Dennis Pittsenbarger interviews Troy Ladd of Hollywood Hot Rods at the 2015 SEMA Show.

Dennis Pittsenbarger interviews Troy Ladd of Hollywood Hot Rods at the 2015 SEMA Show.

By Jason Catullo

It’s not too late!

With less than three weeks until the opening of the 2016 SEMA Show, attendees are encouraged to use the SEMA Show floorplan to get acquainted with this year’s layout and to research new exhibitors.

The homepage features the Show Locations Map, highlighting the Show’s sections and the outside layout of the Las Vegas Convention Center (LVCC). Clicking on any of the halls will bring up a large map of the layout, showing the companies and booth numbers within the hall. The drop-down menu in the upper right-hand corner provides convenient links to areas throughout the Show, including the LVCC’s hall layouts, the Performance Pavilion and all three Silver Lots.

Buyers can use the search tool to locate companies by product keywords. As an example, a search for the term “exhaust” will produce a list of companies offering exhaust-related products, a button graphic with the number of those exhibitors per hall, and their locations on the floorplan. To navigate deeper, buyers can click on any of the buttons to bring up a larger version of the map, and the specific location and booth number for each company.

SEMA Show educational sessions deliver practical, progressive insight, and leverage the Show’s unique gathering of innovative companies and people to support the exchange of ideas.

The Procrastinating Buyer—Two Steps You Must Take Now! (From October 6, 2016)

The 2016 SEMA Show includes the Education Days program throughout the week. This year’s education line-up features well over five-dozen sessions. Topics cover industry trends, technologies and opportunities, while also addressing basic business practices, such as customer service, accounting, marketing and social media.

For the first time in the SEMA Show’s history, educational sessions are scheduled on Friday, providing attendees with more flexibility when finalizing Show plans. The majority of the sessions are free. Check out the complete SEMA Show Education Days schedule.

Sessions are designed to deliver practical, progressive insight, and leverage the Show’s unique gathering of innovative companies and people to support the exchange of ideas. 

Don’t wait! Make plans and register now!

The Procrastinating Buyer—Two Steps You Must Take Now! (From September 30, 2016)

Buyers that have not yet registered for the SEMA Show or reserved a hotel room can still benefit by acting now.

Visit www.SEMAShow.com/travel to see the latest hotel deals and rooms available.

To register, visit www.SEMAShow.com/register. If you register prior to Friday, October 14, your badges will be mailed to your company or residence. In addition to having your badges mailed, you’ll save $35 on the on-site registration and be able to arrive at the Show, hit the floor and get down to business.

Once registered, reserve your hotel room. Visit www.SEMAShow.com/travel to see the latest hotel deals and rooms available. All reservations made through the Show’s official housing provider, OnPeak, are backed by a low-rate guarantee. In addition to locking in a low rate, attendees can update or make changes to their reservations without penalty. 

For more information on the 2016 SEMA Show, visit www.SEMAShow.com.

By Michael Hart

SEMA Trade Show Director Tom Gattuso, with more than 20 years of experience in automotive events, will offer his insights and tips that seminar attendees can turn into immediate action on the Show floor.

For most companies that exhibit at the SEMA Show, the time their people spend working the booth on the Show floor may very well be their most valuable four days of the year. So, it is essential that exhibitors ensure the staff members manning their booths are ready and prepared. That’s why, for the first time ever, SEMA Show Education will offer a session entitled “The 7 Things Successful SEMA Show Exhibitors Must Do.”

The one-hour session, open to any company exhibiting at this year’s SEMA Show, will take place Monday, October 31, at 4:00 p.m., at the International Westgate Theater, the afternoon before the Show opens. SEMA Trade Show Director Tom Gattuso, with more than 20 years of experience in automotive events, will offer his insights and tips that session attendees can turn into immediate action on the Show floor.

“I want you to learn what successful exhibitors do so you can optimize your effectiveness at the Show,” Gattuso said. “There will be a guaranteed increase in your ROI just by attending the session.”

Gattuso will share critical Show data on buyer tendencies that will allow booth staff a unique opportunity to cater their sales conversations to fit buyers’ key objectives. “This information will allow booth staff to better understand the dynamic of the buyer-seller relationship and provide the optimal start to your most productive week of the year,” Gattuso said.

This session, on the eve of the Show, promises to motivate, entertain and prepare exhibitors for a productive event. It is open to all booth personnel. Take advantage of this opportunity and make the 50th SEMA Show your best Show yet.

Space is limited. Save your seat today.

For complete information on all the 2016 SEMA Show education tracks, visit SEMA Show Education.

By Michael Hart

SEMA Trade Show Director Tom Gattuso, with more than 20 years of experience in automotive events, will offer his insights and tips that seminar attendees can turn into immediate action on the Show floor.

For most companies that exhibit at the SEMA Show, the time their people spend working the booth on the Show floor may very well be their most valuable four days of the year. So, it is essential that exhibitors ensure the staff members manning their booths are ready and prepared. That’s why, for the first time ever, SEMA Show Education will offer a session entitled “The 7 Things Successful SEMA Show Exhibitors Must Do.”

The one-hour session, open to any company exhibiting at this year’s SEMA Show, will take place Monday, October 31, at 4:00 p.m., at the International Westgate Theater, the afternoon before the Show opens. SEMA Trade Show Director Tom Gattuso, with more than 20 years of experience in automotive events, will offer his insights and tips that session attendees can turn into immediate action on the Show floor.

“I want you to learn what successful exhibitors do so you can optimize your effectiveness at the Show,” Gattuso said. “There will be a guaranteed increase in your ROI just by attending the session.”

Gattuso will share critical Show data on buyer tendencies that will allow booth staff a unique opportunity to cater their sales conversations to fit buyers’ key objectives. “This information will allow booth staff to better understand the dynamic of the buyer-seller relationship and provide the optimal start to your most productive week of the year,” Gattuso said.

This session, on the eve of the Show, promises to motivate, entertain and prepare exhibitors for a productive event. It is open to all booth personnel. Take advantage of this opportunity and make the 50th SEMA Show your best Show yet.

Space is limited. Save your seat today.

For complete information on all the 2016 SEMA Show education tracks, visit SEMA Show Education.

By Michael Hart

SEMA Trade Show Director Tom Gattuso, with more than 20 years of experience in automotive events, will offer his insights and tips that seminar attendees can turn into immediate action on the Show floor.

For most companies that exhibit at the SEMA Show, the time their people spend working the booth on the Show floor may very well be their most valuable four days of the year. So, it is essential that exhibitors ensure the staff members manning their booths are ready and prepared. That’s why, for the first time ever, SEMA Show Education will offer a session entitled “The 7 Things Successful SEMA Show Exhibitors Must Do.”

The one-hour session, open to any company exhibiting at this year’s SEMA Show, will take place Monday, October 31, at 4:00 p.m., at the International Westgate Theater, the afternoon before the Show opens. SEMA Trade Show Director Tom Gattuso, with more than 20 years of experience in automotive events, will offer his insights and tips that session attendees can turn into immediate action on the Show floor.

“I want you to learn what successful exhibitors do so you can optimize your effectiveness at the Show,” Gattuso said. “There will be a guaranteed increase in your ROI just by attending the session.”

Gattuso will share critical Show data on buyer tendencies that will allow booth staff a unique opportunity to cater their sales conversations to fit buyers’ key objectives. “This information will allow booth staff to better understand the dynamic of the buyer-seller relationship and provide the optimal start to your most productive week of the year,” Gattuso said.

This session, on the eve of the Show, promises to motivate, entertain and prepare exhibitors for a productive event. It is open to all booth personnel. Take advantage of this opportunity and make the 50th SEMA Show your best Show yet.

Space is limited. Save your seat today.

For complete information on all the 2016 SEMA Show education tracks, visit SEMA Show Education.

By SEMA Editors

Omix-ADA will showcase a custom-built Jeep Wrangler JK Unlimited—prepared by the automotive experts at Petty’s Garage in Level Cross, North Carolina—in support of SEMA Cares in the Grand Lobby at the 2016 SEMA Show.

Omix-ADA will showcase a custom-built Jeep Wrangler JK Unlimited in support of SEMA Cares in the Grand Lobby at the 2016 SEMA Show in Las Vegas, November 1–4. This custom Jeep signifies the fourth time that Omix-ADA has partnered with SEMA Cares, and the third time that a one-off custom Jeep will be offered at auction in 2017. All proceeds will benefit Victory Junction—a camp dedicated to enriching the lives of children affected by serious illness or chronic medical conditions.

This year’s Jeep build will be prepared by the automotive experts at Petty’s Garage in Level Cross, North Carolina. Originated by stock-car racing legend Richard Petty, his involvement in this Jeep build is monumental because Victory Junction was inspired by and operates as a living tribute to Petty’s grandson Adam, who was lost in a racing accident in 2000. As a teenager, Adam Petty dreamed of developing such a camp in the beautiful hills of his home state of North Carolina to fulfill his passion for helping children, leaving behind a legacy of love that his family carries on in his memory today.

Starting life as a stock ’16 Hydro Blue JK Rubicon, adding a full array of Rugged Ridge parts and accessories, many never before seen in the market, will transform this Petty’s Garage-built ’16 JKU into the ultimate off-road masterpiece.

The SEMA Cares Committee was established in 2007 by SEMA’s Board of Directors with an aim to bring the voice and resources of the SEMA community together to make a positive difference in the lives of others, through outreach programs and various fundraising efforts.

For more information on SEMA Cares and its work with local communities, visit www.sema.org/sema-cares. For more information on Omix-ADA, Rugged Ridge or the Off Road Success Center (booth #34101) featured at the 2016 SEMA Show, visit www.omix-ada.com or call 770-614-6101.

By SEMA Editors

Omix-ADA will showcase a custom-built Jeep Wrangler JK Unlimited—prepared by the automotive experts at Petty’s Garage in Level Cross, North Carolina—in support of SEMA Cares in the Grand Lobby at the 2016 SEMA Show.

Omix-ADA will showcase a custom-built Jeep Wrangler JK Unlimited in support of SEMA Cares in the Grand Lobby at the 2016 SEMA Show in Las Vegas, November 1–4. This custom Jeep signifies the fourth time that Omix-ADA has partnered with SEMA Cares, and the third time that a one-off custom Jeep will be offered at auction in 2017. All proceeds will benefit Victory Junction—a camp dedicated to enriching the lives of children affected by serious illness or chronic medical conditions.

This year’s Jeep build will be prepared by the automotive experts at Petty’s Garage in Level Cross, North Carolina. Originated by stock-car racing legend Richard Petty, his involvement in this Jeep build is monumental because Victory Junction was inspired by and operates as a living tribute to Petty’s grandson Adam, who was lost in a racing accident in 2000. As a teenager, Adam Petty dreamed of developing such a camp in the beautiful hills of his home state of North Carolina to fulfill his passion for helping children, leaving behind a legacy of love that his family carries on in his memory today.

Starting life as a stock ’16 Hydro Blue JK Rubicon, adding a full array of Rugged Ridge parts and accessories, many never before seen in the market, will transform this Petty’s Garage-built ’16 JKU into the ultimate off-road masterpiece.

The SEMA Cares Committee was established in 2007 by SEMA’s Board of Directors with an aim to bring the voice and resources of the SEMA community together to make a positive difference in the lives of others, through outreach programs and various fundraising efforts.

For more information on SEMA Cares and its work with local communities, visit www.sema.org/sema-cares. For more information on Omix-ADA, Rugged Ridge or the Off Road Success Center (booth #34101) featured at the 2016 SEMA Show, visit www.omix-ada.com or call 770-614-6101.

By SEMA Editors

Omix-ADA will showcase a custom-built Jeep Wrangler JK Unlimited—prepared by the automotive experts at Petty’s Garage in Level Cross, North Carolina—in support of SEMA Cares in the Grand Lobby at the 2016 SEMA Show.

Omix-ADA will showcase a custom-built Jeep Wrangler JK Unlimited in support of SEMA Cares in the Grand Lobby at the 2016 SEMA Show in Las Vegas, November 1–4. This custom Jeep signifies the fourth time that Omix-ADA has partnered with SEMA Cares, and the third time that a one-off custom Jeep will be offered at auction in 2017. All proceeds will benefit Victory Junction—a camp dedicated to enriching the lives of children affected by serious illness or chronic medical conditions.

This year’s Jeep build will be prepared by the automotive experts at Petty’s Garage in Level Cross, North Carolina. Originated by stock-car racing legend Richard Petty, his involvement in this Jeep build is monumental because Victory Junction was inspired by and operates as a living tribute to Petty’s grandson Adam, who was lost in a racing accident in 2000. As a teenager, Adam Petty dreamed of developing such a camp in the beautiful hills of his home state of North Carolina to fulfill his passion for helping children, leaving behind a legacy of love that his family carries on in his memory today.

Starting life as a stock ’16 Hydro Blue JK Rubicon, adding a full array of Rugged Ridge parts and accessories, many never before seen in the market, will transform this Petty’s Garage-built ’16 JKU into the ultimate off-road masterpiece.

The SEMA Cares Committee was established in 2007 by SEMA’s Board of Directors with an aim to bring the voice and resources of the SEMA community together to make a positive difference in the lives of others, through outreach programs and various fundraising efforts.

For more information on SEMA Cares and its work with local communities, visit www.sema.org/sema-cares. For more information on Omix-ADA, Rugged Ridge or the Off Road Success Center (booth #34101) featured at the 2016 SEMA Show, visit www.omix-ada.com or call 770-614-6101.

By SEMA Editors

Omix-ADA will showcase a custom-built Jeep Wrangler JK Unlimited—prepared by the automotive experts at Petty’s Garage in Level Cross, North Carolina—in support of SEMA Cares in the Grand Lobby at the 2016 SEMA Show.

Omix-ADA will showcase a custom-built Jeep Wrangler JK Unlimited in support of SEMA Cares in the Grand Lobby at the 2016 SEMA Show in Las Vegas, November 1–4. This custom Jeep signifies the fourth time that Omix-ADA has partnered with SEMA Cares, and the third time that a one-off custom Jeep will be offered at auction in 2017. All proceeds will benefit Victory Junction—a camp dedicated to enriching the lives of children affected by serious illness or chronic medical conditions.

This year’s Jeep build will be prepared by the automotive experts at Petty’s Garage in Level Cross, North Carolina. Originated by stock-car racing legend Richard Petty, his involvement in this Jeep build is monumental because Victory Junction was inspired by and operates as a living tribute to Petty’s grandson Adam, who was lost in a racing accident in 2000. As a teenager, Adam Petty dreamed of developing such a camp in the beautiful hills of his home state of North Carolina to fulfill his passion for helping children, leaving behind a legacy of love that his family carries on in his memory today.

Starting life as a stock ’16 Hydro Blue JK Rubicon, adding a full array of Rugged Ridge parts and accessories, many never before seen in the market, will transform this Petty’s Garage-built ’16 JKU into the ultimate off-road masterpiece.

The SEMA Cares Committee was established in 2007 by SEMA’s Board of Directors with an aim to bring the voice and resources of the SEMA community together to make a positive difference in the lives of others, through outreach programs and various fundraising efforts.

For more information on SEMA Cares and its work with local communities, visit www.sema.org/sema-cares. For more information on Omix-ADA, Rugged Ridge or the Off Road Success Center (booth #34101) featured at the 2016 SEMA Show, visit www.omix-ada.com or call 770-614-6101.