By SEMA News Editors
Motorsports brands have until Friday, October 2, to register for the MPMC Media Trade Conference (MTC), the industry's premier media networking event. Set for February 2-4, 2027, at the Embassy Suites by Hilton Orlando-International Drive Convention Center in Orlando, Florida, the event marks 30 years of connecting manufacturers with influential media professionals through its face-to-face meeting format. Register or learn more about the MPMC MTC.
Why Register for the 2027 MPMC Media Trade Conference?
The MPMC Media Trade Conference gives motorsports manufacturers three days of focused, face-to-face meetings with journalists, editors, broadcasters, podcasters, photographers and content creators covering the automotive aftermarket. Manufacturers can use these meetings to introduce new products, pitch feature ideas, discuss upcoming launches and build relationships that can lead to coverage throughout the year.
What Is the Setup Process for MPMC MTC Manufacturers?
Each registered manufacturer receives a private hotel suite at the Embassy Suites to use as its dedicated meeting space. No complicated booth setup is required. Brands simply bring the products, samples and marketing materials they want to share with media. The suite provides a comfortable setting for focused conversations and product discussions.
How Brands Benefit in Just Three Days
In addition to securing up to 42 scheduled media meetings, the conference provides opportunities to connect with media and industry peers during daily lunches, networking breaks and an industry reception. These informal settings make it easy to continue conversations, meet additional contacts and strengthen relationships outside of scheduled meetings.
Why Is Attending This Event in 2027 Important?
As motorsports enthusiasts increasingly consume information through digital media, video channels, podcasts and social platforms, securing coverage has become more important than ever. The Media Trade Conference gives motorsports brands direct access to the storytellers who can showcase their products, highlight company milestones and generate awareness before, during and after the 2027 racing season, helping brands stay top-of-mind with consumers and industry professionals alike.
To learn more and to register, visit mediatradeconference.com.
30th Anniversary MPMC Media Trade Conference
February 2-4, 2027
Embassy Suites by Hilton Orlando-International Drive Convention Center
8978 International Dr., Orlando, FL 32819
mediatradeconference.com
