SEMA News - May 2010
SEMA Show Exhibitors Define the Next Decade of Mobile Entertainment
Brian Nobuyuki put his barcode reader to test, scanning the Showcase for gear that would soon fill the shelves of Custom Car Alarms, a retailer located in Pleasant Hills, California.
“We do all sorts of mobile electronics. We’re here looking for the latest trends that relate to our business but also other products that we don’t sell so that we can keep in the know,” said Nobuyuki. “A lot of our guys are hobbyists as well, so we like to see even some of the products that we don’t carry. We’ve seen some new lighting products as well as new audio products. We always try to come to the New Products Showcase because it’s like the greatest hits of the SEMA Show.”