By Ashley Reyes
The SEMA Motorsports Parts Manufacturers Council (MPMC) Media Trade Conference returns to Anaheim, California, January 27-29, 2026, giving motorsports parts manufacturers unmatched access to private meetings with the automotive industry's top journalists, podcasters and content creators in one location.
Manufacturers can go to www.mediatradeconference.com to secure their exhibit suite, where their company will host more than 40 private meetings during the three days. The meetings give brands the best opportunity to share their latest news and products with the media in a focused environment.
Benefits of Exhibiting
- Customized meetings: Meetings are matched to the manufacturer's selected preferences during registration to ensure a personalized, brand-aligned experience.
- Time and cost efficiency: Exhibitors save time and money by gaining direct access to more than 40 media outlets that visit their suite, and many more outside of meetings.
- Networking windows: Networking lunches and breaks scheduled throughout the week give attendees additional opportunities to build relationships with industry peers.
- High-energy reception: Attendees will enjoy an evening filled with conversation, community, and connection on Wednesday night of the event.
The Media Trade Conference is open to MPMC, Truck & Off-Road Alliance (TORA) and Performance Racing Industry (PRI) business members. Attendees can maximize their ROI by registering early. Early-bird pricing for exhibitors is $850 until September 8 and will increase to $950 beginning September 9. Media registration will open in September. Learn more and register at sema.org/mtc, and read a recap of the 2025 event here.
