SEMA News—April 2017
NEW PRODUCTS
Truck, SUV and Off-Roading Offerings
2016 SEMA Show New Products Showcase Entries
There’s good news for the truck, SUV and off-roading segments. Current SEMA research shows the aftermarket trend lines for all three categories rising. Certainly the renewed strength of these markets was demonstrated at the recent 2016 SEMA Show, where manufacturers introduced an impressive 567 fresh truck, SUV and off-road parts and accessories into the New Products Showcase. So what are the general trends?
Historically, accessory and appearance items have commanded large volume shares for the light-truck niche, but in recent years their sales have remained about par with handling products. Meanwhile, suspension products continue to be a staple of both truck and off-road enthusiasts alike, with handling products also a key driver in the off-road segment, whose sales growth climbed another 9% in 2015 alone. The light-truck niche (including SUVs, CUVs and vans), too, has seen steadfast growth since 2010—with accessory sales posting almost $2 billion over the past five years, and 10% growth in 2015. Consequently, you’ll find a broad range of innovative products representing all sorts of vehicle applications in the following pages, along with comments from several industry experts further highlighting market trends and selling tips.
View all of the truck, SUV and off-road new products from the 2016 SEMA Show New Product Showcase.
Rip Dark LED Lighting Co. Ltd. | Seven pieces; 10-watt LEDs; three types of lenses. Information: www.ripdark.com or +8613316829726. |
FX Products | New FX Wheels spacers/adapters provide the freedom and confidence to modify the spacing and bolt pattern of wheels to give a vehicle a truly custom look. Available in 25 different size and color combinations, FX Wheels spacers/adapters take a build to the next level. PN: W550003BP Information: www.fx-products.com or 800-521-9999. |
Lund International | These shortened, heavy-duty front and rear bumpers allow for bigger tires and an easier approach to tough terrain angles. Featuring cold-rolled steel construction, no-drill installation, an integrated winch plate, and a 2-in. receiver tow hitch. Options: modular tire carrier with accessory panel for a hi-lift jack or gas can option. Information: www.lundinternational.com or 800-241-7219. |
Lund International | Customize bumpers for any terrain. Made in America from 3/16-in. steel, features include a 20W LED light bar, powdercoated finish, D-ring mounts, easy-install factory mounting points, and centerpiece stubby steel cap with welded ends. Optional bolt-on side pieces and center bull bar, and a winch plate can be added. Information: www.lundinternational.com or 800-241-7219. |
Putco Inc. | Putco’s Silver-Lux Pro LED kit POP display features Putco’s newest projector-series LED kit. This bulb is designed with an all-aluminum housing and features a CREE XHP70 LED that delivers the optimal light output to enhance visibility in a projector lens housing. Push the button and experience the Silver-Lux Pro. PN: 280200D Information: www.putco.com or 800-247-3974. |
Omix-ADA/Rugged Ridge/Alloy USA | The perfect complement to any Jeep exterior, the Rugged Ridge accessory brake LED light will allow a Jeep to stand out from the crowd. PN: 11585.04 Information: www.ruggedridge.com or 770-614-6101. |
Omix-ADA/Rugged Ridge/Alloy USA | When protecting headlights, choose the best—the Elite. Made of cast aluminum and finished in black textured powdercoat, the Rugged Ridge Elite-series light guard will separate a rig from the crowd. Works with factory JK headlights and most manufacturers’ aftermarket lights. Rugged Ridge’s geometric design is like no other. Patent pending. PN: 11230.2 Information: www.ruggedridge.com or 770-614-6101. |
KingOne Industrial Co. Ltd. | Perfect appearance, amazing pull capacity, legendary performance. Information: www.kingonewinch.com or +86-574-88168096. |
KingOne Industrial Co. Ltd. | Stronger pull capacity supplied by worm gear. Used for heavy truck, military, police and other fields. Information: www.kingonewinch.com or +86-574-88168096. |
Dee Zee Inc. | Rear bumper features one-piece construction from heavy-duty steel. Bumpers are finished with Dee Zee’s exclusive two-stage finishing process. Subtle style offers a discreet-yet-aggressive look. Cutouts provided on each side for standardized LED lighting sizes (lights not included). PN: 62000 Series Information: www.deezee.com or 800-779-2102. |
Kleinn Air Horns | The Kleinn store poster is a not-so-silent salesperson with eye-catching graphics and a compelling sales pitch. The poster features a QR code to take the viewer to a dedicated Kleinn website with product information and the option to hear the horns on a phone. The site can be added to a smartphone as a widget to use as a sales tool. PN: KLN-POSTER1 Information: www.kleinn.com or 520-579-1531. |
KingOne Industrial Co. Ltd. | Technically updated, amazing appearance, faster and higher waterproofing IP68 grade, excellent performance. Information: www.kingonewinch.com or +86-574-88168096. |
KingOne Industrial Co. Ltd. | Amazing appearance, updated, faster and higher waterproofing IP68. Information: www.kingonewinch.com or +86-574-88168096. |
Dee Zee Inc. | Front bumper for 2500 Series trucks features one-piece construction from heavy-duty steel. Bumpers are finished with Dee Zee’s exclusive two-stage finishing process. Subtle style offers a discreet yet aggressive look. Cutouts provided on each side for standardized LED lighting sizes, plus a center opening for up to 20-in. light bar (lights not included). PN: 62000 Series Information: www.deezee.com or 800-779-2102. |
Paramount Automotive | Truck aluminum running boards from Paramount Automotive provide an eye-catching appearance with refined fit. These custom-fit running boards have a clean, unpretentious design that’s lightweight yet sturdy and supports up to 300 lbs. without bending. Available in 4-, 5- or 6-in. widths and either a clear-coated natural aluminum or all-black finish. PN: 52-2686 Information: www.paramount-automotive.com or 909-781-6492. |
Dynatrac | The all-new DHD Drag Link Sleeve from Dynatrac provides extended adjustment range and more than double the strength for Jeep JKs equipped with stock drag links and modified suspensions. PN: JP60-3281 Information: www.dynatrac.com or 714-596-4461. |
Iron Cross Automotive | New Iron Cross Automotive Jeep flares designed and manufactured in the United States. PN: Jeep Flare Information: www.ironcrossautomotive.com or 918-227-7433. |
Dynatrac | All-new Dynatrac 40-spline 1550 front axle-shaft kits provide elite-level strength hub to hub for front axles. This axle-shaft kit is part of an entire system for the ProRock XD60 and is the only way to get true 40-spline strength hub to hub in a 60-based front axle assembly. Information: www.dynatrac.com or 714-596-4461. |
Iron Cross Automotive | Introducing the newest step product from Iron Cross Automotive. This uniquely designed step product will be available for Jeeps and trucks. While the style is new, the step still has the characteristics of Iron Cross’ other heavy-duty products. Engineered and manufactured in Tulsa, Oklahoma. Information: www.lingenfelter.com or 918-227-7433. |
Mile Marker Industries LLC | The Mile Marker MODG monitors a winch’s motor load and switches to digital protect mode if an overload occurs. The MODG protects from these dangerous electrical overloads while keeping the vehicle operational within safety limits. PN: 93-IND Information: www.milemarker.com or 954-782-0604. |
Dynatrac | New 40-spline DynaLoc locking hub for extreme-duty 4x4 front-drive axles. The new DynaLoc 40-spline hub from Dynatrac brings complete hub-to-hub 40-spline strength to front driving axles equipped with inner and outer 40-spline shafts. PN: DT60-3B396 Information: www.dynatrac.com or 714-596-4461. |
Dynatrac | The all-new Dynatrac ProRock XD60 standard-cut axle provides exclusive, patented, best-in-class ground clearance with extreme durability. Said to be the lightest-weight full-float assembly in its class. Ideal for Jeep vehicles running up to 40-in. tires. The 35-spline axle shafts are standard, with a 40-spline shaft upgrade available on request. PN: DT60-2X4001 Information: www.lingenfelter.com or 714-596-4461. |
King Shocks | With 2.0-in. diameter and 1.5 in. of travel. Weld-it-yourself option allows user to fabricate like the pros. All templates and detailed instructions are included in the kit. Or take it to any qualified shop. Custom laser-cut brackets are designed to perfectly match the contours of the frame, making installation quick and precise. PN: 20AB001-104 Information: www.kingshocks.com or 714-530-8701. |
King Shocks | The new Stage 3 Race Kit provides a bolt-on, 3.0-in.-diameter, internal-bypass suspension system that gives better control and PN: 33001-205A Information: www.kingshocks.com or 714-530-8701. |
BDS Suspension/Zone OffRoad/JKS Mfg./RT Pro UTV | Next-generation traction bar technology. Uses full-float design that won’t bind up. Adjustable preload with internal 3,000-lb. compression spring for improved performance on any terrain. PN: 123409 Information: www.bds-suspension.com or 517-279-2135. |
King Shocks | With 2.0-in. diameter and 1.5 in. of travel. Weld-it-yourself option allows user to fabricate like the pros. All templates and detailed instructions are included in the kit. Or take it to any qualified shop. Custom laser-cut brackets are designed to perfectly match the contours of the frame, making installation quick and precise. PN: 20AB001-103 Information: www.kingshocks.com or 714-530-8701. |
TailHook | Innovative, self-storing cargo-retrieval system for pickups. Created to safely and effortlessly reach typically hard-to-get items from the back of a truck. Installs in minutes, TailHook conveniently stores away within the tailgate of the truck. Made in the U.S.A. of aluminum and stainless steel. Information: www.thetailhook.com or 508-348-1643. |
King Shocks | King Shocks’ new 3.0 triple-bypass Stage 3 race kit includes externally adjustable triple-bypass shocks that allow adjusting of two different levels of compression as well as a rebound adjustment. King’s 3.0-in.-diameter suspension system gives better control and elevates on- and off-road performance to unmatched levels. PN: 33001-206 Information: www.kingshocks.com or 714-530-8701. |
Cargo Ease Inc. | The new Cargo Ease sportsman locker is the Swiss army knife of the company’s locker line up. Features 2,000-lb. weight capacity and structural aluminum base frame with composite deck. Fold-down aluminum canoe holder, aluminum bed extender, aluminum ramp system, winch and pulley system. Available for all 8-, 6.8-, 6.5- and 5.5-ft. bed sizes. PN: CL-9548-SP Information: www.cargo-ease.com or 905-768-2650. |
Aeroklas Co. Ltd. | Late-model Toyota Tacoma and 4Runner adjustable (2 to 3 in.) complete suspension kit. This new suspension kit was designed with the weekend warrior in mind. Through rigorous testing, the engineering team developed a suspension kit that provides all the required components to provide a smooth daily driver and the ability to handle harsh terrain. PN: TJMSUSKIT1 Information: www.tjmusa.com or 619-487-1004. |
Air-Zenith | Air-Zenith second-generation OB2 onboard air compressor, side mounted on a 300-psi burst-proof aluminum air tank. A 100% duty cycle, 200-psi working pressure, 4.25 cfm, two-year warranty. PN: AZOB2K3G1 Information: www.air-zenith.com or 702-270-7988. |
Aeroklas Co. Ltd. | The Pro Locker differential is simple and straightforward. Utilizing compressed air, the internal selector ring will engage the lock ring. Once the TJM Pro Locker is engaged, it forms a solid link between the carrier and the side gears. The differential is now locked and will deliver equal drive to both axles. PN: 168PL33 Information: www.tjmusa.com or 619-487-1004. |
N-FAB | Lightweight and durable, full aluminum construction. Mounting brackets, step pads and hoops are one-piece design for strength and ease of installation. Available in cab-length configurations. Standard color is textured black. Five-year finish warranty and lifetime workmanship warranty. Information: www.n-fab.com or 281-880-6322. |
Aeroklas Co. Ltd. | Pressure Perfect has been developed for the off-road market, allowing the operator to stay out of the hot environment of the deserts or coastal environments while inflating and deflating tires. Accurate to within 0.5 of the set psi. PN: TJMPPERFECT Information: www.tjmusa.com or 619-487-1004. |
ARB 4x4 Accessories | A 40-LED light bar featuring a unique mount system that is designed for fitment on ARB bull bars and flat surfaces. Featuring 9,200 raw lumens, case aluminum body and manufactured in the United States. PN: AR40S Information: www.arbusa.com or 425-264-1391. |
Pro Comp/Smittybilt/G2 Axle/Rubicon Express/Poison Spyder/LRG Rims | The new Rubicon Express 2-in. dual-rate coil-over with adjustable reservoir allows users to take the Jeep JK to the next level, allowing for ride-height adjustment and providing a 12-in. stroke, which assures plenty of wheel travel. PN: RXC720F Information: www.rubiconexpress.com or 866-533-7706. |
Tiger Lights | LED light that replaces a standard Par 36 bulb. This light will fit into a Par 36 rubber housing. All one piece, 24 watts, 2,200 lumens. This is a floodlight that operates on 12–24V. IP68, polycarbonate lens and aluminum heatsink. PN: TL3025 Information: www.tigerlights.com or 800-462-0835. |
Weatherboots Inc. | Custom-fitted/molded rigid plastic footwell liners with aggressive nonslip textured polyurethane top coating. Manufactured for light truck and SUV applications; 100% American-made product. Information: www.weatherboots.com or 630-513-9010. |
Kleinn Air Horns | The JKOBA is a heavy-duty air supply with skidplate. Features the only waterproof 12-volt air compressor. The 1.76-cfm compressor and 2.8-gallon tank can power air horns, air lockers and air tools and inflate 37-in. tires. The JKOBA is 100% bolt-on, with no drilling, cutting or welding required. Kit includes tire inflator with gauge and storage bag. PN: JKOBA Information: www.kleinn.com or 520-579-1531. |
AFN 4x4 Acessories | AFN LED windshield mount bracket is a no-drill option for Toyota HiLux owners who would like to mount an LED light bar across the top of the windshield. The mount is manufactured with welded steel plates that are powdercoated in satin black, with the stylish AFN logo etched on the side. Mount is universal to fit most LED light bars in the market. Information: www.afn.pt or +351-256-838-300. |
Weatherboots Inc. | The original custom molded footwell protection product for light-truck and SUV applications. Rigid plastic construction with 100% nylon replaceable carpet insert. Weatherboots provide extensive coverage of the entire vehicle footwell, including the sill. Fit, durability and coverage are unmatched in the industry; 100% American made since 1992. Information: www.weatherboots.com or 630-513-9010. |
Kleinn Air Horns | The VELO15-230 bolt-on kit features a heavy-duty 150-psi compressor,1.5-gallon tank and Kleinn 230 train horn. No drilling, cutting or welding required. Kit includes custom-designed brackets for easy installation. System supports airbags, air tools and is rated for 35-in. tires. Kit includes a quick-connect tire inflator with storage bag. PN: VELO15-230 Information: www.kleinn.com or 520-579-1531. |
AFN 4x4 Accessories | AFN bull-bar designs do not require cutting of the original front bumper. Rated recovery points and winch mounts are standard. Black satin powdercoat finish. Recessed fog and indicator lights included, with unique vibration-resistant mounting. AFN front aluminum skidplate included. Stamped steel with precision-welded frontal tubular protection. PN: 48002295 Information: www.afn.pt or +351-256-838-300. |
Ursa Minor Vehicles | J30 camper for Jeep Wrangler Unlimited. Bolt-on hard top with pop-up roof includes bed and allows standing room. Ships ready to install. Options such as windows, racks, power outlets and even color-matched paint available. Fits all ’07–’17 Jeep Wrangler Unlimiteds, all trim levels, replacing OEM soft or hard top. PN: J30-TB3 Information: www.ursaminorvehicles.com or 619-424-9030. |
Bulldog Lighting | The flush-mount set allows mounting of a light in the stock bumper or in another location for a clean installation without the heat sink of the light bar being seen. Available in single row and double row as well as a single light or set of lights. Pricing is based on a set of double row. Information: www.bulldogledlighting.com or 855-533-2855. |
Bulldog Lighting | The diffused edition lights are the perfect fit for use as backup lights, work lights or scene lights. They provide ample light in a wide, even pattern so that users get light where it’s needed. Information: www.bulldogledlighting.com or 855-533-2855. |
Bulldog Lighting | The Bulldog Lighting claw tabletop point of purchase provides customers with information about the product while providing the jobber with enough storage for 10 four-packs of claws in various colors. The POP can be upgraded to a lighted version. PN: 34215 Information: www.bulldogledlighting.com or 855-533-2855. |
Pro Comp/Smittybilt/G2 Axle/Rubicon Express/Poison Spyder/LRG Rims | Whether users are rock crawling at night or just need some guided light, Pro Comp says that its new high-power LED pods are the perfect light to guide the way. Information: www.procompusa.com or 800-776-0767. |
Bulldog Lighting | The Bulldog claw is an extremely versatile accessory light that is shockproof, dustproof and waterproof. Available in multiple colors. Information: www.bulldogledlighting.com or 855-533-2855.
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TeraFlex | The TeraFlex Alta cargo rack is designed to increase storage space for overland adventures and sits above the spare tire. The rack mounts securely to the TeraFlex hinged tire carrier and includes mounting points for additional accessories. The Alta rack has a maximum total load capacity of 75 lbs. Compatible with up to a 37-in. spare tire. PN: 4830000 Information: www.teraflex.com or 801-713-3314. |
Hammerhead Armor | A front-end light bar for trucks. Made from .120-in. plate steel. Mounts utilizing existing vehicle mounting points and does not require any drilling to the vehicle. Product comes complete with mounting kit. Provides a mounting for a single-row LED and two flush-mount LED lights in the supports. Coated with a proprietary black wrinkle powdercoat. PN: 600-56-0541 Information: www.hammerheadarmor.com or 855-448-6844. |
View all of the truck, SUV and off-road new products from the 2016 SEMA Show New Product Showcase.
