How to Grab Media Attention at the SEMA Show
Thu, 05/22/2014 - 11:24

By Zane Clark

  edsell
Larry Edsall
  

Veteran reporter Larry Edsall will offers tips on how to effectively work with media during the SEMA webinar, June 12, 2014, at 10:00 a.m. (PDT).

As a freelance contributor to automotive and lifestyle publications, including the Detroit News “Drive” section and The New York Times “Wheels” section, Edsall will outline how he makes his plans for the SEMA Show, explain what catches his eye and offer real-life examples of things that exhibitors should and shouldn’t do. Participants will learn how to make their products stand out from the crowd and increase the odds of having a reporter cover their products. Whether you’re seeking to be included in national newspapers, automotive magazines or online blogs, this webinar will provide you with valuable insight and tips to help you develop a strong and effective year-long media program.

This SEMA Education Institute (SEI) webinar will provide member companies with the information they need, and you don’t even have to leave your desk or office to participate! And remember: SEI webinars are free to SEMA members and only $29 for non-members.

Larry Edsall was snatched away from a career as the sports editor of a daily newspaper in Michigan to become the motorsports editor at AutoWeek magazine, where he spent most of a dozen years as the managing editor. He left Detroit for Phoenix in 1999 to help modernize one automotive website and then launched another, iZoom.com. He is a freelance contributor to automotive and lifestyle publications, writes regularly for the Detroit News “Drive” section, contributes to The New York Times “Wheels,” and is part of the adjunct faculty at the journalism school at Arizona State University. He resides in Phoenix.

How to Grab Media Attention at the SEMA Show
Thu, 05/22/2014 - 11:24

By Zane Clark

  edsell
Larry Edsall
  

Veteran reporter Larry Edsall will offers tips on how to effectively work with media during the SEMA webinar, June 12, 2014, at 10:00 a.m. (PDT).

As a freelance contributor to automotive and lifestyle publications, including the Detroit News “Drive” section and The New York Times “Wheels” section, Edsall will outline how he makes his plans for the SEMA Show, explain what catches his eye and offer real-life examples of things that exhibitors should and shouldn’t do. Participants will learn how to make their products stand out from the crowd and increase the odds of having a reporter cover their products. Whether you’re seeking to be included in national newspapers, automotive magazines or online blogs, this webinar will provide you with valuable insight and tips to help you develop a strong and effective year-long media program.

This SEMA Education Institute (SEI) webinar will provide member companies with the information they need, and you don’t even have to leave your desk or office to participate! And remember: SEI webinars are free to SEMA members and only $29 for non-members.

Larry Edsall was snatched away from a career as the sports editor of a daily newspaper in Michigan to become the motorsports editor at AutoWeek magazine, where he spent most of a dozen years as the managing editor. He left Detroit for Phoenix in 1999 to help modernize one automotive website and then launched another, iZoom.com. He is a freelance contributor to automotive and lifestyle publications, writes regularly for the Detroit News “Drive” section, contributes to The New York Times “Wheels,” and is part of the adjunct faculty at the journalism school at Arizona State University. He resides in Phoenix.

In the News: Modded C7 Corvettes Impress at the 2013 SEMA Show
Thu, 05/22/2014 - 10:55
More than one dozen C7 Corvettes were on display at the 2013 SEMA Show.
In the News: Modded C7 Corvettes Impress at the 2013 SEMA Show
Thu, 05/22/2014 - 10:55
More than one dozen C7 Corvettes were on display at the 2013 SEMA Show.
Huge New National Monument Established in New Mexico
Thu, 05/22/2014 - 10:16
By SEMA Washington, D.C., Staff
 
President Obama designated the Organ Mountains–Desert Peaks area in southern New Mexico as a national monument. It is the 11th designation during his presidency and, at nearly 500,000 acres, it is more than twice as big as the previous largest designation—the 243,000-acre Rio Grande del Norte National Monument in northern New Mexico. While the action does not immediately close any roads, it prohibits new roads or trails for motorized vehicles.
 
Under current law, the President has the authority to declare a parcel of public land with “historic or scientific interest” to be a national monument. SEMA supports a bill (HR 1459) passed by the U.S. House of Representatives that would place limits on that authority. Under the bill, the President could declare a monument less than 5,000 acres, but that declaration would need Congressional approval within three years. A larger parcel of land would require a National Environmental Policy Act (NEPA) study, thereby ensuring public input. The bill is pending consideration in the U.S. Senate.
 
For more information, contact Stuart Gosswein at stuartg@sema.org.
Huge New National Monument Established in New Mexico
Thu, 05/22/2014 - 10:16
By SEMA Washington, D.C., Staff
 
President Obama designated the Organ Mountains–Desert Peaks area in southern New Mexico as a national monument. It is the 11th designation during his presidency and, at nearly 500,000 acres, it is more than twice as big as the previous largest designation—the 243,000-acre Rio Grande del Norte National Monument in northern New Mexico. While the action does not immediately close any roads, it prohibits new roads or trails for motorized vehicles.
 
Under current law, the President has the authority to declare a parcel of public land with “historic or scientific interest” to be a national monument. SEMA supports a bill (HR 1459) passed by the U.S. House of Representatives that would place limits on that authority. Under the bill, the President could declare a monument less than 5,000 acres, but that declaration would need Congressional approval within three years. A larger parcel of land would require a National Environmental Policy Act (NEPA) study, thereby ensuring public input. The bill is pending consideration in the U.S. Senate.
 
For more information, contact Stuart Gosswein at stuartg@sema.org.
Huge New National Monument Established in New Mexico
Thu, 05/22/2014 - 10:16
By SEMA Washington, D.C., Staff
 
President Obama designated the Organ Mountains–Desert Peaks area in southern New Mexico as a national monument. It is the 11th designation during his presidency and, at nearly 500,000 acres, it is more than twice as big as the previous largest designation—the 243,000-acre Rio Grande del Norte National Monument in northern New Mexico. While the action does not immediately close any roads, it prohibits new roads or trails for motorized vehicles.
 
Under current law, the President has the authority to declare a parcel of public land with “historic or scientific interest” to be a national monument. SEMA supports a bill (HR 1459) passed by the U.S. House of Representatives that would place limits on that authority. Under the bill, the President could declare a monument less than 5,000 acres, but that declaration would need Congressional approval within three years. A larger parcel of land would require a National Environmental Policy Act (NEPA) study, thereby ensuring public input. The bill is pending consideration in the U.S. Senate.
 
For more information, contact Stuart Gosswein at stuartg@sema.org.
Register Here for the SEMA Show
Thu, 05/22/2014 - 09:55
By Della Domingo

  crowd
Registration is now open for the SEMA Show, which typically attracts more than 130,000 individuals from more than 125 countries, making the annual show the world's premier automotive trade event where buyers and sellers meet to do business.
  
Registration to attend the 2014 SEMA Show is now available. The annual trade show for the automotive accessories market is set for Tuesday–Friday, November 4–7, 2014, in Las Vegas. Registration is offered in three categories: attendee, exhibitor and media.

Attendee: Distributors, retailers, installers and buyers who will meet with exhibitors at the SEMA Show should register using the “attendee” link. Applicants may be required to submit proof of employment in the industry.

During registration, attendees will be able to sign up for special events and seminars, including those offered by the Society of Collision & Repair Specialists (SCRS), Tire Industry Association (TIA) and more. Approved attendees who register before the early deadline in October will receive their badges in the mail.

Exhibitor: The exhibitor category is for company personnel working in the booths of exhibiting companies. To secure an exhibitor badge, individuals will need to have the unique password and user ID that was provided via e-mail to the primary contact at the exhibiting company. The primary contact may register the entire staff at one time quickly and easily. Exhibitor badges are not to be used for non-employees, including contest winners, contractors and vendors.

During registration, exhibitors will also be able to order complimentary tickets to the SEMA Industry Awards Banquet. Tickets to the banquet, which is attended by 3,000 Showgoers and considered by many to be the industry’s premier celebration, sell for $50 each.

Media: Editors and journalists covering the SEMA Show can register for complimentary media credentials using the “media” link. Applicants may need to supply proof of media affiliation, such as bylined articles or business cards. All approved media will be able to pick up their credentials onsite in the SEMA Show Media Center, which includes exclusive services and amenities to assist with reporting from the event.

During registration, media are able to secure a ticket to the TORA Media Preview—a brand-new event that will give media exclusive early access to new products, Monday, November 3—the day before the SEMA Show officially opens. Media can sign up for the event by checking the box for “TORA Media Preview.”

"There are many advantages to registering early for the SEMA Show," said Peter MacGillivray, SEMA vice president of communications and events. "Early application expedites the registration process, which is the first step to developing a personal plan for the Show. Whether you’re an exhibitor, buyer or media, having a plan in advance of the event is the best way to ensure success.”

Complete details about the SEMA Show and registration are available at www.semashow.com.
Register Here for the SEMA Show
Thu, 05/22/2014 - 09:55
By Della Domingo

  crowd
Registration is now open for the SEMA Show, which typically attracts more than 130,000 individuals from more than 125 countries, making the annual show the world's premier automotive trade event where buyers and sellers meet to do business.
  
Registration to attend the 2014 SEMA Show is now available. The annual trade show for the automotive accessories market is set for Tuesday–Friday, November 4–7, 2014, in Las Vegas. Registration is offered in three categories: attendee, exhibitor and media.

Attendee: Distributors, retailers, installers and buyers who will meet with exhibitors at the SEMA Show should register using the “attendee” link. Applicants may be required to submit proof of employment in the industry.

During registration, attendees will be able to sign up for special events and seminars, including those offered by the Society of Collision & Repair Specialists (SCRS), Tire Industry Association (TIA) and more. Approved attendees who register before the early deadline in October will receive their badges in the mail.

Exhibitor: The exhibitor category is for company personnel working in the booths of exhibiting companies. To secure an exhibitor badge, individuals will need to have the unique password and user ID that was provided via e-mail to the primary contact at the exhibiting company. The primary contact may register the entire staff at one time quickly and easily. Exhibitor badges are not to be used for non-employees, including contest winners, contractors and vendors.

During registration, exhibitors will also be able to order complimentary tickets to the SEMA Industry Awards Banquet. Tickets to the banquet, which is attended by 3,000 Showgoers and considered by many to be the industry’s premier celebration, sell for $50 each.

Media: Editors and journalists covering the SEMA Show can register for complimentary media credentials using the “media” link. Applicants may need to supply proof of media affiliation, such as bylined articles or business cards. All approved media will be able to pick up their credentials onsite in the SEMA Show Media Center, which includes exclusive services and amenities to assist with reporting from the event.

During registration, media are able to secure a ticket to the TORA Media Preview—a brand-new event that will give media exclusive early access to new products, Monday, November 3—the day before the SEMA Show officially opens. Media can sign up for the event by checking the box for “TORA Media Preview.”

"There are many advantages to registering early for the SEMA Show," said Peter MacGillivray, SEMA vice president of communications and events. "Early application expedites the registration process, which is the first step to developing a personal plan for the Show. Whether you’re an exhibitor, buyer or media, having a plan in advance of the event is the best way to ensure success.”

Complete details about the SEMA Show and registration are available at www.semashow.com.
Mark Your Calendars
Thu, 05/22/2014 - 09:31
Following are dates and locations for several upcoming SEMA-sponsored shows, webinars and activities. Click on an item for more details.

For association-related travel, contact Manya Petropaki (manya.p@travelstoreusa.com) at Travel Store USA, 949-930-9268.