By Rachel Tatum

Hosting a press conference can be an effective way to reach a large number of media.

The deadline for SEMA Show exhibitors to apply to host a press conference at the 2018 SEMA Show is this Friday, July 27.

Exhibitors interested in hosting a press conference should note:

• Hosting a press conference is not for every exhibitor. While a press conference can be an effective and efficient way to get your news to a large number of media, it is not suited for every type of news announcement. A great deal of planning goes into holding a successful press conference, and there is no guarantee that media will show up.
• Submitting an application does not guarantee an official press conference slot. All applications will be reviewed and applicants will be notified of the status in mid-August. The final press conference schedule will be released in September.
• A confirmation email is automatically sent when the application is received. If a confirmation email is not received, there may be technical problems and the application may not have gone through successfully.
• There are several other resources available to help exhibitors connect with media.

Exhibitors are encouraged to contact Rachel Tatum at rachelt@sema.org or 909-978-6669 to learn more about SEMA Show press conferences and other media resources.

By Rachel Tatum

Hosting a press conference can be an effective way to reach a large number of media.

The deadline for SEMA Show exhibitors to apply to host a press conference at the 2018 SEMA Show is this Friday, July 27.

Exhibitors interested in hosting a press conference should note:

• Hosting a press conference is not for every exhibitor. While a press conference can be an effective and efficient way to get your news to a large number of media, it is not suited for every type of news announcement. A great deal of planning goes into holding a successful press conference, and there is no guarantee that media will show up.
• Submitting an application does not guarantee an official press conference slot. All applications will be reviewed and applicants will be notified of the status in mid-August. The final press conference schedule will be released in September.
• A confirmation email is automatically sent when the application is received. If a confirmation email is not received, there may be technical problems and the application may not have gone through successfully.
• There are several other resources available to help exhibitors connect with media.

Exhibitors are encouraged to contact Rachel Tatum at rachelt@sema.org or 909-978-6669 to learn more about SEMA Show press conferences and other media resources.

By Jason Catullo

Participating in SEMA’s Show publications is a simple, no-cost process that begins by submitting a press release to the SEMA Show Online Media Center.

From now until the opening of the 2018 SEMA Show, exhibitors are encouraged to highlight their Show plans through SEMA’s Online Media Center. Announcements about new product releases, celebrity appearances, demonstrations and unique booth attractions are just some examples of what companies submit. As the database of information grows, it serves as a beneficial, one-stop resource for buyers and media leading up to the Show. There is no cost to upload press releases and related images.

An additional benefit of using the Online Media Center is that many of the releases and announcements are used in SEMA Show publications, both electronic and print materials, prior to and during the Show. SEMA’s Show publications are ideal for promoting Show plans and new products, while creating more outreach opportunities for business. 

There are three content types that are relevant for both the October and November issues of SEMA News and the four-issue SEMA Show Daily: new product announcements, Show-related activities and custom-vehicle premieres.

SEMA News Magazine

October SEMA News
Commonly known as the “pre-Show” issue, the October issue features a dedicated section previewing the products to be unveiled during the Show. The deadline for submissions is August 1.

November SEMA News
As the “Show” issue, November includes a preview of some of the world’s most impressive, innovative project vehicles and rare builds, as well as a Show map, schedule of celebrity appearances, Show educational seminars schedule and more. The deadline for submissions is September 1. The issue also contains a sneak peek of several vehicles that are taking part in the 2018 SEMA Battle of the Builders competition. More information is available at www.SEMAShow.com/botb.

SEMA Show Daily

There are four issues of the SEMA Show Daily, three of which are distributed at the Show on Tuesday, Wednesday and Thursday.

• The first issue has a circulation of 40,000 and mails September 7, providing a sneak peek of the SEMA Show’s major attractions and can’t-miss features. The deadline for the first issue is July 31.
• Show Daily #2 will be distributed Tuesday, October 30—the first day of the 2018 SEMA Show. It has a circulation of 10,000 and will be distributed at the Las Vegas Convention Center. The deadline is August 31.
• Show Daily #3 and #4 also have a circulation of 10,000 each. They will be distributed Wednesday, October 31, and Thursday, November 1. The deadline for both issues is September 14.

The November issue of SEMA News and all issues of Show Daily feature press releases regarding celebrity appearances and related Show activities. Exhibitors should closely monitor editorial deadlines to finalize their Show promotions. To submit a release for consideration, upload it directly to the Online Media Center.

Editorial content is chosen on a first-come, first-served basis. Therefore, once you do have a release and image ready, submit it, even if it is after the deadline. Journalists from around the world access this library for potential stories. When additional space becomes available, SEMA’s editorial team will continue to utilize the Online Media Center for new stories.

In terms of releases, oftentimes there is only space for 100–200 words. Our editorial team will shorten a longer release given space constraints. When it comes to images, the art department is looking for high-resolution images. That means 300 dpi and in one of the following file types—JPG, EPS or TIF. It is also perfectly acceptable to submit renderings of new products or a picture of a car while it’s still being built.

Key contacts for SEMA’s Online Media Center and SEMA’s editorial department:

Della Domingo
Public Relations Director
dellad@sema.org

John Stewart
Vice President/Editorial Director
johns@sema.org

By Jason Catullo

Participating in SEMA’s Show publications is a simple, no-cost process that begins by submitting a press release to the SEMA Show Online Media Center.

From now until the opening of the 2018 SEMA Show, exhibitors are encouraged to highlight their Show plans through SEMA’s Online Media Center. Announcements about new product releases, celebrity appearances, demonstrations and unique booth attractions are just some examples of what companies submit. As the database of information grows, it serves as a beneficial, one-stop resource for buyers and media leading up to the Show. There is no cost to upload press releases and related images.

An additional benefit of using the Online Media Center is that many of the releases and announcements are used in SEMA Show publications, both electronic and print materials, prior to and during the Show. SEMA’s Show publications are ideal for promoting Show plans and new products, while creating more outreach opportunities for business. 

There are three content types that are relevant for both the October and November issues of SEMA News and the four-issue SEMA Show Daily: new product announcements, Show-related activities and custom-vehicle premieres.

SEMA News Magazine

October SEMA News
Commonly known as the “pre-Show” issue, the October issue features a dedicated section previewing the products to be unveiled during the Show. The deadline for submissions is August 1.

November SEMA News
As the “Show” issue, November includes a preview of some of the world’s most impressive, innovative project vehicles and rare builds, as well as a Show map, schedule of celebrity appearances, Show educational seminars schedule and more. The deadline for submissions is September 1. The issue also contains a sneak peek of several vehicles that are taking part in the 2018 SEMA Battle of the Builders competition. More information is available at www.SEMAShow.com/botb.

SEMA Show Daily

There are four issues of the SEMA Show Daily, three of which are distributed at the Show on Tuesday, Wednesday and Thursday.

• The first issue has a circulation of 40,000 and mails September 7, providing a sneak peek of the SEMA Show’s major attractions and can’t-miss features. The deadline for the first issue is July 31.
• Show Daily #2 will be distributed Tuesday, October 30—the first day of the 2018 SEMA Show. It has a circulation of 10,000 and will be distributed at the Las Vegas Convention Center. The deadline is August 31.
• Show Daily #3 and #4 also have a circulation of 10,000 each. They will be distributed Wednesday, October 31, and Thursday, November 1. The deadline for both issues is September 14.

The November issue of SEMA News and all issues of Show Daily feature press releases regarding celebrity appearances and related Show activities. Exhibitors should closely monitor editorial deadlines to finalize their Show promotions. To submit a release for consideration, upload it directly to the Online Media Center.

Editorial content is chosen on a first-come, first-served basis. Therefore, once you do have a release and image ready, submit it, even if it is after the deadline. Journalists from around the world access this library for potential stories. When additional space becomes available, SEMA’s editorial team will continue to utilize the Online Media Center for new stories.

In terms of releases, oftentimes there is only space for 100–200 words. Our editorial team will shorten a longer release given space constraints. When it comes to images, the art department is looking for high-resolution images. That means 300 dpi and in one of the following file types—JPG, EPS or TIF. It is also perfectly acceptable to submit renderings of new products or a picture of a car while it’s still being built.

Key contacts for SEMA’s Online Media Center and SEMA’s editorial department:

Della Domingo
Public Relations Director
dellad@sema.org

John Stewart
Vice President/Editorial Director
johns@sema.org

By Jason Catullo

Participating in SEMA’s Show publications is a simple, no-cost process that begins by submitting a press release to the SEMA Show Online Media Center.

From now until the opening of the 2018 SEMA Show, exhibitors are encouraged to highlight their Show plans through SEMA’s Online Media Center. Announcements about new product releases, celebrity appearances, demonstrations and unique booth attractions are just some examples of what companies submit. As the database of information grows, it serves as a beneficial, one-stop resource for buyers and media leading up to the Show. There is no cost to upload press releases and related images.

An additional benefit of using the Online Media Center is that many of the releases and announcements are used in SEMA Show publications, both electronic and print materials, prior to and during the Show. SEMA’s Show publications are ideal for promoting Show plans and new products, while creating more outreach opportunities for business. 

There are three content types that are relevant for both the October and November issues of SEMA News and the four-issue SEMA Show Daily: new product announcements, Show-related activities and custom-vehicle premieres.

SEMA News Magazine

October SEMA News
Commonly known as the “pre-Show” issue, the October issue features a dedicated section previewing the products to be unveiled during the Show. The deadline for submissions is August 1.

November SEMA News
As the “Show” issue, November includes a preview of some of the world’s most impressive, innovative project vehicles and rare builds, as well as a Show map, schedule of celebrity appearances, Show educational seminars schedule and more. The deadline for submissions is September 1. The issue also contains a sneak peek of several vehicles that are taking part in the 2018 SEMA Battle of the Builders competition. More information is available at www.SEMAShow.com/botb.

SEMA Show Daily

There are four issues of the SEMA Show Daily, three of which are distributed at the Show on Tuesday, Wednesday and Thursday.

• The first issue has a circulation of 40,000 and mails September 7, providing a sneak peek of the SEMA Show’s major attractions and can’t-miss features. The deadline for the first issue is July 31.
• Show Daily #2 will be distributed Tuesday, October 30—the first day of the 2018 SEMA Show. It has a circulation of 10,000 and will be distributed at the Las Vegas Convention Center. The deadline is August 31.
• Show Daily #3 and #4 also have a circulation of 10,000 each. They will be distributed Wednesday, October 31, and Thursday, November 1. The deadline for both issues is September 14.

The November issue of SEMA News and all issues of Show Daily feature press releases regarding celebrity appearances and related Show activities. Exhibitors should closely monitor editorial deadlines to finalize their Show promotions. To submit a release for consideration, upload it directly to the Online Media Center.

Editorial content is chosen on a first-come, first-served basis. Therefore, once you do have a release and image ready, submit it, even if it is after the deadline. Journalists from around the world access this library for potential stories. When additional space becomes available, SEMA’s editorial team will continue to utilize the Online Media Center for new stories.

In terms of releases, oftentimes there is only space for 100–200 words. Our editorial team will shorten a longer release given space constraints. When it comes to images, the art department is looking for high-resolution images. That means 300 dpi and in one of the following file types—JPG, EPS or TIF. It is also perfectly acceptable to submit renderings of new products or a picture of a car while it’s still being built.

Key contacts for SEMA’s Online Media Center and SEMA’s editorial department:

Della Domingo
Public Relations Director
dellad@sema.org

John Stewart
Vice President/Editorial Director
johns@sema.org

By Jason Catullo

Participating in SEMA’s Show publications is a simple, no-cost process that begins by submitting a press release to the SEMA Show Online Media Center.

From now until the opening of the 2018 SEMA Show, exhibitors are encouraged to highlight their Show plans through SEMA’s Online Media Center. Announcements about new product releases, celebrity appearances, demonstrations and unique booth attractions are just some examples of what companies submit. As the database of information grows, it serves as a beneficial, one-stop resource for buyers and media leading up to the Show. There is no cost to upload press releases and related images.

An additional benefit of using the Online Media Center is that many of the releases and announcements are used in SEMA Show publications, both electronic and print materials, prior to and during the Show. SEMA’s Show publications are ideal for promoting Show plans and new products, while creating more outreach opportunities for business. 

There are three content types that are relevant for both the October and November issues of SEMA News and the four-issue SEMA Show Daily: new product announcements, Show-related activities and custom-vehicle premieres.

SEMA News Magazine

October SEMA News
Commonly known as the “pre-Show” issue, the October issue features a dedicated section previewing the products to be unveiled during the Show. The deadline for submissions is August 1.

November SEMA News
As the “Show” issue, November includes a preview of some of the world’s most impressive, innovative project vehicles and rare builds, as well as a Show map, schedule of celebrity appearances, Show educational seminars schedule and more. The deadline for submissions is September 1. The issue also contains a sneak peek of several vehicles that are taking part in the 2018 SEMA Battle of the Builders competition. More information is available at www.SEMAShow.com/botb.

SEMA Show Daily

There are four issues of the SEMA Show Daily, three of which are distributed at the Show on Tuesday, Wednesday and Thursday.

• The first issue has a circulation of 40,000 and mails September 7, providing a sneak peek of the SEMA Show’s major attractions and can’t-miss features. The deadline for the first issue is July 31.
• Show Daily #2 will be distributed Tuesday, October 30—the first day of the 2018 SEMA Show. It has a circulation of 10,000 and will be distributed at the Las Vegas Convention Center. The deadline is August 31.
• Show Daily #3 and #4 also have a circulation of 10,000 each. They will be distributed Wednesday, October 31, and Thursday, November 1. The deadline for both issues is September 14.

The November issue of SEMA News and all issues of Show Daily feature press releases regarding celebrity appearances and related Show activities. Exhibitors should closely monitor editorial deadlines to finalize their Show promotions. To submit a release for consideration, upload it directly to the Online Media Center.

Editorial content is chosen on a first-come, first-served basis. Therefore, once you do have a release and image ready, submit it, even if it is after the deadline. Journalists from around the world access this library for potential stories. When additional space becomes available, SEMA’s editorial team will continue to utilize the Online Media Center for new stories.

In terms of releases, oftentimes there is only space for 100–200 words. Our editorial team will shorten a longer release given space constraints. When it comes to images, the art department is looking for high-resolution images. That means 300 dpi and in one of the following file types—JPG, EPS or TIF. It is also perfectly acceptable to submit renderings of new products or a picture of a car while it’s still being built.

Key contacts for SEMA’s Online Media Center and SEMA’s editorial department:

Della Domingo
Public Relations Director
dellad@sema.org

John Stewart
Vice President/Editorial Director
johns@sema.org

By SEMA Editors

Exhibitors are encouraged to enter their new products into the SEMA Show’s New Products Showcase—the No. 1 destination for attending buyers and media.

SEMA News is currently compiling exhibitor press releases for use in the October pre-Show issue. Exhibitors may benefit from this free added exposure opportunity by posting new-product releases or other announcements to the SEMA Show Online Media Center. Those releases posted prior to the August 1 deadline will be considered for publication on a first-come, first-served basis.

Exhibitors are also encouraged to enter their new products into the SEMA Show’s New Products Showcase—the No. 1 destination for attending buyers and media. The first product entered is free; all additional entries are $75 per product before October 5 and $150 per entry thereafter.

By SEMA Editors

Exhibitors are encouraged to enter their new products into the SEMA Show’s New Products Showcase—the No. 1 destination for attending buyers and media.

SEMA News is currently compiling exhibitor press releases for use in the October pre-Show issue. Exhibitors may benefit from this free added exposure opportunity by posting new-product releases or other announcements to the SEMA Show Online Media Center. Those releases posted prior to the August 1 deadline will be considered for publication on a first-come, first-served basis.

Exhibitors are also encouraged to enter their new products into the SEMA Show’s New Products Showcase—the No. 1 destination for attending buyers and media. The first product entered is free; all additional entries are $75 per product before October 5 and $150 per entry thereafter.

By SEMA Editors

Exhibitors are encouraged to enter their new products into the SEMA Show’s New Products Showcase—the No. 1 destination for attending buyers and media.

SEMA News is currently compiling exhibitor press releases for use in the October pre-Show issue. Exhibitors may benefit from this free added exposure opportunity by posting new-product releases or other announcements to the SEMA Show Online Media Center. Those releases posted prior to the August 1 deadline will be considered for publication on a first-come, first-served basis.

Exhibitors are also encouraged to enter their new products into the SEMA Show’s New Products Showcase—the No. 1 destination for attending buyers and media. The first product entered is free; all additional entries are $75 per product before October 5 and $150 per entry thereafter.

By SEMA Editors

Exhibitors are encouraged to enter their new products into the SEMA Show’s New Products Showcase—the No. 1 destination for attending buyers and media.

SEMA News is currently compiling exhibitor press releases for use in the October pre-Show issue. Exhibitors may benefit from this free added exposure opportunity by posting new-product releases or other announcements to the SEMA Show Online Media Center. Those releases posted prior to the August 1 deadline will be considered for publication on a first-come, first-served basis.

Exhibitors are also encouraged to enter their new products into the SEMA Show’s New Products Showcase—the No. 1 destination for attending buyers and media. The first product entered is free; all additional entries are $75 per product before October 5 and $150 per entry thereafter.