SEMA News—January 2015

EVENTS
Compiled by Steve Campbell

2014 SEMA New Product Awards

Honors for Innovation in 16 Categories

The New Products Showcase at the SEMA Show is a hotbed of creativity each year. Attendees flock to the display cases to learn about the latest developments in everything from street-performance, racing and off-roading to mobile-electronics, interior and exterior products. The cases are stocked before the Show opens, and a widely diverse panel of automotive professionals scrutinizes each offering before selecting a chosen few for industry honors.

Nearly 2,000 products were judged in 16 categories this year, with one winning entry and two runners-up designated in each. The New Product Awards were announced at the annual breakfast held for that purpose just before the opening of the 2014 SEMA Show. We congratulate the companies that received acclaim at the breakfast, and we are proud to present the 16 winners and 32 honorable mentions.

2013 SEMA Show New Product AwardsCollision Repair & Refinish Product Winner

Malco Products Inc.
Quarter Panel Hemming Air TurboXTool

Use your existing air supply to precisely bend and close up to 3/4 in. (19.05 mm) deep wheel arc flanges of replacement quarter panels on late-model cars. Replicates a hammer and dolly motion at high speed; 80% faster based on field trials. Cushioned anvil protects panel finish while hammer rolls over and flattens flange from backside.

320-274-8246
www.malcotools.com/
PN: QHT1A

 
2014 SEMA Show New Product AwardsCollision Repair & Refinish Product Runner Up

6 Hands
6-Hands Universal Body Panel Holder

The Universal Holder is a device that will hold any body panel using the panel’s existing holes. It then allows the panels to rotate about the X and Y axis for ease of working. Can be used to hold panels through metalworking and through painting.

+6-6-283-2924
www.6-hands.com/
PN: 6huhss01
 

 
2014 SEMA Show New Product AwardsCollision Repair & Refinish Product Runner Up

Luma III Inc.
Aurora

The world’s first and only spray-gun LED attachment. The Aurora is a carbon-fiber composite, color-correct, battery-powered, solvent-resistant fitting that is accessible from just behind the nozzle of the spray gun, thus allowing technicians to check coverage, check color, and increase overlap efficiency in any spray painting environment.

316-440-4430
www.lumaiii.com/
PN: Aurora I4

 
2014 SEMA Show New Product AwardsExterior Accessory Product Winner

Lund International: AVS, LUND, AMP RESEARCH, BELMOR
AMP RESEARCH PowerStep XL

You asked for it, we delivered! Featuring a rugged, bold design, the new patent-pending PowerStep XL offers a 3-in. lower stepping surface than the original PowerStep and makes accessing your lifted vehicle easier.

800-309-6823
www.amp-research.com/

 
2014 SEMA Show New Product AwardsExterior Accessory Product Runner Up

Rigid Industries LED Lighting
Rigid Industries Capture

Reveal. Record. Relive. The Rigid Industries Capture combines high-power LED lighting with constant power to GoPro’s Hero cameras, removing all limitations of battery life.

855-760-5337
www.rigidindustries.com/
PN: 88101

 
2014 SEMA Show New Product AwardsExterior Accessory Product Runner Up

Westin Automotive Products Inc.
Overhead LED Light Hoop

Pillar-mounted Overhead LED Light Hoop to display a 50-in. side-mounted LED Bar and a set of post-mounted auxiliary lights on a Jeep Wrangler.

626-960-6762
www.westinautomotive.com/
PN: 09-41005

 
2014 SEMA Show New Product AwardsEngineered New Product Winner

Holley Performance Products
Holley EFI Digital Dash

The Holley EFI Digital Dash is a customizable Holley EFI compatible 7.5 by 4.625 dashboard display with a variety of gauge and indicator screens that can be programmed to display any parameter needed. It also offers a virtual switch panel, user-defined alarms and configurable shift lights and can control on-screen playback of your data logs.

270-782-2900
www.holley.com/
PN: 553-106

 

 
2014 SEMA Show New Product AwardsEngineered New Product Runner Up

Aeromotive Inc.
X1 Fuel Pressure Regulator

A versatile, bypass-style fuel pressure regulator featuring ORB-08 ports and an interchangeable seat, diaphragm and spring kits to meet the fuel demands of almost any engine or power level. One regulator with an available low-pressure kit for carbureted applications, a high-pressure kit for EFI and a high-flow, high-pressure kit for big horsepower.

913-647-7300
www.aeromotiveinc.com/
PN: 13303

 
2014 SEMA Show New Product AwardsEngineered New Product Runner Up
Silverback Carbs
Silverback Carb

Our new SPI system is fueled with innovation within the intake environment. We provide flow like no other, with fuel vaporization that rivals most fuel-injection systems, with other qualities of EFI, such as temp and altitude compensating devices. We offer a quad-ram effect air cleaner design with an AES air speed enhancer below the manifold.

801-393-1010
www.silverbackcarbs.com/
PN: SB-Carb-850-AC

 
2014 SEMA Show New Product AwardsMobile Electronics Product Winner
App-Tronics LLC
SmartNav 5

SmartNav 5 is the benchmark updatable rearview mirror with full-featured iGO Primo Navigation. Front-viewing DVR with pre-loaded ADR software. A 5-in. rear camera with the brightest display available, Bluetooth 4.0, FM transmitter and a host of media players and functions, including optional wireless radar- and laser-protection and parking sensors.

888-587-4111
www.app-tronics.com/index.html
PN: SN-5

 
2014 SEMA Show New Product AwardsMobile Electronics Product Runner Up

Custom Autosound Manufacturing
Slidebar Radio by Custom Autosound

Now a radio that looks classic until you slide the slidebar to reveal a full-featured digital display. Includes AM/FM USB flashdrive iPod dock.

800-888-8637
www.customautosound.com/
PN: CAM-SBR

 
2014 SEMA Show New Product AwardsMobile Electronics Product Runner Up

Palmer Performance Engineering
DashLogic Display Controller

DashLogic is the most advanced gauge system to date! Customize your factory instrument cluster display or heads-up display. DashLogic is plug and play—no tuning or installation required, just plug it into your OBD-II port. View horsepower, torque, knock, air/fuel ratio, oil temp, boost, 0–60 time and much more right on your factory dash!

801-709-6300
www.dashlogic.com/
PN: DL1020U

 
2014 SEMA Show New Product AwardsInterior Accessory Product Winner

Switch-Pros
SP8100 Switch Panel System

The Switch-Pro 8100 offers eight user-programmable switches. Switches can be programmed and controlled via smartphone or switch panel. Features include a sealed, 100-amp power module (safe for under hood), adjustable back lighting, built-in over-current monitoring, low-voltage disconnect, flash and strobe functions, and user selectable switch legends.

949-581-2991
www.switch-pros.com/
PN: SP8100

 
2014 SEMA Show New Product AwardsInterior Accessory Product Runner Up

Rightline Gear
Roll Bar Storage Bag

The Rightline Gear Roll Bar Storage Bag is a great way to stow extra gear on your Jeep Wrangler. The bag is perfect for towels, jackets, hats, sun screen and tool kits. Strap the bags to the vertical roll bars with your Jeep’s top up or down. The weatherproof bag is constructed from nylon re-enforced PVC with welded seams and coated zippers.

888-685-4327
www.rightlinegear.com/
PN: 100J70

 
2014 SEMA Show New Product AwardsInterior Accessory Product Runner Up

US Speedo
Stainless Steel Gauge Face

A ’14–’15 GM Truck/SUV Stainless Steel Speedometer Gauge Face Kit with optional classic stainless or the new timeless edition with blue, red or white numbers. Each kit comes with our new color-matching needles, removal tool and instructions. Installation videos on YouTube and full one-on-one tech support available.

810-244-0909
www.usspeedo.com/
PN: SSGM47

 
2014 SEMA Show New Product AwardsMerchandising Display Winner

Mickey Thompson Performance Tires & Wheels
Metal Series Jeep Bumper Display

The Mickey Thompson Jeep Bumper display is an interactive display that showcases the features and benefits of their Jeep Wrangler JK bumpers.

330-928-9092
www.mickeythompsontires.com/
PN: MMDISPLAY

 
2014 SEMA Show New Product AwardsMerchandising Display Runner Up

Husky Liners
The Rider POP Display

Introducing the Rider from Husky Liners, an interactive POP display that invites the customer to feel the liner. Includes three pairs of front X-act Contour Floor Liners and three matching four-piece Mud Guard sets. Available in aftermarket, Chevy/GMC, Ford, Ram/Jeep and Toyota product mixes.

800-344-8759
www.huskyliners.com/
PN: 99900

 
2014 SEMA Show New Product AwardsMerchandising Display Runner Up

N-FAB Inc.
N-FAB Step System Display

N-FAB takes POP innovation to a new level with the N-FAB Step Display. This space-saving POP displays three final production steps and an interactive tablet, allowing the consumer to not only see and feel the quality of an N-FAB step, but they can immediately find the right application and part number for their specific vehicle.

866-806-6322
www.n-fab.com/
PN: POP14002

 
2014 SEMA Show New Product AwardsPerformance-Street Product Winner

Aeromotive Inc.
Phantom Flex Stealth Fuel System

Specifically designed for the increased fuel demand of flex fuel engines, this is a complete drop-in fuel system that places a high-performance (450 lph) fuel pump and baffle system into almost any gas tank. Its modular design provides proper fuel slosh control, venting and performance. A perfect solution for high horsepower and flex-fuel applications.

913-647-7300
www.aeromotiveinc.com/
PN: 18310

 
2014 SEMA Show New Product AwardsPerformance-Street Product Runner Up

Hotchkis Sport Suspension
Hotchkis Performance Front Upper Control Arms for ’64.5–’66 and ’67–’70 Ford Mustangs

Tubular upper control arms with 4130 steel cross shafts enhance handling and control with 3.125 degrees more positive caster and an additional 2 degrees of negative camber.

877-466-7655
www.hotchkis.net/
PN: 1117U and 1118U

 
2014 SEMA Show New Product AwardsPerformance-Street Product Runner Up

RideTech
C2–C3 Corvette Suspension System

The ’68–’79 C3 Corvette Coil-Over Suspension System package includes Track Quality (TQ) Series CoilOvers on all four corners with the front MuscleBar, TruTurn System, Rear MuscleBar and Rear StrongArm System. Easy to install and will greatly enhance your vehicle’s performance and ride quality.

812-482-2932
www.ridetech.com/
PN: 11520210

 
2014 SEMA Show New Product AwardsPowersports Product Winner

Dakota Digital
MCL-3014 Digital Plug-In Instrumentation for ’14–up Harley Touring Models

Direct-fit, direct plug-in digital instruments for ’14–up Harley-Davidson Touring Models, including the ’15 Road Glide. Using the stock harnesses, stock chrome bezels and supplied oil temp sensor, installation couldn’t be easier. Added features: oil temperature and gear position without losing and factory readings. Available in red or blue.

800-593-4160
www.dakotadigital.com/
PN: MCL-3014

 
2014 SEMA Show New Product AwardsPowersports Product Runner Up

Lazer Star Lights
Motorcross Headlight Kit

Lazer Star Lights Motocross Racing headlight bracket offers serious racers and recreational riders an easy-to-use universal bracket that can be teamed with a wide variety of our LED light options. Seen here with 2 x PN: 100201. The LED MX Kit is race proven and has competed and won by more than six laps at Glen Helen 24Hr races for two years running.

805-226-8200
www.lazerstarlights.com/
PN: 20146322

 
2014 SEMA Show New Product AwardsPowersports Product Runner Up

Kicker
PSM3 Mini-Enclosed Speaker System

Weather-resistant little speakers mount directly onto any ride with handlebars, directing quality sound right to the ears. It consists of a full-range 3-in. driver pair enclosed in durable, high-quality chrome plating. A handle-bar clamp attached to the enclosure resists vibrations and locks onto handlebars with single-point mounting.

405-624-8510
www.kicker.com/
PN: PSM3

 
2014 SEMA Show New Product AwardsPerformance-Racing Product Winner

Silverback Carbs
Silverback Carb

Technology fueled by innovation designed specifically for strip, drags, ovals, off-road and marine. Suitable for 300-1,000hp applications. Industry-first variable flatslide venturi with adjustable strip CFM from 600–850 and race CFM from 950–1,200 with temp and ALT compensating. Real gains of 20–50 hp. We pushed science to maximize intake energy.

801-393-1030
www.silverbackcarbs.com/
PN: SB-Carb-850

 
2014 SEMA Show New Product AwardsPerformance-Racing Product Runner Up

COMP Performance Group
FAST Bump Stager

Complete kit that allows drag racers to accurately stage a vehicle in a repeatable manner by allowing the racer to carefully and very slowly pulse the trans brake, enabling the vehicle to move forward slowly during staging. This allows a much higher degree of precision of staging depth than drag racers can achieve manually.

877-334-8355
www.fuelairspark.com/
PN: 30322

 
2014 SEMA Show New Product AwardsPerformance-Racing Product Runner Up

3pConnect
Turbosmart Position Sensor
Wastegate Caps

Turbosmart’s Wastegate Sensor caps allow for data logging and valve position-based tuning. The caps use a standard 0–5V reading and accept a 0–5V EGR Valve position sensor
available at any auto parts store.

909-476-2570
www.turbosmartusa.com/
PN: TS-0505-3015

 
2014 SEMA Show New Product AwardsOff-Road/4-Wheel-Drive Product Winner

Bubba Rope
Gator-Jaw soft shackle

Gator-Jaw 7/16-in. soft shackle is rated at 32,000 lbs. Replaces heavy steel shackles. Benefits: safer, lighter and higher tensile strength than comparable steel shackles, flexible, one-piece construction, floats in water. Applications: towing, vehicle or equipment recovery and various marine uses.

877-499-8494
www.bubbarope.com/
PN: 176745

 
2014 SEMA Show New Product AwardsOff-Road/4-Wheel-Drive Product Runner Up

Omix-ADA/Rugged Ridge
Exo-Top Soft Top & Cargo Rack System

The new Rugged Ridge Exo-Top is an innovative patent-pending design that combines the joy of top-down driving with the utility of a roof rack, taking convenience, function and style to new levels. Offered for both the two- and four-door configurations, the Exo-Top features direct bolt-on application with no drilling required for installation.

770-614-6101
www.ruggedridge.com/
PN: 13516.01

 
2014 SEMA Show New Product AwardsOff-Road/4-Wheel-Drive Product Runner Up

Factor 55
ProLink Bridle

The ProLink Bridle replaces unsafe conventional winch hooks. Providing three closed-system shackle-mount locations for a centered single pull or two outer shackle locations for a bridle configuration. Simple shear pin installation. Rubber pads protect all fairleads. Fits cables and ropes. Rated at 16,000 lbs. U.S.A. made. U.S. and foreign patents pending.

208-639-1674
www.factor55.com/
PN: 220

 
2014 SEMA Show New Product AwardsStreet Rod/Custom Car Product Winner

Ron Francis Wiring
Blackbox Relay System

This fully programmable, state-of-the-art relay system allows full control of 10 individual relayed circuits. Control windows, door locks, fuel/water pumps, fans and more with this all in one unit. Bluetooth module for Blackbox remote control will be available spring of 2015 with both iPhone and Android applications.

800-292-1940
www.ronfrancis.com/
PN: BX-10

 
2014 SEMA Show New Product AwardsStreet Rod/Custom Car Product Runner Up

NotcHead
NotcHead Line Clamps

Upgrade from regular clamps to NotcHead Line Clamps; the easiest way to secure lines and eliminate the need for Z-bends to adjust for fittings. Lines easily snap in for quick installation and mock-ups. Available for hard, braided, AC and DOT air lines, battery cables and heater hoses. Sizes range from 3/16-in. brake lines to 3/4-in. heater hose; six pack.

360-243-3492
www.notchead.com/
PN: DSRCLP187-6

 
2014 SEMA Show New Product AwardsStreet Rod/Custom Car Product Runner Up

Vintage Air Inc.
E-Z CLIP REFRIGERANT HOSE KIT

Our E-Z Clip Refrigerant Hose system is now available as a universal kit. The E-Z Clip refrigerant hose is easy to assemble. The entire process—fabricating, routing and crimping—can be done in your own garage. The unique smaller-diameter hose allows for tighter radius bends, which makes for a much cleaner install.

800-862-6658
www.vintageair.com/
PN: 547002

 
2014 SEMA Show New Product AwardsTire and Related Product Winner

Continental Tire
Continental TrueContact

The Continental TrueContact offers touring performance, all-season traction and best-in-class wet braking. A confident choice that features Echo Plus Technology to help conserve fuel and extend treadwear. Additionally, the Alignment Verification System provides an early warning system to inform drivers of a misaligned condition.

704-587-6228
www.continentaltire.com/
PN: 15497440000

 
2014 SEMA Show New Product AwardsTire and Related Product Runner Up

Cooper Tire & Rubber Co.
Discoverer SRX

Cooper Discoverer SRX brings tread technology innovations, such as Stabiledge and advance silica compounding to deliver precise handling and all-season performance for CUVs and SUVs.

419-423-1321
www.coopertire.com/
PN: 90000022312

 
2014 SEMA Show New Product AwardsTire and Related Product Runner Up

Nitto Tire U.S.A. Inc.
EXO Grappler AWT


The Exo Grappler AWT is built to meet the all-weather demands of off-road truck enthusiasts. The Exo Grappler AWT is built for four seasons of four-wheeling. Featuring an all-new chip-resistant all-weather compound, three-ply sidewall construction, and large, thick sidewall lugs, the Exo Grappler AWT provides armor for the elements.

714-252-0007
www.nittotire.com/

 
2014 SEMA Show New Product AwardsWheel and Related Product Winner

Deluxe Wheel Co.
Wide Whitewall Tire Rim

This is a 20-in. rim that replicates a 15-in. steel wheel with a 2.5-in. section of whitewall tire attached. The customer adds their own hubcap, for the model of car they are building, and mounting to a 20-in. low-profile tire, a nostalgic look of old-school wide whitewalls is created with modern performance.

269-930-4001
www.deluxewheels.com/
PN: 861145

 
2014 SEMA Show New Product AwardsWheel and Related Product Runner Up

Vorsteiner
Vorsteiner Flow Forged V-FF 103

With Vorsteiner’s Flow Forging Technology, the majority of surplus weight can be shaved by the use of less-but-stronger aluminum. As high-pressure rollers heat, stretch and fortify the barrel to the specified width and density, the molecular compound of the metal hardens in a streamline direction optimal for many European luxury vehicles.

714-379-4600
www.vorsteinerwheels.com/
PN: 103_20

 

 
2014 SEMA Show New Product AwardsWheel and Related Product Runner Up

Topline Products
Verde Custom Wheels - V25-Quantum

Verde Custom Wheels proudly presents the V25-Quantum. The V25-Quantum features a 10-spoke design displaying an ultramodern directional spoke configuration, fused together with a deeply machined undercut lip. The Quantum spokes are designed for severe concavity, while maintaining clearances for big-brake calipers.

877-648-9500
www.verdecustomwheels.com/
PN: V25-Quantum

 
2014 SEMA Show New Product AwardsVan/Pickup/Sport-Utility Product Winner

DECKED
DECKED Pickup Truck Bed
Organizer and Storage System

DECKED allows you to get to your gear without having to crawl into the bed. Load the weatherproof drawers up with 200 lbs. each and you can still operate them with only one hand. Made from 100% recycled HDPE with UV-protection additives, co-molded to a steel subframe, DECKED’s true 2,000-lb. deck load rating lets you load it up and get the job done.

208-806-0251
www.decked.com/
PN: Model/Year/Bed-length specific

 
2014 SEMA Show New Product AwardsVan/Pickup/Sport-Utility Product Runner Up

AnzoUSA
LED 5-Function Corner Step
OE Replacement

LED Corner Step for ’14 Chevrolet Silverado and GMC Sierra. Five functions: red LED running, brake, right turn, left turn and white led reverse. OE Replacement. Easy installation. Added safety. Hi-Intensity (HIL) LED technology.

888-360-3696
www.anzousa.com

 
2014 SEMA Show New Product AwardsVan/Pickup/Sport-Utility Product Runner Up

Rampage Products

Portable WIFI Back-Up Camera/Multi-Function Monitor
Multi-functional portable backup camera/monitoring device connects directly to any Android or IOS phone or tablet via built-in Wi-Fi connection and HD lens that produces improved vision anywhere. It incorporates an adjustable magnetic base for multiple mount options. There are also app controls for photos, video, audio, zoom, image rotation and clarity. Patent pending.

951-277-4949
www.rampageproducts.com/
PN: 77101

 
2014 SEMA Show New Product AwardsTools and Equipment Product Winner

Tire Profiles-TreadSpec
Groove Glove, Mobile Tire Laser Diagnostics

Groove Glove-Mobile Tire Diagnostic Tool. A laser-powered tire-tread depth and alignment measurement instrument utilizing cloud-based software developed by Tire Profiles Inc.

847-979-8043
www.tireprofiles.com/

 
2014 SEMA Show New Product AwardsTools and Equipment Product Runner Up

Celette
Naja Evolution 3D Measuring System

The NAJA 3D Electronic Measuring System’s database provides 3D perspectives on deviations of the control points in relation to length, width and height. Its measurements are taken directly from OEM-provided 3D CAD drawings on nearly 14,000 vehicles. It offers access to updates, data storage in a Celette cloud and is compatible with tablet computers.

800-CELETTE
www.celette.com/
PN: NA.3D.2014

 
2014 SEMA Show New Product AwardsTools and Equipment Product Runner Up

Luma III Inc.
Aurora

The world’s first and only spray-gun LED attachment. The Aurora is a carbon-fiber composite, color-correct, battery-powered, solvent-resistant fitting that is accessible from just behind the nozzle of the spray gun. Thus, allowing technicians to check coverage, check color and increase overlap efficiency in any spray-painting environment.

316-440-4430
www.lumaiii.com/
PN: Aurora I4

 
2014 SEMA Show New Product AwardsPackaging Design Winner

Husky Liners
X-act Contour Floor Liners Packaging

The new X-Act Contour packaging from Husky Liners is designed with a raw-dog look and feel to grab attention and invite the customer to feel the liner through a paw-shaped hole in the front.

800-344-8759
www.huskyliners.com/

 
2014 SEMA Show New Product AwardsPackaging Runner Up

Aero Products
6-Pack Traveler

The 6-Pack Traveler combines six of AERO’s most popular products to create one item
number for increased sales.

800-337-WASH
www.internationalaeroproducts.com/
PN: 5757

 
2014 SEMA Show New Product AwardsPackaging Runner Up

Painless Performance Products
PowerBraid

This unique package design functions as both a product display and a secure container for shipping and stocking. The bright package grabs attention with sharp graphics and has an opening that reveals the actual product so a customer can see and feel the quality of the Painless PowerBraid.

888-350-6588
www.painlessperformance.com/
PN: 70902



 

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