SEMA News—April 2021


By Gigi Ho

SDC Product News

The products featured below are from SEMA Data Co-op (SDC) member companies that have attained Gold- or Platinum-level data, which means that their product data is robust and complete—likely to drive customer purchase decisions. SDC members meeting data scorecard requirements are invited to submit product releases for consideration to




HushMat LLC

’70–’81 Chevrolet Camaro Vehicle Insulation Kit

HushMat produces more than 366,000 custom vehicle sound-deadening and thermal insulation kits. Every kit is premeasured to sonically and thermally insulate 100% of the vehicle. HushMat is said to be one of the easiest-to-install U.S.-manufactured material designed for the rigor of automotive use in
every climate.

HushMat is a butyl rubber compound with self-adhesive backing, so all the user needs to do is peel and stick. HushMat insulates the firewall, floorpan, tunnel, doors, roof and trunk. An installation template is provided with every kit, demonstrating where each sized piece of HushMat is placed.

HushMat has taken the guesswork out of “How much material do I need?” by producing kits designed for specific vehicles. Visit and search the year, make and model look-up for the kit for the specific vehicle. Call 913-599-2600 for assistance.


PN: 62170

ZyCoat LLC

ZYBAR 8-Oz. Bronze Satin

ZyBar is a new, single-component, high-temperature, heat-dissipation coating for headers, intakes, turbo housings, exhaust manifolds and a full exhaust.

ZyBar is designed for spray application to reduce radiant heat, reduce underhood temperatures, offer outstanding corrosion resistance, and provide lasting color stability under the most extreme engine conditions. ZyBar is said to extend the life of components when compared to other heat treatments.

ZyBar is rated to internal temperatures well in excess of 2,000°F and thrives at 1,600°F metal surface temperatures. It is a durable polymer coating that requires no catalyst or mixing and is said to far outperform ceramic paints, wraps and heat tapes. ZyBar is a thin-film (0.0015–0.0025) coating that can be oven cured (two hours at 450°F) or air cured (120 hours).

Builders, jobbers, dealers and specialty pro coaters interested in learning more information can visit or call 913-599-2600.


PN: 10008

QRThe SDC is “data central” for the specialty-equipment segment, containing millions of products and vehicle fitments from performance and accessories brands. Created by SEMA, the SDC is the definitive, industry-owned and -operated centralized data warehouse, complete with comprehensive online tools, and a team of dedicated data and technology experts to assist manufacturers and resellers with product data needs. Learn more at or scan the QR code with your smartphone camera.

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