SEMA News—June 2013

Product and Catalog Showcase

Product and Catalog ShowcaseAtech Motorsports

Get all of your high-performance, race, truck, off-road, street-rod, circle track, restoration, marine and replacement part needs fulfilled at Atech Motorsports. Atech is constantly adding new lines and parts to its huge in-stock inventory—all at the lowest prices and all backed by a Beat-a-Price guarantee, fast shipping, expert advice and the best customer service in the industry.
Call Atech Motorsports at 800-517-1040
or go online at today and get the parts you need! Prices you want! Service you deserve!

Monday–Friday 8:00 a.m.–8:00 p.m. ET
Fax: 330-630-5365
1234 Southeast Ave.
Tallmadge, OH 44278


Product and Catalog ShowcaseBushwacker

Incorporating innovative style with a higher standard of performance, the highly awarded Jeep Grand Cherokee WK2 inspired Bushwacker Inc. to develop all-new WK2 Pocket Style Fender Flares. With .50-in. of tire coverage, custom designed pockets and matching style lines, Bushwacker Pocket Style Fender Flares add subtle aggressiveness to the overall vehicle.
Backed by a limited lifetime warranty, WK2 Fender Flares are made with exclusive Dura-Flex 2000 material to protect against fading and cracking. Give your WK2 that limited-edition look with Bushwacker Pocket Style Fender Flares.

Randy Peterson
Regional Sales Manager
503-283-4335 or 800-234-8920


Product and Catalog ShowcaseBig Country Truck Accessories

An exclusive brand to the AAM family of warehouse, Big Country has been gaining in popularity in recent years. Their new 2013 catalog is filled with their latest and greatest sidesteps, grille guards, bull bars and exhaust tips including the revolutionary Widesider Sidestep Program.

Get more information and view the digital catalog at


Product and Catalog ShowcaseCORSA Performance Exhausts

CORSA Performance Exhausts has released a new, four-color 40-page catalog featuring all product applications for CORSA Performance Exhaust Systems, dB Performance Exhaust Systems, as well as the company’s new air intake line.
With an in-depth description of each CORSA exhaust system available, the product catalog features easily readable and organized charts that specify each year, make and model system
that’s available.

The catalog is available for download at: or by contacting 800-486-0999.


Product and Catalog ShowcaseBig Country Truck Accessories

“Big Country brings big changes to grille guards with the Dakar Pro!”
The new Dakar Pro features the same great look as the original Dakar Bull Bars but the new Pro series use a revolutionary new bracket system that is separate from the bar itself. This also allows our jobbers to stock as many bars as they want and then keep the popular, model and make specific bolt-on brackets in stock and order others as needed. Thus being able to fulfill their customer’s needs while stocking less inventory. Our new bracket system also offers greater strength and less vibration than the competitors.


Product and Catalog Showcase

Design Engineering Inc.

DEI Pipe Wrap & Locking Tie Kit
DEI’s Pipe Wrap & Locking Tie Kit includes one roll of wrap (2" x 25') and four 8" stainless steel locking ties.

Designed for multiple uses for all applications, the kit provides a secure fit for sections of exhaust, crossover and tailpipe, turbo downpipes, or motorcycle pipe. Ties will fit pipe up to 2" in diameter or can be joined for larger sizes. Available in three colors: black (#010119), tan (#010122) or titanium (#010123).


Product and Catalog ShowcaseDesign Engineering Inc.

DEI Introduces Titanium Pipe Shield with Evolutionary LR Fiber Technology DEI’s new Titanium Pipe Shield with LR fiber technology protects heat-sensitive components, such as hoses, lines and electrical wiring. Mylar-backed glass fiber shields begin to fail at 900°F. DEI’s insulator shield—with its unique standoff rivet-based clamp design—provides protection up to 1,350°F. The shield is easy to install near transmissions, brake lines, floor boards, body panels, diesel exhaust stacks, motorcycle pipes, exhaust pipe after the collector or near gas tanks.


Product and Catalog ShowcaseDesign Engineering Inc.

Boom Mat 2013 Product Catalog
Keep your interior cool and quiet the Boom Mat way! Boom Mat’s 2013 catalog has solutions for every thermal and acoustic control issue featuring products used by the pros. Specialty products include Boom Mat Damping material, Heavy Duty Damping Material, Under Carpet (UC) and UC Lite, Leather Look Sound Barrier, Moldable Noise Barrier, Under Hood Acoustic Lining and Floor and Tunnel Shield II. Product pages include complete product descriptions and numbers, color options, technical results, and a handy reference guide to help find out what to use and where.


Product and Catalog ShowcaseDick Cepek

The new Trail Country from Dick Cepek Tires & Wheels is a true all-terrain tire available in both LT and SUV sizes. Proven Dick Cepek design elements combine with modern technology and a five-rib tread pattern that allows the Trail Country to tackle tough off-road terrains while providing superior on-road performance, handling and wear. The Trail Country is available in 26 popular sizes and is M+S rated.


Product and Catalog ShowcaseDesign Engineering Inc.

Boom Mat Spray-On—Eliminates Squeaks, Rattles and Vibration
Boom Mat’s Spray-On is an aerosol spray that provides an easy and quick way to reduce road noise and vibration, add a layer of thermal protection or as an undercoating to protect against damage from rust, rocks, gravel and other debris. This black rubberized polymer compound dries to a textured finish without chips or cracks in 20 minutes and is highly rust resistant, ideal for use on the undercarriage. One can of 18 oz. Spray-On covers approximately 20 square feet and can be used on non-coated surfaces, then covered with a topcoat of paint. Suggested uses include trunk interiors, fenderwells, body panels, rear quarters and the inside of door panels for thermal protection up to 300°F. VOC compliant in all 50 states.


Product and Catalog ShowcaseDU-HA Inc.

Portable storage for SUVs and pickup trucks. Designed to securely hold gear for contractors, sportsmen, soccer moms and more. Includes organizers/gun racks for organizing belongings and storing up to 4 rifles or shotguns with scopes and includes utility trays for holding smaller items like hardware, ammo and more. Sealed lid helps keep out moisture and dust. Lockable latches help protect your belongings from theft. Constructed from heavy-duty polyethylene. Lifetime warranty.

DU-HA Inc.


Product and Catalog ShowcaseDuraSafe

Coupler Connect plus Protect
The Coupler Connect plus Protect system is two problem-solving products in one. Not only does it eliminate the hassles of trying to hook up a trailer, but it also keeps the trailer securely connected to the tow vehicle. The Coupler Connect plus Protect system includes one mounting bracket and two complimentary accessories—a guide for connecting and a guard for protecting. Easily connect your trailer and have the peace of mind it is properly and securely protected. Proudly made in the U.S.A.

Call 866-544-5615 or e-mail for details.


Product and Catalog ShowcaseGo Rhino!

“New Dominator D4 sidebars hit the street, hard!”
Go Rhino! Products is proud to introduce the new 4-in. Oval Dominator D4 Dual-Step Sidesteps.
These sidesteps are specifically designed for each application and permit ultimate access for any lifted or taller pickup with larger wheels and tires. These bolt-on sidesteps do not require drilling, and all mounting brackets and hardware are included. The black race-style step pads can be removed for cleaning and color matching to your vehicle. Dominator D4s are available in a black powdercoat finish with a 5-year warranty or polished stainless finish with a limited lifetime warranty.


Product and Catalog ShowcaseGEMA

Gema is a pioneer in powdercoating equipment technology, offering customers the confidence and expertise that comes with being the industry’s global leader. Gema equipment is durable, flexible and engineered to last, providing increased performance, greater efficiency and a better return on investment. Product offerings include manual and automatic spray guns and booths, fast color-change equipment, cartridge and cyclone recovery systems, gun movers, control systems and other ancillary equipment.

Visit or call 800-628-0601 for more information.


Product and Catalog ShowcaseIntro-Tech Automotive

This newest racing-inspired bar Furniture can further complete your man cave, entertainment and coffee shop area and helps you shift your automotive ambition into higher levels!
Intro-Tech Automotive introduces height-adjustable bar stools and glass-top bar tables—finished off with Intro-Tech’s recognized and patented tire embossed armrests, billet aluminum shift knobs, ABS coil over springs, three-spoke
classic steering wheels; all with a LIFETIME WARRANTY.


Product and Catalog ShowcaseGo Rhino!

Go Rhino’s new 2013 catalog has a look and feel that most will not recognize or associate with the brand—it is aggressive and bold. 2013 looks to be an exciting year for Go Rhino! and their high-quality line of sidesteps, front-end guards, bed bars and other truck accessories.

Check out the D4 line of sidesteps and the rest of the gear at


Product and Catalog ShowcaseKicker

SoundGate Factory-System Audio Upgrades
The evolution of remarkable sound in your vehicle.
Factory mounting locations and little modifications? KICKER delivers it—big-bass subwoofers in a small space and high-efficiency amplifiers with DSP. Created for your specific make and model of vehicle; No cutting, mounting directly to factory locations; Retains nearly all cargo space; Leaves the original factory look; Computer-optimized, 32-bit digital signal processing.

Product and Catalog ShowcaseSee if it fits your vehicle at Scan for Jessica and John’s take.


Product and Catalog ShowcaseMcGard

McGard has been protecting the world’s finest wheels and tires from theft since 1964. Our wheel locks provide the highest level of protection against costly wheel and tire theft. Our lug nuts are built to last a lifetime. They are guaranteed not to rust, chip or peel. Our consistent high quality ensures the greatest value for our customer and is evident in every McGard product on the market today.

Visit us at or call 800-669-6887.


Product and Catalog ShowcaseMcGard

The New Tailgate Lock from McGard
Designed for people who use their truck bed. The McGard Tailgate Lock offers easy installation for around-the-clock tailgate theft protection requiring no modifications to truck or tailgate. No keys or handle covers are required to lock and unlock; once installed onto the hinge, it never needs to be removed to open or close the tailgate. One part number fits most current full-size and some small and mid-size trucks.

Contact McGard for more info 800-669-6887 or shop online at


Product and Catalog ShowcaseMickey Thompson Performance Tires & Wheels

Mickey Thompson Performance Tires & Wheels now offers Mickey Metal Series wheels, specially designed for today’s tough off-roaders, trailers and toy haulers. These affordable, heavy-duty steel wheels feature a tough black powdercoat, embossed center cap and the Mickey Thompson name stamped directly into the wheel face. Available in popular 15-, 16- and 17-in. sizes, the Mickey Metal Series wheels are offered in several options including the MT-28 (original eight-hole wheel) and the MT-88 (the 10-hole “D-window” wheel).


Product and Catalog ShowcaseMickey Thompson Performance Tires & Wheels

Mickey Thompson’s new ultra-high performance (UHP) Street Comp integrates Mickey Thompson’s legendary tire technology in a street tire for today’s late-model musclecars and more. Available in 18 popular sizes, the Street Comp offers a UTQG 300 AA A treadwear rating and a unique tread design for the ultimate performance and handling on the street. The Street Comp is a 2012 SEMA Show New Product Showcase Runner-Up Award winner.


Product and Catalog ShowcaseMickey Thompson Performance Tires & Wheels

The new all-terrain Baja ATZP3 from Mickey Thompson with PowerPly three-ply sidewalls was developed to create a next-generation, all-terrain tire. The Baja ATZP3 combines unique design elements, tire technology and engineering to deliver excellent off-road traction, a quieter ride and superior durability for today’s light trucks and 4x4s. From tread and tread lug design, to wide lateral grooves, stone ejector ribs and specially designed shoulders and sidewalls, the Baja ATZP3 gives new meaning to the
all-terrain tire designation. The Baja ATZP3 is a 2012 SEMA Global Media Award winner.


Product and Catalog ShowcaseOracle Lighting

The 2013 ORACLE Lighting Catalog features the most comprehensive collection of solid-state LED automotive aftermarket lighting products and accessories in the industry. Applications are available for a wide range of vehicles and generations, from old school musclecars to late-model trucks, this catalog has it all. ORACLE Lighting Technologies has been in the automotive aftermarket for over a decade and boasts a product line of over 5,000 SKUs.

To request a catalog, call ORACLE Lighting toll-free at 800-407-5776 or visit


Product and Catalog ShowcaseProRYDE Suspension Systems

Our SEMA-Award-winning products are the NEW generation of LIFT & LEVELING products. Every ProRYDE kit is ADJUSTABLE, so you get exactly the ride height result you want, every time. Dial-in your perfect ride height!

888-813-RYDE (7933)


Product and Catalog ShowcaseSteamericas

Steamericas is proud to present the latest model of the Optima Steamer Series, the “DS-S.” Thanks to the success of the Optima Steamer DMF model and abundant customer feedback, the company sought to introduce an upgraded version of the Optima Steamer. The Optima Steamer DS-S includes an over-10-gallon-capacity water tank, direct-water hook-up option, dual hose connection and much more underneath an industrial stainless steel frame.



Product and Catalog ShowcaseStainless Steel Brakes Corp.

Tri-Power Quick Change Rear Brake Kit Part number(s) A193-5,6,7 and 8 (varies by application)
Three-piston rear brake kits complete our line of performance upgrade kits for ¾ and 1-ton Ford trucks for stock wheel sizes (or larger). If you are hauling, towing, going off-road, pulling competitively or racing, we have the total braking package you need. These new rear kits combined with our front kits provide shorter stopping distance, better clamping force, longer service life and better braking. Single or dual wheel kits available.



Product and Catalog ShowcaseSteele Rubber Products

Totally re-engineered door seals for ’68–’69 Chevy Camaros and Pontiac Firebirds. Guaranteed to fit. Correct length of perimeter weatherstrip.

Proper molded ends with brass cores. Original thickness and density of rubber. Exact location of pins for easy install. Fits perfect and performs great. American made for American classic muscle.

First Generation Camaro/
Firebird Door Seals
PN: 82-0007-72


Product and Catalog ShowcaseStampede Products

Cutting-edge style and uncompromising quality backs every part we produce.
Our full range of applications includes Hood Protectors, Side Window Deflectors and our value line of Fender Flares and Bedrail Caps. Add more style and personality to your rig with ultra-durable Chrome, Smoke or specialty patterned applications. From Camo to Chrome, all Stampede products are skillfully engineered and designed, and supported by excellent Customer Care, which means you receive the best quality for your investment.

Tim Henggeler
Regional Sales Manager
563-259-9189 or 800-858-5634


Product and Catalog ShowcaseSwisstrax

Swisstrax modular interlocking flooring offers a practical and modern alternative to concrete and epoxy floors. Combining strength and versatility, Swisstrax tiles can weather most conditions. Choose from 19 colors and six styles, including Rubbertrax, made from recycled rubber tires, and LED Light Mats. Showrooms, garages, displays, exhibits, indoor and outdoor events, and more, Swisstrax tiles ensure that you will have a stunning floor for any setting.

Visit us at or call us at 866-748-7940.


Product and Catalog ShowcaseTechnostalgia

Technostalgia’s plug-and-play LED taillights for the ’10–’13 Camaro include a dark red, RS-style lens and come loaded with features the OEM lights didn’t. The most notable includes a sequential turn signal, rapidfire brake lights which flash when the brake pedal is pressed to grab attention, afterburner taillights meant to resemble a jet engine, and a “show-off” mode that will strobe the lights while at an automotive event.

Technostalgia Inc.


Product and Catalog ShowcaseTrick Flow Specialties

Trick Flow Specialties provides premium-quality, high-performance engine products capable of delivering maximum power at affordable prices.
Stock the best-designed, best-performing engine components available and increase your profits—you owe it to your business to see the difference Trick Flow’s advanced engineering, R&D and manufacturing make.
Call Trick Flow Specialties at 888-841-6556 or go online at today and see what Ultimate Bolt-On Performance! is all about.

Monday-Friday 9:00 a.m.–5:00 pm ET
Phone: 330-630-1555 or toll free 888-841-6556
Fax: 330-633-2504


Product and Catalog Showcase

Interested in placing an ad in the SEMA News Product and Catalog Showcase?

For questions regarding advertising:
Brian Paik

Monica Terlouw

For questions regarding ad specs:
Advertising Coordinator
David Block
For more pricing information or to download a copy of the current SEMA News rate card, visit


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