SEMA News - August 2010
TOOLS & EQUIPMENT NEW PRODUCTS
Boosting the Bottom Line With Gear That Gets the Job Done
In 2009, 23,191 buyers went to Las Vegas specifically interested in tools and equipment. These buyers found 107 exhibitors, registering 32 products in the New Products Showcase and media/buyers scanned those entries 1,395 times. Jason Fennessey from Speedlife Motorsports in Andover, Massachusetts, attended the 2009 SEMA Show for the first time ever, looking for opportunities.
“We specialize in Audi and Volkswagen parts. I’m looking around for tools or anything I haven’t seen before,” said Fennessey. “This is my first time to the SEMA Show, and the New Products Showcase is very cool. I like the way it’s laid out by categories, and I’m amazed at all the things I didn’t know about.”