By SEMA Washington, D.C., Staff

The U.S. Trade Representative announced that the imposition of 10% tariffs on some Chinese goods scheduled to take effect on September 1 would be postponed until December 15, 2019.  Products include cell phones, laptops, computer monitors, video game consoles, and certain toys, footwear and clothing. The tariffs were postponed based on health, safety, national security and other factors. View the complete lists of tariffs imposed on September 1 and December 15:

•    List 4A (Effective September 1, 2019)
•    List 4B (Effective December 15, 2019)

The United States has already imposed 25% tariffs on three separate groups of Chinese imports. The so-called “List 3” imports cover about $200 billion worth of goods including most auto parts, from engines and metal fasteners to tires and brake pads. “List 1” and “List 2” goods are valued at $50 billion and include some miscellaneous metal and rubber parts for auto equipment, machinery, tools and measurement devices.  

The USTR is currently accepting exclusion requests for List 3 products. Requests must be submitted by September 30, 2019. View additional information about List 3 extension requests.  

U.S. and Chinese officials are attempting to negotiate six separate trade documents covering agriculture, services, non-tariff barriers, currency, intellectual property rights and forced technology transfers, and cybersecurity. The most recent trade talks did not yield significant results.  

For more information, contact Stuart Gosswein at stuartg@sema.org.

By Linda Spencer

The U.S. government is hosting two upcoming seminars on protecting your intellectual property. The STOPfakes Roadshows features experts from multiple government agencies that deal with intellectual property issues. Participants will learn how to identify and protect the various intellectual property assets they have and the mechanisms for obtaining IP protection in overseas markets as well as strategies for determining where they should seek protection. Additional topics covered include how to record their mark with customs to exclude counterfeit goods from entering the United States and how to combat counterfeits on international e-commerce sites. There are minimal fees to participate. Follow the links below for more details:

• STOPfakes RoadshowSalt Lake City, September 10
• STOPfakes Roadshow, Denver, September 13

By Rachel Tatum

The “SEMA Battle of the Builders” TV special re-airs Friday, August 16, on MotorTrend TV.

Set a reminder! The “SEMA Battle of the Builders” TV special re-airs tomorrow, August 16, on MotorTrend TV.

Find out what it takes to compete in the SEMA Battle of the Builders by tuning in to MotorTrend TV’s “SEMA: Battle of the Builders,” airing tomorrow, August 16, at 2:00 p.m. (PDT)/5:00 p.m. (EDT). You’ll see interviews with builders as they prepare to debut their vehicles in front of more than 140,000 industry professionals, how to stand out among hundreds of the most unique vehicle builds and go inside the halls of the exclusive trade-only SEMA Show.

The competition, which features some of the world’s best vehicle builders, honors and recognizes the talent and craftsmanship of those with vehicles displayed at the 2018 SEMA Show. To tune in, check your local cable or satellite providers for times and details, or visit www.semashow.com/botb.

Visit the SEMA Show YouTube Channel for more Battle of the Builder interviews, and subscribe so you don’t miss new videos leading up to the 2019 SEMA Show.

By Rachel Tatum

The “SEMA Battle of the Builders” TV special re-airs Friday, August 16, on MotorTrend TV.

Set a reminder! The “SEMA Battle of the Builders” TV special re-airs tomorrow, August 16, on MotorTrend TV.

Find out what it takes to compete in the SEMA Battle of the Builders by tuning in to MotorTrend TV’s “SEMA: Battle of the Builders,” airing tomorrow, August 16, at 2:00 p.m. (PDT)/5:00 p.m. (EDT). You’ll see interviews with builders as they prepare to debut their vehicles in front of more than 140,000 industry professionals, how to stand out among hundreds of the most unique vehicle builds and go inside the halls of the exclusive trade-only SEMA Show.

The competition, which features some of the world’s best vehicle builders, honors and recognizes the talent and craftsmanship of those with vehicles displayed at the 2018 SEMA Show. To tune in, check your local cable or satellite providers for times and details, or visit www.semashow.com/botb.

Visit the SEMA Show YouTube Channel for more Battle of the Builder interviews, and subscribe so you don’t miss new videos leading up to the 2019 SEMA Show.

By SEMA Editors

With just 12 weeks until the 2019 SEMA Show kicks off, exhibitors should use the Exhibitor Services Manual to stay on top of their deadlines.

The 2019 SEMA Show is about 12 weeks away. Here’s a rundown of key deadlines, including early-bird and advance rates available for several booth services, as well as checklists to keep you on track and on budget.

Complete Deadlines Checklist - Take advantage of Early-bird rates—order before the deadlines!

The Deadlines Checklist provides a breakdown of all of the deadlines for booth orders, rentals, booth vehicle applications, celebrity appearance notifications and much more.

Budget Checklist – Double check your Show prep.

The budget checklist form allows you to keep track of all your costs and ensures that you are adequately prepared for your experience at the SEMA Show. 

Upcoming Exhibitor Deadlines – Take advantage of discounts by acting before the deadlines.

• August 23 - Show Directory Listing Information Due
  
  
• September 3 - Celebrity Appearance Notification (to be included in printed Show material)
• September 6 - Booth Design Notification (Required for all exhibits 20x20 sq.-ft. or larger)
• September 6 - Multi-level Booth Design Notification (Required for all exhibits 20x20 or larger)
• September 6 - Permit Application to Clark County–Hot Works
• September 6 - Permit Application to Clark County–Spraying & Dipping
• September 6 - Permit Application to Clark County for Outside Exhibits, Tents, Staking Plans
• September 6 - Hanging Sign Design Notification Form to Show Management
  
• September 13 - Booth Vehicle Display Application (Vehicles displayed in booth)
• September 20 - Sponsorship Artwork/Materials Due to Freeman
  
• September 26 - Freight–Freeman Warehouse–first day to accept advance freight

• October 1 - Lead Retrieval Rental (Advance Rate)–CompuSystems
• October 4 - Fabric Graphics–Freeman
• October 4 - Target Move-in Date Change Request-Freeman
• October 4 - Internet/Telephone Order (Advance Rate)–Cox Business (LVCC)

More information on the 2019 SEMA Show is available at www.SEMAShow.com.

By SEMA Editors

With just 12 weeks until the 2019 SEMA Show kicks off, exhibitors should use the Exhibitor Services Manual to stay on top of their deadlines.

The 2019 SEMA Show is about 12 weeks away. Here’s a rundown of key deadlines, including early-bird and advance rates available for several booth services, as well as checklists to keep you on track and on budget.

Complete Deadlines Checklist - Take advantage of Early-bird rates—order before the deadlines!

The Deadlines Checklist provides a breakdown of all of the deadlines for booth orders, rentals, booth vehicle applications, celebrity appearance notifications and much more.

Budget Checklist – Double check your Show prep.

The budget checklist form allows you to keep track of all your costs and ensures that you are adequately prepared for your experience at the SEMA Show. 

Upcoming Exhibitor Deadlines – Take advantage of discounts by acting before the deadlines.

• August 23 - Show Directory Listing Information Due
  
  
• September 3 - Celebrity Appearance Notification (to be included in printed Show material)
• September 6 - Booth Design Notification (Required for all exhibits 20x20 sq.-ft. or larger)
• September 6 - Multi-level Booth Design Notification (Required for all exhibits 20x20 or larger)
• September 6 - Permit Application to Clark County–Hot Works
• September 6 - Permit Application to Clark County–Spraying & Dipping
• September 6 - Permit Application to Clark County for Outside Exhibits, Tents, Staking Plans
• September 6 - Hanging Sign Design Notification Form to Show Management
  
• September 13 - Booth Vehicle Display Application (Vehicles displayed in booth)
• September 20 - Sponsorship Artwork/Materials Due to Freeman
  
• September 26 - Freight–Freeman Warehouse–first day to accept advance freight

• October 1 - Lead Retrieval Rental (Advance Rate)–CompuSystems
• October 4 - Fabric Graphics–Freeman
• October 4 - Target Move-in Date Change Request-Freeman
• October 4 - Internet/Telephone Order (Advance Rate)–Cox Business (LVCC)

More information on the 2019 SEMA Show is available at www.SEMAShow.com.

Compiled by SEMA Editors

Automotive Aftermarket Charitable Foundation to Host 29th Annual Golf Outing During Industry Week in Las Vegas

The Automotive Aftermarket Charitable Foundation will host its annual, all-industry golf outing to kick off Industry Week in Las Vegas, just prior to the start of the AAPEX/SEMA Shows. The event will take place at the Spanish Trail Country Club, Monday, November 4, with a “shotgun” start at 8:30 a.m. All proceeds help fund the Foundation’s work toward helping aftermarket industry workers at their most critical time of need. In addition to the golf tournament, the event also includes a continental breakfast and award luncheon just prior to and after the golf outing. There is also a pre-event reception, held Sunday evening, November 3, from 5:30 p.m.–8:30 p.m., also at the Spanish Trail Country Club. The golf outing and all event sponsorship opportunities are open to all industry participants. If you do not golf, consider becoming an event sponsor. For more information on being an event sponsor or entering a golf foursome, contact Joel Ayres or Misty Walker.

Bestop has partnered with Buy It Installed.

Bestop Partners With Buy It Installed to Provide Consumers With Home Installation

Bestop has partnered with Buy It Installed, which leverages technology that enables customers to simultaneously purchase a product and home installation. Installation is provided by a certified member of Craftsman Republic, a national network of professional installers and subsidiary of Buy It Installed Inc. The customer adds the “Buy It Installed” option to their cart on Bestop.com, and upon completion of the purchase, an independent contractor from Craftsman Republic will reach out via phone to set up an appointment. The Buy It Installed capability is now up and running on the Bestop website.

Kahn Media Named One of the Fastest-Growing Private Companies in America

Kahn Media has announced that it has been listed on Inc. magazine’s 38th annual Inc. 5000 list—a ranking for the fastest-growing private companies in America. This is the second year that Kahn Media has made the list and appears as number 2,715 after an initial placement at number 2,848 in 2018. In addition to the recognition by Inc. magazine, Kahn Media has also recently been ranked as the top public-relations firm in the region for the second consecutive year by the San Fernando Valley Business Journal.

Brian Prior

Thermo-Tec Welcomes New Sales and Marketing Director

Thermo-Tec has welcomed Brian “BP” Prior to its team in the role of director of sales and marketing. Prior has more than two decades in the business, previously serving as a lead account sales manager and merchandiser for more than a decade. He specializes in research and data analysis, which helps him identify and stay ahead of consumer and industry trends. He’s also well versed in strategic product planning and developing long-term development strategies for product prosperity.

Have some company news you would like to share? Let us know and the news may appear in an upcoming issue of SEMA eNews. Send your items for consideration to editors@sema.org.

By SEMA Editors

More than half of buyers reported that they visit an exhibitor’s booth after researching the company’s product in the New Products Showcase.

Exhibitors looking to attract more business at the SEMA Show use the New Products Showcase as a way to put their brand in front of buyers. The Showcase serves as an extension of an exhibitor’s booth, providing a visual representation of a company’s new products and best-sellers. Taking advantage of the Showcase and its high-traffic location allows exhibitors to reach out to new business while still connecting with buyers on the Show floor. This additional outreach is not only free, but has proven to be effective.

According to SEMA Show Management’s post-Show survey, more than half of buyers reported that they visit an exhibitor’s booth after researching the company’s product in the Showcase.

The New Products Showcase Promo Package is offered to exhibitors through the new products entry form as an optional upgrade. This is a great opportunity for exhibitors to add value and additional exposure to their presence in the New Products Showcase—the SEMA Show’s No. 1 buyer and media destination.

The cost is $499 per product, and includes the following:

• Company logo carpet ad (2x2 ft.) in the New Products Showcase.
• A meter panel listing at the New Products Showcase entrance.
• An enhanced product listing in the January issue of SEMA News.
• Bonus: Those who purchase this promotion package before September 5 will be included in the Spotlight Product Listing section in the November issue of SEMA News.

The New Products Showcase is located on the Skybridge connecting the Central and South Halls of the Las Vegas Convention Center. The high-traffic area serves as a destination for buyers, providing exhibitors with the valuable opportunity to attract new business without leaving their booths.

The Showcase is a small investment for exhibitors, one that offers valuable payoff at the Show and throughout the upcoming year. Each product is photographed, featured in SEMA publications, provided for media year-round on www.semaphotos.com, and made available to exhibitors for use in company advertising or promotions.

Register Products Here!

The first product entered in the New Products Showcase is free. Additional products entered in the Showcase cost $75 each if submitted by the Friday, October 11, deadline, $150 each thereafter. There’s no limit to the total number of products a company can display. The Showcase also includes a Featured Products section designed to get top-selling products exposure among buyers who may have missed last year’s Show.

More information on the 2019 SEMA Show is available at www.SEMAShow.com.

By SEMA Editors

More than half of buyers reported that they visit an exhibitor’s booth after researching the company’s product in the New Products Showcase.

Exhibitors looking to attract more business at the SEMA Show use the New Products Showcase as a way to put their brand in front of buyers. The Showcase serves as an extension of an exhibitor’s booth, providing a visual representation of a company’s new products and best-sellers. Taking advantage of the Showcase and its high-traffic location allows exhibitors to reach out to new business while still connecting with buyers on the Show floor. This additional outreach is not only free, but has proven to be effective.

According to SEMA Show Management’s post-Show survey, more than half of buyers reported that they visit an exhibitor’s booth after researching the company’s product in the Showcase.

The New Products Showcase Promo Package is offered to exhibitors through the new products entry form as an optional upgrade. This is a great opportunity for exhibitors to add value and additional exposure to their presence in the New Products Showcase—the SEMA Show’s No. 1 buyer and media destination.

The cost is $499 per product, and includes the following:

• Company logo carpet ad (2x2 ft.) in the New Products Showcase.
• A meter panel listing at the New Products Showcase entrance.
• An enhanced product listing in the January issue of SEMA News.
• Bonus: Those who purchase this promotion package before September 5 will be included in the Spotlight Product Listing section in the November issue of SEMA News.

The New Products Showcase is located on the Skybridge connecting the Central and South Halls of the Las Vegas Convention Center. The high-traffic area serves as a destination for buyers, providing exhibitors with the valuable opportunity to attract new business without leaving their booths.

The Showcase is a small investment for exhibitors, one that offers valuable payoff at the Show and throughout the upcoming year. Each product is photographed, featured in SEMA publications, provided for media year-round on www.semaphotos.com, and made available to exhibitors for use in company advertising or promotions.

Register Products Here!

The first product entered in the New Products Showcase is free. Additional products entered in the Showcase cost $75 each if submitted by the Friday, October 11, deadline, $150 each thereafter. There’s no limit to the total number of products a company can display. The Showcase also includes a Featured Products section designed to get top-selling products exposure among buyers who may have missed last year’s Show.

More information on the 2019 SEMA Show is available at www.SEMAShow.com.

By SEMA Editors

More than half of buyers reported that they visit an exhibitor’s booth after researching the company’s product in the New Products Showcase.

Exhibitors looking to attract more business at the SEMA Show use the New Products Showcase as a way to put their brand in front of buyers. The Showcase serves as an extension of an exhibitor’s booth, providing a visual representation of a company’s new products and best-sellers. Taking advantage of the Showcase and its high-traffic location allows exhibitors to reach out to new business while still connecting with buyers on the Show floor. This additional outreach is not only free, but has proven to be effective.

According to SEMA Show Management’s post-Show survey, more than half of buyers reported that they visit an exhibitor’s booth after researching the company’s product in the Showcase.

The New Products Showcase Promo Package is offered to exhibitors through the new products entry form as an optional upgrade. This is a great opportunity for exhibitors to add value and additional exposure to their presence in the New Products Showcase—the SEMA Show’s No. 1 buyer and media destination.

The cost is $499 per product, and includes the following:

• Company logo carpet ad (2x2 ft.) in the New Products Showcase.
• A meter panel listing at the New Products Showcase entrance.
• An enhanced product listing in the January issue of SEMA News.
• Bonus: Those who purchase this promotion package before September 5 will be included in the Spotlight Product Listing section in the November issue of SEMA News.

The New Products Showcase is located on the Skybridge connecting the Central and South Halls of the Las Vegas Convention Center. The high-traffic area serves as a destination for buyers, providing exhibitors with the valuable opportunity to attract new business without leaving their booths.

The Showcase is a small investment for exhibitors, one that offers valuable payoff at the Show and throughout the upcoming year. Each product is photographed, featured in SEMA publications, provided for media year-round on www.semaphotos.com, and made available to exhibitors for use in company advertising or promotions.

Register Products Here!

The first product entered in the New Products Showcase is free. Additional products entered in the Showcase cost $75 each if submitted by the Friday, October 11, deadline, $150 each thereafter. There’s no limit to the total number of products a company can display. The Showcase also includes a Featured Products section designed to get top-selling products exposure among buyers who may have missed last year’s Show.

More information on the 2019 SEMA Show is available at www.SEMAShow.com.