By Ashley Reyes
SEMA member companies in automotive restyling have limited time left to register for the SEMA Professional Restylers Organization (PRO) virtual general membership meeting and panel discussion on the 2026 PRO Cup Challenge, taking place Tuesday, May 12, at 10:30 a.m. PT/1:30 p.m. ET.
PRO is dedicated to supporting the restyling industry through offering its members business tools to help them succeed. During the general membership meeting, select committee leaders will share brief updates on key initiatives, upcoming events and resources available to members.
The event will transition into a panel discussion on the upcoming 2026 PRO Cup Challenge––the aftermarket industry's premier competition spotlighting automotive restylers at the SEMA Show. Featuring past winners as panelists, the discussion offers a timely opportunity to hear:
- Highlights from their experience
- What motivated them to apply
- Challenges faced and memorable moments
- How competing impacted their company
- Top reasons to apply in 2026
- Advice for prospective applicants
PRO membership is open to SEMA member companies serving the restyling and accessory markets, including manufacturers, warehouse distributors, restylers and installers. If this sounds like you, don't miss this opportunity to grow your business and network by getting more involved.




