News | Specialty Equipment Market Association (SEMA)

Spy Shots—Cadillac CT4 V Blackwing Caught Track Testing

Thu, 07/09/2020 - 10:41

Cadillac

Here’s the upcoming Cadillac CT4-V Blackwing track testing in Milford Michigan.

These shots show the upcoming CT4 family range-topper with its production-intent front end free of much camo, which haven't been seen until now. Compared to the regular CT4-V, the Blackwing model seems to have a smaller upper grille and a larger lower grille. That lower unit has horizontal “slats” on each side, something that the “regular” CT4-V doesn’t have.

Earlier this year, it was reported that the CT4-V Blackwing will be powered by a 3.6L twin-turbo V6 engine carried over from the ATS-V, where it made 464 hp and 445 lb.-ft. of torque. The report said that output in the CT4-V Blackwing will be roughly the same, though a 10-speed automatic transmission will replace the eight-speed auto previously offered in the ATS-V. A six-speed manual will be offered, according to the publication.

Other elements of the CT4-V Blackwing include wider front and rear tires and air outlets behind the front wheels. A hood-mounted heat/air extractor present on the ATS-V will not make it to the CT4-V Blackwing.

Expect a debut later this year and an on-sale date in 2021.

Cadillac

Photo credit: Brian Williams, SpiedBilde

SEMA Supports Legislation to Forgive All PPP Loans Less Than $150,000

Thu, 07/09/2020 - 10:30

By SEMA Washington, D.C., Staff

SEMA joined with dozens of other trade associations in urging the U.S. Congress to pass legislation to forgive all PPP loans that are less than $150,000. The groups sent a letter to leaders of the House and Senate Small Business Committees requesting immediate passage of “The Paycheck Protection Program Small Business Forgiveness Act” (S. 4117).

To date, more than 85% of the PPP loans provided to small businesses are less than $150,000. Under the current program, the loan has restrictions on how monies are spent, including a requirement that 60% be spent on payroll cost, and company officials must then spend many hours completing paperwork to document the spending. The proposed legislation would instead simply require borrowers to submit a one-page forgiveness document.

The U.S. Congress is expected to consider another COVID-19 stimulus package later in July. SEMA is urging that the PPP loan forgiveness legislation be enacted at that time, either as a stand-alone bill or as part of the stimulus package.

For more information, contact Stuart Gosswein at stuartg@sema.org.

SEMA Supports Legislation to Forgive All PPP Loans Less Than $150,000

Thu, 07/09/2020 - 10:30

By SEMA Washington, D.C., Staff

SEMA joined with dozens of other trade associations in urging the U.S. Congress to pass legislation to forgive all PPP loans that are less than $150,000. The groups sent a letter to leaders of the House and Senate Small Business Committees requesting immediate passage of “The Paycheck Protection Program Small Business Forgiveness Act” (S. 4117).

To date, more than 85% of the PPP loans provided to small businesses are less than $150,000. Under the current program, the loan has restrictions on how monies are spent, including a requirement that 60% be spent on payroll cost, and company officials must then spend many hours completing paperwork to document the spending. The proposed legislation would instead simply require borrowers to submit a one-page forgiveness document.

The U.S. Congress is expected to consider another COVID-19 stimulus package later in July. SEMA is urging that the PPP loan forgiveness legislation be enacted at that time, either as a stand-alone bill or as part of the stimulus package.

For more information, contact Stuart Gosswein at stuartg@sema.org.

SEMA Supports Legislation to Forgive All PPP Loans Less Than $150,000

Thu, 07/09/2020 - 10:30

By SEMA Washington, D.C., Staff

SEMA joined with dozens of other trade associations in urging the U.S. Congress to pass legislation to forgive all PPP loans that are less than $150,000. The groups sent a letter to leaders of the House and Senate Small Business Committees requesting immediate passage of “The Paycheck Protection Program Small Business Forgiveness Act” (S. 4117).

To date, more than 85% of the PPP loans provided to small businesses are less than $150,000. Under the current program, the loan has restrictions on how monies are spent, including a requirement that 60% be spent on payroll cost, and company officials must then spend many hours completing paperwork to document the spending. The proposed legislation would instead simply require borrowers to submit a one-page forgiveness document.

The U.S. Congress is expected to consider another COVID-19 stimulus package later in July. SEMA is urging that the PPP loan forgiveness legislation be enacted at that time, either as a stand-alone bill or as part of the stimulus package.

For more information, contact Stuart Gosswein at stuartg@sema.org.

SEMA Video Archives: This Week’s Entertainment

Thu, 07/09/2020 - 10:25

By Jay Carpio

The SEMA Video Archives is about re-living special moments in our industry’s history. From interviews with industry legends to SEMA Show recaps and more, these videos offer viewers a chance to watch our SEMA Family doing what it does best—working hard, pushing the limits and having a little bit of fun, too.

This week’s video features interviews with builder Casey Currie and SEMA Garage hosting the Nissan Titan for a measuring session.

J

New Products From Dynamic TPMS, BMR Suspension, Nitrous Express and More

Thu, 07/09/2020 - 10:16

By Fredy Ramirez

SEMA eNews highlights products from member-companies each week. This week's submissions are listed below.

The companies included with the SEMA Data Co-op (SDC) logo are also members of the SDC, the definitive, industry-owned and -operated centralized data repository. The SDC is an end-to-end solution to help you author, validate, store, and distribute product data. All incoming data is validated for compliance to PIES and ACES standards, eliminating confusing proprietary data formats. Learn more about the SDC at www.semadatacoop.org.

Submit new-product press releases for consideration to editors@sema.org.

Hooker BlackHeart
F-body Long Tube Headers

Hooker BlackHeart releases its Hooker RacingHeart long tube headers for third generation GM F-bodies with small block Chevy engines. The headers are built with 304SS constructed for corrosion resistance and weight reduction. Built for angle plug cylinder heads, they feature a tucked design engineered to create engine bay and ground clearance. O2 sensor bungs are included.

866-464-6553
www.holley.com
PN: BH13202

Dynamic TPMS
DVT-PRO

Dynamic TPMS, a division of JohnDow Industries, introduces the DVT-PRO. The multi-frequency programmable sensor with Dual Valve Technology is designed for installation by professionals. The sensor is designed to allow Copy/Clone Capability – copy ID from old sensor and program the new DVT-PRO sensor. The sensor is designed to be manufactured and tested to OE specifications and performance standards. The kit comes with the Dynamic 6-207A rubber valve, the 6-225 brushed aluminum valve, the 6-203 chrome metal valve, and the 6-225B black metal valve. Visit the website to see all vehicle applications.

888-571-1141 www.dynamicTPMS.com
PN: Vary

Superior Abrasives LLC
SHUR-BRITE Surface Conditioning Belts

Superior Abrasives LLC introduces SHUR-BRITE Surface Conditioning Belts for large scale robotic applications. The belt features an open structure designed to resist overheating, discoloration, loading and increase life durability. The belt is constructed to be flexible without chunking and to feature smear-free removal of oxidation, paint and adhesives. Materials include ferrous and non-ferrous metals, stainless steel, exotic alloys, plastics, and composites. In narrow or short form, like file belts, the surface conditioning material is manufactured with additional flex, allowing for conforming to small contact wheels and narrow areas of the workpiece. Wide belts utilize a low stretch reinforcement engineered for providing stability and reduced changeover on large, robotic equipment.

800-235-9123
www.SuperiorAbrasives.com
PN: Vary

Hooker Blackheart
Header-back System

Hooker Blackheart announces the release of its Header back system for the ’66–’70 Mopar B-body. The removable head pipe is designed to allow the first 24-in. of exhaust pipe to be removed with slip couplers so the transmission can be removed without dropping the entire exhaust system. A high-tuck design is engineered to provide optimum ground clearance for lowered cars.

866-464-6553
www.holley.com
PN: Vary

BMR Suspension
Frame Rail Notch Kit

BMR suspension releases its Frame Rail Notch kit for the ‘78–‘88 G-Body. The kit is engineered to provide up to an additional .625-in. clearance. The Kit can be welded with a standard MIG welder and is designed for drag racing and pro touring applications. Only available bare/unfinished due to required welding. BMR recommends professional installation of this product. Installation time is about 9-10 hours.

813-986-9302
www.bmrsuspension.com
PN FR461

Tuff Stuff Performance Accessories
6-Groove Power Steering Pump Pulley

Tuff Stuff Performance Accessories announces the availability of its 6-groove power steering pump pulleys for the Tuff Stuff Type II power steering pumps. The all-steel, press-on pulleys are available with either a 17mm or 19mm inside diameter and are available in either chrome or Stealth Black powder coat finish. Each pulley is individually clamshell packaged.

216-961-1800
tuffstuffperformance.com
PN: Vary

Racing Optics Inc.
Face Covering

Racing Optics Inc. introduces its RealShield face-covering. The face-covering is designed to be a solution for businesses as they seek to remain compliant with new reopening guidelines across the country. RealShield is engineered to be a reusable face shield that is made of durable, lightweight, and shatterproof LEXAN to protect the eyes, nose, and mouth from airborne droplets. The face shield is manufactured to be worn for hours and adds UV protection, and fits on most hats, visors, and hard hats.

702-636-0042
www.realshield.com
PN: Vary

4 Wheel Parts
Wheels

4 Wheel Parts announces its new line of 4WP Factory wheels. Using roll formed construction, the wheels are molded and stretched to be stronger and lighter than standard cast wheels. Two styles known as the S-Series and T-series bring the 4WP Factory wheel line to life with 17-in. and 20-in available sizes for a broad spectrum of lug patterns including Ford, Chevy, Ram, Jeep and Toyota. The T-Series wheel features a simulated bead-lock ring. The S-Series features a 3D mesh design.

626-812-9472
www.4WP.com
PN: Vary

Design Engineering Inc.
Turbo Shields

Design Engineering Inc. introduces its GEN-3 Titanium Turbo Shields. Featuring a silicone-coated outer layer, multiple stainless steel and silica inner layers, and enhanced seam strength, the GEN-3 Titanium Turbo Shield is designed to be stronger and more heat-resistant. The outer shell is coated in silicone engineered to insulate and hold up under extreme conditions. The inner Cover is a stainless-steel mesh incorporated as a protective barrier and manufactured to serve as an air gap between the mesh and inner layer fabric. GEN-3 Titanium Turbo Shields are available to fit T3, T4, T6, T25/T28 and T6X turbos.

800-264-9472
www.DesignEngineering.com
PN: Vary

Hooker BlackHeart
Mazda Long Tube Header

Hooker BlackHeart releases its Hooker RacingHeart long tube header for the ’16–’18 Mazda Miata MX-5 (ND) platform. The 1.5-ft. primary, long tube header is designed to use the factory mounting points for installation. The 304SS, hand welded construction is engineered for durability, corrosion resistance and delivers gains of up to 6hp and 9 lb-ft. It features a flange constructed to prevent warpage and includes a collector merge spear for improved exhaust flow, balance, and velocity. An O2 sensor bung is included to simplify installation.

NOTE: This product is not street legal and may only be used on Racing Vehicles
866-464-6553
www.holley.com
PN: bh10303

Holley
2,000 Lb. Winch

Holley announces the availability of its Anvil’s light-duty 2000-lb. capacity universal electric winch. This winch is for use on UTVs, ATVs, and light-duty trailers. It includes a wired remote switch as well as a wireless remote control. This winch is powered by a 1.2 hp 12-volt permanent magnet motor. Featuring a 4mm x 39 foot synthetic rope and aluminum Hawse fairlead, each kit includes the winch, fairlead, mounting plate, solenoid, handlebar switch, wireless remote, wire and hardware.

866-464-6553
www.holley.com
PN: 2010aor

Holley
ACCEL Ignition Coil

Holley introduces its Accel ignition Coils for GM, Audi and Volkswagen applications. The coils will install in the factory locations, reducing the possibility of tripping the Malfunction Indicator Light (MIL) or OBD error codes. ACCEL Super Coils feature bobbin technology designed for maximum performance and features highly specialized silicon magnetic steel cores, optimized windings, proper resistance and engineered turn ratios. The specialized high temperature epoxy is manufactured to resist shock and vibration, while increasing thermal conductivity.

866-464-6553
www.holley.com
PN: 2011-2019 GM 1.4L Turbo: 140087k, 2014-2019 VW/Audi 1.8/2.0L: 140088K

Nitrous Express
Plate Systems

Nitrous Express announces the release of its nitrous plate system for the 5.0L Coyote and 7.3L “Godzilla” engine. These plates feature spraybarless technology designed for improved atomization and distribution. The systems are available in two configurations: as an integrated solenoid plate or as a high output plate with external solenoids. Integrated solenoid systems offer power gains from 35 to 200 extra horsepower and have the nitrous and fuel solenoids machined into the plate. Fits ’11+ Ford GT Mustangs with the 5.0L 4-valve coyote engine and ’20 and newer Ford 7.3L Godzilla Gasoline applications.

Systems with a bottle include the new billet aluminum Lightning 500 bottle valve and stainless bottle brackets.

888-463-2781
www.nitrousexpress.com
PN: Integrated Solenoid System: 20948–10, High Output System 20951-10

New Products From Dynamic TPMS, BMR Suspension, Nitrous Express and More

Thu, 07/09/2020 - 10:16

By Fredy Ramirez

SEMA eNews highlights products from member-companies each week. This week's submissions are listed below.

The companies included with the SEMA Data Co-op (SDC) logo are also members of the SDC, the definitive, industry-owned and -operated centralized data repository. The SDC is an end-to-end solution to help you author, validate, store, and distribute product data. All incoming data is validated for compliance to PIES and ACES standards, eliminating confusing proprietary data formats. Learn more about the SDC at www.semadatacoop.org.

Submit new-product press releases for consideration to editors@sema.org.

Hooker BlackHeart
F-body Long Tube Headers

Hooker BlackHeart releases its Hooker RacingHeart long tube headers for third generation GM F-bodies with small block Chevy engines. The headers are built with 304SS constructed for corrosion resistance and weight reduction. Built for angle plug cylinder heads, they feature a tucked design engineered to create engine bay and ground clearance. O2 sensor bungs are included.

866-464-6553
www.holley.com
PN: BH13202

Dynamic TPMS
DVT-PRO

Dynamic TPMS, a division of JohnDow Industries, introduces the DVT-PRO. The multi-frequency programmable sensor with Dual Valve Technology is designed for installation by professionals. The sensor is designed to allow Copy/Clone Capability – copy ID from old sensor and program the new DVT-PRO sensor. The sensor is designed to be manufactured and tested to OE specifications and performance standards. The kit comes with the Dynamic 6-207A rubber valve, the 6-225 brushed aluminum valve, the 6-203 chrome metal valve, and the 6-225B black metal valve. Visit the website to see all vehicle applications.

888-571-1141 www.dynamicTPMS.com
PN: Vary

Superior Abrasives LLC
SHUR-BRITE Surface Conditioning Belts

Superior Abrasives LLC introduces SHUR-BRITE Surface Conditioning Belts for large scale robotic applications. The belt features an open structure designed to resist overheating, discoloration, loading and increase life durability. The belt is constructed to be flexible without chunking and to feature smear-free removal of oxidation, paint and adhesives. Materials include ferrous and non-ferrous metals, stainless steel, exotic alloys, plastics, and composites. In narrow or short form, like file belts, the surface conditioning material is manufactured with additional flex, allowing for conforming to small contact wheels and narrow areas of the workpiece. Wide belts utilize a low stretch reinforcement engineered for providing stability and reduced changeover on large, robotic equipment.

800-235-9123
www.SuperiorAbrasives.com
PN: Vary

Hooker Blackheart
Header-back System

Hooker Blackheart announces the release of its Header back system for the ’66–’70 Mopar B-body. The removable head pipe is designed to allow the first 24-in. of exhaust pipe to be removed with slip couplers so the transmission can be removed without dropping the entire exhaust system. A high-tuck design is engineered to provide optimum ground clearance for lowered cars.

866-464-6553
www.holley.com
PN: Vary

BMR Suspension
Frame Rail Notch Kit

BMR suspension releases its Frame Rail Notch kit for the ‘78–‘88 G-Body. The kit is engineered to provide up to an additional .625-in. clearance. The Kit can be welded with a standard MIG welder and is designed for drag racing and pro touring applications. Only available bare/unfinished due to required welding. BMR recommends professional installation of this product. Installation time is about 9-10 hours.

813-986-9302
www.bmrsuspension.com
PN FR461

Tuff Stuff Performance Accessories
6-Groove Power Steering Pump Pulley

Tuff Stuff Performance Accessories announces the availability of its 6-groove power steering pump pulleys for the Tuff Stuff Type II power steering pumps. The all-steel, press-on pulleys are available with either a 17mm or 19mm inside diameter and are available in either chrome or Stealth Black powder coat finish. Each pulley is individually clamshell packaged.

216-961-1800
tuffstuffperformance.com
PN: Vary

Racing Optics Inc.
Face Covering

Racing Optics Inc. introduces its RealShield face-covering. The face-covering is designed to be a solution for businesses as they seek to remain compliant with new reopening guidelines across the country. RealShield is engineered to be a reusable face shield that is made of durable, lightweight, and shatterproof LEXAN to protect the eyes, nose, and mouth from airborne droplets. The face shield is manufactured to be worn for hours and adds UV protection, and fits on most hats, visors, and hard hats.

702-636-0042
www.realshield.com
PN: Vary

4 Wheel Parts
Wheels

4 Wheel Parts announces its new line of 4WP Factory wheels. Using roll formed construction, the wheels are molded and stretched to be stronger and lighter than standard cast wheels. Two styles known as the S-Series and T-series bring the 4WP Factory wheel line to life with 17-in. and 20-in available sizes for a broad spectrum of lug patterns including Ford, Chevy, Ram, Jeep and Toyota. The T-Series wheel features a simulated bead-lock ring. The S-Series features a 3D mesh design.

626-812-9472
www.4WP.com
PN: Vary

Design Engineering Inc.
Turbo Shields

Design Engineering Inc. introduces its GEN-3 Titanium Turbo Shields. Featuring a silicone-coated outer layer, multiple stainless steel and silica inner layers, and enhanced seam strength, the GEN-3 Titanium Turbo Shield is designed to be stronger and more heat-resistant. The outer shell is coated in silicone engineered to insulate and hold up under extreme conditions. The inner Cover is a stainless-steel mesh incorporated as a protective barrier and manufactured to serve as an air gap between the mesh and inner layer fabric. GEN-3 Titanium Turbo Shields are available to fit T3, T4, T6, T25/T28 and T6X turbos.

800-264-9472
www.DesignEngineering.com
PN: Vary

Hooker BlackHeart
Mazda Long Tube Header

Hooker BlackHeart releases its Hooker RacingHeart long tube header for the ’16–’18 Mazda Miata MX-5 (ND) platform. The 1.5-ft. primary, long tube header is designed to use the factory mounting points for installation. The 304SS, hand welded construction is engineered for durability, corrosion resistance and delivers gains of up to 6hp and 9 lb-ft. It features a flange constructed to prevent warpage and includes a collector merge spear for improved exhaust flow, balance, and velocity. An O2 sensor bung is included to simplify installation.

NOTE: This product is not street legal and may only be used on Racing Vehicles
866-464-6553
www.holley.com
PN: bh10303

Holley
2,000 Lb. Winch

Holley announces the availability of its Anvil’s light-duty 2000-lb. capacity universal electric winch. This winch is for use on UTVs, ATVs, and light-duty trailers. It includes a wired remote switch as well as a wireless remote control. This winch is powered by a 1.2 hp 12-volt permanent magnet motor. Featuring a 4mm x 39 foot synthetic rope and aluminum Hawse fairlead, each kit includes the winch, fairlead, mounting plate, solenoid, handlebar switch, wireless remote, wire and hardware.

866-464-6553
www.holley.com
PN: 2010aor

Holley
ACCEL Ignition Coil

Holley introduces its Accel ignition Coils for GM, Audi and Volkswagen applications. The coils will install in the factory locations, reducing the possibility of tripping the Malfunction Indicator Light (MIL) or OBD error codes. ACCEL Super Coils feature bobbin technology designed for maximum performance and features highly specialized silicon magnetic steel cores, optimized windings, proper resistance and engineered turn ratios. The specialized high temperature epoxy is manufactured to resist shock and vibration, while increasing thermal conductivity.

866-464-6553
www.holley.com
PN: 2011-2019 GM 1.4L Turbo: 140087k, 2014-2019 VW/Audi 1.8/2.0L: 140088K

Nitrous Express
Plate Systems

Nitrous Express announces the release of its nitrous plate system for the 5.0L Coyote and 7.3L “Godzilla” engine. These plates feature spraybarless technology designed for improved atomization and distribution. The systems are available in two configurations: as an integrated solenoid plate or as a high output plate with external solenoids. Integrated solenoid systems offer power gains from 35 to 200 extra horsepower and have the nitrous and fuel solenoids machined into the plate. Fits ’11+ Ford GT Mustangs with the 5.0L 4-valve coyote engine and ’20 and newer Ford 7.3L Godzilla Gasoline applications.

Systems with a bottle include the new billet aluminum Lightning 500 bottle valve and stainless bottle brackets.

888-463-2781
www.nitrousexpress.com
PN: Integrated Solenoid System: 20948–10, High Output System 20951-10

What Exhibitors Need to Know About Planning a SEMA Show Press Conference

Thu, 07/09/2020 - 10:01

By Rachel Tatum

Exhibitors who have breaking news announcements can utilize press conferences to reach their audience.

Applications for SEMA Show exhibitors to be included in the official 2020 SEMA Show Press Conference Schedule are now available. Press conferences are not recommended for every exhibiting company and should be reserved for those who have breaking news announcements. The final schedule will be created so that it is conducive and easy for journalists to attend the press conferences. The submission deadline is July 24.

After submitting an application, exhibitors should receive an automatic email confirming that the application was received. Those who do not receive the automatic email may have experienced a technical problem.

For additional details, contact Rachel Tatum at rachelt@sema.org or 909-978-6669.

What Exhibitors Need to Know About Planning a SEMA Show Press Conference

Thu, 07/09/2020 - 10:01

By Rachel Tatum

Exhibitors who have breaking news announcements can utilize press conferences to reach their audience.

Applications for SEMA Show exhibitors to be included in the official 2020 SEMA Show Press Conference Schedule are now available. Press conferences are not recommended for every exhibiting company and should be reserved for those who have breaking news announcements. The final schedule will be created so that it is conducive and easy for journalists to attend the press conferences. The submission deadline is July 24.

After submitting an application, exhibitors should receive an automatic email confirming that the application was received. Those who do not receive the automatic email may have experienced a technical problem.

For additional details, contact Rachel Tatum at rachelt@sema.org or 909-978-6669.

SEMA “She Is” Member Spotlight: Amber Miller of Life Without Doors

Thu, 07/09/2020 - 09:40

By Ashley Reyes

Amber Miller

The SEMA Businesswomen’s Network (SBN) has named Amber Miller of Life Without Doors as this week’s #SheIsSEMA Spotlight member. Miller was first introduced to the industry after buying her first Jeep in 2017 and has since grown her knowledge and experience with build modifications through the guidance of industry mentors.

After purchasing her Jeep, Miller discovered she did not want to take the doors off-and-on in bad weather, so she developed a rain curtain for her vehicle. Although she did not intend to produce the rain curtains, the product gained popularity amongst locals. Miller went on to become the owner and CEO of Life Without Doors and started a new career providing Jeep owners with drier interiors.

Learn more about Miller in her Q&A with SEMA and the SBN:

SEMA: What is the best advice you have ever received?

Amber Miller: Keep going! There have been many challenges with launching Life Without Doors, including a pandemic and losing my job. We launched in January and it has been an uphill climb. We keep going!

SEMA: What keeps you involved in this industry?

AM: As a new company with a unique product, we are enjoying seeing it hit the market and people’s reactions to it. So far everything has been overwhelmingly positive. There are a few naysayers, but they just give me fuel.

SEMA: On a Saturday, where can you be found?

AM: Saturday activities can vary from working, trail riding, events and sometimes even family time.

SEMA: How do you prepare for an important meeting?

AM: I would like to say confident, but usually I am nervous. However, once I get to talking about what I'm doing, I feel much better as I am confident in my endeavor.

SEMA: If you could go to lunch with one industry leader, living or dead, who would it be?

AM: Charlene Bower.

Fill out this form to be a part of the #SheIsSEMA family. You will have the opportunity to be featured on SBN’s social media, SEMA eNews and be recognized on the www.sema.org/sheissema website. While there, check out other inspirational women who are leading the industry and are paving the path for future success.

Not an SBN member? Fill out this form to join today.