Mon, 11/01/2010 - 11:54

SEMA News - November 2010

The images and information provided in “Spy Photos” are supplied by the spy shooters at Brenda Priddy & Co. “Spy Photos” are included each week in SEMA eNews, the association’s electronic newsletter. To receive your copy of SEMA eNews, e-mail enews@sema.org.  

 

2012 Acura TL

SEMA Spy Photos-2012 Acura TL    SEMA Spy Photos-2012 Acura TL 

When It Hits: Production has been bumped up to September in order to have models available in showrooms by late spring or early summer 2011.

What Priddy Says: Due for a mid-cycle redesign for 2012, the TL could possibly receive Acura’s new six-speed automatic transmission to replace the aging five-speed. There’s also a possibility that it will receive one of the new family of V6s that Honda is working on.

 

Jeep Grand Cherokee SRT8

SEMA Spy Photos-Jeep Grand Cherokee SRT8    SEMA Spy Photos-Jeep Grand Cherokee SRT8 

When It Hits: All signs point to the ’12 Grand Cherokee SRT8 being available at dealerships late in 2011 as a 2012 model.

What Priddy Says: Looks like any burly V8 mill with a modern-day intake manifold, right? But this one is expected to make around 480 hp and 450 lb.-ft. of torque. The new Hemi is also rumored to link with a ZF-designed eight-speed automatic transmission.

 

2012 BMW 1-Series 

SEMA Spy Photos-2012 BMW 1-Series    SEMA Spy Photos-2012 BMW 1-Series 

When It Hits: The next-gen 1 Series is expected to debut next year as a ’12 model, but no word if the three-door will be in the mix.

What Priddy Says: Don’t be fooled by the fake seam line indicating a rear passenger door. This is, in fact, a three-door hatchback version of the next-generation BMW 1-Series.

 

Subaru FT-86 STI Coupe

SEMA Spy Photos-Subaru FT-86 STI Coupe    SEMA Spy Photos-Subaru FT-86 STI Coupe 

When It Hits: Sources are mixed regarding the on-sale date for the FT-86. Some sources say it should be ready near the end of 2011; others say that setbacks have pushed the FT-86 to 2013.

What Priddy Says: This car, a joint project between Subaru and Toyota, is peppered with speculation. The chassis should be a modified Legacy type. It’s expected to be a 2+2 configuration with a 2.0L rear-wheel-drive powertrain and independent suspension. A 2.5L turbocharged mill is also likely.

Photos Copyright Brenda Priddy & Company. Reuse or reproduction without the copyright holder’s consent is prohibited.

 

Mon, 11/01/2010 - 11:54

SEMA News - November 2010

By Steve McDonald

Law and Order is an update of some of the most recent federal and state legislative and regulatory issues that could potentially impact the automotive specialty-equipment industry. These include issues affecting small-business owners and their employees.

STATE UPDATE

California Scrappage:

SEMA News-November 2010-Law and OrderSEMA submitted comments to the Bureau of Automotive Repair (BAR) in opposition to a proposed rule to increase the number of eligible vehicles for scrappage programs. The proposal would allow consumers to scrap any vehicle at any time for any reason by expanding the scope of the program, which currently only allows for the retirement of on-cycle vehicles that have failed their biennial required smog check in the year they are seeking to participate. The new rule would also provide an exception to the current prohibition on participation by unregistered vehicles, permitting their retirement if the owners can prove that the vehicles have been driven primarily in California for the previous
two years. This provision would unfairly allow owners not paying registration fees, which fund the program, to be permitted to benefit from the program. Included in the proposed rule is a new voucher program to be operated in the San Joaquin Air Pollution Control District and the South Coast Air Quality Management District. The voucher program would provide additional incentives for vehicle owners to scrap their older vehicles by providing them with funds to purchase new vehicles. BAR has stated that its intention is to provide $2,000 or $2,500 vouchers to qualifying consumers. In addition to potentially scrapping classic vehicles, the new program would also prohibit restorers from getting their hands on component parts from the vehicles. Dismantlers are not allowed to remove any parts from vehicles they have purchased through this program for resale or reuse unless specifically allowed by BAR through contract.

California Tire Pressure Checks:

Effective September 1, 2010, all California automobile service providers are required to check tire pressures for every vehicle weighing less than 10,000 lbs. being maintained or repaired at their facilities. The regulation, issued by the California Air Resources Board, applies to auto maintenance/repair providers but not to auto parts distributors/retailers, auto body/paint facilities, auto glass installers or wreckers/dismantlers. The rule is intended to reduce greenhouse gas emissions associated with under-inflated tires. Service providers are required to check and inflate the tires to the recommended tire-pressure rating. The provider must note on the invoice that the tire inflation service was completed and then keep a copy of the service invoice for at least three years.

Massachusetts Street Rods/Custom Vehicles:
 
SEMA News-November 2010-Law and OrderA version of SEMA-model legislation to create a vehicle registration classification for street rods, custom vehicles, replicas and specially constructed vehicles was signed into law by Massachusetts Governor Deval Patrick. The new law defines a street rod as an altered vehicle manufactured before 1949 and a custom as an altered vehicle at least 25 years old and manufactured after 1948. A replica vehicle is defined as assembled by a non-manufacturer from new or used parts that replicate an earlier year, make and model vehicle. Specially constructed vehicles are those reconstructed or assembled by a non-manufacturer from new or used parts that have an exterior that does not replicate or resemble any other manufactured vehicle. The law allows a replica vehicle to be assigned a certificate of title bearing both the year in which the vehicle was built and the make, model and year of the vehicle intended to be replicated. Under the new law, street rods and custom vehicles are exempted from emissions inspection requirements. In a compromise made with the state air-quality regulators, the measure also provides that specially constructed and replica vehicles that are registered on or before April 30, 2012, will be exempted from emissions inspection requirements. Specially constructed and replica vehicles registered after April 30, 2012, will be subject to emissions control requirements based on the model year and configuration of the engine installed, whether the engine is an original-equipment manufacturer’s production engine, a rebuilt engine or a crate engine.

North Carolina Scrappage:

SEMA News-November 2010-Law and OrderSEMA-opposed legislation that would have implemented a state vehicle scrappage program for passenger vehicles that are at least 14 years old died when the legislature adjourned for the year. Under the program, each participant would have received around $1,000–$1,500 to scrap a car and purchase a current-year vehicle under 10,000 lbs., or one from the previous three model years. The bill stipulated that the participant’s family income must be less than 300% of the current federal poverty level. All trade-in vehicles would have been subject to scrappage, regardless of their historical value or
collector interest.

Wisconsin Imported Collector Cars:

SEMA News-November 2010-Law and OrderSEMA is opposing a proposed regulation issued by the Wisconsin Department of Transportation (Chapter Trans 123) to prohibit the registration of imported vehicles manufactured after 1967 that do not meet Federal Motor Vehicle Safety Standards (FMVSS). U.S. law specifically exempts imported vehicles that are 25 years old and older from these safety standards. Trans 123 offers no such reasonable exemption. The regulation permits the continued registration of subject vehicles that are already legally registered in Wisconsin, but only until they are transferred to a new owner. The rule is currently under review by the Senate and Assembly Transportation Committees, which have until September 10, 2010, to raise an objection. 

FEDERAL UPDATE

Bank Loans and Bonus Depreciation:

The U.S. Congress is scheduled to vote on a SEMA-supported bill to provide smaller banks with access to $30 billion in funds intended to be loaned to small businesses. The legislation would also extend the bonus depreciation through 2010. In 2008 and 2009, all businesses were permitted to immediately write off 50% of the cost of new equipment (“bonus depreciation”). The Senate bill would also expand and extend the Section 179 program, allowing companies to write off up to $500,000 in capital expenditures in tax years 2010 and 2011, double the current limit for 2010. SEMA is urging Congress to eliminate a requirement that businesses issue 1099 forms to all vendors from whom they buy more than $600 of goods or services in any year.

Horizontal Mergers:

The Department of Justice and the Federal Trade Commission revised the “Horizontal Merger Guidelines” to reflect changes in the way mergers are reviewed since the guides were last revised in 1992. Horizontal mergers are defined as mergers between two or more companies with similar product lines. The guides help antitrust regulators from the Department of Justice and Federal Trade Commission evaluate the likely competitive impact of mergers, distinguishing between potentially harmful mergers versus mergers that will be competitively beneficial or will likely have no competitive impact on the marketplace. The 2010 guidelines are different from the 1992 guidelines in several important ways. For example, the guidelines clarify that merger analysis does not use a single methodology but is a fact-specific process through which the agencies use a variety of tools to analyze the evidence to determine whether a merger may substantially lessen competition. The guides also include a section on “Evidence of Adverse Competitive Effects,” which provides examples of evidence that the agencies have found informative in predicting the likely competitive effects of mergers.

Unfair Trade Practices:

The U.S. Department of Commerce unveiled 14 proposals to strengthen the enforcement of U.S. trade laws. The measures would focus on illegal import practices from non-market economies by tightening U.S. rules governing antidumping (AD) and countervailing duties (CVD). “Dumping” is when a manufacturer in one country exports a product to another country at a price that is below its production costs or the price charged in its home market. “Countervailing duties” are imposed when a foreign country is found to be subsidizing its exports and injuring the importing country’s domestic producers. Non-market economies such as China’s could face higher duties as a result of some of the Commerce Department’s proposed changes. A number of practices to calculate production costs would be tightened or clarified. Individual companies from a foreign country would not be excused from AD/CVD duties if they demonstrate that they were not dumping or receiving subsidies for three consecutive years. Rather, they would still receive a zero dumping rate but remain within the countrywide order until that is removed. Additionally, the Commerce Department would require importers to post cash deposits rather than bonds for imports that fall within the scope of an AD/CVD investigation, beginning with the issuance of a preliminary determination.  

Mon, 11/01/2010 - 11:54

SEMA News - November 2010

 

Atech Motorsports

Get all of your high-performance, race, truck, powersports, street-rod, restoration, marine and stock replacement parts needs fulfilled at Atech Motorsports. Atech is constantly adding new lines and parts to its huge in-stock inventory—all at the lowest prices and backed by a Beat-a-Price guarantee, fast shipping, expert advice and the best customer service. Call Atech Motorsports at 1-800-517-1040 or go online at AtechMotorsports.com today and get the Parts you need! Prices you want! Service you deserve!

Atech Motorsports
Monday–Friday 8:00 a.m.–8:00 pm ET
800/517-1040
www.AtechMotorsports.com
Fax: 330/630-5365
1234 Southeast Ave.
Tallmadge, OH 44278  

 
     

Century Truck Caps 

Century (SEMA booth #31095) will let dealers and prospects get their hands on the Cargo Cover Tonneau. Show attendees who get “up-close-and personal” with the “CC” will see what Century Dealers have been raving about: re-engineered and simplified hardware that makes Cargo Cover installations simple, consistent and quick. And, dealers will see how the engineering breakthrough was accomplished without changing the styling profile that made the Cargo Cover famous.

Visit www.centurycaps.com for complete Century product information or contact 800/828-2277 to find out how Century products can help add to your bottom line.

   
     

Chase ’Em Back Tools

Damaged or rusted threads?

Hinged split-die thread-repairing tools. The patented design of these tools allows the user to wrap around the threads and reverse or chase back the damaged threads. This tool will not hurt the integrity of the bolt or stud and produces a perfectly repaired thread. Each individual tool is made of Rockwell hardened tool steel. Single dies and complete kits are available. For trucks and trailers. SAE and Metric fine and coarse threads.

707/279-9346
www.chaseembacktools.com

   
     

Evans Cooling

Evans Waterless Cooling Systems offers the only 100% waterless engine coolants available. NPG waterless engine coolants provide superior engine temperature control by extending cooling system performance. Eliminate boil-over, electrolysis, scaling, corrosion, and pump cavitation. Evans NPG waterless engine coolants are lifetime engine coolants and essentially non-toxic. Evans has the right coolant for street cars to tractor trailers. To maximize cooling performance Evans offers custom manufactured aluminum radiators, high performance coolant pumps and engine cooling accessories.

www.evanscooling.com
888/990-Cool

   
     

Flaming River

The Flaming River catalog includes everything you need to find the perfect replacement steering component for your street rod, musclecar, drag racer or off-road vehicle! Flaming River offers a full line of tilt steering columns, steering wheels and adapters, manual and power rack-and-pinions, steering boxes and pumps, universal joints and shafting and much more.

To request a catalog, call toll-free at 800/648-8022 or
visit www.flamingriver.com.

   
     

Flaming River

FR40022—Universal Billet-Power Front Steer Power Rack-and-Pinion, Retail: $659
FR40020—Universal Billet-Power Rear Steer Power Rack-and-Pinion, Retail: $699

Our Universal Power Rack-and-Pinions are available in front steer or rear steer and feature precision-machined billet aluminum mounts to retrofit to virtually any vehicle application—plus, adjustable pinions to improve universal joint angle. They feature a blue powdercoat design, all-new components, braided stainless pressure lines and a stronger rack shaft. Each rack is pressure and fluid tested after assembly to ensure quality and performance and comes with lifetime serviceability. Made in the U.S.A.

Flaming River Industries
800 Poertner Dr., Berea, OH 44017
www.flamingriver.com

 
     

Jurassic Shark

Racing Apparel for Ravenous Racers

Jurassic Shark is proud to introduce a new line of racing apparel focused on race fans. Jurassic Shark is a unique and exclusive product line that is constantly evolving into new ideas
and new designs, and we offer a Wholesale Program with double-digit profit built in! Custom orders available. Please contact us for more information:

Jurassic Shark
P.O. Box 61
Hatboro, PA 19040
267/736-7991
sales@jurassicshark.com
www.jurassicshark.com  

   
     

Leer

In LEER booth #31095, visitors will be treated to an improved version of the LEER 550 Tonneau that incorporates a list of enhancements LEER dealers and their customers suggested. As one of the industry giants, with a history of leadership in tonneau styling, LEER doesn’t make changes often, so when they do, it’s a significant event that can be counted on to give dealers new and powerful money-making opportunities.

Visit www.leer.com for complete LEER product information or to obtain information on becoming a LEER dealer.

   
     

Mid America Motorworks

Pursue your passion here. Our FREE, full-color catalog covers every year Corvette: ’53–’2011 (C1–C6). The catalog includes restoration, maintenance, interiors and performance parts, plus car care products, Corvette clothing and lifestyle accessories. Everything you need to make your Corvette and you unique! FREE.

Call 866/521-9929 or shop
www.mamotorworks.com/corvette (mention code: SE10).

   
     

MGP Caliper Covers

MGP Caliper Covers is now offering a carbon fiber hydrographic finish available for the entire product line. MGP Caliper Covers are manufactured in the U.S.A. and feature 6061-T6 aluminum, TIG welds and a patented stainless steel fastening system. Additional options include color-matched paint as well as licensed and custom engravings. For more information, please visit us at SEMA Booth #48123

MGP Caliper Covers
www.calipercovers.com
info@calipercovers.com
877/995-0003

   
     

Pace Edwards

The Retractable Utility Bed Cover from Pace Edwards is designed specifically for utility truck beds. Pace Edwards is the only manufacturer to offer a retractable cover with an electric or manual feature. Made from black powercoated rigid aluminum panels sealed by patented silicone hinges, the cover can be retracted partially or completely into a canister at the front of the bed.

For more information on the Pace Edwards product line, visit www.pace-edwards.com or call 800/338-3697. (SEMA Booth #31095)

   
     

Pro Ryde Suspension

Winner SEMA 2009 BEST NEW OFF-ROAD/4x4 PRODUCT!

Take CONTROL.

Every ProRYDE Leveling Kit incorporates an adjustable feature that puts you in control; front-to-rear, side-to-side. YOU decide the ride height and get the leveling result you’re looking for…every time.

Available for GM, Ford, Dodge, Nissan and Toyota.

ProRYDE Suspension Systems
See us at SEMA Booth #30163
www.ProRYDE.com
888/813-RYDE (7933)

   
     

ProRyde Suspension

NEW! 2010–2011 Toyota 4Runner ADJUSTABLE Leveling Kit

ProRYDE’s patent-pending LIFTmachine Adjustable Leveling Kit provides front ride height changes of 2.0”, 2.5” or 3.0”…YOU’RE in control! Add an aggressive, level stance to your 2010–2011 Toyota 4Runner and install oversized Tire/Wheel combinations. Priced comparably to “fixed” leveling kits, our #71-5500T is a fraction of the cost of expensive 4-corner lifts and will not affect the original ride quality.

ProRYDE
Suspension Systems
See us at  SEMA Booth#30163 
www.ProRYDE.com
888/813-RYDE (7933)

   
     

Raider Industries

Visitors to the Raider booth #31095 at the 2010 SEMA Show will have a chance to examine the company’s new fiberglass cap, the Vagabond Elite. This new model bridges the gap between basic function and premium style by combining the excellent ventilation of side sliding windows and screens with an all-glass rear door and center-mounted twist handle. Dealers and prospects who see the combination of function and style will be able to discuss its profit potential with Raider representatives during the show.

Raider–Vagabond Elite
www.raider.ca

   
     
Rebel Wire

The Rebel Wire 9+3 Circuit Wiring Harness is perfect for your hot-rod, street-rod, custom or musclecar applications.

Assembled from American-made components, this heavy-duty SXL wire is labeled every 6” and is bundled for easy installation. This kit has 9 circuits with all the basics, plus AC-Heat, a radio, a third brake light and 3 open circuits for whatever you want to add. Rebel Wire also has other kits available.

Rebel Wire Inc.
P.O. Box 348
Etowah, TN 37331
423/263-5399
www.rebelwire.com

 
     
Retro USA

THE LOOK OF YESTERDAY FOR CARS OF TODAY

Retro your Ride: ’05–’09 Mustang, ’08–’10 Challenger or ’10 Camaro. U.S.A.-made, Retro USA’s Chrome-TechTM bumpers combine TPO, the best in automotive plastic, with chrome film for a brilliant, better-than-chrome bumper that won’t rust, crack, chip or peel. Choose from Iconic style trim pieces: shark gills, hood vents, quarter scoops, quarter moldings and rocker moldings. Installed with adhesives; no-hole drilling.

Visit SEMA Show booth #12165
Call 877/4-RETRO-USA
Visit www.RetroUSA.net.
Retro USA, Burnsville, MN

   
     

Superabrasive

Does your car have a scratch marring its perfect finish? ScratchPro is the solution! ScratchPro by Superabrasive Inc., is a revolutionary new product for removing scratches from automotive paint finishes, chrome wheels, headlamp covers, etched glass and metal trims. This is the first and only scratch repair kit on the market that uses nature’s hardest material to buff and polish out deep scratches—diamonds. ScratchPro offers body shop performance without the body shop price!

Visit www.scratchpro.com for more information or call 706/658-1122.

   
     

Trick Flow Specialties

Trick Flow Specialties was born out of the need for premium-quality, high-performance engine products capable of delivering maximum power at affordable prices. Stock the best-designed, best-performing engine components available, and increase your profits. You owe it to your business to see the difference Trick Flow’s advanced engineering, R&D and manufacturing makes. Call Trick Flow Specialties at 888/841-6556 or go online at
TrickFlow.com today and see what Ultimate Bolt-On Performance is all about.

Trick Flow Specialties
Monday–Friday 9:00 a.m.–5:00 p.m. ET
www.TrickFlow.com
Phone: 330/630-1555
Toll-free 888/841-6556
Fax: 330/633-2504

 

   

 

Mon, 11/01/2010 - 11:54

SEMA News - November 2010

  SEMA News-November 2010-Source Interlink & SEMA Action Network 
   
   
With more than 60 magazine titles and 60 websites in its Performance Automotive Group, Source Interlink Media is featuring the SEMA Action Network (SAN) and highlighting the laws and regulations impacting the automotive hobby. The themed issues are scheduled to hit newsstands in time for the November 2010 elections and encourage readers to exercise their right to be heard. 

“We are again at an election crossroads in which many voters are seeking change,” said Doug Evans, Source Interlink Media’s senior vice president and group publisher for the Performance Automotive Group. “These issues of our automotive magazines will give our readers an opportunity to consider how actions being taken by federal and state lawmakers impact the auto enthusiast. The need for the enthusiast community to stay informed and become involved is greater than ever. From emissions to auto equipment standards, the government is making decisions about your current and future car.”

SEMA News-November 2010-Source Interlink & SEMA Action Network     SEMA News-November 2010-Source Interlink & SEMA Action Network  
       
       
The topic is not limited to Washington. While the federal government imposes rules for basic vehicle safety and emissions equipment, most other issues are handled at the state and local levels. From titling and registration to emissions inspection and maintenance and equipment standards, all motor-vehicle and motorcycle enthusiasts are subject to decisions made by their state and local officials.

“The people who love musclecars, hot rods, street rods, tuners, replicas, off-road trucks and many other varieties of automotive pursuits are as diverse as the country in which we live,” said SEMA Board of Directors Chairman Rick Rollins. “We must work to protect our automotive passions from unnecessary, unfair or well-intentioned but poorly written laws and regulations. Fortunately, we live in a country where we can still make a difference in how we are governed. Our greatest tool in making that difference is our voice. By speaking out on issues that concern the automotive hobby, contacting our representatives and working constructively with government officials, we have the power to protect our passion and keep it safe for future generations of auto hobbyists and enthusiasts.”

The future of the hobby depends on those who enjoy it. The ballot box is one venue for making views known. Enthusiasts can also work collectively by joining the SAN. The SAN is a partnership between enthusiasts, car clubs and members of the automotive specialty-parts industry in the United States and Canada who have pledged to join forces in support of legislative solutions for the auto hobby.
It’s free to join, and the SAN keeps you informed about pending legislation and regulations—both good and bad—that will impact your state or the country.

“We are the destination for millions of enthusiasts and consumers looking to find anything and everything about their enthusiast lifestyle,” Evans said. “Nowhere else can you find more powerful and credible brands specifically targeted to the needs and passions of our readers. We owe it to these dedicated readers to let them know about the threats to their hobby and solutions they can help enact to protect it.” 

 

 

 

Mon, 11/01/2010 - 11:54

SEMA News - November 2010

12 Ways to Spend Four Days in Vegas

Official 2010 SEMA Show FloorplanBeat the clock. You have exactly four days to visit the 12 different sections of the 2010 SEMA Show. Do you have a wish list of exhibitors you want to meet with during the Show? Use the accompanying map to maximize your time by setting up meetings that flow along a well-planned walking route through the Las Vegas Convention Center. Attendees, remember that you have to balance Show-floor time against other commitments, including educational presentations, product demonstrations and the circuit
of social events and award presentations. Ultimately, one thing cannot be overemphasized: There’s a limited amount of time available to spend face-to-face with the stakeholders of the exhibiting companies. The SEMA Show is only a few days away; don’t let your competition draft you. Plan your daily agenda, plot your course and add www.SEMAShow.com in your browser’s bookmarks—because the event schedules, 2010 SEMA Show Directory and travel information you need will be just a few clicks away.

Click here to view the current exhibitor list by Show Section.
 

 

Mon, 11/01/2010 - 11:54

SEMA News - November 2010

12 Ways to Spend Four Days in Vegas

Official 2010 SEMA Show FloorplanBeat the clock. You have exactly four days to visit the 12 different sections of the 2010 SEMA Show. Do you have a wish list of exhibitors you want to meet with during the Show? Use the accompanying map to maximize your time by setting up meetings that flow along a well-planned walking route through the Las Vegas Convention Center. Attendees, remember that you have to balance Show-floor time against other commitments, including educational presentations, product demonstrations and the circuit
of social events and award presentations. Ultimately, one thing cannot be overemphasized: There’s a limited amount of time available to spend face-to-face with the stakeholders of the exhibiting companies. The SEMA Show is only a few days away; don’t let your competition draft you. Plan your daily agenda, plot your course and add www.SEMAShow.com in your browser’s bookmarks—because the event schedules, 2010 SEMA Show Directory and travel information you need will be just a few clicks away.

Click here to view the current exhibitor list by Show Section.
 

 

Mon, 11/01/2010 - 11:54

SEMA News - November 2010

With the Google/Verizon Deal, Your Website Could Be Dumped Into a “Slow Load” Zone

By Joe Dysart

  SEMA News-November 2010-Internet-Google 
A court defanged the Federal Communications Commission on Net Neutrality, finding that the agency had no authority to impose Net Neutrality regulations.
 

  

Google’s recent move to forsake Net Neutrality—the premise that all content on the web should be distributed even- handedly—threatens to have serious consequences for specialty-equipment industry websites, especially if other titans of the Internet follow suit. Slower-loading industry websites and bidding wars for preferential treatment from Internet service providers (ISPs) could become a sobering new reality for auto-parts businesses as the Internet’s current democratization gives way to enhanced service for those with the deepest pockets.

“This is completely unfair and would hurt smaller content providers (such as small-business websites) who didn’t have the resources to pay the fees,” said John M. Simpson, director of the Inside Google Project for Consumer Watchdog. “Content would be dominated by mega-corporations, much like cable television is today.”

Google has countered that its move to abandon Net Neutrality is a necessary “compromise” it needed to make with its ISP partner Verizon, which has long loathed Net Neutrality and which also promotes Google’s Android operating system on its Verizon phones. Essentially, ISPs, such as Verizon, have long complained that a concept such as Net Neutrality makes it impossible for them to charge higher rates for people and companies that consume more bandwidth than others. For example, someone’s grandmother, who sends e-mails to her grandkids a few times a week, shouldn’t have to pay the same rate as the movie fanatic next door, who is downloading bandwidth-hogging, feature-length films to a hard drive the size of a treasure chest all day, every day.

But critics of the new Google/Verizon alliance said that the companies’ joint proposal to take a pass on Net Neutrality when it comes to the wireless Internet will essentially, over time, transform a few giant companies into landlords of
the Internet.

“The Google-Verizon deal contains no protections for wireless access, which accounts for nearly one-third of all Internet connections, giving Verizon and other ISPs the green light to block or degrade content on their wireless networks,” said
S. Derek Turner, a research director at Free Press. “In addition, it would allow Internet service providers to discriminate online by offering private Internet services alongside those on the ‘public’ Internet.”

The threat is especially urgent, Google critics said, because there is currently no governmental body that has the authority to prevent what Google and Verizon have called a ‘proposal’ from morphing into an everyday business practice. The reason? While the Federal Communications Commission (FCC) has historically been the entity to regulate the Internet when it comes to Net Neutrality, a District of Columbia U.S. Court of Appeals decided in April that the agency has no legal authority to impose Net Neutrality regulations.

In a phrase, there are all sorts of people with all sorts of opinions about Net Neutrality, but there’s no one driving the car in terms of regulations right now. In the near future, fierce public backlash against a web devoid of Net Neutrality—which would divide itself into a collection of upscale gated communities alongside blighted digital ghettos—is keeping the wolf at bay, Google critics said. But critics fear that without government intervention your auto-parts business could be negatively impacted in the long term in the following ways:

  • Some content providers, such as video-sharing sites, would be able to pay an added fee to ensure that their videos download faster on the wireless Internet than other videos. In practice, this could mean that videos from YouTube (a Google-owned company), for example, would download quicker than, say, the promotional videos you have on your specialty-equipment website. “This would clearly be possible on the wireless Internet under the Google-Verizon proposal,” said Consumer Watchdog’s Simpson. “I think, indeed, that the deal would allow for some paid premium services on the wired Internet as well.”
  • Some businesses might have the opportunity to pay a premium fee on the wireless Internet to ensure that their websites download faster than the websites of other, non-fee-paying businesses in the same industry. “This is unfair and would limit competition and consumer choice,” Simpson said. “Consider the implications of Google being able to pay for its search service to download faster than Bing’s search service.”
  • Competitors in the same industry, including the specialty-equipment industry, could ultimately be forced into a bidding war for the fastest website download times on the wireless Internet. This bidding war would mirror the war that currently rages every day among businesses that bid on Google keywords, which lead searchers to sponsored links. “This is unfair in that it would give preference to a few of the wealthiest, largest companies,” Simpson said. “The Internet was supposed to provide open access to all comers, treating all data the same.”
  • Some company websites could simply be closed out of the fast lane on the wireless Internet due to private deals struck between mega-ISPs and their preferred customers. Your ISP, for example, may decide against granting download access to a company such as SalesForce.com after cutting a deal with a competitor that offered a similar service on the web. As another example, “Verizon could offer only Google’s search,” Simpson said. “The Internet was meant to be open to all equally. This violates that basic principle and is clearly unfair.”
  • Some companies could be forced to pay an added fee on the wireless Internet if they wanted to add new services to their websites in future years. Fifteen years ago, for example, adding easily downloadable video on a website was virtually unimaginable. Now, a 10-year-old kid with a cell phone can do it between lollipop licks. If the Google/Verizon proposal was in effect 15 years ago, we could all be paying extra for the privilege of offering video on our websites. “This is one of the most damaging aspects of the Google-Verizon deal,” Simpson said. “New charges could be added for heretofore unimagined services. Clearly, this unfairly thwarts innovation—or, at the least, limits ‘innovation’ to only those who can afford to pay. This is tremendously damaging to new start-up enterprises, the real incubators of true innovation.”
  • Some company websites on the wireless Internet could begin to see fewer hits, as ever-rising Internet connection fees for consumers and business users—such as the ever-rising fees we now all pay for cable—begin limiting the number of users freely surfing the web. “This is exactly the danger,” said Simpson. 

Joe Dysart is an Internet speaker and business consultant based in Manhattan, New York.
Voice: 646/233-4089
E-mail: joe@joedysart.com
Website: www.joedysart.com

Mon, 11/01/2010 - 11:54

SEMA News - November 2010

Builder’s-Race Pinewood Cars to Be Auctioned for Charity

By Chad Simon

Photography By Darryl Dennis

All of the custom-designed pinewood cars from the Builder’s Race—part of the annual HRIA-sponsored Pinewood Drag Races that were held in conjunction with SEMA’s Leadership Days on Saturday, July 24, 2010, in Pasadena, California—will be autographed by the builders and displayed at the 2010 SEMA Show. They will then be bid on for auction via eBay, and the proceeds will go to children’s charities Childhelp and Victory Junction Gang Camp.

The competition in the Builder’s Race pitted 20 professional, well-known hot-rod builders against one another. They were given four months to complete their build with no design limitations or rules except that the car had to fit the track’s dimensions and no propulsion systems were allowed.

Alan Johnson’s Hot Rods and Pinkee’s Rod Shop created its hot rods from billet aluminum, while Rich Evans Designs and Street Vizions went with a more traditional wooden approach. Other builders looked for loopholes in the rules, as Rob Ida Concepts and Cotati Speed Shop entered hot rods with only three wheels.

SEMA News-November 2010-Pinewood Drag Races    SEMA News-November 2010-Pinewood Drag Races    SEMA News-November 2010-Pinewood Drag Races 
Rich Evans Designs   Derrick White, Street Vizions      Rob Ida Concepts
         
SEMA News-November 2010-Pinewood Drag Races    SEMA News-November 2010-Pinewood Drag Races    SEMA News-November 2010-Pinewood Drag Races 

Art Morrison

  Alan Johnson’s Hot Rods       Hot Rods & Custom Stuff
         
 SEMA News-November 2010-Pinewood Drag Races   SEMA News-November 2010-Pinewood Drag Races    SEMA News-November 2010-Pinewood Drag Races 
Carl’s Custom Cars     Cotati Speed Shop     Boerne Stage Customs  
         
SEMA News-November 2010-Pinewood Drag Races     SEMA News-November 2010-Pinewood Drag Races   SEMA News-November 2010-Pinewood Drag Races 
Pinkee’s Rod Shop     Clay Smith Cams     Fesler Built  
         

The cars built by Clay Smith Cams and Carl’s Custom Cars embodied the spirit of traditional hot rods, while Boerne Stage Kustoms paid tribute to the land-speed bullets of the past. Builders from Hot Rods & Custom Stuff and Fesler Built showcased their paint skills, and Art Morrison engineered the most unique and advanced pinewood car in the race, fabricating an actual chassis and suspension along with ball-bearing wheels.

But it was Derrick White of Street Vizions who captured the HRIA Cup by leaving all the other entrants in the dust with his traditional hot-rod pinewood car.

Eric Saltrick, vice president of marketing for Steele Rubber Products and an HRIA member, has been involved in the Pinewood Drag Races since their inception in 2008 and coordinated the hot-rod builder event. “Everything was shrouded in secrecy,” Saltrick said. “One of the builders showed up with his car inside a locked briefcase. We didn’t see any of the cars until the day of the race.”

The Builder’s Race came to fruition at last year’s SEMA Show when Saltrick and fellow HRIA members Rick Love of Vintage Air and John Menzler of Comp Performance Group decided to walk the Show floor and ask every well-known hot-rod builder to participate in the event.

“They all jumped at the opportunity,” Saltrick said. “We wanted to get the hot-rod community involved, and we have many hot-rod builders lined up to do it again next year. We’ve also got young builders involved to help give them some exposure.”  

Mon, 11/01/2010 - 11:54

SEMA News - November 2010

Builder’s-Race Pinewood Cars to Be Auctioned for Charity

By Chad Simon

Photography By Darryl Dennis

All of the custom-designed pinewood cars from the Builder’s Race—part of the annual HRIA-sponsored Pinewood Drag Races that were held in conjunction with SEMA’s Leadership Days on Saturday, July 24, 2010, in Pasadena, California—will be autographed by the builders and displayed at the 2010 SEMA Show. They will then be bid on for auction via eBay, and the proceeds will go to children’s charities Childhelp and Victory Junction Gang Camp.

The competition in the Builder’s Race pitted 20 professional, well-known hot-rod builders against one another. They were given four months to complete their build with no design limitations or rules except that the car had to fit the track’s dimensions and no propulsion systems were allowed.

Alan Johnson’s Hot Rods and Pinkee’s Rod Shop created its hot rods from billet aluminum, while Rich Evans Designs and Street Vizions went with a more traditional wooden approach. Other builders looked for loopholes in the rules, as Rob Ida Concepts and Cotati Speed Shop entered hot rods with only three wheels.

SEMA News-November 2010-Pinewood Drag Races    SEMA News-November 2010-Pinewood Drag Races    SEMA News-November 2010-Pinewood Drag Races 
Rich Evans Designs   Derrick White, Street Vizions      Rob Ida Concepts
         
SEMA News-November 2010-Pinewood Drag Races    SEMA News-November 2010-Pinewood Drag Races    SEMA News-November 2010-Pinewood Drag Races 

Art Morrison

  Alan Johnson’s Hot Rods       Hot Rods & Custom Stuff
         
 SEMA News-November 2010-Pinewood Drag Races   SEMA News-November 2010-Pinewood Drag Races    SEMA News-November 2010-Pinewood Drag Races 
Carl’s Custom Cars     Cotati Speed Shop     Boerne Stage Customs  
         
SEMA News-November 2010-Pinewood Drag Races     SEMA News-November 2010-Pinewood Drag Races   SEMA News-November 2010-Pinewood Drag Races 
Pinkee’s Rod Shop     Clay Smith Cams     Fesler Built  
         

The cars built by Clay Smith Cams and Carl’s Custom Cars embodied the spirit of traditional hot rods, while Boerne Stage Kustoms paid tribute to the land-speed bullets of the past. Builders from Hot Rods & Custom Stuff and Fesler Built showcased their paint skills, and Art Morrison engineered the most unique and advanced pinewood car in the race, fabricating an actual chassis and suspension along with ball-bearing wheels.

But it was Derrick White of Street Vizions who captured the HRIA Cup by leaving all the other entrants in the dust with his traditional hot-rod pinewood car.

Eric Saltrick, vice president of marketing for Steele Rubber Products and an HRIA member, has been involved in the Pinewood Drag Races since their inception in 2008 and coordinated the hot-rod builder event. “Everything was shrouded in secrecy,” Saltrick said. “One of the builders showed up with his car inside a locked briefcase. We didn’t see any of the cars until the day of the race.”

The Builder’s Race came to fruition at last year’s SEMA Show when Saltrick and fellow HRIA members Rick Love of Vintage Air and John Menzler of Comp Performance Group decided to walk the Show floor and ask every well-known hot-rod builder to participate in the event.

“They all jumped at the opportunity,” Saltrick said. “We wanted to get the hot-rod community involved, and we have many hot-rod builders lined up to do it again next year. We’ve also got young builders involved to help give them some exposure.”  

Thu, 10/28/2010 - 15:09
  top gear
  Catch a free ride in a Camaro Firebreather "Top Gear" taxi at the Las Vegas Convention Center during the SEMA Show.

To celebrate the arrival of the new U.S. version of "Top Gear," the History channel will be hosting a private sneak preview of the series at the 2010 SEMA Show. The screening is scheduled for Wednesday, November 3, at 6:00 p.m. at the Las Vegas Hilton Theater.

The History channel has a limited number of passes remaining, which they are offering to SEMA exhibitors. If you are interested in receiving two free passes, please send an e-mail with your full name and e-mail address to topgear@cegny.com. Requests must be received no later than Monday, November 1, 2010.

Tickets will be awarded on a first-come, first-served basis. The "Top Gear" team will alert lucky winners by e-mail on November 2, 2010, with instructions for picking up tickets.

The History Channel is also bringing a fleet of "Top Gear" taxis to the 2010 SEMA Show. So catch a free ride in a Camaro Firebreather, Ferrari 458 Italia or another "Top Gear" taxi waiting for you at the Convention Center exit.

The show will premiere on the History channel November 21 at 10:00 p.m.