By AJ Carney

To recognize attendees who make education a priority, new for 2018, SEMA Education will highlight regular seminar attendees as Power Users.

Participation in SEMA Show Education has grown exponentially over the last several years as professionals and small-business owners look to keep current on the latest trends and technologies affecting the automotive industry.

To recognize attendees who make education a priority, new for 2018, SEMA Education will highlight regular seminar attendees as Power Users. Interested?

It’s easy to launch your Power User status at the 2018 SEMA Show:

• Visit the Quad, located in the upper North Hall (outside N251).
• Snag your free custom lanyard and Power User pass.
• Attend three seminars throughout the week. That’s right, any three you want!
• At the end of each seminar you attend, see the room ambassador on your way out and get your user pass hole-punched.
• Stop back by the Quad and snag your limited-edition SEMA swag while supplies last.

“Individuals and companies recognize the value of business education and are making an investment in professional development,” said Zane Clark, SEMA’s senior director of education. “We are seeing company after company incorporating education into their strategic Show plans this year to ensure that they are maximizing their time and resources on-site.”  

At the close of the Show, attendees will receive a Power User questionnaire to help gauge the pulse of SEMA’s ever-evolving education program. Your feedback will help drive the 2019 seminar schedule. Learn more about the program.  

For questions, email AJ Carney, SEMA’s senior manager of education services.

Get started, register for your first seminar today! Recommended seminars:

• SEMA Suggested: 3 Seminars Featuring Automotive Personalities.
• SEMA Suggested: Market Research Trends to Help Your Business.
• SEMA Suggested: 3 Seminars on How to Leverage Data in Decision Making.

By AJ Carney

To recognize attendees who make education a priority, new for 2018, SEMA Education will highlight regular seminar attendees as Power Users.

Participation in SEMA Show Education has grown exponentially over the last several years as professionals and small-business owners look to keep current on the latest trends and technologies affecting the automotive industry.

To recognize attendees who make education a priority, new for 2018, SEMA Education will highlight regular seminar attendees as Power Users. Interested?

It’s easy to launch your Power User status at the 2018 SEMA Show:

• Visit the Quad, located in the upper North Hall (outside N251).
• Snag your free custom lanyard and Power User pass.
• Attend three seminars throughout the week. That’s right, any three you want!
• At the end of each seminar you attend, see the room ambassador on your way out and get your user pass hole-punched.
• Stop back by the Quad and snag your limited-edition SEMA swag while supplies last.

“Individuals and companies recognize the value of business education and are making an investment in professional development,” said Zane Clark, SEMA’s senior director of education. “We are seeing company after company incorporating education into their strategic Show plans this year to ensure that they are maximizing their time and resources on-site.”  

At the close of the Show, attendees will receive a Power User questionnaire to help gauge the pulse of SEMA’s ever-evolving education program. Your feedback will help drive the 2019 seminar schedule. Learn more about the program.  

For questions, email AJ Carney, SEMA’s senior manager of education services.

Get started, register for your first seminar today! Recommended seminars:

• SEMA Suggested: 3 Seminars Featuring Automotive Personalities.
• SEMA Suggested: Market Research Trends to Help Your Business.
• SEMA Suggested: 3 Seminars on How to Leverage Data in Decision Making.

By Linda Spencer

Learn more about four booming global specialty-equipment markets and meet key resellers and journalists at roundtable discussions that will be held before the SEMA Show opens.

SEMA Show attendees are invited to participate in SEMA’s International Roundtables on Monday, October 29, to meet key resellers and media, and learn more about four currently booming global specialty-equipment markets.

During the roundtables, participants will (1) discover how to explore these markets through SEMA-sponsored trips and obtain U.S. government funds to defray costs; (2) exchange business cards with attending international buyers; and (3) learn about sales potential for their products in these featured markets.

Exhibitors are encouraged to join any sessions that their schedules allow.

International Roundtables Schedule

• Middle East: 11:00 a.m.–12:00 p.m.
• Australia: 12:00 p.m.–1:00 p.m.
• Latin America: 2:00 p.m.–3:00 p.m.
• China: 3:00 p.m.–4:00 p.m.

The four sessions are open to all SEMA Show attendees and will be held in room N259 in the Upper North Hall of the Las Vegas Convention Center. More information is available on the SEMA Show’s International Resources page or through Linda Spencer, SEMA’s senior director, international and government affairs, at lindas@sema.org.

By Linda Spencer

Learn more about four booming global specialty-equipment markets and meet key resellers and journalists at roundtable discussions that will be held before the SEMA Show opens.

SEMA Show attendees are invited to participate in SEMA’s International Roundtables on Monday, October 29, to meet key resellers and media, and learn more about four currently booming global specialty-equipment markets.

During the roundtables, participants will (1) discover how to explore these markets through SEMA-sponsored trips and obtain U.S. government funds to defray costs; (2) exchange business cards with attending international buyers; and (3) learn about sales potential for their products in these featured markets.

Exhibitors are encouraged to join any sessions that their schedules allow.

International Roundtables Schedule

• Middle East: 11:00 a.m.–12:00 p.m.
• Australia: 12:00 p.m.–1:00 p.m.
• Latin America: 2:00 p.m.–3:00 p.m.
• China: 3:00 p.m.–4:00 p.m.

The four sessions are open to all SEMA Show attendees and will be held in room N259 in the Upper North Hall of the Las Vegas Convention Center. More information is available on the SEMA Show’s International Resources page or through Linda Spencer, SEMA’s senior director, international and government affairs, at lindas@sema.org.

By Linda Spencer

Learn more about four booming global specialty-equipment markets and meet key resellers and journalists at roundtable discussions that will be held before the SEMA Show opens.

SEMA Show attendees are invited to participate in SEMA’s International Roundtables on Monday, October 29, to meet key resellers and media, and learn more about four currently booming global specialty-equipment markets.

During the roundtables, participants will (1) discover how to explore these markets through SEMA-sponsored trips and obtain U.S. government funds to defray costs; (2) exchange business cards with attending international buyers; and (3) learn about sales potential for their products in these featured markets.

Exhibitors are encouraged to join any sessions that their schedules allow.

International Roundtables Schedule

• Middle East: 11:00 a.m.–12:00 p.m.
• Australia: 12:00 p.m.–1:00 p.m.
• Latin America: 2:00 p.m.–3:00 p.m.
• China: 3:00 p.m.–4:00 p.m.

The four sessions are open to all SEMA Show attendees and will be held in room N259 in the Upper North Hall of the Las Vegas Convention Center. More information is available on the SEMA Show’s International Resources page or through Linda Spencer, SEMA’s senior director, international and government affairs, at lindas@sema.org.

By Kyle Cheng

SEMA’s new “Young Accessorizers Report” is now available through SEMA Market Research.

Young people grow into the automotive specialty-equipment industry. At age 16, only 5% accessorize or modify their vehicles. However, as they age into their 20s, they are more likely to get a license, have a vehicle and spend money on parts. By age 23, more than 30% of them are accessorizing. As young drivers get older, they gain more control over their vehicles and enter the customization culture.

Want to learn more about this emerging and important consumer segment? Interested in learning how you can more effectively reach the nearly 8 million young drivers who accessorize? Check out the new “SEMA Young Accessorizers Report,” available for free download.

Attending the 2018 SEMA Show? Want to learn more about young accessorizers? Check out the Young Enthusiasts education session, Thursday, November 1, from 10:15 a.m.–11:15 a.m., in LVCC Upper North Hall, N252. Register for the session today.

By Kyle Cheng

SEMA’s new “Young Accessorizers Report” is now available through SEMA Market Research.

Young people grow into the automotive specialty-equipment industry. At age 16, only 5% accessorize or modify their vehicles. However, as they age into their 20s, they are more likely to get a license, have a vehicle and spend money on parts. By age 23, more than 30% of them are accessorizing. As young drivers get older, they gain more control over their vehicles and enter the customization culture.

Want to learn more about this emerging and important consumer segment? Interested in learning how you can more effectively reach the nearly 8 million young drivers who accessorize? Check out the new “SEMA Young Accessorizers Report,” available for free download.

Attending the 2018 SEMA Show? Want to learn more about young accessorizers? Check out the Young Enthusiasts education session, Thursday, November 1, from 10:15 a.m.–11:15 a.m., in LVCC Upper North Hall, N252. Register for the session today.

By Kristopher Porter

SEMA members attending the 2018 SEMA Show as buyers have access to the Member Buyer Rewards (MBR) program perks. Just by wearing their MBR cards and lanyards during the SEMA Show, they will be recognized as MBR members, giving them access to the following:

• VIP Taxi Line: Enjoy shorter lines, available Tuesday–Friday during select hours.
• Members-Only Lounge: Book meeting rooms, charge your devices, network with other SEMA members, purchase food options and more.
• MBR Lounge: Located inside the Members Lounge–North, this lounge offers MBR members exclusive access to a space to relax and enjoy complimentary refreshments during the SEMA Show.

If you didn’t receive your MBR card in the mail, stop by the MBR Lounge located in N251 and the SEMA team will be happy to provide one for you. 

SEMA membership has its rewards. To learn more, contact Katie Carson at 909-978-6693 or katiec@sema.org.

By Kristopher Porter

SEMA members attending the 2018 SEMA Show as buyers have access to the Member Buyer Rewards (MBR) program perks. Just by wearing their MBR cards and lanyards during the SEMA Show, they will be recognized as MBR members, giving them access to the following:

• VIP Taxi Line: Enjoy shorter lines, available Tuesday–Friday during select hours.
• Members-Only Lounge: Book meeting rooms, charge your devices, network with other SEMA members, purchase food options and more.
• MBR Lounge: Located inside the Members Lounge–North, this lounge offers MBR members exclusive access to a space to relax and enjoy complimentary refreshments during the SEMA Show.

If you didn’t receive your MBR card in the mail, stop by the MBR Lounge located in N251 and the SEMA team will be happy to provide one for you. 

SEMA membership has its rewards. To learn more, contact Katie Carson at 909-978-6693 or katiec@sema.org.

By Kristopher Porter

SEMA members attending the 2018 SEMA Show as buyers have access to the Member Buyer Rewards (MBR) program perks. Just by wearing their MBR cards and lanyards during the SEMA Show, they will be recognized as MBR members, giving them access to the following:

• VIP Taxi Line: Enjoy shorter lines, available Tuesday–Friday during select hours.
• Members-Only Lounge: Book meeting rooms, charge your devices, network with other SEMA members, purchase food options and more.
• MBR Lounge: Located inside the Members Lounge–North, this lounge offers MBR members exclusive access to a space to relax and enjoy complimentary refreshments during the SEMA Show.

If you didn’t receive your MBR card in the mail, stop by the MBR Lounge located in N251 and the SEMA team will be happy to provide one for you. 

SEMA membership has its rewards. To learn more, contact Katie Carson at 909-978-6693 or katiec@sema.org.