History’s fleet of “Top Gear Taxis” will offer free rides all week outside the Las Vegas Convention Center during the SEMA Show.

The History channel will be hosting a special private screening of the U.S. version of “Top Gear” on November 3 at the Las Vegas Hilton. Look out for details for your chance to attend. Also, check out History’s fleet of “Top Gear” Taxis, offering free rides all week outside the Convention Center. Be sure to check out “Top Gear” when it premieres on History Sunday, November 21 at 9:00 p.m.

	Famous Rhodes of eBay Motors (far right) said at the 2010 Business Technology Symposium that 70% of online buyers are do-it-yourself customers.

For the first time since its creation four years ago, SEMA and the Street Performance Council (SPC) have made all of the presentations from the 2010 Business Technology Symposium (BTS) available on one DVD. This professionally filmed and edited DVD is the next-best thing to being at the symposium in person, and it provides members professional insight on how to capitalize on social media trends, company-data organization and current market research techniques.

Are you using geo-location in social media outlets to maximize reach? What about using mobile tagging to tap into the $630 billion of mobile Internet sales that are expected in the next two years? Does your company comply with ACES? These are just some of the topics covered during the BTS. Learn how to answer these questions for the benefit of your business by ordering your DVD.

Complete with matching slides so you can follow along with the presenters and panelists, the presentations can be downloaded for free at www.sema.org/bts-downloads. The DVD is available for only $19.99 for SPC members and $29.99 for SEMA members. For more information and to order the SPC Business Technology Symposium DVD, follow this link.

Obtain these sessions featured during the BTS to gain the latest tactics and techniques for getting the most from industry research, data standards and social networking.

During the BTS social media sessions, attendees learned that 60% of consumers interacted with companies via social media, and 93% of consumers believed companies should have a presence in that space. Participants also learned that businesses should become involved to improve communications, generate leads and reduce costs. Perhaps most importantly, the many panelists talked about focusing company efforts to improve consumer relations in an open and transparent way to encourage brand trust, enrich the consumer experience and, hopefully, continue on to brand loyalty.

If that is not a compelling case enough for you to attend next year, maybe it should be the 41% who say companies should use social media to solicit feedback about products and services. Reinforcing the idea that companies need to get into the social media space sooner rather than later, 85% of consumers polled say that a company should not only be present but also interact with its customers via social media.

The BTS had panelists giving real-world case studies and data in spades, so don’t miss it the next time around. Remember, people are begging for your company and brand to reach out and make a connection with them. As the saying goes, "strike while the iron is hot," and don’t pass up any opportunity to learn new ways to connect with potential customers. Attending an event such as the BTS can provide tremendous ROI and can help increase your brand equity if you put the tips and tricks that were revealed to good use.

	Famous Rhodes of eBay Motors (far right) said at the 2010 Business Technology Symposium that 70% of online buyers are do-it-yourself customers.

For the first time since its creation four years ago, SEMA and the Street Performance Council (SPC) have made all of the presentations from the 2010 Business Technology Symposium (BTS) available on one DVD. This professionally filmed and edited DVD is the next-best thing to being at the symposium in person, and it provides members professional insight on how to capitalize on social media trends, company-data organization and current market research techniques.

Are you using geo-location in social media outlets to maximize reach? What about using mobile tagging to tap into the $630 billion of mobile Internet sales that are expected in the next two years? Does your company comply with ACES? These are just some of the topics covered during the BTS. Learn how to answer these questions for the benefit of your business by ordering your DVD.

Complete with matching slides so you can follow along with the presenters and panelists, the presentations can be downloaded for free at www.sema.org/bts-downloads. The DVD is available for only $19.99 for SPC members and $29.99 for SEMA members. For more information and to order the SPC Business Technology Symposium DVD, follow this link.

Obtain these sessions featured during the BTS to gain the latest tactics and techniques for getting the most from industry research, data standards and social networking.

During the BTS social media sessions, attendees learned that 60% of consumers interacted with companies via social media, and 93% of consumers believed companies should have a presence in that space. Participants also learned that businesses should become involved to improve communications, generate leads and reduce costs. Perhaps most importantly, the many panelists talked about focusing company efforts to improve consumer relations in an open and transparent way to encourage brand trust, enrich the consumer experience and, hopefully, continue on to brand loyalty.

If that is not a compelling case enough for you to attend next year, maybe it should be the 41% who say companies should use social media to solicit feedback about products and services. Reinforcing the idea that companies need to get into the social media space sooner rather than later, 85% of consumers polled say that a company should not only be present but also interact with its customers via social media.

The BTS had panelists giving real-world case studies and data in spades, so don’t miss it the next time around. Remember, people are begging for your company and brand to reach out and make a connection with them. As the saying goes, "strike while the iron is hot," and don’t pass up any opportunity to learn new ways to connect with potential customers. Attending an event such as the BTS can provide tremendous ROI and can help increase your brand equity if you put the tips and tricks that were revealed to good use.

	Famous Rhodes of eBay Motors (far right) said at the 2010 Business Technology Symposium that 70% of online buyers are do-it-yourself customers.

For the first time since its creation four years ago, SEMA and the Street Performance Council (SPC) have made all of the presentations from the 2010 Business Technology Symposium (BTS) available on one DVD. This professionally filmed and edited DVD is the next-best thing to being at the symposium in person, and it provides members professional insight on how to capitalize on social media trends, company-data organization and current market research techniques.

Are you using geo-location in social media outlets to maximize reach? What about using mobile tagging to tap into the $630 billion of mobile Internet sales that are expected in the next two years? Does your company comply with ACES? These are just some of the topics covered during the BTS. Learn how to answer these questions for the benefit of your business by ordering your DVD.

Complete with matching slides so you can follow along with the presenters and panelists, the presentations can be downloaded for free at www.sema.org/bts-downloads. The DVD is available for only $19.99 for SPC members and $29.99 for SEMA members. For more information and to order the SPC Business Technology Symposium DVD, follow this link.

Obtain these sessions featured during the BTS to gain the latest tactics and techniques for getting the most from industry research, data standards and social networking.

During the BTS social media sessions, attendees learned that 60% of consumers interacted with companies via social media, and 93% of consumers believed companies should have a presence in that space. Participants also learned that businesses should become involved to improve communications, generate leads and reduce costs. Perhaps most importantly, the many panelists talked about focusing company efforts to improve consumer relations in an open and transparent way to encourage brand trust, enrich the consumer experience and, hopefully, continue on to brand loyalty.

If that is not a compelling case enough for you to attend next year, maybe it should be the 41% who say companies should use social media to solicit feedback about products and services. Reinforcing the idea that companies need to get into the social media space sooner rather than later, 85% of consumers polled say that a company should not only be present but also interact with its customers via social media.

The BTS had panelists giving real-world case studies and data in spades, so don’t miss it the next time around. Remember, people are begging for your company and brand to reach out and make a connection with them. As the saying goes, "strike while the iron is hot," and don’t pass up any opportunity to learn new ways to connect with potential customers. Attending an event such as the BTS can provide tremendous ROI and can help increase your brand equity if you put the tips and tricks that were revealed to good use.

Jim Campbell

Kick off the 2010 SEMA Show by attending the inaugural SEMA Vehicle Technology Keynote presented by Jim Campbell, General Motors’ vice president of performance vehicles and motorsports. Campbell is responsible for integrating engineering and marketing of performance versions of current production models and all motorsports activities. He will open up the Driving Green Performance SuperSession on Tuesday, November 2, 2010, at 9:00 a.m. in booth #30239 in the Upper South Hall.

During Campbell’s keynote address, SEMA Show attendees will learn how GM’s recent transformation, starting with the Chevy Volt, is leading the reinvention of the automobile and how advanced vehicle technologies are impacting the performance industry today and creating new business opportunities for SEMA-member companies.

Following Campbell’s presentation, rock icon and automotive performance enthusiast Neil Young will be joining industry leaders, including Peter Diamandis from the X PRIZE Foundation, Scott Atherton from the American Le Mans Series, Azhar Hussain from TTXGP eGrandPrix, Imtiaz Haque from Clemson University CU-ICAR, Patrick Reininger from R. L. Polk and Bryan Krulikowski from Morpace for an exciting discussion on green performance.

Neil Young's Lincvolt is the world's first Micro-Turbine-powered Bio-Electro-Cruiser. (Photo Credit: Ralph Notaro/Seminole Hard Rock.)

Neil Young will introduce the audience to Lincvolt, his visionary Electro-Turbine Series-Hybrid. Lincvolt is the world's first Micro-Turbine-powered Bio-Electro-Cruiser. The timeless, beautiful and spacious stock ’59 Lincoln Continental Mark IV convertible, designed to make long-distance trips and local commutes in style and grace, now draws its power from a biodiesel-fueled Capstone Micro-Turbine generator, a UQM 150KW prime mover and super-safe lithium iron phosphate batteries.

Free tickets are available to all SEMA Show attendees, however space is limited. Click here for reserved seating, available on a first-come, first-served basis.

Jim Campbell

Kick off the 2010 SEMA Show by attending the inaugural SEMA Vehicle Technology Keynote presented by Jim Campbell, General Motors’ vice president of performance vehicles and motorsports. Campbell is responsible for integrating engineering and marketing of performance versions of current production models and all motorsports activities. He will open up the Driving Green Performance SuperSession on Tuesday, November 2, 2010, at 9:00 a.m. in booth #30239 in the Upper South Hall.

During Campbell’s keynote address, SEMA Show attendees will learn how GM’s recent transformation, starting with the Chevy Volt, is leading the reinvention of the automobile and how advanced vehicle technologies are impacting the performance industry today and creating new business opportunities for SEMA-member companies.

Following Campbell’s presentation, rock icon and automotive performance enthusiast Neil Young will be joining industry leaders, including Peter Diamandis from the X PRIZE Foundation, Scott Atherton from the American Le Mans Series, Azhar Hussain from TTXGP eGrandPrix, Imtiaz Haque from Clemson University CU-ICAR, Patrick Reininger from R. L. Polk and Bryan Krulikowski from Morpace for an exciting discussion on green performance.

Neil Young's Lincvolt is the world's first Micro-Turbine-powered Bio-Electro-Cruiser. (Photo Credit: Ralph Notaro/Seminole Hard Rock.)

Neil Young will introduce the audience to Lincvolt, his visionary Electro-Turbine Series-Hybrid. Lincvolt is the world's first Micro-Turbine-powered Bio-Electro-Cruiser. The timeless, beautiful and spacious stock ’59 Lincoln Continental Mark IV convertible, designed to make long-distance trips and local commutes in style and grace, now draws its power from a biodiesel-fueled Capstone Micro-Turbine generator, a UQM 150KW prime mover and super-safe lithium iron phosphate batteries.

Free tickets are available to all SEMA Show attendees, however space is limited. Click here for reserved seating, available on a first-come, first-served basis.

The deadline for the upcoming ’11 Ford Explorer and ’12 Ford Focus Measuring Session is November 19—RSVP today. Please limit your registrations to two employees per company. For questions, contact Bill Wolf, Kelly Clancy or call 909/978-6735.

The deadline for the upcoming ’11 Ford Explorer and ’12 Ford Focus Measuring Session is November 19—RSVP today. Please limit your registrations to two employees per company. For questions, contact Bill Wolf, Kelly Clancy or call 909/978-6735.

Classic Camaros with specialty-equipment upgrades. Current Camaros crafted with classic stylings of the past. Check out all of the photos of the Chevrolet Camaros on display at the 2009 SEMA Show.

The collection of photos are part of the SEMA Show photo gallery available on www.enjoythedrive.com. The database of photos is searchable by several categories, including vehicle make, vehicle model, vehicle category, exhibitor name and more.

Classic Camaros with specialty-equipment upgrades. Current Camaros crafted with classic stylings of the past. Check out all of the photos of the Chevrolet Camaros on display at the 2009 SEMA Show.

The collection of photos are part of the SEMA Show photo gallery available on www.enjoythedrive.com. The database of photos is searchable by several categories, including vehicle make, vehicle model, vehicle category, exhibitor name and more.